LOGO CREATION PROCESSInspirational Sketching

By: Mr.Azham Abdul HamidMRSMKTCg.Am MRSMKT

Why sketching?

• Sketching isn’t time consuming and is really good way how to put Your ideas from Your head right on the paper. After that it’s always easier to actually design it on computer. Sketching helps to evolve Your imagination – once You understand it, You always will start from just white paper.

• Looked over great amount of logo sketches and picked best of those, so You can see, how many ideas arise on that simple white paper.

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David Airey’s logo developing work

http://www.davidairey.com/Cg.Am MRSMKT

Elifer Santos

Mind Map – Bussiness Information

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Rough Sketches

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Pre - Comprehensive

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Pre - Comprehensive

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Comprehensive

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Final Logo

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WHAT MAKES GOOD LOGO?• What makes a good logo? A good logo is

distinctive, appropriate, practical, graphic, simple in form and conveys an intended message.

• There are five principles that you should follow to ensure that this is so…

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