Live Search Books University of Toronto – Scholar’s Portal Forum 2007 January 2007.
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Transcript of Live Search Books University of Toronto – Scholar’s Portal Forum 2007 January 2007.
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 2
Introducing Windows Live™
Windows Live is a new set of personal Internet services and software designed to bring together in one place all of the relationships, information and interests people care about most, with essential safety and security features across PCs, devices, and the Web.
A sampling of current and forthcoming services:
Visit http://ideas.live.com to learn more
Live Search Windows Live.com Windows Live Toolbar Windows Live Favorites Windows Live Messenger Windows Live QnA
Windows Live Mail Windows Live Local Windows Live Mail Desktop Windows Live OneCare Windows Live Expo Windows Live for Mobile
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 11
Live Search Academic
Launched in April, 2006
·Designed to help students, researchers and university faculty conduct research across a spectrum of academic journals, conferences, theses, and books.
·Currently focused on the Computer Science, Electrical Engineering, Physics and Bio-Medical
·Over 27M articles from over 30,000 journals
·http://academic.live.com
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 12
Add new WLAS screen shots
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 13
Product Strategy
•The mission of Live Search – deliver the most relevant Internet Search for our customers.
•But in many cases this goal is not being met…· Approximately 50% of all queries are not answered to the
satisfaction of users
· Some categories of exploratory queries take an average of 11 minutes to answer
•Why? The crawlable web only scratches the surface of the world’s information· It is estimated that only 10% of the world’s information is
searchable
· More than 50% of all search queries are only asked once a day (the long tail)
•What portion of the other 90% of the world’s information helps us meet our goal?
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 14
Over 25B non-web print documents (US alone)
• 11.2B Books
• 3.0B Newspapers
• 0.5B Magazines• 10.0B Government Documents (probably more)
• ~0.2B Academic Journals
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 15
Demand SummaryOverview of Non-Web Opportunity by Category
• Over 50% of searches fall into categories where users rated importance higher than satisfaction.
• Categories where more than 15% of respondents thought books were one of the best sources of information:
• Education/Learning
• Health
• Hobbies/Lifestyles
• Reference
• These categories represent over ¼ of web queries
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 16
Users Also Tell Us That They Wish That They Could Find Older Content on the InternetOld Was Defined as Being Published More than 20 Years Ago, Much of Which is not Digitized
0%
5%
10%
15%
20%
25%
30%
% of Survey Respondents Who Ranked “Finding Older Information” a “9” or “10” on a 10-point Importance Scale (10=Extremely Important)
His
tory
Facts
, D
efi
nit
ion
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Tri
via
in
Man
y C
ate
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es
Refe
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Mu
sic
Med
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e
Lit
era
ture
, P
oetr
y
Art
Relig
ion
Local
Healt
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Ed
ucati
on
Govern
men
t
New
s
Socia
l S
cie
nces
Source: Off-network survey, Oct’06. N=600
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 18
Two sources of content
• The Windows Live Book Search Library Program
· Focused on scanning and indexing out-of-copyright content only, at leadinglibraries around the world
· Scanning operations at University of California libraries, The Universityof Toronto Library, Cornell University Library, New York Public Library and The British Library
• The Windows Live Book Search Publisher Program
· Enables rights holders (usually a publisher or author) to submit in-copyrighttitles for inclusion in our index
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 19
Library Program
Microsoft and the Library want to combine our unique assets to deliver innovative products that enable users to access and have rich interaction with the world’s knowledge present in the Library.
• Key Assets ·Microsoft brings software expertise and a distribution channel
·The libraries bring their unparallel collections and staff expertise regarding preservation, quality, and these collections
·Our scanning partners bring their ability to deliver high quality, low cost digitization services at high volume
• All partners recognize the importance of respecting copyright and the protection of intellectual property
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 20
Live Search Books
• Microsoft’s new online search service fo
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 21
Live Search Books
• http://books.live.com
Windows Live Book Search Confidential (Restricted) - Use pursuant to Company instructions 22
Working with Libraries
• From the Library Catalog·New titles to the collection
·New options for items already catalogued
• From Live Search Books·Nearest library
· Inline reserve, holdings info, ILL
·OpenURL linking
• Others?