Mac & Prowler Network/Regional Television and Web TV Media Kit · in 2011. He is an avid gun...

Marketing Director: Dustin Warncke 512.497.7674 Email: [email protected]

Mac & Prowler Network/Regional Television and Web TV Media Kit

http://www.ktss.tv/

http://www.thehuntingchannelonline.net/


About Us

Mac and Prowler is owned by Randy McMillan and Bill Henson. Our background in the professional hunting industry goes back 15 years. Randy "Mac" has been hunting all his life and has managed a hunting ranch for the last 10 years. He has also been involved in making videos and TV shows for the past 10 years. Some of his accomplishments have been the making of a TV show called "Bass America", helped in producing a Game Call Companies DVD to promote their products, being featured on The ArkLaTex Sportsman; and aiding in the making of a hunting TV show called "PoBoys Outdoors". His last adventure is the making of "Mac & Prowler" DVD series and he also produces a line of custom handmade Deer Antler Predator Calls. Bill "Prowler" Henson owns and operates a video and photography production company, Video Perfection Photography in Texarkana. His accomplishments have been the making of a TV show called “PoBoys Hunting”, which aired on The Outdoor Channel, and produced approximately 10 other hunting/fishing TV shows for other outdoorsmen and shows such as the Bass Master Hall of Fame, Duck Hunting with Randy Gary, a promo video for Elk Meadow Game Ranch, Fur & Fangs, Ducks Unlimited, Hog Wild Adventures, John Baen Ranches, Texarkana Gun Slingers, Roten Sportsman Calls, GameTamers Outdoors, TLC "The Learning Channel", Bass America, Kreamer Sports, Innovative Outdoors, Whack'em & Stack'em, Bust'n Loose, The Fury of Hog Hunting, and many other outdoor adventure type TV shows and DVDs. He has also shot scenes for National Geographic.

Dustin Vaughn Warncke joined the Mac & Prowler team as Pro-Staff and Marketing Director in 2011. He is an avid gun hunter, compound bow and crossbow hunter and also enjoys hog dog hunting and bowfishing among other outdoor sporting activities. He lives in Central Texas with his wife, Meagan, and son Jackson. Dustin brings a wealth of knowledge to the M&P team as he is also an outdoor industry sales and marketing consultant and web designer with his own company, Warncke Enterprises, as well as on the Pro-Staff for several guide services and hunting products. Dustin's goal is to to help the average hunter on a budget get the most value for the money in outdoor products and well as featuring the best tried-and-true products available on the market today and brings many tech advice and product Showcase segments to the show. Dustin is also an avid outdoor writer and contributes several articles as resources for the website. At the present time, Randy & Bill are committee members of West Bowie County DU and Pro-Staff for GameTraks, Olympic Arms, Crosman, Barnett Crossbows, M2D Camo, MoJo Outdoors and Decoys, GunHuggi, EW Calls, and Bill Keith Custom Turkey Calls. Some of our other sponsors are: THP (Trophy Hunter Products), Wildlife Energy Drinks, Buck Knives, BRAC Slings, Crimson Trace, EOTech, Ghost Targets, HYSKORE®, Grim Reaper Broadheads, Hot Hands, Kansas Creek Game Birds, Rocky Hills Cabin, JYSD (Jim Yount Success Dynamics) Leupold, QMaxx, QuikCamo, Scopecoat, Selph Arms, SMART Productions, Trophy Hunter Products, Video Gear Shop, Video Perfection, Thermacell, and Winchester Ammo. M2D Camo's "Living the Dream" TV Show has aired a complete show featuring Mac & Prowler Predator Hunting on The Sportsman Channel and Wild TV in Canada. M2D Camo Shows also now air on our affiliate channels time slots as well.

To view a sample of our shows, visit our website www.MacAndProwler.com and click on the

Video link for all of our different channels, full shows, and current product showcases of our

sponsors.

http://www.dustinsprojects.com/

http://www.macandprowler.com/


Broadcast/Network Programming Outlets – At a Glance Summary

National/Regional Cable TV Affiliates

The Walk TV: Approximately 32 million households KTSS TV: Based in Hope, AR/Broadcast Range from AR, LA, and TX. Approximately 34,000 Households Channel 19 TV: Ripley, MS: Approximately 3,500 households

WEB TV Affiliates

Mac and Prowler.com TV: Hundreds of unique views per month BuckForageTV.com: 26,000-32,000 Hits per Month The Hunting Channel Online: 6,000+ Monthly Subscribers


Why Advertise with Mac & Prowler?

We are a different type hunting show pursuing a wide variety of animals. We cater to the

average working man on a budget and offer more than just hunting action. In showcasing

quality products and services, sharing our advice and expertise as veteran hunters, and

tech tips, informational articles on our website, and more; we strive to offer more to our

audience than the average hunting show.

We only use the highest quality and field proven products. Our current title and product

sponsors have been pleased with the exposure and impact we have had on their products

and most have them have renewed their contracts with us year after year. We are excited

about featuring unique products and services in the hunting industry and have high

standards on what we represent to our audience. Each year, we field test and evaluate

many products that companies send us for sponsorship consideration but only choose the

very best in quality and value. We hope you will consider us for sponsorship as a product

or monetary sponsorship.

Who are Some Other Sponsors for Mac & Prowler?

Here is a sample of some of our wonderful sponsors. See all of our Sponsors at

www.macandprowler.com under our “Partners” page:

Olympic Arms

Leupold Optics

M2D Camo

Scopecoat

Heat Maxx/Hot Hands

Game Traks Predator Calls

MoJo Outdoors

HySkore Rifle Sleds/Shooting Products

Jim Yount Success Dynamics

GunHuggi

Ghost Targets

Buck Knives

Winchester Ammo

Thermacell

Lumenok Lighted Arrow Products

Benjamin/Crossman Air Rifles

Selph Arms

EoTech

BRAC Slings

Outdoor Tracker System

And Many More!



National/Regional Cable Network

Television Affiliates

KTSS – Cable/Free-Air Regional Network

KTSS is based in Hope, Arkansas and cover free air via antenna (noted by the red circle) over southwest Arkansas with a potential coverage of nearly 200,000. KTSS also airs on CableOne Channel #24 in Texarkana, AR & TX, Wake Village, & Pleasant Grove...... Approximately 34,000 households:

Current Showtimes for Coyote Tales on KTSS

Sundays 2:30pm & 9pm

Mondays 5pm

Thursdays 11:30pm

Saturdays 3:30pm

http://www.ktss.tv/


The Walk TV-National Cable Network

Current Show Schedule Saturdays at the following times:

1:30 PM EST 12:30 PM CST

11:30 AM Mtn Time 10:30 AM PST

Channel Website: www.thewalktv.wordpress.com

Legacy TV Market Penetration: Total viewing audience is 41,502,904 national households

Current viewing by dedicated Cable is 32,897,521 households.

Overseas/International currently in India (unknown market penetration)

Channel Type: Christian-Based Content. Saturdays will be dedicated exclusively to Outdoor (Hunting/Fishing) show content.

Content: 26 New Episodes with 26 Show Re-runs

Channel 19 TV - Ripley, MS/Regional Cable Network

RCTV – Channel 19 on the Ripley Cable Network Total viewing audience is approximently 3,500 households in the Mississippi area.

Current Showtimes Friday at 8PM (EST)

Saturday at 6:30 PM (EST)

New Episodes and Re-Runs with Advertising Potential on each Show.

http://www.thewalktv.wordpress.com/


WebTV Affiliates

Mac & Prowler TV

Video On-Demand WebTV

Visit the “Video” Page of www.macandprowler.com

YouTube-based videos divided into several channel genres

covering predator hunting, big game hunting, bowfishing, and

more!

Hundreds of monthly hits on our website and video page each

month nationwide and worldwide. Statistical analysis of

viewership shows a large concentration in Texas and southern

States.

Actively managed by webmaster and new videos added monthly.

Tech tip segments, short hunt clips, product showcases, and full

TV shows are available On-Demand 24/7.

Statistics show that other resources on the website such as our

Articles, Sponsor/Partner Page, and more are also viewed when

visitors watch M&P WebTV videos.


http://macandprowler.com/Videos.html


The Hunting Channel

Video On Demand - WebTV

www.thehuntingchannelonline.net

Subscription Driven On-Demand Hunting Videos

52,000 plus Average Monthly Visitors

Numerous other popular hunting shows available for On-

Demand viewing 24/7 with many shows also airing on national

Cable networks.

Highly popular site and hub for many hunters with a developed

base of hunting enthusiast viewers.

M&P Videos are divided into several channel genres covering

predator hunting, big game hunting, bowfishing, and more!




Buck Forage TV

Video On Demand - WebTV

www.buckforagetv.com

Free On-Demand Hunting Programing featuring premier TV

Shows

26,000-32,000 Average Monthly Visitors

Over 32,000 visitors in a recent 3-month period: Sept.-Nov.

Dr. James Kroll (AKA “Dr. Deer”) is one of the authorities on Whitetail

deer nutrition and Buck Forage TV is already tied to a product that a large

segment of the hunting population respects and turns to for guidance on

a regular basis. The success of this Web TV format’s annual increase in

traffic is contributed to its national marketing and media buy. In 2011

alone, they spent $150,000 in TV, Magazine and other print and digital

media. Here is a snapshot of the marketing exposure:

o TV Advertising– Hundreds of commercials on The Outdoor

Channel network and other outlets.

o Email Campaigns – 1.3 million emails sent out by a marketing

firm to registered hunting license holders in the US.

o National magazine advertising and articles.

Numerous other popular hunting shows available for On-

Demand viewing 24/7 with many shows also airing on national

Cable networks.

Highly popular site and hub for many hunters with a developed

base of hunting enthusiast viewers.

http://www.buckforagetv.com/


Videos divided into several channel genres covering predator

hunting, big game hunting, bowfishing, and more!

WebTV Formats for Outdoor Programming?

Consider these statistics courtesy of research done by Buck Forage TV:

Forbes magazine released a white paper on “Video in the C-Suite” that

found more than 75% of C-Suite Executives surveyed said they watch

work-related online video on business-related website at least weekly.

65% of C-suite Executives report visiting a vendor’s website after

watching their online video.

comScore reports in it’s Digital Year in Review report that 179 million

Americans watched online video each month during 2010 alone and that

more then 88.6 million people watch online video on an average day

during the study (up 32%).

According to eMarketer the usage of online video among the 100 leading

retailers increased by 18 percentage points between Q4 2009 and Q4

2010.

The Nielsen Company released data showing the number of mobile

subscribers over the age of 13 watching online video on their mobile

device in Q2 2010 reach 21.9 million (up 43%)


TV Show Sponsorship for “Coyote Tales with Mac & Prowler” *Title Sponsor: $4000/quarter or $10,000 / year *Predator moment: $250 to $500 per show (one minute to 3 minutes in length segment about predators) and your product *30 seconds advertising: $500/quarter (you provide the 30 seconds ad spot). If you want Video Perfection (www.VideoPerfection.com) to build your commercial, the price starts at $600 for local and $1600/ad plus expenses. The Company must sign up for one year for this offer. *Opening or Closing advertising spots: $1000/quarter (must sign up for one year) *Product sponsorship: Your name will be listed in the product spot at the end of the show only!

Product Sponsorship Levels: Network and Web TV

Mac & Prowler and features a webpage on our website

www.macandprowler.com / www.predatorhuntingtvshow.com featuring our

preferred WebTV and Network TV Sponsors at various levels (Platinum,

Gold, Silver, and Bronze) based on product and monetary sponsorship.

Product Sponsor amounts will be considered at half (½) of the retail cost of

the item and will be grouped into one of the 4 following categories:

1. Platinum Level Sponsorship: Special section will be for our top sponsors on

the Website & TV show. $1000 or More Product Sponsor Level.

2. Gold Level Sponsorship: Second section will be for business that offer products

and money sponsorship. $500 or More Level.

3. “Silver Level Sponsorship: Third section will be for product and money

sponsors at the $250 or More Level.

4. Bronze Level Sponsorship: Fourth section will be for small product and/or

money sponsors at the Under $200 Level.

We also frequently film Product Showcase segments for our

WebTV affiliates and network TV show with preferred sponsors.

Contact us for more info and visit our “Video” page on our

website for examples of Product Showcase segments.

http://www.videoperfection.com/


http://www.predatorhuntingtvshow.com/


Coyote Tales with Mac & Prowler

National/Regional Cable TV Airtime Business Information Company: ______________________________________________________ Contact Person: _________________________________________________ Phone: ________ - ________ - _____________ Address:_____________________________________________________________________________ City/State: _____________________________________________________Zip:__________________ E-mail: _____________________________________________ Website: ____________________________________________ FAX #: ________ - ________ - _____________ Logo Provided by Company: ____________________________ Donation Only - Item(s):________________________________________________________________

Please indicate sponsorship level for "Coyote Tales" Television: Title Sponsor - $3000/quarter ____ (Your Business’ Name Will Be Added in Name of the show: Example: M&P brought to you by ABC Company) Your name will be placed in the show at the beginning & ending of each show. Your products will be shown and advertised on each show. Your ad will be placed somewhere in the middle of the show unless you would like for it placed at the beginning or ending of each show. Title Sponsor for KTSS is $3000 per quarter (13 weeks) and airs 3 times per week. Plus your company's logo & commercial will be used on our website. Plus, you will be the title sponsor on the website TV shows (www.MacAndProwler.com ) Only!!.Different contracts are offered for each of the other website we host. BuckForageTV, Warncke Enterprises, etc.

Bronze Sponsor - $800/quarter ____ (One (1) year contract required Bronze sponsor will get a 15 seconds ad spot somewhere in the show & listed as a contributor. Silver Sponsor - $1400/quarter ____ + products(One (1) year contract required) As a Bronze sponsor you get your company name & logo on the rolling credits at the back of the show. (30 Seconds ads). Gold Sponsor - $2500/quarter ____ + products Gold Sponsor will get the same benefits as the Silver sponsor plus their names & logos will be used on the predator moment Plus you will be on the website TV shows. (30 Seconds ads)

Method of Payment: Check or Money Order Enclosed (Make all checks payable to Mac and Prowler)

Credit Card: (Email to [email protected] or fax to 903-223-0228)

Visa MasterCard Discover American Express Card Number: __ __ __ __ __ __ __ __ __ __ __ __ __ __ __ __ Security Code: __ __ __ Name on Card: ____________________________________________ Expires: ___ / ___ Credit Card Billing Address: ____________________________________________________ __________________________________________________________________________ Signature as it appears on card: ________________________________________________

Note: At this price we do not build the 15 or 30 seconds ads. For more info on building a 30 seconds ad spot, contact Bill Henson at Video Perfection Photography, LLC. Simple ads start at $300/each.


Contact Us

Randy "Mac": 903.691.4279 Bill "Prowler": 903.244.3906 [email protected] [email protected]

Mac and Prowler (Office) Mac and Prowler (Shipping)

6503 Summerhill Rd. 2384 CR 3109

Texarkana, TX 75503 DeKalb, TX 75559

Office: 903-223-5600

Fax: 903-223-0228

For sponsorship questions or more information, please contact:

Dustin Warncke Warncke Enterprises

[email protected] 512-497-7674

Fax: 512-260-7998

Website

www.MacAndProwler.com Our humble thanks to our many valued sponsors and viewers who have supported our efforts to provide the best “real-life” hunting action in our video segments and hunting shows. Thank you for your time and consideration of our show for sponsorship opportunities and we hope to partner with you in the future.


Mac & Prowler Network/Regional Television and Web TV Media Kit · in 2011. He is an avid gun...

Documents

Transcript of Mac & Prowler Network/Regional Television and Web TV Media Kit · in 2011. He is an avid gun...