Linkedin ZEST Richard Donovan

Welcome to ‘The New (Collaborative) Api Economy

Ricston Ltd - UK - Malta - Italy

by Richard Donovan

www.ricston.com @ricston

http://www.ricston.com/


[email protected] @r_m_donovan


mailto:[email protected]

Ricston Work


Red Hat to Acquire API Management Leader 3scale

Business Wire (press release) - 13 hours agoRALEIGH, N.C.--(BUSINESS WIRE)--Red Hat, Inc. (NYSE: RHT), the world's leading provider of open source solutions, today announced that it has signed a definitive agreement to acquire 3scale, a leading provider of application programming interface (API) ...

Breaking News


http://www.businesswire.com/news/home/20160622006354/en/Red-Hat-Acquire-API-Management-Leader-3scale





3 Themes


● Enterprise/Business Agility● Data (big and small)● Api Economy


Ricston Work


Sitting comfortable behind the firewall


Most Enterprises - Still not connected




Your Collaborative Business



Big Data - Big Revenue with API’s

"APIs have jumped out of the petri dish of the enterprise”

Kin Lane

"We can call 2013 a watershed year for Internet APIs" Forrester Research analyst John Rymer - Forrester Research analyst

"The most important and underreported trend we've seen around APIs is how enterprise adoption for internal private APIs is skyrocketing, spurred on by mobile app requirements"

John Sheehan, CEO of Runscope



Growth in WEB API’s

Public Api’s

Enterprise Api’s



Closed Businesses vs Collaborative

“ 90 percent of all Swedes aged 20-40 use the app. This means that banks, government agencies, fintech companies and others depend on bank-id”


API Revenue Use Case

API - Revenue Use Case


● Launching a new Broadband, Telephony service in a new country

● From zero to multi-million pound advertising revenue with Api mash-up

● Music media Agile transformation to the centre of a hub



API - Revenue Use Case - I

Customers’ management


API - Revenue Use Case - II

● Traditional video broadcast online is not covered by existing marketing and advertising revenues - zero income


● Transition to use cloud based api’s for

- Ad targeting- Profile auction - Ad substitution in real time

● Multi-million pound revenue return

● Data collection has significant spin-off capabilities


API Revenue Use Case III



API - Revenue Use Case - III

● Traditional music product chains disrupted by new media and models


“Value Vampires “

● Now UMG is positing api’s to be the center of a 2 way eco-system



Businesses led by APIs



● Banking

● Gaming

● Broadcasting and Media

● Health

...your industry?

● Tourism

Open Exchange of Api Connectors at Mulesoft Anypoint Platform

Virtual Business (and API Mashup) already appearing


https://www.mulesoft.com/exchange#!/?types=connector&sortBy=name


● “small apps” is $3,000 to $8,000 and that “more complex or recognized brand apps” can cost $50,000 to $150,000.

● PadGadget.com : explored The Cost of Building an iPad App and suggested the development costs (as compared to design and other costs) range from $12,000 to $150,000 or more.

● Interactive Api designer … can build and deploy Api’s on the fly

What about Development Costs?

App vs Api


Into the AI Future




Into the AI Future

"We're in this new trend—the API economy where you take something complicated and expose it as an API...Cognition is yet another one of those things”

Elliot Turner, CEO of AlchemyAPI, and Stephen Gold, vice president of worldwide marketing and sales operations for IBM's Watson Group, spoke on the issue of democratizing artificial intelligence with APIs.

Bloomberg Opens up It’s

Market Data Api

96 Stocks APIs: Bloomberg, NASDAQ and E*TRADE


http://www.eweek.com/database/ibm-launches-1b-watson-business-unit.html

http://www.webopedia.com/TERM/A/artificial_intelligence.html

http://www.webopedia.com/TERM/A/API.html


[email protected] @r_m_donovan

/Financial-Engineers-Quants-London/London-Mule-ESB-Meetup//Malta-Tech-Meetup/


mailto:[email protected]

Welcome to ‘The New (Collaborative) Api Economy

Ricston Ltd - UK - Malta - Italy

by Richard Donovan



Linkedin ZEST Richard Donovan

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