List of Advertising Slogans

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List of advertising slogans From Wikipedia, the free encyclopedia Jump to: navigation , search The following is a partial list of advertising slogans in the English language : Communications, broadcasting, and publishing "An IDEA can change your life" IDEA (Indian mobile services provider) "See what you can do" - O2 "All the news that's fit to print." — The New York Times , 1896 , Direct "ABC: America's Broadcasting Company" — ABC , 1999 "Be the first to know" — CNN International , 2002 - present "Before you make up your mind, open it." — Irish Independent "Boundless" — AT&T , early 2000s "Bringing it home to ME" — Prime Television Australia (Seven Network affiliate) 2003 -present "Business Is Beautiful" — Sprint "Come and get your love." — Alltel , 2005 -present "CTV. Canadian Television" — CTV "Done." — NEXTEL , pre-merger "Don't just sit there." "Okay, just sit there." — ABC , 1998

Transcript of List of Advertising Slogans

Page 1: List of Advertising Slogans

List of advertising slogansFrom Wikipedia, the free encyclopediaJump to: navigation, searchThe following is a partial list of advertising slogans in the English language:

Communications, broadcasting, and

publishing "An IDEA can change your life" IDEA (Indian mobile services provider)

"See what you can do" - O2

"All the news that's fit to print." — The New York Times, 1896, Direct

"ABC: America's Broadcasting Company" — ABC, 1999

"Be the first to know" — CNN International, 2002-present

"Before you make up your mind, open it." — Irish Independent

"Boundless" — AT&T, early 2000s

"Bringing it home to ME" — Prime Television Australia (Seven Network affiliate) 2003-present

"Business Is Beautiful" — Sprint

"Come and get your love." — Alltel, 2005-present

"CTV. Canadian Television" — CTV

"Done." — NEXTEL, pre-merger

"Don't just sit there." "Okay, just sit there." — ABC, 1998

"Fair and balanced" — FOX News

"GEE! No, GTE."

"Generation d" — WorldCom

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"Get more" — T-Mobile

"Going beyond the call" — SBC Communications, 2000s

"GOTTALOVEIT" — Seven Network Australia, 2005-present

"How are you?" — Vodafone

"How does the wireless industry make you feel?" Sprint PCS "Fair & Flexible Plan"

"How many bars do you have?" AT&T Wireless, 2004

"Is This A Great Time Or What?" — MCI Communications

"If it's on, it's in." — Radio Times, MCBD

"If you don't get it, you don't get it." — The Washington Post, 1990s

"It's all within your reach." - AT&T, 1990s

"It's good to talk" — BT, 1990s

"It's not TV, it's HBO." — HBO, late 1990s

"It's Smart to be Square" — British Satellite Broadcasting, 1990, referring to its "squarial" satellite antennas

"It's time for U" — UPN, 2003

"It's your ABC" - ABC 2002

"Let your fingers do the walking." — Yellow Pages, 1964, Geers Gross

"Listening. Answering." — BellSouth

"Lifetime: Television for Women." — Lifetime Television, 1995-present.

"Live from anywhere" — CNN International, 2006-present

"Make the most of now" — Vodafone, 2005-present

"More bars in more places" — Cingular Wireless, 2004-present

"More than the headlines" - ABC 2004

"Must See TV" — NBC, late 1990s

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"Nick is kids" — Nickelodeon

"No Limits" — Showtime (1997-present)

"Now, that's better" — Sprint PCS

"One Sprint. Many Solutions" — Sprint

"Quoted everywhere" — CNN International, 2006-present

"Raising the bar" — Cingular Wireless, 2004-present

"Reach out and touch someone" — AT&T, 1979-1989, N.W. Ayer & Son

"Seeing small business differently" — SBC Communications

"Seriously Ten" — Network Ten Australia 2001-2002

"Seriously" — Network Ten Australia 2002-present

"Stay Connected!" — G4techTV, 2004

"Still the One" — ABC 1978, Nine Network Australia 1980s - present, Sky Television 1990

"The Eye in the Eyes" — CBS, 2003

"The first network for men" — Spike TV

"The future's bright. The future's Orange." — Orange, 1996, WCRS

"The more you hear, the better we sound" — AT&T long distance

"The most trusted name in news" — CNN

"The one to watch" — Seven Network Australia 1999-2003, ATN Channel 7 1999-

"The Point Of Contact" — Sprint

"The right choice" — AT&T, 1986-1993

"There's No Place Like HBO" -- HBO, 1983

"This is SportsCenter." — ESPN SportsCenter, 1995-present

"We go further, you stay closer." - Thuraya

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"We love TV." — ABC, 1998-'99, TBWA\Chiat\Day

"TV worth watching" - PBS

"We never stop working for you" — Verizon Wireless

"We're The One" — Sky Television, 1989

"Yes" — Optus

"Yes you can." — Sprint, 2005-present

"You give us 22 minutes, we'll give you the world" — WINS Radio, New York, 1965, KFWB Radio, Los Angeles, Present (2004)

"You should see what's on HGTV" — HGTV, 2003

"Wherever you go, our network follows" Hutch in India

"You Watch, We Listen" — British Satellite Broadcasting, 1990

"Your friend in the digital age" — Cox Communications

"Your true voice." — AT&T, 1993-1996

"Your true choice." — AT&T, 1996-1998

"Your World. Delivered." — AT&T, 2005-present

"Express Yourself" Airtel (leading Indian mobile services provider)

[edit]

Electronics "The battery you dream about." — Duracell Batteries, mid to late 2000s

"Be inspired" — Siemens Mobile, early 2000s

"Can you hear me now?" — Verizon Wireless

"Connecting people." — Nokia

"Designed for life" — Siemens Mobile, early to mid 2000s

"Do you have the bunny inside?" — Energizer Max, 2000s

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"The Document Company" — Xerox

"Enjoyment matters" — BenQ

"Genesis Does What Nintendon't - Sega Genesis, 1990s

"Get N or get out." Nintendo, late 1990s

"HelloMoto." — Motorola

"Hello Tosh, gotta Toshiba?" — Toshiba, 1984, Gold Greenlees Trott

"Homemakers for a life time." — Singer Electronics

"Ideas for life" — Panasonic

"Imagine" — Samsung, 2005

"Imagination at Work." — General Electric

"Inspire the Next." - Hitachi

"Is it live, or is it Memorex? "- Memorex video cassettes, 1970s or 1980s on

"It's a miracle" — Xerox, 1975

"It's a Sony" — Sony

"It's good to play together." — Microsoft Xbox

"It's so simple" — Polaroid, 1977

"It's thinking." - Sega Dreamcast

"Jump in." - Xbox 360

"Just What I Needed." — Circuit City

"Keep exploring" — BenQ-Siemens, 2006

"Keep Going" — Energizer Batteries, mid 2000s

"Keeps going and going and going." — Energizer Batteries, 1990s

"Let's make things better" — Philips

"like.no.other" — Sony, 2004

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"Live in your world, Play in ours." — PlayStation 2

"Make yourself heard" — Ericsson

"The most human handset." — DiStar

"Neighbour's envy, owner's pride" — Onida TV (India)

"No battery is stronger longer." — Duracell Batteries, 1990s

"Now You're Playing With Power!" — Nintendo, mid-1980s to mid-1990s

"One that Last" — Duracell Batteries - late-1980s

"See what the future has in store." — Future Shop

"Sense and Simplicity" — Philips, 2004-present

"Staples: Yeah, We Got That" — Staples, 1998

"That was easy." — Staples, 2003-present

"Think Different." - Apple Computer

"Thousands of possibilities. Get yours." — Best Buy

"Touching is good." — Nintendo DS

"Trusted Everywhere" — Duracell Batteries, 2000s

"Turn On The Fun" — Best Buy 2000

"Welcome to the next level/'SEGA!'" - Sega, late 90's.

"We never stop working for you." - Verizon Wireless

"When it comes to making them last longer, we never stop." - Duracell Batteries, 1970s

"Where you at?" — Boost Mobile

"Who are you?" — Nintendo

"With Samsung, it's not that hard to imagine." — Samsung, 2005

"You can't top the copper top" — Duracell Batteries, early to mid 1990s

"You've got questions, we've got answers." — RadioShack

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[edit]

Computing "And you're done." — Amazon.com

"Buy it. Sell it. Love it." — eBay

"Dude, you're gettin' a Dell!" — Dell Computer, 2000s

"It's not just a deal, it's a Dell!" - Dell

"e-business solutions" — IBM, 2000s

"Easy as Dell" — Dell Computer

"It's in the game." — EA Sports

"Challenge everything" — EA Games

"EA Sports BIG" - EA Sports

"Everything is Easier on a Mac" — Apple Computer, 2000s

"For the rest of us" — Apple Computer, 1984

"GNU is Not Unix" — Free Software Foundation

"Go farther." — Network Solutions

"Intel inside" — Intel

"Invent." — Hewlett-Packard

"[It's] so easy to use, no wonder it's number one" — AOL, 1990s

"It's better with the butterfly" — Microsoft (for MSN 8 internet service provider)

"It's the Internet that logs onto you" — SBC-Yahoo! DSL

"Leap ahead." - Intel, 2006-present

"Multimedia You Can Use" — Apple Computer, 1990s

"Power is Macintosh" — Apple Computer, 1990s

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"Power without the price" — Atari, 1985-1990s

"Rip. Mix. Burn" — Apple Computer

"So easy to use, no wonder it's #1 - America Online

"So powerful, it's kind of ridiculous" — 3dfx (for Voodoo 3 cards)

"The power to be your best" — Apple Computer, 1990s

"The world's online marketplace" - eBay

"Think" — IBM, 1914

"Think different" — Apple Computer, TBWA\Chiat\Day, 1998–

"Think outside the box" — Apple Computer, 1990s

"Powered by Intellect. Driven by Values" - Infosys

"High Performance. Delivered" - Accenture

"We're the dot in .com" - Sun Microsystems

"Applying Thought" - Wipro

"What Business Demands" - Satyam Computer Services

"Want a better internet? You belong at America Online" — AOL, 2000s

"Welcome to the World Wide Wow" — AOL (play on World Wide Web)

"Whatever it is, you get it on ebay.

"Where do you want to go today?" — Microsoft, 1990s

"Wikipedia, the Free Encyclopedia" — Wikipedia

"Your potential, our passion." — Microsoft, 2000s

"iThink, Therefore iMac" — Apple Computer, Late 1990s to Early 2000s (Play on I think, therefore i am)

"50,000 songs in your hand" — Apple Computer - IPod

"universal is a molecule nfrontof the CyberSpace"-Cybertrone International

"1,000 songs in your pocket" - Apple Computer - IPod Nano

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[edit]

Recordings "America's Best Record" — Puritan Records

"Comparison With the Living Artist Reveals No Difference" — Edison Records

"Each Record a Masterpiece" — Van Dyke Records

"Echo Around the World" — Edison Records

"First with the Hits" — Mercury Records

"Hear What You Like - When You Like" — Rex Records

"His master's voice" — RCA Victor

"If it's a King, It's a Hillbilly -- If it's a Hillbilly, it's a King" — King Records

"Never Scratches" — Lyric Records

"No Music, No Life" — Tower Records

"The jazz of America is on Verve... the wit of America is on Verve" — Verve Records, 1960s-1970s

[edit]

Retail stores "The Place To Buy Is MFI" - MFI

"You Can Do It When You B&Q It" - B&Q

"Low Prices Always" - ASDA - 1980s - present, ASDA Wal-Mart 2000 - present

"Always low prices" - Wal-Mart

"Higher standards, lower prices" - Meijer

"It's all inside" — JCPenney

"You're looking smarter than ever" — JCPenney

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"Where America shops" — Sears

"Come see the softer side of Sears"

"First to Sears, then to school" — 1970s back-to-school ads

"There's more for your life at Sears"

"The Savings Place" — Kmart

"When you're with us at Home Depot, you'll feel right at home"

"Where low prices are just the beginning" - Home Depot

"You can do it. We can help" — Home Depot

"We're more than great coats" — Burlington Coat Factory

"Every day's a savings day, at Korvette's

"Way to shop" — Macy's

"Try something new today." - Sainsbury's

"Every little helps." - Tesco

"Design for all" — Target

"Let's go Krogering" — Kroger supermarkets

"The world's biggest toy store is Toys 'R' Us, the biggest selection, Toys 'R' Us"

"I don't wanna grow up, I'm a Toys 'R' Us kid"

"America's supermarket - Winn Dixie

"While you're at the marketplace" - Winn Dixie Marketplace

"Helping make your life easier." - Albertson's

"Where it costs less to get more" - Kroger

"Foley's of course"

"We've got the gifts" - Foley's

"This is where it gets good" - Foley's

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"Always something exciting" - Foley's

"Always lowering prices" — Currys

"Always better value" — Dunnes Stores

[edit]

Fashion[edit]

Clothing

"Children's shoes have far to go." — Start-Rite Shoes, 1945, Stanley Studios

"fcuk" — French Connection United Kingdom, 1990s, TBWA\

"For successful living" — Diesel

"Forever Sport" - adidas

"Hello boys" — Playtex Wonderbra

"Here's Buster Brown, he lives in a shoe. Here's his dog Tige, (ruff!) he lives in there too."

"Just do it" — Nike, 1988-on, Wieden+Kennedy

"Lifts and separates" — Playtex Cross-Your-Heart bra, 1960s.

"Scent to bed" — French Connection United Kingdom

"What becomes a legend most?" — Blackglama Great Lakes Mink

"Know what comes between me and my Calvins? Nothing!" — Calvin Klein

"The next best thing to naked!" — Jockey

"501 Blues" — Levi's Jeans, 1984

"The best seat in the house" — Jockey underwear

"My friend, Joe Holmes, is now a horse" — Arrow Shirts, 1938

"Impossible is nothing" — Adidas, TBWA\

[edit]

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Makeup

"Maybe she's born with it - maybe it's Maybelline" — Maybelline

"A Little Dab'll Do Ya" — Brylcreem men's hair application

"Because I'm worth it" — L'Oreal Hair Products/makeup

"Clean, Clear and under control" - Clean and Clear

"The Makeup of Makeup Artists" - Max Factor

"Easy breezy beautiful Cover Girl" - Cover Girl

[edit]

Perfume

"Between love and madness lies Obsession." — Calvin Klein, 1985

"Do You Dare?" — Britney Spears - Curious, 2004

"Promise her anything, but give her Arpege" — Lanvin

"Pupa. Non conventional Christmas." - Pupa

"Very you." - Givenchy

"Fragrance of excess." - Miss Sixty

"Unlock the secret code of seduction." - Armani Black Code

"J’adore." - Dior

"Her kiss. Her body. Her perfume." - Chanel N°5

[edit]

Jewelery

"A diamond is forever." — De Beers Consolidated Mines, 1948–present (by N.W. Ayer & Son)

"It takes a licking and keeps on ticking." — Timex Corporation, 1956

"Give the gift of style." - Armani Code Gift

"Just." - Cavalli

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"Serpentine." - ?

"Every kiss begins with Kay." - Kay Jewelers

[edit]

Sports Gear

"Just Do It" - Nike

"Impossible is Nothing" - Adidas

"I am what I am" - Reebok

"Because life is not a spectator sport" - Reebok

"They feel good" - Keds

[edit]

Miscellaneous

"Create a storm" — Monsoon

"Who's that behind those Foster Grants?" — Foster Grant

"Beauty meets quality" — Malabar gold(Indian)

[edit]

Finance "Nationwide. Proud to be different." Nationwide Building Society, UK.

"Access, your flexible friend" — Access credit card, UK, 1970s/80s

"The bank that likes to say Yes" — Trustee Savings Bank

"Be E*traordinary" - E*TRADE FINANCIAL

"Because life's complicated enough" — Abeygunawardena National

"Don't leave home without it" — American Express

"Life takes xxx. Life takes VISA" — VISA (credit card) (xxx varies)

"The future takes VISA" — VISA (credit card), 2006

"Higher Standards" — Bank of America

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"Live richly" — Citibank

"Get a little eXtra help" — Halifax

"In your corner." — H&R Block

"Like a good neighbor, State Farm is there." — State Farm Insurance

"The Listening Bank" — Midland Bank

"Making more possible" - ABN AMRO

"Merrill Lynch is Bullish on America" — Merrill Lynch

"More human interest" — Washington Mutual

"Seeing beyond money" — SunTrust Bank

"Uncommon wisdom" — Wachovia

"There are some things money can't buy. For everything else, there's MasterCard." -MasterCard

"VISA - It's everywhere you want to be" — VISA (credit card), 1988, BBDO

"We make money the old fashioned way— we earn it." — Smith Barney

"When E. F. Hutton Talks, People Listen" — E.F. Hutton & Co.

"The world's local bank" — HSBC

"You're in good hands." — Allstate Insurance

"We all do dumb things. But paying too much for car insurance doesn't have to be one of them." — GEICO auto insurance

"Just 15 minutes can save you 15 percent or more on car insurance." — GEICO auto insurance, 2000s

"I've got good news - I just saved a bunch of money on my car insurance by switching to GEICO!" GEICO (In commercials, usually said after something horrible happens)

"The Company You Keep" New York Life

"Lost Another loan to Ditech!" Ditech, 2001

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"What's in your wallet?" Capital One, 2005

"Understanding Banking" Bank of Ireland, 2005

"Be With AIB" Allied Irish Banks

"The Bank You Can Get On With" Permanent TSB

"Which Bank?" Commonwealth Bank

"Nationwide is on your side"

"Get a piece of the rock" — Prudential Insurance

"The power of the pyramid is working for you" — Transamerica

"My insurance company? New England Life of course, why?" — (just before cartoon person meets a comic fate -- being under a falling safe for example. From magazine ads.)

"The World Puts Its Stock In Us" - The New York Stock Exchange

[edit]

Food and drinkSee List of food and drink advertising slogans.[edit]

Household "1001 Cleans a Big, Big Carpet for Less than Half a Crown" — 1001 carpet

shampoo, c.1964

"The appliance of science" — Zanussi, 1981, Geers Gross

"Ariston and on and on..."

"Away go troubles down the drain--Roto-Rooter" — 1954 to present.

"Covers The Earth" -- Sherwin Williams paint

"Does exactly what it says on the tin" — Ronseal, late 1980s to present.

"Hands that do dishes can feel soft as your face, with mild green Fairy Liquid"

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"HILLYBILLY LIKES YOU!" — Hillybilly Vac Shack

"It Beats - as it Sweeps - as it Cleans" — The Hoover vacuum cleaner, 1926

"It's a lot less bovver than a hover" — Qualcast Concord lawnmowers, 1985, WCRS

"Kills Bugs Dead" — Raid (insecticide)

"Quick, Henry, the FLIT!" — Flit insecticide

"Not Advertised" No-Ad sunscreen

"Nothings sucks like an Electrolux" — Electrolux

"Put the freshness back" — Shake'n'Vac

"Screw yourself." — IKEA, 2004, Norway. External link: [1]

"Unböring." — IKEA, 2003, Canada.

"You don't have to be rich, just smart." — IKEA, United States

"Ring around the collar" — Wisk Detergent, 1968

"A buck well spent" — Springmaid Sheets, 1948

"The Quilted, Quicker, Picker-Upper." - Bounty

"Nobody does it like you" - Hoover vacuum cleaner

[edit]

Personal care "99 44/100% Pure" — Ivory soap

"A totally organic experience" (not "orgasmic"!) - Clairol Herbal Essences

"Absolute cleanliness is Godliness!" — Dr. Bronner's Magic Soap

"Because I'm worth it" — L'Oréal

sometimes followed by, "Aren't you?"

superseded by, "Because you're worth it"

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"Because we're worth it too" - L'Oreal Kids

"Before you dress" - Caress

"Does She or Doesn't She? ...Only her Hairdresser Knows for Sure" — Clairol hair dye (later often shortened to "Does She or Doesn't She?")

"Finesse your hair to beautiful"

"For those who like the trade rough" — Travis aftershave

"Good Morning! Have You Used Pear's Soap?" — Pear's Soap

"I liked it so much I bought the company." — Remington shavers

"I'm not a doctor, but I play one on TV" — Vicks cough syrup

"I never knew you had dandruff" — Head & Shoulders shampoo

"Is she or isn't she?" — Harmony hair spray

"It Floats!" — Ivory Soap

"It won't let you down" — Rexona/Sure/Degree anti-perspirant

A slogan used by Rexona in Finland was "There's always space for one who uses Rexona!" This led to many jokes, such as being able to fit an elephant into an car, as long as he uses Rexona.

"I've fallen and I can't get up!" — LifeCall Personal Emergency Response Systems

"The mark of a man" — Old Spice aftershave

"Maybe she's born with it, maybe it's Maybelline" — Maybelline (lipstick, makeup)

"Preparing to be a beautiful lady" — Pear's Soap

"Raise your hand if you're sure". - Sure, 1984, Wells, Rich, Greene

"R-O-L-A-I-D-S spells Relief" — Rolaids (indigestion medicine)

"The best a man can get" — Gillette razors

"The Lynx effect" — Lynx deodorant

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"When a man you've never met before suddenly gives you flowers" — Impulse deodorant

"Which twin has the Toni?" — Toni, 1946, Foote, Cone & Belding

"You'll wonder where the yellow went when you brush your teeth with Pepsodent" — Pepsodent, 1956, Foote, Cone & Belding

"Your fragrance. Your rules" — Hugo Boss Deep Red

"The name on the world's finest blades" — Wilkinson Sword razors

"Look sharp, feel sharp" — Gillette, 1940s

"The Axe effect" — Axe deodorant

"Look Ma, no cavities!" — Crest toothpaste

"Always a bridesmaid, but never a bride" — Listerine, 1923

"Want him to be more of a man? Try being more of a woman!" — Coty Perfumes

"A little dab'll do ya" — Brylcreem, 1950s

"Plop, plop, fizz, fizz, oh what a relief it is!" — Alka Seltzer

"Please don't squeeze the Charmin" — Charmin

"Strong enough for a man, but made for a woman" - Secret deodorant

"You're not fully clean unless you're Zest fully clean."

[edit]

Recreation, entertainment, and travel "... another shrimp on the barbie ..." — Australian Tourism Commission, 1984

"So where the bloody hell are you?" - Australian Tourism Commission, 2005 - present

"Canada. Keep Exploring." — Canadian Tourism Commission, 2005

"Don't just book it. Thomas Cook it." — Thomas Cook, 1984, Wells, Rich, Greene

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"Don't just travel. Travel right." — Expedia

"Get away!" — Lunn Poly

"Get out there" — Royal Caribbean cruise lines

"God's own country!" — Kerala - A state in India

"Go Goa"— Goa - A state in India

"I love New York" — New York City, 1977–, Wells, Rich, Greene

"I'm Going to Disney World!" - The Walt Disney Company after and during the Super Bowl

"It's so bracing." — Skegness

"Serving All our Community. Brampton's Arts Group." — Visual Arts Brampton, 2003, Alphie and Bette

"Sleep with us!" — Venere

"Travel should take you places" — Hilton

"We love having you here." — Hampton Inn

"We'll leave the light on for you." — Motel 6

"What happens here, stays here." — Las Vegas, 2002, R&R Partners

"Where the magic never ends." — Alton Towers

"Winning is the mark of the Rebel." — Rebel Sport

"Malaysia, truly Asia." — Malaysia Tourism

"The official hotel for family fun" - Holiday Inn

"Stay with someone you know" - Holiday Inn

[edit]

TobaccoSee also: tobacco advertising

"Anyhow... Have a Winfield" — Winfield cigarettes

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"Camels Soothe Your T-Zone" — Camel cigarettes

"I'd walk a mile for a Camel" — Camel cigarettes, 1921 (by N.W. Ayer & Son)

"Doctors Recommend Phillip Morris" — Phillip Morris tobacco products

"Happiness is a cigar called Hamlet" — Hamlet cigars

"It's that Condor moment" — Condor tobacco

"Just What the Doctor Ordered" — L&M Cigarettes

"LSMFT: Lucky Strike Means Fine Tobacco" — Lucky Strike Cigarettes

"More Doctors Smoke Camels than any other Cigarette" — Camel cigarettes

"Not a Cough in a Carload" — Old Gold Cigarette

"Reach for a Lucky instead of a Sweet" — Lucky Strike Cigarettes

"Taste Me! Taste Me! Come on and Taste Me!" — Doral Cigarettes

"Us Tareyton smokers would rather fight than switch!" - Tareyton Cigarettes

"Winston tastes good like a cigarette should" — Winston Cigarettes

"You're never alone with a Strand" — Strand Cigarettes

"You've Come a Long Way, Baby" — Virginia Slims Cigarettes

"You've Got a Good Thing Going" — Kent cigarettes

[edit]

Stop smoking aids

"It needn't be hell, with Nicotinel"

"Don't Pass Gas" — American Legacy Foundation 2005

"Don't consume it or it will consume you"

[edit]

Transport "Go Greyhound and leave the driving to us" — Greyhound Lines

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"See what brown can do for you" — UPS

"We want to race the truck." - UPS (in Dale Jarrett ads)

"This is the age of the train" — British Rail

"We're getting there" — much ridiculed British Rail slogan

"When it absolutely has to get there overnight" — FedEx

"See America at see level" — Amtrak

"The World On Time" — FedEx

"Relax, it's FedEx" — FedEx

[edit]

Airlines

"The World's Most Experienced Airline" — Pan American World Airways

"Maharaja of the skies" - Air India

"A Symbol of Freedom" — Southwest Airlines

"Catch Our Smile" — PSA

"Delta gets you there. We're ready to fly"

"Delta is ready when you are."

"Good goes around." — Delta

"Enjoy our company" — Sabena

"Fly me!" — National Airlines

"Come fly the friendly skies" — United Airlines, 1966–1997, Leo Burnett

"Illaksi kotiin" — Finnair

"It's time to fly" — United Airlines

"I wish they all could be Caledonia girls" — Caledonia Airlines

"Just plane smart" - Southwest Airlines

"Making the sky the best place on Earth" — Air France

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"Singapore Girl, you're a great way to fly" — Singapore Airlines

"Something special in the air" - American Airlines

"We know why you fly " — American Airlines

"En American, tenemos lo que tu buscas!" — Spanish slogan for American Airlines

"The top banana in the West" — Hughes Air West

"The Wings of Man" — Eastern Air Lines

"Esto si es volar!" — Spanish slogan for Eastern Air Lines

"We have to earn our wings every day" — Eastern Air Lines

"The world's favourite airline" — British Airways

"The Proud Bird With The Golden Tail" — Continental Airlines

"We love to fly, and it shows" - Delta Air Lines

"We really move our tail for you" — Continental Airlines

"We're American Airlines, doing what we do best"

"Work hard. Fly right." — Continental Airlines, 1998-present

"World class, worldwide" — Air Canada

"ding You are now free to move about the country." — Southwest Airlines

"Western Airlines - The only way to fly" — Western Airlines

"Half The Fun Is Getting There" — Olympic Airways

"America's favorite way to fly." — Eastern Air Lines

"Desde que pones el pie en el avion" — Spanish slogan, Mexicana Airlines

"The Low-Fares Airline" — Ryanair

"Low Fares. Way Better" — AerLingus.com Aer Lingus

"The Joy of Flying" Jet Airways

"Fly the Good times" Kingfisher Airlines

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"The Spirit of Australia" — Qantas

"Come on, let's fly!" — easyJet

"We like you too" - Jetblue Airways

"Time flies when you fly Ted"

"We better be better, we're Braniff!" — Braniff International

"Your airline" - Air India

"Simplifly" - Air Deccan

[edit]

Automobiles

"Achtung baby!!" — Astra Opel General Motors

"A Better Idea" — Ford

"An American Revolution" — Chevrolet, 2000s

"An American Revolution" — Dodge Aries, 1985 Reference

"American Luxury" — Lincoln (automobile)

"Ask the Man who Owns One" — Packard, 1925, Austin Bement

"The Beauty of All-Wheel Drive." — Subaru, 1990s

"The Best never rest." — Ford Trucks, 1990s

"Best of all, it's a Cadillac." - Cadillac, mid-1980s

"Baseball, hot dogs, apple pie, and Chevrolet"

"Better Ideas. Driven by You." - Ford Motor Company, 1990s

"Bigger in Texas, Better in a Dodge"

"Bloody Volvo driver" — Volvo, 2003 (Australia)

"Born from jets" — Saab, 2005-

"Born Strong" - Chevrolet (European models)

"Born to perform" — Jaguar, (c. 2003-)

Page 24: List of Advertising Slogans

"Break Through." — Cadillac, (c. 2002-)

"Built Ford Tough." - Ford Trucks

"Built for the road ahead - Ford, 2004

"Cadillac Style" - Cadillac, (c. 1992/1993 featuring Sammy Kershaw, only seen in southeastern states)

"Can't get enough of this." — Ford (Australia), 2003

"Chevrolet, building a better way (to see the USA)", 1970s

"Commands the road" - Ssangyong

"Créateur d'Automobiles" — Renault

"The Drive of your life." — Peugeot

"Datsun saves", 1970s

"Dream up" — Buick, 2005

"Drive Safely." — Volvo, 1990s

"Drive your way" — Hyundai, 2005-

"Driven by What's Inside" - Subaru

"Drivers wanted." — Volkswagen, 1995, Arnold Communications

"Everything we do is driven by you" — Ford

"Fahrvergnügen" — Volkswagen, early 1990s

"Ford is the Best in Texas" (Texas-based Ford dealerships)

"For Life" — Volvo, 2000s

"Fuel for the Soul" — Pontiac, (2003-2004)

"Go Drive" - Opel

"Grab life by the horns" - Dodge

"Hamara Bajaj" - Bajaj Auto, 1990s

"Have one built for you." - Oldsmobile, 1970s/early 1980s

Page 25: List of Advertising Slogans

"Have you driven a Ford...lately?" — Ford (early 1980s)

"The Heartbeat of America: Chevrolet" — Chevrolet, 1980s

"If only everything in life was as reliable as a Volkswagen"

"If you haven't looked at Ford lately, look again." — Ford, 2003

"Imagine yourself in a Mercury." — Mercury (automobile)

"Inexpensive. And Built to Stay That Way." — Subaru, 1980s

"Inspiration Comes Standard" - Chrysler, 1990s-present

"It is what it was." — Ford Mustang, 1994

"It just feels right" - Mazda

"It's a Skoda. Honest." — Skoda Auto, 2000, Fallon

"It's gotta be a Dodge." (rapidly replaced)

"It's not a car. It's a Volkswagen"

"Like a rock" — Chevrolet Trucks

"Like nothing else on Earth" — Hummer

"The lion leaps from strength to strength" — Peugeot, 1980s

"Major motion, from Nissan"

"Moving Forward." — Toyota, 2004

"New doors opened" — Mercury (automobile), 2005

"Nobody demands more from a Datsun, than Datsun. We are driven!"

"Oh what a feeling, Toyota" — late 1970s - 1980s

"Once driven, forever smitten" — Vauxhall Motors, 1980s

"Only in a JEEP" — Jeep, 2000s

"Only in a JEEP-Brand 4x4" — Jeep, 2000s (radio version)

"Papa?" "Nicole?" — Renault Clio

Page 26: List of Advertising Slogans

"Passion for the road" — Mazda, 1990s

"People first." - Saturn, 2005-present

"Piston engines go boing(x7). But the Mazda goes hmmmmmmmm" 1973

"Pontiac: Action" — Pontiac, early 2005

"Pontiac: Designed for Action" — Pontiac, 2005

"The Penalty of Leadership" — Cadillac, 1915

"Power, Beauty and Soul" - Aston Martin

"The Power of Dreams" — Honda

"Put the fun back into driving." — Vauxhall Motors

"Quality is job one" — Ford

"Reach Higher"- Lincoln

"The Real Thing" — Ford Australia, 1970s

"Right service. Right price." — Meineke

"See the USA in your Chevrolet!" — Chevrolet 1950's

"Sheer driving pleasure" — BMW

"Shift_xxx" — Nissan, 2000s; where "xxx" varies

"The Spirit of American Style" — Buick, (c. 2002-2004)

"Standard of the World" — Cadillac from 1950's through 1970's

"State of Independence" — Saab 2000s

"The car in front is a Toyota" — Toyota

"The Best Built Cars In The World" Toyota

"The Passionate Pursuit of Perfection" Lexus from 2000 - on

"The Relentless Pursuit of Perfection" Lexus from 1989-1999

"The Strength of Experience" — GMC, c. 1992

Page 27: List of Advertising Slogans

"Think Small" — Volkswagen, 1962, Doyle Dane Bernbach

"This is Not Your Father's Oldsmobile." — Oldsmobile, 1980s

"The ultimate driving machine" — BMW

"Think. Feel. Drive" — Subaru, 2004-

"Today, tomorrow,Toyota"

"Travel well." — Lincoln

"Unique in All the World" — Ford Ford Thunderbird 1960's

"Unlike Any Other" — Mercedes-Benz

"USA#1" — Chevrolet, 1970s

"Volkswagen does it, again" (sung to the tune of "Shave and a haircut")

"Vorsprung durch Technik" — Audi

"We are professional grade" — GMC, 2000s

"We are driving excitement" — Pontiac

"We build excitement" — Pontiac

"We make it simple" — Honda, circa: 1980's

"We'll be there." — Chevrolet, 2000s

"What will you do with all the money you save?" Toyota, 1980s

"You, asked for it. You got it, Toyota", 1970s

"You can with a Nissan"

"Your Next Car" — Chrysler, 1950's

"Zoom Zoom" — Mazda, 2000s

[edit]

Automobile parts and accessories

"AAMCO. Double-A, honk honk M-C-O" — AAMCO transmission specialists

Page 28: List of Advertising Slogans

"Because so much is riding on your tires" — Michelin

"Don't compromise. Midasize" — Midas muffler shops

"On the Wings of Goodyear" — Goodyear

"Race proven performance" — Kumho Tires, 2005

"Sooner or later, you'll own Generals" — General Tire and Rubber Company

"Thanks Delco!" — Delco Freedom Batteries. 1970s

"The answer's yes. Now what's the question?" — Unipart car spares, 1970s

"Thousands of parts for millions of cars" — Unipart car spares, 1980s

"Time to Re-Tire" — Fisk tires

"Trust the Midas touch" — Midas muffler shops

"You can't get better than a Kwik-Fit fitter" — 1980s

"Born Tough" - CEAT Tires [1990s] (India)

[edit]

Car rental

"We're number two. We try harder." — Avis Rent A Car System Inc.

"Let Hertz put you in the driver's seat" — The Hertz Corporation

"We'll pick you up." — Enterprise Car Rental

"We're America's wheels" - Hertz

[edit]

Petroleum

"At Amoco, our job is you"

"At Gulf, the stop, that keeps America going"

"Beyond Petroleum" — BP

"Citgo is the right way to go"

"Energy -- for a strong America." — Exxon, 1976

Page 29: List of Advertising Slogans

"Go well. Go Shell"

"Human energy" — Chevron, 2005

"I can be very friendly" — Sunoco, 1970s

"Liquid engineering" — Castrol oil, 1970s

"It's not just oil. It's liquid engineering" - Castrol oil, 2006 (India)

"Put a tiger in your tank" — Esso/Exxon

"Pump your money back into Canada" — Petro-Canada, early 1980s

"Oh thank heaven for 7-Eleven"

"Rely on the tiger" - Exxon

"The spirit of '76" — Unocal

"We'd like you to know" — Exxon, 1970s

"We're drivers, too" — Esso/Exxon/Mobil

"We give you more to go on" — Sohio

"You can be sure of Shell", 1982

"You can trust your car to the man who wears the star" — Texaco Service Stations

[edit]

Government and militarySee also List of political slogans

"Cross into the Blue." United States Air Force, 2000s

"An army of one" — United States Army, 2001

"The few, the proud, the Marines." United States Marine Corps, 2000s

"Accelerate your life." United States Navy, 2000s

"Be all you can be" — US Army, 1981-2001, N.W. Ayer & Son

"Be the best" — British Army

Page 30: List of Advertising Slogans

"Do you have it in you?" Indian Army

"I want YOU for the US Army" — World War I and World War II

"Loose Lips Sink Ships" — World War II

"Only you can prevent forest fires" — United States Forest Service

"The Army National Guard, You Can" — US Army National Guard, in use around 2001-2003 if not more years than that

"The toughest job you'll ever love" — Peace Corps

"There's no life like it" — Canadian Armed Forces

"The Army. The Edge" — Australian Army

"Expand your Horizons" — Royal Australian Navy

"Men At Their Best" — Pakistan Army

"99.9% Need Not Apply" - The UK Royal Marines

[edit]

Social and public service "Friends Don't Let Friends Drive Drunk" — United States Department of

Transportation

"Give a hoot, don't pollute" — United States Forest Service

"Click it or Ticket." — National Highway Traffic Safety Administration, United States seat belt law

"Klunk! Klick! Every trip" — UK Public Information Film for seat belts

"Parents who use drugs have kids who use drugs" — Partnership for a Drug-Free America

"Take a bite out of crime!" — National Crime Prevention Council

"Think once, think twice, think bike" — UK Public Information Film

"This is your brain. This is your brain on drugs. Any questions?" — Partnership for a Drug-Free America

Page 31: List of Advertising Slogans

"You could learn a lot from a dummy. Buckle Up." — National Highway Traffic Safety Administration

"Getting Things Done." — AmeriCorps national service program

"The toughest job you'll ever love." — United States Peace Corps

"Stop, Look and Listen - remember the Green Cross Code" — UK road safety slogan

"There are a million and one excuses for not wearing a safety belt. Some are real killers." — American Safety Council

" art from heart " - Comunion - (Russia,India,Romania)

"Only you can prevent forest fires" - Smokey the Bear

[edit]

Politics and advocacy "Objects in your mirror are closer than they appear." — John Edwards

campaign slogan in the 2004 primaries when he was still running for president.

"It's the economy, stupid." — Bill Clinton for President, 1992

"It's morning again in America" — Reagan for President, 1984

"St. Augustine founded it. Becket died for it. Chaucer wrote about it. Cromwell shot at it. Hitler bombed it. Time is destroying it. Will you save it?" — Canterbury Cathedral

[edit]

Education "A mind is a terrible thing to waste" — United Negro College Fund

"They laughed when I sat down at the piano, but when I started to play!" — U.S. School of Music

"Where Girls Grow Strong" - Girl Scouts

[edit]

Page 32: List of Advertising Slogans

Miscellaneous "When you care enough to send the very best" — Hallmark

"Hallmark has the ways to say you care"

"The instrument of the immortals" — Steinway & Sons

"Education is an investment and not an expense" — Parthose Dunt

"Forever new frontiers" — Boeing

"Hope, triumph, and the miracle of medicine" — Bristol-Myers Squibb

"Explore more" — Kerr-McGee

"Today's medicines finance tomorrow's miracles" - GlaxoSmithKline

"Where a kid can be a kid" - Chuck E. Cheese's

"Where kids want to be" - Discovery Zone