MAC COSMETICS

About Us

• MAC Cosmetics (MAC standing for Make-up Art Cosmetics) was founded in Toronto, Ontario, Canada by Frank Toskan and Frank Angelo in 1984 with the assistance of chemist Vic Casale. ... Estée Lauder Companies acquired a controlling interest in MAC in 1996, then completed their acquisition of the company in 1998.

WHAT MAKES UP M·A·C

• M·A·C is the world’s leading professional makeup authority because of our unrivalled expertise in makeup ARTISTRY.

• M·A·C celebrates diversity and INDIVIDUALITY – we are for All Ages, All Races, All Sexes.

• M·A·C is a proud COMMUNITY of professional makeup artists working together to bring our vision to life.

• M·A·C is at the forefront of fashion TRENDSETTING, collaborating with leading talents from fashion, art and popular culture. Our Artists create trends backstage at fashion weeks around the world.

• M·A·C believes in SOCIAL RESPONSIBILITY, with initiatives such as VIVA GLAM and the M·A·C AIDS Fund at the heart and soul of our unique culture

Mac PRODUCTS• Foundation• Lipstick• Mascara• Primer• Eye Shadow• Eyelashes• Powder• Blush• Concealer• Face Primer• Setting spray• Highlighter• Contour• Bronzer• Makeup Brushes• Brush Cleaner• Palettes

MAC - LOCATIONS• Mac categorized as MAC group, specialized as Cosmetics and has 5 branches in Mumbai. Other categories

being Shopping, Beauty Products. With products being Wide Range of Beauty, Skin care and Cosmetic Products for Women like Lipstick, Nail Paints etc and Special Quality Products For Eyes, Skin, Lips, Face etc.

. S V Road Branch (Andheri)• Address : MAC Store Shoppers Stop Ltd, D/211, S V Road, Andheri (West), 400058. • Contact Number/s (+91-(22)) : 26233357

• Palladium Mall Branch (Lowerparel)• Address : MAC Store, Unit S/10, Palladium Mall, Second Floor, Senapati Bapat Marg, Lower Parel (West) • Contact Number/s (+91-(22)) : 43473771

• Link Road Branch (Malad)• Address : MAC C/O Shoppers Stop Ltd, Inorbit Mall, Plot A/1406, A/28, Link Road, Malad (West) • Contact Number/s (+91-(22)) : 67104513

• Kemps Corner Branch • Address : MAC at Melange, 32/Altamount Road, Silverinr Building, Off Kemps Corner • Contact Number/s (+91-(22)) : 2354109723541098

• JVPD Juhu Branch (Vileparle)• Address : MAC at Juhu Dynamix Mall, JVPD, Sant Dhyaneshwar Marg, Vile Parle (West) • Contact Number/s (+91-(22)) : 26705603

Best selling Products

MAC AIDS Fund

• The M·A·C AIDS Fund was established in 1994 to support men, women, and children affected by HIV/AIDS globally by addressing the link between poverty and HIV/AIDS. It has raised over $400 million through the sale of M·A·C's Viva Glam Lipsticks and Lipglosses, donating 100% of the sale price to fight HIV/AIDS. Since the release of the Viva Glam product line, MAC Cosmetics has released six Viva Glam lip shades; The first, Viva Glam I lipstick shade has a matte, intense brownish blue-red; Viva Glam II is a pink-beige shade with shimmer in a satin finish. Viva Glam III is a muted brownish-plum with a matte finish; Viva Glam IV is a mid-tone rose with gold pearl in a frost finish; Viva Glam V has a lustre finish in a neutral pink and pearl shade. The latest Viva Glam shade, Viva Glam VI is a terracotta-plum shade with pearl in a lustre finish. The Viva Glam product line remains to be an iconic, best-seller for the MAC Cosmetics brand

Controversy

• Controversy arose in September 2010 over the anticipated release of the MAC Rodarte collection, a collaborative effort with the fashion label Rodarte, based on the border town of Ciudad Juárez. The city had been plagued by violence against women including hundreds of female homicides. MAC first changed the names of Juarez-related products and eventually pulled the line before distribution,[11] and instead set up a charity which raised over $3 million in 2 years