Manitoba Trucking Safety Program 2015-2017 … Working/Safety/MTSP...MANITOBA TRUCKING SAFETY...

2015

Prepared by MNP LLP

17/07/2015

Manitoba Trucking Safety Program2015-2017 Strategic Plan

2015- 2017 STRATEGIC PLAN MANITOBA TRUCKING SAFETY PROGRAM

Table of Contents| Prepared by MNP LLP

CONTENTS

Introduction...................................................................................................................................................................1

Current State Assessment .............................................................................................................................................2

Mission ..........................................................................................................................................................................3

Vision .............................................................................................................................................................................3

Values & Beliefs .............................................................................................................................................................3

Strategies .......................................................................................................................................................................4

Towards a Complete, User-Friendly Accessible Safety Framework...........................................................................4

Towards Becoming a Recognized Leader in Trucking Safety .....................................................................................4

Towards a Culture of Safety.......................................................................................................................................4

Towards Clear Value in Results..................................................................................................................................5

Towards Nationally Harmonized Trucking Safety Standards.....................................................................................5

Objectives ......................................................................................................................................................................5

Key Performance Indicators ..........................................................................................................................................8

Implementation.............................................................................................................................................................8

Appendix A - Current State Assessment ........................................................................................................................9

Appendix B –Working Data..........................................................................................................................................15

Mission Discussion:..................................................................................................................................................15

Vision Discussion .....................................................................................................................................................16

Critical Success Factors ............................................................................................................................................16

Barriers ....................................................................................................................................................................16

MANITOBA TRUCKING SAFETY PROGRAM 2015 – 2017 STRATEGIC PLAN

1 Introduction |Prepared by MNP LLP

INTRODUCTION

The following report represents the results of a planning session of the MTA Trucking Safety Council held on June

25, 2015. Participants attending the planning session included the following:

Ron Enns, Steve’s Livestock

Christian Tardi, Bison Transport

Sheldon Jonasson, Jade Transport

Norm Blagden, Searcy Trucking

Dallas Hiebert, GeeTee Holdings

Garth Pitzel, Bison Transport

Michael Mourant, Agrifoods Intl Coop

Jason Lafreniere, Keystone Western

Val McDonald, Keystone Western

Darrin Fiske, Kleysen Group

Doug Witt, Gardewine

Ken Schoofs, NuVision Commodities

Jeff Odway, Prairie International

Tim Lucko, MPI

Dave Kramer, SAFE Work Manitoba

Terry Shaw, Executive Director, MTA

Ed Pschulski Safety Program Director, MTA

Aaron Dolyniuk, Business Operations, MTA

2015-2017 STRATEGIC PLAN MANITOBA TRUCKING SAFETY PROGRAM

2 Current State | Prepared by MNP LLP

CURRENT STATE ASSESSMENT

The Manitoba Trucking Safety Program was established in 2015 to provide workplace health and safety services to

the trucking industry in Manitoba. The program is hosted by the Manitoba Trucking Association, and funded by a

levy paid by the industry and administered by SAFE Work Manitoba. This is the program’s first strategic plan, to

provide direction to its development and focus.

Below is a summary of the Safety Council’s current state assessment. More detail is included in Appendix A.

Strengths and Weaknesses are internal to the organization and require the attention of management. Going

forward, a strength today may become a weakness tomorrow. Management must be constantly evaluating how

decisions will impact the strengths and weaknesses of the company.

Opportunities and Threats are external to the organization and beyond the control of management. However,

recognizing and capitalizing on an opportunity or taking action to reduce exposure to a threat are the responsibility

of management.

Strengths

Trucking industry knowledge including trainingrequirements and background

Strong leadership

Diversity of experience and resources on Council

Strong business partners

Industry driven

Connection with industry

Industry support for improving safety

Resources to implement and sustain program

Weaknesses

Meeting expectations while ramping up

Demonstrating value to industry; gaining buy-in

Industry/worker willingness to change

Cost to participate in program (including employeewages) - especially for smaller carriers

Finding niche to differentiate and distinguish MTSP

Communicating effectively across company size,location, capabilities

Sustainability, maintaining indusry interest aftercertification achieved

Perception that MTSP is only for MTA members

Opportunities

Collaboration with other safety programs

Learn from companies that have well establishedsafety programs

Companies are seeing the value of structuredsafety programs and asking about initiatives

Risks / Threats

Average age of drivers is increasing, increasinginjuries

Growth outpacing safety systems

Driver attraction / retention / shortage of drivers

Many drivers with very little experience

Many new Canadians, language barriers

Limited industry resources for safetymanagement

Programs not suited to increased workload

Pressure from interest groups to change practices(environmental, animal welfare, regulatory)

Current State


Mission, Vision, Values | Prepared by MNP LLP 3

MISSION

The Manitoba Trucking Safety Program provides employers and workers in the Manitoba trucking industry with

health and safety expertise, training and supports within an accessible framework that will assist them to create

healthy, safe, productive workplaces and an integrated culture of safety.

VISION

In five years, the Manitoba Trucking Safety Program will provide a complete framework of services to support best

practices in workplace health and safety in the Manitoba trucking industry. We will have demonstrated clear value

in achieving reduced injuries and associated costs and real progress towards a culture of safety. We will be a model

program and a leader in developing a nationally harmonized system that supports an earned image of trucking as a

safe industry.

VALUES & BELIEFS

WE VALUE…

Integrity –We will conduct our affairs in an open, honest and ethical manner

Professionalism – We will demonstrate the highest level of knowledge, credibility and conduct in all facets of our

business

Accountability – We will do what we say we are going to do, and measure and report results as stewards of the

trucking industry’s investment in safety.

Safety – We will be persistent in our pursuit of integrating workplace safety and health, in everything we do.

Respect – We recognize and celebrate the diversity of our industry and those that work within it.

WE BELIEVE …

We are responsible to industry for program excellence that meets the diverse needs of the industry

Every worker is entitled to a safe workplace

Safety and health is a continuous improvement process

We will achieve our best results through collaboration

The Manitoba Trucking Safety Council and business leaders are ambassadors for safety

Every worker can be a safety leader


4 Strategies |Prepared by MNP LLP

STRATEGIES

TOWARDS A COMPLETE, ACCESSIBLE SAFETY FRAMEWORK

TOWARDS BECOMING A RECOGNIZED LEADER IN TRUCKING SAFETY

TOWARDS A CULTURE OF SAFETY

Education and Training CertificationConsulting

Strong Strategic PlanBest Practice Products

and ServicesEffective , Targeted

Communication

Broad Program UptakeIndustry ChampionsOutreach


Objectives | Prepared by MNP LLP 5

TOWARDS CLEAR VALUE IN RESULTS

TOWARDS NATIONALLY HARMONIZED TRUCKING SAFETY CERTIFICATION

OBJECTIVES

Priority from discussion indicated by number of red dots (●)

TOWARDS A COMPLETE FRAMEWORK OF SERVICES

Strategy A: Education and Training

OBJECTIVES 2015 2016 2017

1. Develop full training framework / curriculum ●●●●●●●●●●

Identify priority topics (Needs assessment survey, consultation)and timeline for development

Develop introductory / basic courses (online and classroom)

Develop full training curriculum, including to supportcertification

Strategy B: Consulting


1. Develop ROADMAP to SAFETY program●●●●●●●

Intro, templates and tools

All requirements for Certification

2. Gap analysis services

Establish Benchmarks Articulate Value

Lead Collaboration withAB/BC/MB

Advocate for NationalParticipation


6 Objectives | Prepared by MNP LLP

Self-Assessment ●●●●

On-site Service

Strategy C: Certification ●●●●


1. Customize Safety Certification for Manitoba trucking industry ●

2. Administrative processes ready for Certification

Electronic Tool Set

TOWARDS BECOMING A RECOGNIZED LEADER

Strategy D: Strong Strategic Plan ●●●●●●●●●


1. Well informed on industry issues/stats to inform strategicplanning/programming ●

2. Ensure clear value of program, support from industry by 2021

Strategy E: Best Practice Products and Services


1. Engage in Safety Community●●●●●

2. Active search for best practices

3. Participation in provincial / national initiatives (e.g. Certification)

Strategy F: Effective, Targeted Communication ●●●●●●●


1. Communicate available programs / best practices, results achievedthrough adoption of best practices to industry

2. Create public and labour market awareness of safety in trucking

Annual key events (e.g. career fairs)

Partner with MPI, SAFE Work Manitoba

3. Communicate industry needs, perspectives to government to effectivelysupport safety in trucking industry

TOWARDS A CULTURE OF SAFETY

Strategy G: Outreach


1. Create awareness of Program offerings ●●●●●●●●●

Communication / notice to every business in industry

2. Program website

Purpose, Strategic Plan, Expectations by roll-out

Expand to complete content


Objectives | Prepared by MNP LLP 7

Strategy H: Develop Industry Safety Champions ●●●●●●


1. Identify and engage industry leaders (large and small)

Establish early success stories

Strategy I: Support Broad Program Uptake●●


1. Establish/customize Safety Certification for Manitoba trucking industry

2. Communicate purpose/value/need for investments in safety

Create awareness through roll-out (timelines for availability ofprograms / services)

Create ‘Challenge’ for businesses

Communicate safety statistics

TOWARDS CLEAR VALUE IN RESULTS

Strategy J: Establish Benchmarks ●●


1. Develop Balanced Scorecard incorporating leading and lagging indicators ●

Compare sub-sectors within industry

2. National Comparison

Strategy K: Articulate Value ●●●●●


1. Communicate results to industry

Focus on efficiency and effectiveness

TOWARDS NATIONALLY HARMONIZED TRUCKING SAFETY CERTIFICATION

Strategy L: Lead Collaboration with AB/BC


1. Formalize intent to collaborate on National Safety Program (e.g. MOUwith Alberta and B.C.)

2. Harmonize Certification ●●●

Strategy M: Advocacy to Broaden Certification


1. Invite other jurisdictions to participate in MOU


8 Key Performance Indicators |Prepared by MNP LLP

KEY PERFORMANCE INDICATORS

The following Key Performance Indicators will be further developed to establish a balanced scorecard to monitor

performance of the Manitoba Trucking Safety Program.

Number and % of companies participating in Certificationo Registered for Certificationo Certified companies

Number and % of companies using programs and serviceso By sectoro By sizeo By serviceo By region

Injury Rates, Assessment Rates, Time Losto Measured over timeo Program users vs. non-users

Safety Program Metrics Key measures from Certification Reports

o E.g., Employee Perceptions of Safety, etc. Satisfaction

o Employero Employee/participant

Levy paid vs. Value received (cost/service) Measures used by other provinces (to allow comparison)

IMPLEMENTATION

Communication: Highlights of the strategic plan (Mission, Vision, Values and Strategies) will be presented at the

AGM and posted on the website, as well as communicated in member newsletter. Progress on key performance

indicators will form part of ongoing communication with members.

Monitoring: Progress against this plan will be reviewed quarterly by the Safety Council, and semi-annually by the

MTA Board of Directors, including data on each performance indicator. The fourth quarter Safety Council review

will include consideration of the next year’s objectives and confirmation that longer term objectives remain valid.

A fuller review of all aspects of the plan is expected to be required in 2017.


9 Appendix A – Current State Assessment |Prepared by MNP LLP

APPENDIX A - CURRENT STATE ASSESSMENT

The following information was compiled from pre-planning interviews and questionnaires from members of the

Council, and was the basis for discussion during the planning session.


Appendix A – Current State Assessment | Prepared by MNP LLP10 10


15 Appendix B – Working Data |Prepared by MNP LLP

APPENDIX B –WORKING DATA

MISSION DISCUSSION:

Who are Our Clients? What do they need / value? What We Should Do

MB trucking industry (covered ratecodes)

Business owners

Workers

Drivers

Office

All operations staff

Contractors

Owner operators

On site trades, vendors

Employer

“How to” develop safety programs

Map / templates, tools

Where to start

Procedures, systematic approach

Expectations (of worker, employer)

Training

Confidence that legal (in compliance),peace of mind

Certification to prove safe

Safe, reliable, stable workforce

Quality, productivity, retention

Financial return/profitabilityWorkers

Clear understanding of how to be safe/’rules of engagement’

Leadership / manager / supervisorunderstanding and support for workingsafely

Culture of safety in workplace

Feel valued

Provide a framework for safety

Training that meets needs of ourworkers

Processes / procedures / tools

Information / education(outreach)

Certification

Create/support a culture of safety

Integrate safety as part of culture

Support compliance with bestpractices (beyond regulatoryrequirements)


Appendix B – Working Data | Prepared by MNP LLP 16

VISION DISCUSSION

Items within the following table were developed in small group discussion, and grouped into themes as displayed in the top row.

Culture of Safety Complete SafetyFramework

Clear Value inResults

HarmonizedNational Program

Recognized Leaderin Safety

Trucking has Safe,PositiveReputation

‘Safety’ is howbusiness isconducted

Organizationthat changesthe way peoplethink about theindustry

Training isn’t achore but anasset

“living,breathing’safety program

User promoted Recruitment

and retentionthrough safety

Wellestablishedindustry buy-in

Certificationdefined

Qualificationsincludingcertificationand trade skills

Standardguidelines

Establishedstandard ofindustry bestpractices

Flexible training Flexible,

accessible,user-friendlytools

Infrastructureand expertise

Supports formanagement,technicalpersonnel,

Supports forindependentcontractors

Retentionthrough safety

Input/impacton minimumsafetystandards/codes

Increasedindustry widesafetyknowledge forsafety leaders

Reduction ininjuries/WCBrates industrywide

Lower risks andcosts

Measuredsuccess

Continuouslyimprovingresults

Safety program= safety results

Timelineestablished forNationalProgram

Uniformityacross Canada

Nationalprogramharmonizationand reciprocity

National Safetystandards andglobal goals

Leader inCanadiansafety’

Recognizedbrand

Recognized andeffectivestandard

Example ofwhat a safetyassociationshould be

‘Go to’ resourceon safety

Improved andpositive publicimage

Improvedindustryperceptions

CRITICAL SUCCESS FACTORS

Kicking off well – Ready with program, capacity to deliver services

Simple, accessible by Small companies, all segments of industry

Relevant to large companies

Useable, easy to adopt

BARRIERS

Funding (contract for six years)

Bureaucracy – plugging into larger system, acceptance and support for our program

Understanding, awareness, perceived value from industry

Development of safety programs, certification overwhelming to industry

Manitoba Trucking Safety Program 2015-2017 … Working/Safety/MTSP...MANITOBA TRUCKING SAFETY...

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