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Transcript of Mangalore Chemical and Fertilizers Limited
Mangalore chemical and fertilizers limited
Company profile
Type: public limited
Industry: fertilizers and chemicals
Founded: 1974
Headquarters: Mangalore, India
Key people: Vijay Mallya chairman,
N.H.Deepak Anand MD
Products: Fertilizers
Website: www.mangalorechemicals.com
HRIHE, HASSAN 1
India Fertilizer Industry
The Indian Fertilizer Industry is one of the allied sectors of the agricultural sphere. India
has emerged as the third largest producer of nitrogenous fertilizers. The adoption of back
to back Five Year plans has paved the way for self-sufficiency in the production of food
grains. In fact production has gone up to an extent that there is scope for the export of
food grains. This surplus has been facilitated by the use of chemical fertilizers.
The large scale use of chemical fertilizers has been instrumental in bringing about the
green revolution in India. The fertilizer industry in India began its journey way back in
1906. During this period the first Single Super Phosphate (SSP) factory was established in
Ranipet in Chennai. It had a capacity of producing 6000 MT annually. In the pre and
post-independence era a couple of large scale fertilizer units were established namely the
Fertilizer Corporation of India in Sindri, Bihar and the Fertilizer & Chemicals Travancore
of India Ltd in Cochin, Kerala.
The Indian government has devised policies conducive to the manufacture and
consumption of fertilizers. Numerous committees have been formed by the Indian
government to formulate and determine fertilizer policies. The dramatic development of
the fertilizer industry and the rise in its production capacity has largely been attributed to
the favorable policies. This has resulted in large scale investments in all three sectors viz.
public, private and co-operative.
At present there are 57 large scale fertilizer units. These manufacture an extensive range
of phosphatic, nitrogenous and complex fertilizers. 29 of these 57 units are engaged in the
manufacturing of urea, while 13 of them produce Calcium Ammonium Nitrate and
Ammonium Sulphate. The remaining 20 fertilizer plants manufacture complex fertilizers
and DAP. There are also a number of medium and small scale industries in operation,
about 72 of them. The following table elucidates the installed capacity of each sector.
Sl. No Sector Capacity (LMT) Percentage Share
N P N P
1 Private Sector 53.94 35.13 44.73 62.08
2 Public Sector 34.98 4.33 29.0 7.65
3 Cooperative Sector 31.69 17.13 26.27 30.27
Total 120.61 56.59 100.0 100.0
HRIHE, HASSAN 2
The Department of Fertilizers is responsible for the planning, promotion and development
of the Fertilizer industry. It also takes into account the import and distribution of
fertilizers and also the financial aspect. There are four main divisions of the department.
These include Fertilizer Imports, Movement and Distribution, Finance and Accounts,
Fertilizers Projects and Planning and Administration and Vigilance. It makes an
assessment of the individual requirements of the states and union territories and then lays
out an elaborate supply plan.
Though the soil in India is rich in silt, it lacks chief plant nutrients like potassium,
nitrogen and phosphate. The increase in the production of fertilizers and its consumption
acts as a major contributor to overall agricultural development.
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Chemical Industry Overview
Overview
Total US$30.59 Billion during 2005-2006 as per March 2007 report.
Contributes to 3% of GDP in the same report.
One of the fastest growing sectors of Indian economy.
Chemical Industry in India is fragmented and dispersed - multi product and multi-
faceted.
Chemicals sold directly to large customers and through distribution channels.
Distribution channels mostly consist of stockiests and dealers spread all over India
addressing small segments and retail market.
Major Segments
Chemical Industry is highly heterogeneous with following major sectors:
Petrochemicals
Inorganic Chemicals
Organic Chemicals
Fine and specialties
Bulk Drugs
Agrochemicals
Paints and Dyes
Chemical Industry Structure
Highly fragmented and widely dispersed.
Western India accounts for 45-50% of total Indian chemical Industry.
Large players in bulk chemicals. Both large and small players in Fine and
Specialty chemicals.
Presence of many multinational companies also.
Foreign Trade
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India was a net importer of chemicals in early 1990s , but has now become a net exporter
due to reduction in Imports because of implementation of many large scale petrochemical
plants like Reliance etc. and also because of tremendous growth of exports in sectors like
bulk drugs and pharm, pesticides, dyes and intermediates.
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Basic Chemicals Export did exceedingly well
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Exports by the basic chemical sector in 1995-96 surpassed the target of Rs 6,742 crore by
reaching a figure of Rs 7,979.30 crore and showing a massive growth of 24% over the
preceding year's figure of Rs 6,403.90 crore. During 1994-95 exports totaled Rs 6,403.90
crore against the target of Rs 5,504.60 crore, while in the preceding year shipments
reached Rs 4,904.40 crore against the target of Rs 4,584.00 crore.
The drugs and pharmaceuticals and the organic/inorganic/agro-chemicals contributed as
much as 63% of total exports. This has been a herculean task, which has been achieved by
competing with big multinational corporations of the world. Turnover for the year ended
1998-99 is close to Rs.15,000 crores
India is predominantly an agrarian economy. The Indian economy mainly depends upon
its agricultural produce. The agricultural output contributes to about 25% of the country's
GDP. As a result of the chemical fertilizers being one of the related parts of the
agriculture, there is tremendous scope for the growth of the chemical fertilizer industry.
Today, the Indian chemical fertilizer industry is developing fast in terms of using the
latest world-class technology. Indian manufacturers of chemical fertilizers are now
adopting some of the most advanced manufacturing processes to prepare innovative new
products to supplement the Indian agriculture. India is also ranked as the third-largest
exporter and producer of nitrogenous fertilizer.
In the present day scenario, there are more than 57 large-sized and 64 medium- and small-
sized chemical fertilizer production units in India. The main objective of these chemical
fertilizer industries is to make sure that there is a proper supply of primary and secondary
fertilizers to the Indian crops in adequate quantities. Some of the prominent products
manufactured by the Indian fertilizer industry are nitrogenous fertilizers, phosphate-based
fertilizers, calcium ammonium nitrate, urea, ammonium sulfate, and other complex
fertilizers.
The chemical fertilizers industry in India has performed a significant role in enabling the
increased supply of essential nutrients to plants. It has also helped India achieve the
objective of being self-sufficient in the production of food grains and has accelerated the
growth of agriculture
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The chemical fertilizer industry is one of the most energy-intensive sectors, and it is very
vital from the viewpoint of environmental discussions. Today, there is a great need to
increase the productivity of chemical fertilizers through implementation of pollution-free
and environment-friendly technologies. This will be helpful in achieving economic,
social, and environmental development objectives.
The chemical fertilizer industry of India gained momentum after India adopted the
liberalization and globalization policy in 1991. The government aimed to reduce subsidies
and attract new investments by decontrolling all the phosphatic and potassic fertilizers.
The Department of Fertilizers is the nodal organization that is responsible for the
planning, development, and promotion of the chemical fertilizer industry in India. This
department also monitors the production, distribution, and imports of fertilizers. Besides,
it is also responsible for management and provides financial assistance to the investors
who are investing in the sector.
The Indian Chemical Fertilizer industry promises a great future for investments. India's
demand for fertilizers is set to increase its supply manifold in the near future. Thus, there
are great investment opportunities for foreign investors to invest in the Indian chemical
fertilizers industry, optimize the fertilizer production through the use of modern
technology, and gain valuable returns. The government of India has made ambitious plans
to set several chemical fertilizer projects in place. These plans aim to increase the
production of fertilizers; thus, there are a lot of opportunities for new investors to enter
into a joint venture with government undertakings and earn good returns on investments.
Great potential lies ahead for foreign investors looking to invest in the chemical fertilizers
industry in India if they invest in the state of Gujrat as the state is foreseen to be a leading
state in the production of fertilizers
Company profile
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Mangalore Chemicals & Fertilizers is a Fertilizer Production factory located in Mangalore, India.It is situated opposite to the New Mangalore Port on the other side of the national highway .The company produces fertilizers like urea, DAP and special nutrients and chemicals under the brand name of Mangala.The company was started by government of Karnataka. The company's management was subsequently sold to Vijay Mallya's UB Group during tenure of Veerendra Patil's as Karnataka's chief minister.
is a Rs.2,100 Crore Fertilizers Manufacturing Company situated in the state of Karnataka,
India. The Company with its wide range of a product, that include Urea, Di-Ammonium
Phosphate, Muriate of Potash, Granulated Fertilizers, Micronutrients, Soil Conditioners
and Specialty Fertilizers, touches and enriches the lives of farmers across Southern India.
Mangalore Chemicals and Fertilizers Ltd is a part of The UB Group, a large and
diversified business house. The group is one of the foremost multinational organizations
based in the sub-continent with operations in many world markets. It has diverse interests
– Brewing. Distilling, Aviation, Fertilizers, Life Sciences, Engineering, Research and
Development and Information Technology.
Mangalore Chemicals and Fertilizers Limited (MCF), with a turnover of over Rs.
2,081.73 Crore (FY 2009-2010), is the only manufacturer of chemical fertilizers in the
state of Karnataka. The factory is strategically located at Panambur, 9 km north of
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Mangalore City, on the banks of the Gurpur River, in front of the New Mangalore Port.
The plant is well connected, both by rail and road. The West Coast National Highway
(NH-l7) from Kochi to Mumbai separates MCF from the New Mangalore Port.
The Company is a part of the UB Group with Group shareholding of 30.44%. Dr. Vijay Mallya is
Chairman of the Board of Directors. The operations are managed by a team of highly dedicated and
experienced professionals
The New Mangalore Port is an all-weather port capable of handling ships up to 30 feet draft.
Naphtha, Fuel Oil, Ammonia and Phosphoric Acid - the main raw material are obtained through the
port. The plant site is well linked, both by rail and road.
The Company has capacity to manufacture 2,17,800 MT Ammonia (intermediate product), 3,79,500
MT Urea, 2,55,500 MT Phosphatic Fertilizers (DAP & NP 20:20:00:13), 15,330 MT Ammonium
Bi-Carbonate (ABC) and 33,000 MT Sulphuric Acid (SAP) annually. . The design and engineering
of the Ammonia/Urea plants was done by Humphreys & Glasgow Limited, London, a leading
international firm in the fertilizer field and their associates, Humphreys & Glasgow Consultants Pvt.
Ltd., Bombay. (The firm is now merged with Jacobs Engineering, USA). The Phosphatic plant is
designed and engineered by Toyo Engineering Corporation, Japan. PDIL and Furnace Fabrica the
Indian firms were involved in the construction of ABC and SAP respectively.
The construction work started with the first pile driven on October 15, 1972 by the then Chief
Minister, Shri D. Devaraj Urs.
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The Ammonia/Urea plants were commissioned in March 15, 1976.
1976 Ammonia & Urea production commenced1982 60 tons per hour auxiliary boiler installed
Ammonium Bi-carbonate plant commissioned1984 Purge gas recovery unit installed1985 Captive power plant commissioned1986 Di-ammonium phosphate plant went on stream1993 2.5 Million Gallons reservoir constructed1999 Marketing of Granulated Fertilizers2002 Installation of Pipe Reactor.
20:20:0 & 16:20:0 complexes producedMarketing of micro nutrient - Zinc Sulphate
2003 SAP R/3, integrated software system, OPERATION MITE, implemented.MCF receives ISO 14001 Certification
2005 Receives OHSAS certification2006 Installation of 100 TPD Sulphuric Acid plant2008 Installation of Imported Fertilizers Handling Unit
Awards & Recognitions
From the year 1996-97, the Company’s performance dramatically improved with higher
levels of production in all the plants. In fact, the rated capacity of Urea was manufactured
for the first time in 1996-97 since commissioning in 1976, a singular achievement!
We are proud of having received the following Awards:
FAI Award for 'Improvement in overall performance of a Company’ for three
consecutive years 1996-97, 1997-98 and 1998-99.
Letter of recognition in 1997 from Directorate General of Factory advisory
Services and Labour Institutes (DGFASLI) for maintaining good safety and
occupational health standards.
MCF received the ‘Honest Tax paying businessmen’ award from Commercial
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Taxes Department, Mangalore Division, a unique initiative taken by Government of
Karnataka to honour the prompt Tax payers. Mr. P. C. Jain, Senior Vice President
(Works), MCF, Mangalore, received the award in a felicitation function held at
Mangalore on 18th March 2005
MCF has been awarded the prestigious certificates on 1. Environment
Management System conforming to ISO 14001:2000 in 2003 which was updated
to latest version ISO 14001:2004 in 2005 and 2. Occupational Health & Safety
Management System conforming to OHSAS 18001:1999 standard in 2005 which
was updated to latest version OHSAS 18001:2007 in 2008.
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MISSION AND VALUES
MISSION
• To create value for farmers, consumers and other stake holders by providing
integrated Agri-Solutions and leveraging our competencies to develop synergistic
businesses.
VALUES
1. Integrity
2. Customer focus
3. Innovation
4. Teamwork
5. Agility
6. Excellence
HRIHE, HASSAN 13
Companies under UB Group
Conglomerate of different companies.
1. Beverage alcohol
2. Pharmaceuticals
3. Media
4. International Trading
5. Aviation
6. Fertilizer: - Mangalore Chemicals and Fertilizers
7. Research and development Infrastructure development
Awards by MCF :
1 Gram Vikas Project
2 Mangala Raitha Suraksha Vima Yojane: - Accident Insurance Scheme for its customer
farmers
3 Area excellence award: - For highest performing dealer in each area
4 Mangala Ratna award: - For highest overall sales by a dealer over the entire marketing
territory
5 Area/District Level
6 Institutional Agencies: - Winner and runner-up awards both for public & private
institutional dealers.
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Program
Mangala Dealer Training
Inaugurated by Director of Extension, University of Agricultural Sciences,
Dharwad. M.H
The training included cultivation practices of different crops, role of plant
nutrients, plant protection measures, specialty fertilizers, fertilizer control order
and value added tax.
The “fruit fly” and the bitter Neem
The UB Group has appointment Fraser Castellino as chief marketing officer for its
sports marketing business.
Differentiation strategy
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PRODUCTS
Manufactured products:
Mangala Urea
Product Description
Urea is a Synthetic organic compound containing 46% Nitrogen in Amide form.
Available in the form of white solid prills free flowing for easy application.
Being Hygroscopic, urea is packed in moisture proof High Density Poly Ethylene
bags.
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Details
Features & Benefits
Less acidifying than many other nitrogenous fertilizers. Hence most suited for
high pH soils.
High concentration of nutrients makes packing, storage and transport cost cheaper.
Application
Can be applied to soil. Also suitable in solution form as spray.
Application is recommended in split doses for better use efficiency.
Packing
Packing - 50 kg HDPE Bag
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MANGALA DAP
Product Description
DAP contains the second most important primary nutrient element,
Phosphorous besides Nitrogen,
Single most important source of nutrient Phosphorous.
Available in free flowing granular form.
For differentiation with other low analysis compound fertilizers, DAP
granules are colored with black.
Granules are stronger, harder and of uniform size.
Details
Features & Benefits
It is completely soluble in Water
It has good storage properties.
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Total water soluble P2O5 helps plants to utilize moisture better and makes
roots grow stronger and deeper even in acidic soils
Being non- hygroscopic, DAP can be conveniently stored well even in
high rainfall areas
High concentration of nutrients makes packing, storage and transport costs
per unit cost of nutrient very low.
Nitrogen being present in an easily absorbed Ammoniac form, loss due to
leaching is minimum.
Application
DAP is suitable for all crops and soils
Recommended for initial application
Packing
Packing - 50 kg HDPE Bag
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Ammonium Bi Carbonate
Trade Enquiries & Distributors
Product Description
Food grade product with 99.8 % purity on dry weight basis.
White crystalline product.
Being very hygroscopic, it is packed in air tight, laminated HDPE bags.
Details
Features & Benefits
Carbon dioxide (CO2) liberated from Ammonium bicarbonate is vital to the
baking industry. It plays an important role in texturing the crumb structure and
leavening.
Best source of CO2 for baking industry - increases shelf life, does not spoil
flavour, leaves no residual odour.
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Gives off more CO2 per unit weight than any other brand.
Mangala 20:20:00:13
Product Description
Contains 20% Nitrogen & 20% P2O5
Contains 13 % Sulphur, a Major Secondary plant nutrient.
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Granules are uniform and light grey in colour
Details
Features & Benefits
It has good storage properties.
Least hygroscopic and does not readily absorb moisture from the air. It can
be kept indefinitely without quality deterioration
Due to high water solubility, has a greater mobility in the soil.
Being non- hygroscopic, can be conveniently stored well even in high
rainfall
Application
Suitable for all crops both for initial application and top dressing
Granules are stronger, harder and of uniform size which facilitates easy
application.
Packing
Packing - 50 kg HDPE Bag
HRIHE, HASSAN 22
Sulphuric Acid
Product Description
Colorless, nonflammable liquid.
Sulphuric acid (H2SO4) monohydrate is very hygroscopic.
Details
Features & Benefits
Sulphuric acid is the strong mineral acid.
It is soluble in water at all concentrations.
Sulfuric acid has many applications and is one of the exhaustively used chemicals
in chemical industry.
Application
Used as an intermediate for manufacturing of phosphatic fertilizer.
Used in lead-acid batteries.
Packing
Transport by road tank truck
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HRIHE, HASSAN 24
SulphonatedNaphthaleneFormaldehydeLiquid
Product Description
ChemCF NL is an aqueous solution of Sulphonated Naphthalene
Formaldehyde, Sodium salt polymer.
This is an excellent dispersing agent.
It is a powerful water reducing element in Concrete Admixtures.
Engineered & designed to offer wider tolerances in formations of admixture
manufacturing.
Compatible with most of the additives used in admixture formulations which
helps in producing versatile applications.
Details
Features & Benefits
Water reduction in concrete up to 18% - 25%.
Higher slump with lower water / cement ratio.
Flowable & pumpable concrete with improved rheology.
Homogeneous, honey comb – free, dense concrete.
High strength due to reduced water / cement ratio.
Application
Construction industry: High Range water reducer in concrete.
Textile industry: It works as an effective wetting agent in cotton.
Leather industry: Used as a dying & leveling aid.
Tanning industry: Acts as a good dispersing agent.
Oil industry: Functioning as an anti friction agent in oil rigging operation.
Packing
Supplied in Bulk Tankers of 10 t, 16 t & 20 t capacity. It can also be supplied in
customized pack size in HDPE barrels or jerry cans.
ChemCF NP - Sulphonated Naphthalene Formaldehyde Powder
Product Description
ChemCF NP is a Sulphonated Naphthalene Formaldehyde (SNF) poly -
Condensate product.
It is a powerful water reducing agent used for concrete and cement grouts.
This is an excellent dispersing agent.
Designed to offer wider tolerances in formulations for concrete admixture
manufacturers.
It is compatible with most of the additives used in admixture formulations.
It helps in producing concrete with various unique properties.
HRIHE, HASSAN 25
Details
Features & Benefits
Water reduction in concrete up to 25%.
Higher slump with lower water – cement ratio.
Flow able & pump able concrete with improved archeology.
Possess homogeneous, free from Honeycombing and dense concrete.
High strength due to reduced water – cement ratio.
Application
Construction industry: High Range water reducer in concrete.
Textile industry: It works as an effective wetting agent in cotton.
Leather industry: Used as a dying & leveling aid.
Tanning industry: Acts as a good dispersing agent.
Oil industry: Functioning as an anti friction agent in oil rigging operation.
Packing
Packing – Supplied in customized pack sizes of 25 kg and 40 kg HDPE bag
HRIHE, HASSAN 26
Other products
Mangala MOP
Product Description
Contains 60% Potash (K).
By far the most widely used K fertilizer.
Available in white and reddish crystalline form.
Details
Features & Benefits
Readily dissolves in water
On application to soil, it ionizes to dissociate into K & Cl ions. K gets attached or
adsorbed on the soil complex. As such, though MOP is readily soluble in water, it is
not leached.
High concentration of nutrients makes packing, storage and transport costs per
unit cost of nutrient very low.
Application
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Extensively used in manufacture of compound fertilizers and also for direct
application to the soil.
Suitable for all crops both for basal application & top dressing
Essential for all crops for healthy growth and better yields.
Packing
Packing - 50 Kg HDPE Bag
Mangala Bio20
Product Description
Mangala Bio –20 is a highly concentrated emulsion containing macro and
chelated micro elements suitable for foliar spray and fertigation.
It helps in better availability of essential nutrients to plants.
It contains an organic material derived from a single seaweed variety which has
proven beneficial effects on plants by stimulating metabolic activities in the plant
system.
Details
Features & Benefits
High quality product
Available in saturated liquid form
Mangala Bio–20 is formulated also to maximize the production potential of crops
at risk of damage from stress conditions such as temperature stress, moisture stress
and disease stress.
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Application
Mangala Bio-20 promotes greater root biomass and therefore helps maximize
utilization of moisture and nutrients.
It maximizes the production potential of crops that are at the risk of damage from
stress conditions caused by high or low temperatures, excess soil moisture.
Mangala Bio-20 is formulated to supply plants with essential plant nutrients. It has
an organic material derived from a single seaweed variety that stimulates root
development.
It improves vegetative and reproductive activities in the plant system.
It helps in increasing biomass production resulting in higher yields of improved
quality.
Packing
50mL sachet, 250, 500, 1000 and 5000 mL HDPE containers
Mangala 3X
Product Description
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Mangala 3X is a highly concentrated emulsion containing macro and chelated
micro elements suitable for foliar spray and fertigation.
It helps in supply of essential nutrients to plants.
Details
Features & Benefits
Highly concentrated,
Totally soluble in water
Free flowing formulations for maximum bio- effectiveness on a wide range of
crops.
Fully water soluble fluid emulsion fertilizer containing NPK, magnesium and
chelated trace elements
Application
Mangala 3X supplies plant with essential plant nutrients in balanced proportion.
It is suitable for application at different stages of the crop.
Its application stimulates metabolic activities improves growth, health of plants
leading to better yields.
Packing
50mL sachet, 250, 500, 1000 & 5000 mL HDPE containers
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Mangala Calmax
Product Description
Mangala Calmax is a fully water soluble fluid emulsion product containing high
level of calcium and balanced range of micro nutrients.
Mangala Calmax is specifically formulated for use as a foliar fertilizer.
It can be applied to all fruit and vegetable crops to improve fruit firmness,
storability, colour, and skin finish.
Details
Features & Benefits
Highly concentrated, free flowing formulation
It can be applied to all fruit and vegetable crops to improve growth of plants and
quality of produce.
Application
Calcium is a primary constituent of cell walls and membranes.
Restriction in the availability of calcium will adversely affect cell division; impair
the structural stability and the permeability of cell walls.
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Increasing fruit calcium promotes longer storage life and resists a range of
physiological break down including soft nose, blossom end rot, bitter pit and internal
browning.
Fertigation Products
This comprehensive range of powder formulations is manufactured only from technical
grade raw material and blended to exacting quality standards. These ranges of products
may be used in all fertigation systems to provide a balanced nutrient programme
containing NPK, magnesium and essential microelements.
With suitable dilution, the stock solution can be used in drip irrigation system or foliar
spray. The products are fully water soluble.
Product Range
Mangala 18-18-18+2Mgo+TE
HRIHE, HASSAN 32
Product Description
18:18:18 has immediate beneficial effect on plant growth.
18:18:18 has better nutrient use efficiency, and maintaining soil fertility.
18:18:18 provides a balanced nutrition to crops.
Details
Features & Benefits
Highly concentrated with high quality.
Fully water soluble fertilizer containing NPK, magnesium and essential chelated
micronutrients
Free flowing formulations for maximum bio-efficacy on a wide range of crops.
Application
Nitrogen, phosphorus and potassium (NPK) along with micronutrients should be
readily available to the growing crop. Deficiencies will negatively affect root and
soot development, vigor of plant and yield.
They help plants in bearing more flowers and fruits of improved quality.
Magnesium is often deficient in crops grown on sandy soils and together with
other micro nutrients is vital for chlorophyll and protein synthesis
Soil Conditioners
In the changing agriculture scenario, where the fertile and productive land area is shrinking due to unscientific and surfeit use of chemicals and fertilizers, there is an urgency to correct the soil condition to suit for modern agriculture.Soil conditioners are termed as materials which when added to the soil help in
improving or maintaining its physical conditions with improved physical and
HRIHE, HASSAN 33
chemical health of soil that resultantly improve biological health. In the Integrated
Nutrient Management approach, soil conditioners are integral part of the agronomic
package.
For precise application, soil conditioners are formulated specifically to tackle
different problematic soils.
Product Range
Mangala Setright for Alkaline Soils
Product Description
Mangala Setright for Alkaline Soils brings down the pH of alkaline soils and
neutralizes the adverse properties.
It improves physical and chemical health of the soil.
Details
HRIHE, HASSAN 34
Feature & Benefits
It is powder form convenient for broadcast application.
Efficient is rectification of soil pH and correction of adverse soil properties.
Efficient at lower dosage than conventional soil amendments.
Application
Unfavorable soil conditions are the primary reasons for lower productivity of
soil. Their rectification is prerequisite for a profitable agriculture.
Mangala Setright for Alkaline soils application brings about the rectification
more readily and efficiently.
Mangala Setright for Alkaline Soils has to be mixed with soil at least 3 weeks
prior to sowing or planting/transplanting.
Dosage
Dosage depends on the soil pH and the soil type.
A general guideline is given below:
Packing
50 kg HDPE bags.
Mangala Setright for Acidic Soils
Product Description
Mangala Setright for Acidic Soils brings increases the pH of acidic soils and
neutralizes the toxicities.
HRIHE, HASSAN 35
It improves physical and chemical health of the soil.
Details
Feature & Benefits
It is powder form convenient for broadcast application.
Efficient is rectification of soil pH and correction of adverse soil properties.
Efficient at lower dosage than conventional soil amendments.
Application
Unfavorable soil conditions, such as low soil acidity, toxicity of certain ions
such as Fe, Al, Mn etc, are the primary reasons for lower productivity of soil.
Their rectification is prerequisite for a profitable agriculture.
Mangala Setright for Acidic Soils application brings about the rectification
more readily and efficiently.
Mangala Setright for Acidic Soils has to be mixed with soil at least 3 weeks
prior to sowing or planting/transplanting.
Dosage
Dosage depends on the soil pH and the soil type.
A general guideline is given below:
Packing
50 kg HDPE bags.
HRIHE, HASSAN 36
OrganicProducts
The productivity of Indian soils has drastically come down. This has necessitated
increasing the productivity per unit area per unit time. This is becoming difficult as the
soil health has deteriorated alarmingly. One of the main reasons of this is the ever
reducing soil organic matter content. Improving the soil organic carbon content by
application of suitable organic matter and manures is the only option. For realising the
benefit of application of organic matter, the product should be well decomposed and of
good quality. Moreover, if the product can offer more benefits to the farmer than a mere
organic manurial value, it is then the farmer realised more value for money. Considering
this, MCF Limited has offered high quality organic products.
Product Range : Bulky Organic Manure
HRIHE, HASSAN 37
Mangala Bio Gold
Product Description
Mangala Bio–Gold is a well decomposed organic matter fortified with neem cake,
castor cake, pongamia cake and vermicompost.
It contains N fixing bacteria - Azatobactor, Azosprillium; PSB and Trichoderma.
Details
Feature & Benefits
High quality product available in free flowing brown powder form.
Improves soil health, repels soil borne insects and imparts tolerance to certain
diseases.
Creates a healthy rhizosphere.
HRIHE, HASSAN 38
Application
The organic manure helps in improving the soil physical, chemical and biological
properties there by it increases the fertility and productivity status of soil.
There is a better root proliferation.
Helps improving soil health, increases use efficiency of applied as well as natively
available nutrients.
Packing
40 kg HDPE bag.
Mangala Gold
HRIHE, HASSAN 39
Product Description
Mangala Gold is an organic product containing humic substances in the form of
humic acid, fulvic acid and humin.
The humic substances are extracted from vegetable mold and also produced by
action of acids on certain sugars and carbohydrates.
Details
Feature & Benefits
Mangala Gold is brown coloured well decomposed humic substance derived from
vegetable and other organic origin.
It application stimulates growth of roots and shoots.
Improves soil’s CEC (Cation Exchange Capacity) and helps retention of nutrients
and make them bio-available.
Increases the water holding capacity of the soil thus improving the drought
tolerance.
Improves growth resulting in increased yield of improved quality produce.
Application
It is available as ready-to-use granule and liquid.
Granules are to be applied preferably at sowing or at the initial stage of seedling
establishment.
Packing
Mangala Gold Granules in 5 kg Polypropylene Bag
Mangala Gold Liquid in 5 litre Can
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Mangala Neem Organic Manur
Product Description
Mangala Neem Organic Manure is a good quality neem product in the form of
cake, pellets and powder.
All the three forms are de-oiled.
Details
Feature & Benefits
High quality product.
Available in free flowing powder, pellets and cake form.
The oil content in the three forms is given below:
Cake : 9-10%
Pellets : 9-10 %
Powder : 4%
The neem organic manure provides good organic value to the soil/crop.
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Improves fertility and productivity of the soil.
Application
Neem Organic manure is a good organic manure source and acts as soil borne
insect repellent against nematode, grubs, white ants and others.
Neem acts as nitrification inhibitor and helps in slow release of nitrogen resulting
in improving nitrogen use efficiency.
Apart from marketing Fertilizer products MCF undertakes other Social Service
activities. Some of them are described below:
COMMUNITY CARE:
Gram Vikas Project
Some of the developmental activities undertaken by the Trust are:
Adopting Sangankal village in Bellary District, Herur village in Raichur District,
Kulinje village of Kundapur Taluk and Lingappayyana Kadu village in
DakshinaKannada District for a period of three years for overall development.
The projects undertaken include construction of Community bath and toilets,
providing better infrastructure to the schools, improving their libraries,
construction of community halls and hostels and providing water distribution
systems.
Formation of a Mangala Farm Club in the villages and organizing sports activities,
free health check-up, eye camps, etc. in association with the Lions Club.
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Participation in the construction of a 'Mangala Bhavan' Auditorium in the Rotary
School, Moodabidri, Dakshina Kannada District, by giving financial assistance.
Providing Sewing Machines to Mahila Mandals, plant protection equipment to
Yuvaka Mandals, Swasthic Chulhas under the non-conventional Energy Resource
Scheme, community TV sets, etc. in different villages.
Extending financial assistance for surgeries and intra-ocular lens implants to the
disabled in association with reputed eye hospitals.
HEALTH, SAFETY & ENVIRONMENT
Health:
The company is committed to conserve, promote and maintain health and safety in the
work place and encourage attitudes and methods which will lead to improve physical and
mental health of employees.
Safety
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Highest priority is accorded to maintain high safety standards. Apart from holding weekly
fire drills, periodical emergency mock drills are conducted onsite. Safety audits are
regularly undertaken by external experts and their recommendations are meticulously
implemented. Gas monitoring and detection systems have been installed at toxic gas
handling areas. Approved personal protective equipment of international standards is
utilized for safe working. The Plant Safety Committee and the Central Safety Committee
are very active. There is a widely publicized" Safety, Health &Environment Policy" being
diligently followed.
POLLUTION CONTROL MEASURES:
Effluent Treatment and Disposal
With the aim of ensuring minimum disturbance to the ecology, all
possible precautions have been taken to avoid pollution.
Effluent treatment and disposal systems in a number of chemical plants in India
and abroad have been studied and a suitable system has
designed and built in consultation with specialists in effluent treatment and allied
engineering activities.
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The Karnataka State Pollution Control Board has accorded formal
approval after studying the effluent treatment system installed.
There is zero liquid effluent discharge.
Suitable modifications have also been made in the Urea plant to substantially
bring down the noise and air pollution levels during plant start-ups and upsets
Environment Management at MCF Environment,
Health & Safety are given top priority in MCF. A
green belt covering an area of about 50 acres area
is developed and maintained. MCF has been
certified for environmental management system
conforming to ISO 14001 : 2004 standard and
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occupational health and safety management
system conforming to OSHAS 18001 : 2007
standard by Det Norske Veritas, The Netherlands.
MCF has given top priority to its effluent
treatment and disposal system right from the
design stage of its plants.
At MCF the ammonium bi-carbonate, di-
ammonium phosphate and sulphonated
naphthalene formaldehyde plants are designed to
have zero effluent discharge. In di-ammonium
phosphate (DAP) plant a part of ammonia and
urea bearing effluent from urea/ammonia plant is
used as process condensate.
MCF has installed and commissioned urea hydrolyser stripper (UHS) at the cost of Rs.8.5
crores in 1990 and to treat ammonia and urea bearing effluents from ammonia and urea
plants. The recovered ammonia and water are reused.
MCF has achieved the aim of reusing the entire treated wastewater and the target of zero
wastewater discharge during 2010 by investing about Rs.7.0 crores. This is achieved by
upgrading the effluent treatment system by the installation of lamella clarifier, ultra
filtration and Reverse Osmosis (RO) technologies for the treatment of trade effluent and
by upgrading the sewage treatment plant by “Membrane Bio-Reactor" (MBR)
technology.
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By the installation of urea hydrolyser stripper and wastewater treatment plants with latest
technologies, about 3000 kilolitres per day of water is recovered which is about 30 % of
our daily raw water consumption..
MARKETING
The MCF fertilizers are sold in five states of peninsular India, viz, Karnataka, Kerala,
Tamil Nude, Andhra Pradesh, Maharashtra, under the very popular "MANGALA" brand.
Nine Area offices are strategically located and are responsible for the entire marketing
operations. During the year 2007-08, company has sold 3.76 lakhs MT Urea, 2.50 lakhs
MTDAP/complex, 1.03 lakhs MT of MOP and 1.77 lakhs MT Granulated fertilizers
throughout its marketing territory. Apart from selling its own production, MCF also
outsource and sells allied fertilizers products like Zinc Sulphate, Soil conditioners, liquid
fertilizers etc for the benefit of the farming community. In order to ensure timely
availability of fertilizers to the farmers, an efficient and extensive network of over 1300
dealers has been built over the years. In addition,” MANGALA" products are also
made available through a chain of co-operative institutions and agro Kendras.Being the
principle fertilizer manufacturing unit in Karnataka, there is a commitment to educate the
farmers by disseminating the latest agricultural technique sand modern crop management
practices, through the "Mangala Farm Services".
Market development activities are focused towards promoting balanced use of fertilizers
with a view to maintaining good soil health and high productivity so the farmer can get
sustained production.
LOGISTICS DEPARTMENT
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"Logistics is a part of a supply chain which plans, implements and controls the
efficiency, effective forward and reverse flow of storage of goods, service related
information between the points of origins to the point of consumption in order to meet
consumer requirements".
AIM OF LOGISTICS DEPARTMENT
Conveyance of the right product in right time in right quantity and at
right place.
Synchronies the movement of Urea with the ECA/NECA allocation
Programs enunciated for different District/State.
Reducing the marketing cost. Since, Fertilizers classifieds under Essential
Commodities Act, GOI indicates the district wise, State wise distribution pattern.
Based on the GOI District allocation, the products are dispatched either by road or
rail depending upon the cost and the quantity to be moved. The field force of MCF
has to indent for product based on the allocation through MCFL connects. These
indents are approved by the concerned Area
MarketingManagers and flows into Logistic Department. These indents are allocat
ed to MCFContractors through Systems. There are seven Transport Contractors
appointed by MCF to transport the product by road. These Contractors are to
provide trucks for the road movement according to the allotment of indents on day
to day basis.
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ROAD MOVEMENT
OBD ALLOTMENT TO CONTRACTOR
TRUCK ENTRY SLIP
SECURITY CHECKS
WEIGH BRIDGE
LOADING POINT
WEIGH BRIDGE
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DOCUMENTATION
TRUCK OUT
FLOW OF DISPATCHES
Marketing Executive Key indent
Area Marketing Manager Approve indent
Logistic department/Indent allotment to contractors
Contractor Allow trucks
Bagging Section loading by Road/Rail
Logistic Department/Document preparation
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Dealers/ Godown
Farmers
MCKENSY’S 7-S MODEL
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Strategy:
The networking model must define its strategy in terms of resource generation, funding
sources, designing an information service mix for target beneficiaries. The sustainability
issue is very important in such models, as to how revenues will be generated and how the
ICT model is to be linked with agricultural marketing institutions in order to facilitate
agricultural marketing. The product-service mix and communication strategy to farmers is
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also very important for awareness about the information on marketing and commodity
prices. Without a well-planned strategy, the business model will not be able to achieve its
objectives. The integration of the model with revenue streams such as providing e-
governance, social networking, education, health and a virtual market delivering goods
can help in drawing revenues.
Structure:
The structure of the consortium needs to be designed in such a way that it facilitates
speedy decision-making. A networked structure having minimum hierarchies and
involving people from all stakeholder organizations with clear cut roles is needed for
implementation including those under PPP (Public Private Participation). The more the
layers, the less will be the benefits delivered to beneficiaries.
Systems:
They comprises of the procedures and policies of the organizations which define how
things should be done to achieve the objectives. The systems allow flexibility in terms of
resources and approaches as different geographical areas may need different approaches.
The systems of collecting information and updating the same and methods of content
delivery are to be defined. The delivery of SMART (specific, measurable, accurate,
relevant and timely) information is possible only through SMART systems.
Style:
Beliefs and actions of managers determine the outcome of implemented strategy. A
participative style of management suitable for the need of rural areas is adopted. The local
communities such as farmers and intermediaries must be involved in the awareness
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programmes and selection. The success of these schemes depends upon how the
managers are able to work .The management apply the bottoms up approach for
encouraging and motivating employees working in this area.
Staff:
People are involved at every step in such type of information system. The people
involved are data collectors, official’s incharge of updating data, kiosk operators, who
deliver the information and the people who install and maintain the kiosks. Most of the
models are making use of the local entrepreneurs, who are selected among the local folk.
The selection of these entrepreneurs plays an important role. If a person involving the
local community, having good educational qualification, mental aptitude, enjoying good
relationship in the village is selected, he is able to deliver better benefits to the farmers.
Skills:
Enabling skills imply that the company ensures that employees know how to do their
jobs and stay abreast with innovation in tasks, technology and techniques. Skills imply
distinctive capabilities of people and organization which differentiate themselves from
others.
The skill sets of the persons involved in collecting, updating and delivering information
needs to be updated from time to time. The staff must be fully equipped to deliver the
services to farmers. Unless fully trained, they will not be able to deliver the information.
Capacity building of the staff is one area which is to be looked into.
Shared values:
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Shared values ensure that all concerned share the same guiding values. For every ICT
project, we must define the mission, vision, goals and objectives which will be shared
among the employees of partnering institutions. These values must pertain to economic,
social benefits.
ANNUAL REPORT
Profit and Loss account for the year ended March 31, 2011(rs in lakhs)
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Schedule No. 2010-2011 2009-2010
Income
Sales and services 2076,90.78 2471,97.73
Less: Excise Duty 1,26.29 2,35.75
Net Sales and Services 2075,64.49 2469,61.98
Other Income 2.1 6,08.56 14,42.17
2081,73.05 2484,04.15
Expenditure
Manufacturing and Other Expenditure 2.2 1955,62.32 2380,98.29
Interest and Finance Charges 2.3 23,43.57 35,99.71
Depreciation - Net of amount transferred from
revaluation
reserve of Rs. 2,03.72 lakhs (Previous year Rs.2,14.98
lakhs)
18,37.04 16,95.50
Variation in Stock of Finished Goods and Work-in-
Process
2.4 (23.32) 6,84.55
1997,19.61 2440,78.05
Profit before Tax 84,53.44 43,26.10
Provision for Current Tax 25,70.00 14,65.00
Provision for Fringe Benefit Tax 6.55 (7.30)
Profit after Current Tax 2,27.77 12.35
Provision for Deferred Tax Liability (Net) - 12.35
Excess Provision written back 28,04.32 38.71
Profit after Tax 56,49.12 15,08.76
Balance brought forward from previous year 132,77.12 28,17.34
Adjustment as on April 1, 2007 on account of AS 15
(Revised)
189,26.24 114,30.38
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Schedule No. 2010-2011 2009-2010
Income
Sales and services 2076,90.78 2471,97.73
Less: Excise Duty 1,26.29 2,35.75
Net Sales and Services 2075,64.49 2469,61.98
Other Income 2.1 6,08.56 14,42.17
2081,73.05 2484,04.15
Expenditure
Manufacturing and Other Expenditure 2.2 1955,62.32 2380,98.29
Interest and Finance Charges 2.3 23,43.57 35,99.71
Depreciation - Net of amount transferred from
revaluation
reserve of Rs. 2,03.72 lakhs (Previous year Rs.2,14.98
lakhs)
18,37.04 16,95.50
Variation in Stock of Finished Goods and Work-in-
Process
2.4 (23.32) 6,84.55
1997,19.61 2440,78.05
Profit before Tax 84,53.44 43,26.10
Provision for Current Tax 25,70.00 14,65.00
Provision for Fringe Benefit Tax 6.55 (7.30)
Profit after Current Tax 2,27.77 12.35
Provision for Deferred Tax Liability (Net) - 12.35
Excess Provision written back 28,04.32 38.71
Profit after Tax 56,49.12 15,08.76
Balance brought forward from previous year 132,77.12 28,17.34
Adjustment as on April 1, 2007 on account of AS 15
(Revised)
189,26.24 114,30.38
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Balance Sheet as at March 31, 2011
(Rs. in Lakhs)
Schedule No. 20010-2011 2009-2010
Source of funds
Shareholders' Funds
Share Capital 1.1 118,54.86 118,54.86
Reserves & Surplus 1.2 311,05.75 270,64.81
Sub total 429,60.61 389,19.67
Loan Funds
Secured 1.3 98,16.33 391,20.49
Unsecured 1.4 - 5,59.01
Sub total 98,16.33 396,79.50
Deferred Tax Liability (Net) 39,29.73 37,01.96
Total 567,06.67 823,01.13
Application of Funds
Fixed Assets:
Gross Block 1.5 653,23.00 610,05.96
Less: Depreciation 296,16.21 290,13.88
Net Block 357,06.79 319,92.08
Capital Work-in-Progress 28,19.76 16,59.30
Sub total 385,26.55 336,51.38
Investments 1.6 5.00 5.00
Current Assets, Loans and Advances: 1.7
Inventories 161,87.07 170,77.35
Sundry Debtors 17,30.84 9,05.00
SUMMARY OF FINDINGS RECOMMENDATION ANDCONCLUSIONS
FINDINGS
1. Majority of the respondents are MCF Transport contractor.
2. Majority of the respondents are happy in working with MCF
3. Majority of the respondents are of the opinion that transport contractors are
meeting the MCF’s truck requirements without any problem.
4. Majority of the respondents are of the opinion that MCF releases the monthly
allocation of products by adjusting through rail.
5. Majority of the respondents are happy with the current payment system adopted by the
management.
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6. Majority of the respondents thinks that Since MCF is opposite to Port and all importers
have godown in and around Panambur is one of the main reason to get trucks.
7. Majority of the respondents thinks that the trucks deliver the quantity to the consignee
within the stipulated time.
8. Since the orders are seasonal there won’t be loading throughout the year.
SUGGESTION
1. Company should focus to increase the number of transport contractors.
2. The company should maintain the correct time of delivery.
3 .The company should try to take necessary steps in order to make sure that all the
transport contractors of the organization are satisfied with the payment system adopted by
the firm
.4. Since all respondents are not satisfied with the present working conditions prevailing
in the organization company should take necessary steps so that all the respondents will
be satisfied with the working conditions
of the company.
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Conclusion
The study conducted at Mangalore chemicals and fertilizers limited unveils a
true picture of the problems facing of transportation at MCF. Transportation is an
essential feature for any business activities. Here transport contractors are playing a vital
role in handling the problems in transportation, facing by MCF. Most of the problems
faced by MCF transport contractors are of Universal in the Transportation Trade. MCF
transports Contractors are glad in their work with MCF. As they cannot increase the in
flow of trucks they have to make use of the best period / time where imports are
minimum and other importers have no loading by road. It’s also concluded that the
Transporters have a long association in the MCF indicates that the Transport contract is in
workable proposition.
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Bibliography
www.mangalorechemicalfertilizer.com
www.google.com
www.capitalline.com
Reference-MCF brochure
Magazine -India Today
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