Manufacturing Innovative Products in China

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MANUFACTURING INNOVATIVE PRODUCTS IN CHINA By: Greg Fisher Founder/CEO, BSG www.linkedin.com/in/ gregfisher

Transcript of Manufacturing Innovative Products in China

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MANUFACTURING INNOVATIVEPRODUCTS IN CHINA By: Greg Fisher Founder/CEO, BSGwww.linkedin.com/in/gregfisher

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Turnkey Manufacturing for Hardware Startups

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From DFM to Qualified Product

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Worked with 800+ StartupsAnd 200+ Chinese Factories

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1 The Stories

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2 Strategy

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Find the Right Partners Understand Responsibilities Communicate Effectively Be Humble Think Manufacturing AND Testing

There are two steps to the process

Developing Your Strategy

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The Right PartnersShould be:

TransparentResponsiveExperienced

Particularly with StartupsAble to execute at the factory

level

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Who’s Responsibility for What? You

Clearly Defining What Will be Made Including All Tolerances Ideally with Test Guidelines

Factory Making the Product Accordingly Testing the Product Accordingly

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CommunicationMake an EffortClear and Concise Include ALL details, but do it

in an organized wayUse Simple EnglishWritten is often Better than

OralSkype is your friend

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Be Humble

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The ExecutionPaint a Clear Picture

The Engineering PackageBe Connected - “On The

Ground”Test Thoroughly

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Paint a Clear Picture

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Don’t give Fuzzy Information

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3 Your Brushes and Paint

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Product Requirements DocThis document describes the expectations of your product in the marketHere is a (short) list of the types of information you would want to include: aesthetics

durability food safety certifications user interface target demographic intangibles of how it should look/feel/act potential problems you foresee and expectations of the results will be used inside or outside, and UV resistance… and more requirements for your particular product …

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Bill Of Materials (BOM)The BOM assures that all the components have been accounted for and allows them to be easily referenced.

Each part should have its own line, and will be made up of, at least, the part name, material and quantity of components per unit.

Advantages of the complete BOM Replace components of different brands/part

numbers Replace components for a shorter lead time Easy for the manufacturer to support you Know that every component is accounted for!

Have a Separate BOM For Electrical Parts

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Technical FilesSome details can only be explained with specific software.

For mechanical parts, 2D and 3D files are most common For electrical files Gerber files are used for board layouts.

Usages of 3D Manufacturer can calculate the cost of goods (automatic

weight calculation) Manufacturer can evaluate the detailed questions: add

sliders or not, are there undercuts, shrinkage…

Usages of 2D Tolerance requirements Critical dimensions Surface finishes requirement

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Component SpecificationsComponent specifications represent a deeper dive of the BOM.

For complex components, use a relevant part number where possible.

Color: Pantone Number ( PMS No.) Surface finishes:

Plastic material: gloss finish, matte finish, coated, soft rubber touch, mold texture number (MT. No.)…

Metal material: gloss finish, matte finish, painted, coated, plating, anodized…

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Your PrototypeIf a picture is worth a thousand words, a prototype is worth a thousand pictures

Your prototype will not be perfect and/or designed for manufacturing

Clearly remark What you like What you don’t What must change What you would like to change

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Quality Control1. Work with your manufacturer to define your inspection guidelines

2. Catch defects before they get on the boat

3. 3rd party QC or be there yourself

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Inspection Process Incoming In-Process Outgoing

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Testing Limitations Only as good as the tools being used Only valid in the environment and at the

time being tested Durability defects are the hardest to

predict/control Be very careful about Safety

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Lead Time

Pre-production Prototype 30 Days

Day 0 Engineering Package complete and delivered

14 days

45-60 days

45 days15 days

30 days7 days

Approval

Tooling

First Production RunTroubleshooting/QC

ShippingReceipt at your warehouse/inspection

Total ~ 7 monthsIf things go nearly perfectly

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China Business and Cultural Challenges Language Barrier Focus on Price over

Quality Limited Understanding

of your Customers’ Expectations

Will build to Your Acceptance Level

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China and IP Alibaba Scatter Approach NNN Agreement China Trademark Work with Good Partners Probably have more trouble

from competitors with better market connections

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Learn What You Need to Provide to Get an Accurate Quote for Manufacturing

Go-To Manufacturing Checklist

Go Towww.berkeleysg.com/go-to/manufacturing

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