MAKING AN IMPACT How GREAT leaders communicate. Jon Harrison [email protected].
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Transcript of MAKING AN IMPACT How GREAT leaders communicate. Jon Harrison [email protected].
“Leadership is a process of social influence, which maximizes the efforts of others, towards the
achievement of a goal.”Kevin Kruse
What is it about the way great leaders THINK,ACT and COMMUNICATE that makes them
different from everybody else?
How do great leaders inspire TRUST, LOYALTY and ACTION in others - often in extremely difficult circumstances?
Why should people be led by you?
What is it about the way great leaders THINK,ACT and COMMUNICATE that makes them
different from everybody else?
Source: Simon Sinek – Start With Why
WHY
WHAT
HOW
Source: Simon Sinek – Start With Why
WHY
WHAT
HOW Everything I do today is going to help put a man on the moon.
How I do this is by creating a clean and uncluttered working environment.
I sweep the floors and take away the trash quickly and efficiently.
Source: Simon Sinek – Start With Why
WHY
WHAT
HOW Everything I do is about improving the quality of life for local residents.
How I do this is by creating systems that mean officers can spend less time in the office and more in the community.
I produce and process all financial reports quickly and efficiently.
DEFINING YOUR PURPOSE• Make it REAL
• Make it BIG (bigger than you)
• Make it SPECIFIC
• Keep it SIMPLE
• Create a VALUE PROPOSITION (HOW)
• WHAT you do is proof of WHY you do it
How do great leaders inspire TRUST, LOYALTY and ACTION in others - often in extremely difficult circumstances?
“Everyone lives byselling something.”
Robert Louis Stephenson
“I have never worked a day in my life without
selling. If I believe in something,I sell it, and Isell it hard.”
Estée Lauder
“Relationships are based on conversations; and conversations
are based on questions.”
Source: Simon Sinek – Start With Why
WHY
WHAT
HOW
WHY
WHAT
HOW
WHO
WHEN
WHERE
WHICH
“Great leaders ask better questions, and as a result, they
get better answers.”Anthony Robbins
TELL SELL CONSULT PARTICIPATE
Source: Tannenbaum & Schmidt
Time
DIRECTIVE SUPPORTIVE
“I/You” “We”
SITUATIONAL LEADERSHIP
DO NOT THINK OF A BLUE TREE…
INSPIRING ACTION• Ask GREAT questions
• Understand the PROBLEM or NEED
• SOLVE the problem or need
• Communicate WHY a task needs to be done
• Choose the correct STYLE for the situation
• Use POSITIVE language
Why should people be led by you?
Me inc
PRESENT
FUTUREPAST
Presence
ImpactReputation
“What difference can you make?”
“What’s your relationship?”
“What are youknown for?”
WHY BE LED BY YOU?• You create your REPUTATION
• Build GREAT RELATIONSHIPS based onGREAT CONVERSATIONS
• Demonstrate your DIFFERENCE (IMPACT)
• Combine “I” with “we”
• You are a CEO: live and breathe your BRAND
What is it about the way great leaders THINK,ACT and COMMUNICATE that makes them
different from everybody else?
How do great leaders inspire TRUST, LOYALTY and ACTION in others - often in extremely difficult circumstances?
Why should people be led by you?
GREAT LEADERS start with WHY.
GREAT LEADERS understand and define PURPOSE.
You have a clearly DEFINED and COMMUNICATED leadership brand.
“I've learned that people will forget what you said, people will forget what
you did, but people will never forget how you made them feel.”
Maya Angelou
