MAD MAX Website Analysis

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Transcript of MAD MAX Website Analysis

Page 2: MAD MAX Website Analysis

Once you are at the homepage you are greeted with a big Mad Max logo with a shot of both main characters. You

also have six tab buttons used for navigation, this allows the users access to sections of the website. Uncommonly

these tabs are placed in the bottom section of the website.

When you first click on the website, it opens up with the embedded video of the trailer taken from YouTube. This allows the person who has never heard of the film or just wants more information find out a short bit about the film. You are able to

click close and go into the homepage after this.

Screenshots are seen in the footer of the webpage. Once clicked it allows you to view the image in full

resolution. On the main image we see that they have a rolling quotes full of quotes from critics and magazine reviews such as “Daring” from Richard Lawson from Vanity Fair. Recently as the film has

been taken from cinemas theaters they have added a section where you can purchase the Blu-Ray or a

DVD copy of the film.

On the website you can see forms of social media marketing, as they have icons which lead the user

to the films official Facebook, Twitter, YouTube, Instagram and Tumblr. While in the films official

website they have soundtrack which suggests its genre as the music is mysterious but with a sense of adventure. They perhaps used pieces from the

soundtrack of the film to help them but it reinforces the genre of the film.