M457 E-Press Kit

M457 e-press kit www.M457salonandbeauty.com

M457 Salon and Beauty Consultancy

E-PRESS KIT

“Excellence As A Standard”

M457 e-press kit www.M457salonandbeauty.com2

Contents Overview 3

About the Founder and CEO 4

Sharing the Knowledge 6

Time is always at a premium 7

Professional Experiences 8

Preparing the Canvas 10

Art plus Science 11

Sponsorships, Awards and Strategic Partnerships 12

Retailer and Consumer Education 13

What you don’t know 22

The M457 Difference 23

Contact Us 24


The Overview

M457 is a Salon and Beauty consultancy, which focuses on helping organizations and

individuals build their organizational and individual competencies in sound cosmetology, nail

and barbering management through technical skills development, streamlining operational

efficiencies, increased guest satisfaction, artistic expression and enhanced service delivery as

a strategic weapon to help drive sustainable revenue growth.

In astronomy, the M45 Pleiades, or Seven Sisters, is an open star cluster located in the

constellation of Taurus. It is among the nearest star clusters to Earth and is the cluster most

visible to the naked eye in the night sky. We believe it to be the metaphor that helps express

our service model. Always stay grounded and close to your guests, help them release their

creative expression or artistic aspirations through accentuating their outer beauty. If done well

our creative genius will be highly recognizable to all.

M457 Salon and Beauty Consultancy


About the Founder and CEO

Carla Jones is the Founder and President /CEO of M457. She is a proven industry leader

with over 25 years of cosmetology, nail, barbering and senior educational leadership

experience.

She got started in the cosmetology industry as a technician but quickly realized that she

would add more value to her clients through making her actions scale as an owner verses

just a technician. Never satisfied she decided to open Josef Phillips Academy of

Cosmetology and Nail Technology as a way of not only providing beauty services in the

marketplace but teaching others how to realize their dreams. After demonstrating a unique

ability to grow, and develop talent, she was later recruited by Empire Education Group as a

Corporate Director of Clinical Operations and later became Regional Director of Operations.

She was later recruited by L’Oreal the largest beauty and hair care manufacturer in the world

as Director of Education. Prior to serving in her present position as Campus President at

Fortis College of Cosmetology – Mobile she also served as president of Daymar College in

Louisville, KY.

She is an award winning professional, nationally published author and frequent contributor

to a number of print and online media. She received her Master Degree in Business

Administration from Cardinal Stritch University and a Bachelor of Science Degree from

Florida A&M University.


Lead from the front. Any consultant can tell you what’s wrong, only a true practitioner can

show you how to fix it. At M457 we bring both diagnostic and prescriptive solutions to even

the toughest industry challenges. “Why” because we have been there before. How can you

relate to a professional peer be them a salon technician, owner or campus president if you

have never walked in their shoes? Everyone’s view of the world and their challenges is

based on their individual access to the client they serve or the information they view.

We also realize that if you aren’t directly serving a customer you better be serving someone

who is. You see leadership is not about doing but effectively enabling doers. We don’t

teach tricks or short sighted customer gimmicks, we help you build better business models

to enhance employee development and long term guest satisfaction.

Our Philosophy


“Share your knowledge,

it’s a way to achieve immortality”

The Dalai Lama


“Just because you consider

yourself a barber versus a salon

stylist, it doesn’t mean your

client’s time isn’t at a premium.”


“Before you can deliver excellent

guest service you first have to have

experienced it. It’s not just the

mission statement. It’s the mission.

To be the best you have to learn

from the best.”


“You can’t paint the masterpiece until you

have prepared the canvas. Understand

your vision then design your space.”


The Beauty industry has always

been a combination of art plus

science. You will never truly

maximize your artistic expression

until you first understand the

science behind the business.


Sponsorship days at the Steve Harvey Hoodie

Awards


“Many people build their

nail business on a low

profit model. It’s only

because they haven’t

realized how valuable

someone’s hands and

feet are.”


“Spontaneous combustion doesn’t

just happen. You’ve got to light

yourself on fire.“

Carla Jones wins 1st place

in Nail Pro Nail Competition


The Cosmetology,

Barbering and Nail

industries are extremely

technical and highly

regulated.

“What you don’t know can

hurt you!”


The M457 Difference

The best way to truly understand the business is to work it from both sides of the door.

Having vendor experiences enhances your technical skills. Working as a service provider you

understand your guest needs. Working as a salon technician or owner you understand the

best guest you have, is the one you currently have. Treat them well and they will bring others

through your door. Your artistic expression delivered through enhanced salon theater is the

only way to provide guest excellence. It’s not just your business it’s your reputation.

We have spent our life preparing for your success. Let M457 help you enhance your guests

experience.


CONTACT US

FOR GENERAL INFORMATION:

[email protected]

P: (502) 644-1534

F: (251) 375-0528

Like us on facebook

http://www.facebook.com/M457salonandbeautyconsultancy

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M457 E-Press Kit

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