Mackerel Islands Presentationby Drew Norrish
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Transcript of Mackerel Islands Presentationby Drew Norrish
Pilbara’s Best Kept Secret
Hello and Welcome!
Drew NorrishCEOMackerel Islands
Where are Mackerel Islands? SPECTACULAR PILBARA COAST!
22km offshore from Onslow.300km South of Karratha
Arrive by:Air (airstrip on Thevenard)BYO boat (23 moorings)Ferry Service (daily)
Our story A family journey since 1973 A simple model: We are a destination that offers access to unique natural attractions
What are the Mackerel Islands? Direction Island Thevenard Island
Onslow Beach Resort The Beach Club
• Main tourist product• Swimming pool, gym, bar, general store,
restaurant.• 13 Self–contained beachfront cabins • Club Thevenard Village• Range of tours and activities
Thevenard Island
Rent your own Island!
• Unique Western Australian island experience
• Play castaway with up to 8 people
• 360degree ocean views
Direction Island
Keeping it greenSustainable Ecotourism Development • Solar power and lithium batteries• Desalination plant 70,000L/day• Recycled waste water program
Provide Access to Nature
• Passionate guides• Engage customers• Exceed expectations
Charters
Onslow Beach Resort
• Sparkling new resort with prime location on Beadon Bay’s oceanfront
• Self-contained, air conditioned apartment suites• Pool and BBQ area• Avis Location
More product needed!
• Oceanfront dining • Bar, restaurant, functions and
events• Mainland base with wow factor
Mainland and Island Experience The Beach Club
Boat ChartersSnorkel/Dive
Whale Watching Boat Hire – do it
yourself SUP + Kayak
World-class fishing action
Turtle InteractionBird Watching
Guided 4WD ToursRelax!
Pilbara Coast opportunitiesOn the Islands In the Sea
Events and Partnerships
Fishing Focus (niche offering): Western Angler Celebrity SeafariCompleat Angler and Camping World SeafariFlyfishing – Bonehead annual getaway
Partnerships create win/winFervor Outback DiningMackerel Island and Onslow Beach Resort
Who’s your ‘Wendy’Improve the product from the customers view.
• WA Fishing Community • Pilbara Residents• School camps• Corporate Functions
Our learning• Create a destination • Innovate and differentiate! • Exceed expectation • Know your ‘Wendy’• Value and develop staff • Be authentic, knowledgable and
passionate. • Be in tourism for the right reason
Opportunities• There’s never been more
opportunity to develop tourism in the Pilbara
• Demand for indigenous and coastal product is high.
• Develop industry networks and leverage off each other to develop Destination Pilbara. Our door is always open!
Good luck!
mackerelislands.com.au
Drew Norrish 0427971283