1. 1. LYFE MARKETING CAPABILITIES Social Media Marketing Services
2. 2. FACTS
3. 3. Over 2.8 billion people use the Internet... 74% of all Internet users are on social media. 74%
4. 4. Social media is the cheapest form of advertising available today. $57 $28 $16 $16 $10 $5 $2.50 $0 $10 $20 $30 $40 $50 $60 Direct Mail Broadcast TV Magazine Newspaper Radio Billboards Social Media Cost to Reach 1,000 People
5. 5. Targeting your ideal customer is easier. Age Gender Interests Behavior Location
6. 6. 70% of people are more likely to buy from brands they follow on social media. Your Brand
7. 7. 71% of people are more likely to buy based on referrals. Your Brand
8. 8. Social + LYFE = Results
9. 9. Experience with over 100 social media campaigns
10. 10. Skilled in growing communities on all platforms
11. 11. Experts in social media advertising campaigns 2,100 Facebook fans for just $100.00 ($0.05 per new fan) 1,078,276 People reached under $5,000.00 ($2.90 CPM) 976 Website Clicks for just $75.00 ($0.08 CPC)
12. 12. Proven track record of real results 127 Leads in 60 Days (Super Lawn Technologies) $148.00 in gross sales in 7 days (The Cash Cannon)
13. 13. Services Full-Service Social Media Management
14. 14. Attract Relevant Followers Engage with Quality Content Sell to Engaged Audience Retarget to Increase Conversions Social Media Marketing Funnel Long-term Approach
15. 15. Advertise Follow Hashtags Interactions Design Content Post 5x per week Relatable content Branded Content Advertise Promotions Discounts Landing Page Social Retargeting Google Retargeting Email Marketing** Sales Follow-Up GrowFollowers EngageFollowers SellProducts Convert Strangers Followers Advocates Leads Sales Lets go through the process step-by-step.
16. 16. Advertise Follow Hashtags Interactions GrowFollowers Strangers Followers We work diligently to grow relevant followers on social media. 1. Advertise to pull in relevant followers 2. Follow hundreds of people to increase organic followers 3. Use relevant hashtags in content to reach more people 4. Post good content that people want to share with their friends.
17. 17. EngageFollowers Followers We post content with the intent to engage your followers. 1. Design and create unique content for your brand. 2. Post 5x per week on all relevant social media channels. 3. We will directly promote the benefits of your products and reviews. 4. We can also create blog posts to drive more engagement and traffic. Advocates Design Content Post 5x per week Relatable content Branded Content
18. 18. Sell Products We promote your products to the engaged community were building on social. 1. Advertise to all of your social media fans and followers (cheaper) 2. Offer promotions and discounts to spark immediate action. 3. Direct traffic to your website, landing page, or sales page. Advocates Advertise Promotions Discounts Landing Page Leads
19. 19. Convert We retarget advertisements throughout the web to people who viewed your website. Leads Sales Social Retargeting Google Retargeting Email Marketing** Sales Follow-Up** 1) Visits Website 2) Visit Forbes
20. 20. Attract Relevant Followers Engage with Quality Content Sell to Engaged Audience Retarget to Increase Conversions Social Media Marketing Funnel Long-term Approach Takes time
21. 21. Social Retargeting Google Retargeting Email Marketing** Sales Follow-Up** This is a long-term investment. 0 20 40 60 80 100 120 140 160 180 200 1 2 3 4 5 6 7 8 9 10 11 12 ReturnonInvestment Months Expected Trend in Results
22. 22. Social media advertising
23. 23. Advertise to Target Audience Direct to Landing Page Retarget to Increase Conversions Social Media Advertising Short-term Approach
24. 24. Social Retargeting Google Retargeting Email Marketing** Sales Follow-Up** Instant results in the short-term. 0 20 40 60 80 100 120 140 160 180 200 1 2 3 4 5 6 7 8 9 10 11 12 ReturnonInvestment Months Expected Trend in Results
25. 25. Advertise Design Ads Laser-Target A/B Split Test Design Landing Pg. Conversion Optimization Install Retargeting Social Retargeting Google Retargeting Email Marketing** Sales Follow-Up Advertise LandingPage Convert Strangers Web Traffic Leads Sales Lets go through the process step-by-step.
26. 26. Strangers Web Traffic We launch a series of advertisements using best-practices and expertise. 1. Create text copy and graphics for advertisements using best-practices. 2. Launch multiple ads and test them against each other. 3. Optimize and monitor all analytics to improve on a continual basis. 4. Leverage third-party data sources for precise targeting. Advertise Advertise Design Ads Laser-Target A/B Split Test
27. 27. LandingPage Web Traffic We will design a landing page or direct traffic to a sales page of your choice. Leads Design Landing Pg. Conversion Optimization Install Retargeting
28. 28. Convert We retarget advertisements throughout the web to people who viewed your website. Leads Sales Social Retargeting Google Retargeting Email Marketing** Sales Follow-Up** 1) Visits Website 2) Visit Forbes
29. 29. Pricing Only pay per platform
30. 30. Social Media Advertising Campaign We will execute the strategy at every level. You just pay based on the number of platforms. Advertising Budget $200.00+/month (TBD) Setup Fees $150.00 one-time setup Platforms Cost 1 $300.00/month 2 $400.00/month 3 $500.00/month 4 $600.00/month
31. 31. Full-Service Social Media Management Platforms Cost 1 $400.00/month 2 $650.00/month 3 $850.00/month 4 $1,000.00/month We will execute the strategy at every level. You just pay based on the number of platforms. Advertising Budget $100.00+/month (TBD) Setup Fees $150.00 one-time setup
32. 32. Questions Email us: info@lyfemarketing.com