L'Oreal Elseve Brochure

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2 PRECIOUS INGREDIENTS: ARGAN OIL + SILK PROTEINFor the first time, from the LOral labs, they have combined the ArganOilwithSilkProtein,knownforitssmoothnessand thermo-resistance, to deliver a double action:DEEP NUTRITION: hair is nourished and calmed from root to tip for a manageable volume and an easy, homogenous smoothness.48*H PROTECTION: hair is protected against the effect of humid or dry condition.Is your frizzy, coarse and untamable hair is difficult to smooth? For rebellious anduntamablehair,LoralParisdevelopedELSVESMOOTH-INTENSE ULTRA-RICH.10x 10x smoothersleeker hair**EVA LONGORIAExpert care for VERY FRIZZY and UNTAMABLE hair.1CLEANSESHAMPOOCleanses the hair. Hair becomes silky, sleek, and manageable.2DETANGLECONDITIONERYour hairis perfectly detangled and smoothed.3LEAVE-ONLEAVE-ONIntenselynourishes andcalms your veryfrizzy hair.( focus on tips. Do not rinse)*Instrumental test result on LOreal shampoo +conditioner +serum vs. LOreal Classical Shampoo. **Instrumental test: LOreal shampoo +conditioner vs LOreal Classical Shampoo.Expertcarefordr y,fri zzyandrebel l i oushai r.4xsmoother,sl eekerhai r**.*Instrumental test result on LOreal shampoo +conditioner +serumversus LOreal classical shampoo. **Instrumental test result on LOreal shampoo +conditioner vs LOreal shampoo of the range.Formulated with NUTRILEUM + SILK PROTEIN2 PRECIOUS INGREDIENTS: NUTRILEUM + SILK PROTEINFor the first time, from the LOral Laboratories, they have combined its patentedingredientsNutrileum,acombinationofanutritivemicro-oil andasmoothingagent,withSilkProtein,knownforitssmoothnessand thermo-resistance, to deliver a double action.1. Intense nutrition: the creamy formula nourishes and calms your hair from root to tip, for an easy and homogenous smoothness.2. Anti-Frizz 48*h: like a shield, the formula helps protect your hair against the effect of humid or dry condition, such as frizz and puffiness. For dry or dried out hair10x more care instantly*Royal Jelly is a natural ingredient with more than10 ESSENTIAL NUTRIENTS.1CLEANSE 3NOURISH 2DETANGLESHAMPOOElsve Re-NutritionShampoo cleanses andrevives the hairs brilliance.MASK (Use 2-3x a week)Elsve Re-Nutrition Replenishing Maskbathes even the very dry hair with nourishing ingredients to replenish thefiber with moisture.CONDITIONERElsve Re-Nutrition Caring Cream Conditioner coats and instantly detangles hair thatfeels full of life, with regained softness, elasticity and suppleness.The first hair care withRoyal Jelly** to nourish and replenish dry hair.*lab test after application of LOreal shampoo + conditioner vs. LOreal Classical Shampoo. **From LOreal ParisPENLOPE CRUZPROVEN RESULT: BOUNCY, SILKY HAIR4PROTECTNOURISHING DAY FLUIDElsve Re-Nutrition Nourishing Day Fluid is a replenishing leave-in treatment for everymorning that leaves yourhair silky, feeling lightand flowing.NIGHT CREAM (Use 2-3x a week)Elsve Re-Nutrition Night Serum isa specific leave-in treatment that gives a night of intense nourishment for hair that feels silky and replenishedwhen you wake-up! It is non-greasy and wont mark your pillow.INNOVATION: ENRICHED WITH ROYAL JELLYRediscover the sensation of bouncy and incredibly silky hair. Your hair regains softness, elasticity and suppleness to leave it looking full of life.ROYAL JELLY IS: AMINOACIDSVITAMINSGLUCIDSMINERAL SALTSPROTEINSOLIGO ELEMENTSRoyalJelly,arareandpreciousnatural ingredient,isabalancedcomplexwithan exceptionalconcentrationofcombined elements(glucids,lipids,proteins,amino acids, vitamins, oligo- elements).For the first time, from the LOral Laboratories, theyhaveincorporatedRoyalJellyinacaring,creamyformula that bathes the hair in nourishing ingredients, without weighing it down. Hair instantly feels replenished and revitalized.2 PRECIOUS INGREDIENTS: ARGAN OIL + SILK PROTEINFor the first time, from the LOral labs, they have combined the ArganOilwithSilkProtein,knownforitssmoothnessand thermo-resistance, to deliver a double action:DEEP NUTRITION: hair is nourished and calmed from root to tip for a manageable volume and an easy, homogenous smoothness.48*H PROTECTION: hair is protected against the effect of humid or dry condition.Is your frizzy, coarse and untamable hair is difficult to smooth? For rebellious anduntamablehair,LoralParisdevelopedELSVESMOOTH-INTENSE ULTRA-RICH.10x 10x smoothersleeker hair**EVA LONGORIAExpert care for VERY FRIZZY and UNTAMABLE hair.1CLEANSESHAMPOOCleanses the hair. Hair becomes silky, sleek, and manageable.2DETANGLECONDITIONERYour hairis perfectly detangled and smoothed.3LEAVE-ONLEAVE-ONIntenselynourishes andcalms your veryfrizzy hair.( focus on tips. Do not rinse)*Instrumental test result on LOreal shampoo +conditioner +serum vs. LOreal Classical Shampoo. **Instrumental test: LOreal shampoo +conditioner vs LOreal Classical Shampoo.Expertcarefordr y,fri zzyandrebel l i oushai r.4xsmoother,sl eekerhai r**.*Instrumental test result on LOreal shampoo +conditioner +serumversus LOreal classical shampoo. **Instrumental test result on LOreal shampoo +conditioner vs LOreal shampoo of the range.Formulated with NUTRILEUM + SILK PROTEIN2 PRECIOUS INGREDIENTS: NUTRILEUM + SILK PROTEINFor the first time, from the LOral Laboratories, they have combined its patentedingredientsNutrileum,acombinationofanutritivemicro-oil andasmoothingagent,withSilkProtein,knownforitssmoothnessand thermo-resistance, to deliver a double action.1. Intense nutrition: the creamy formula nourishes and calms your hair from root to tip, for an easy and homogenous smoothness.2. Anti-Frizz 48*h: like a shield, the formula helps protect your hair against the effect of humid or dry condition, such as frizz and puffiness. For dry or dried out hair10x more care instantly*Royal Jelly is a natural ingredient with more than10 ESSENTIAL NUTRIENTS.1CLEANSE 3NOURISH 2DETANGLESHAMPOOElsve Re-NutritionShampoo cleanses andrevives the hairs brilliance.MASK (Use 2-3x a week)Elsve Re-Nutrition Replenishing Maskbathes even the very dry hair with nourishing ingredients to replenish thefiber with moisture.CONDITIONERElsve Re-Nutrition Caring Cream Conditioner coats and instantly detangles hair thatfeels full of life, with regained softness, elasticity and suppleness.The first hair care withRoyal Jelly** to nourish and replenish dry hair.*lab test after application of LOreal shampoo + conditioner vs. LOreal Classical Shampoo. **From LOreal ParisPENLOPE CRUZPROVEN RESULT: BOUNCY, SILKY HAIR4PROTECTNOURISHING DAY FLUIDElsve Re-Nutrition Nourishing Day Fluid is a replenishing leave-in treatment for everymorning that leaves yourhair silky, feeling lightand flowing.NIGHT CREAM (Use 2-3x a week)Elsve Re-Nutrition Night Serum isa specific leave-in treatment that gives a night of intense nourishment for hair that feels silky and replenishedwhen you wake-up! It is non-greasy and wont mark your pillow.INNOVATION: ENRICHED WITH ROYAL JELLYRediscover the sensation of bouncy and incredibly silky hair. Your hair regains softness, elasticity and suppleness to leave it looking full of life.ROYAL JELLY IS: AMINOACIDSVITAMINSGLUCIDSMINERAL SALTSPROTEINSOLIGO ELEMENTSRoyalJelly,arareandpreciousnatural ingredient,isabalancedcomplexwithan exceptionalconcentrationofcombined elements(glucids,lipids,proteins,amino acids, vitamins, oligo- elements).For the first time, from the LOral Laboratories, theyhaveincorporatedRoyalJellyinacaring,creamyformula that bathes the hair in nourishing ingredients, without weighing it down. Hair instantly feels replenished and revitalized.NUTRI-GLOSS Expert care for hair thatgets GREASY quickly, dull &lacking shine hair.Expertcareformi dtol onghai r, dul l ,l acki ngshi ne.NUTRI-GLOSSLightTheactiveelementsconcentratedinPearl Proteingi venatural pearl sthei rbri l l i ant shi neandr esi st ance. Pear l Pr ot ei ni s combinedwithCitrus,knownforitspurifying pr oper t i es. Toget her , t hef or mul adel i ver s adual -act i on:Itfreesthehairofdeposits,whilstsmoothing andcl eansi ngthefi bresoi taccumul atesl essimpurities.Itgives balanced nutrition from root to tip, without overloading the hair.more shine*,without heaviness.more shine*, 85% 85%without heaviness.LAETITIA CASTA*Lab test after application of LOreal shampoo + conditioner vs LOreal shampoo alone and brushing.INNOVATION: LIGHT TECHNOLOGYLight reflecting booster with PEARL PROTEINProvenresult:Mirror-shine,cashmeretouch.Thehairfiberbecomesstrongerandmore dynamic. Your hair looks revived.TECHNOLOGY INNOVATION: PEARL PROTEINThe Nutritive and energizing elements concentrated in Pearl Protein give natural pearls their brilliant shine and resistance.ThePearlproteinpenetratesthehairtogivetargetednutritionto the fiber, balanced from root to tip without weighing down the hair.1CLEANSESHAMPOOCleanses and reviveshairs brilliance.2DETANGLECONDITIONERCoats and detangles instantlywithout overloading the hair.*Evaluation done in laboratories after application of shampoo + conditioner vs. LOral classical shampoo.MAYA KARIN AYAKO KAWAHARADAMAGECAREFor damaged, brittle, and frequently styled hair For dull, colored hairUp toless breakage*95% 95%85% 85%Color Radianceand Reflect*C O L O R - V I V EUp toless breakage*Developed withUV NUTRI-FILTER SYSTEMLOral Paris, developed the formula by combining UV filter and Cationic Polymers that protects hairfiberandprolongscolor.Polymerprotectshairbyresistingbothwaterandexternal disturbancestopreventcolorstofade.Filteringpropertiessafeguardcolorradiancefromthe oxidizing effect of UV rays. Hair is smoothened to be able to better mirror and reflect light.ProvenResult:Hairshineswithnew-foundvitality.Radiancestandsuptothetestof subsequent shampoos and color exudes extraordinary luminosity.Enriched withCEMENT-CERAMIDEDamagedhairlosesthenaturalcementwhichkeepsthehairstrongandresilient.TheLOral haircare laboratories have patented a combination of molecules called Cement-Ceramide, a replica of the natural cement found in hair. The formula targets damaged areas to:1. Fill the breaches in hair: hair beco