Linkedin workshop (June 2013)
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Transcript of Linkedin workshop (June 2013)
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www.durham.ac.uk/careers
Networking & Job Search Through LinkedIn
June KayPostgraduate Careers Consultant
James BissetResearcher Support Librarian
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www.durham.ac.uk/careers
Social Media -Why bother?
Strong online presence highlights your credibility and current
status to future employers and allows them to contact you
Milkround Social Media Survey
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www.durham.ac.uk/careers
Motivation and the ability to network have far greater impact on research productivity
than age, gender, job satisfaction, managerial support or teaching load.
University College Dublin / Academic Profession in Europe: Responses to Societal Challenges
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www.durham.ac.uk/careers
www.linkedIn.com
• the world's largest professional network• more than 100 million users • not a social networking site like Facebook or
Bebo• used by professionals to network and get
advice• more than 45% students and graduates
have a profile
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www.durham.ac.uk/careers
Join now!
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www.durham.ac.uk/careers
Initial ImpressionProfessional Headline - What’s your one sentence story?
Not PhD student Durham University or Research Associate Durham University
Photograph – professional appearance, head and shoulders shot
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www.durham.ac.uk/careers
Summary
Use the summary area to demonstrate who you are
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www.durham.ac.uk/careers
ExperienceKeep your roles and responsibilities short and highlight
key achievements or impact
Ask for recommendations
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www.durham.ac.uk/careers
EducationAs with your
CV gives details
relevant for the area of work you wish to pursue
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www.durham.ac.uk/careers
Courses
Select from all courses attended through employment and education including doctoral training programme
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www.durham.ac.uk/careers
Skills & Expertise
Don’t be modest – reflect on transferable skills as well as research specific and technical skills
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www.durham.ac.uk/careers
PublicationsOver to James…..
[Slide 2] Via Flickr Creative Commons, by demonsub. Original available at http://www.flickr.com/photos/66397367@N05/6993902269
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www.durham.ac.uk/careers
Publications and dissemination of your research
Add sections for publications, slideshare presentations, blog posts
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www.durham.ac.uk/careers
Publications and dissemination of your research
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www.durham.ac.uk/careers
Publications and dissemination of your research
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www.durham.ac.uk/careers
Publications and dissemination of your research
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www.durham.ac.uk/careers
Publications and dissemination of your research
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www.durham.ac.uk/careers
Publications and dissemination of your research
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www.durham.ac.uk/careers
Boost dissemination of your research by
creating additional access points
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www.durham.ac.uk/careers
Share your publication experience directly with
employers who won’t necessarily have access to the
published version
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www.durham.ac.uk/careers
If:1) deposited in DRO or
2) deposited in another open access repository or
3) published open access in journal
– can link to full text directly from LinkedIN profile
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www.durham.ac.uk/careers
GroupsJoin up to 50 groups
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www.durham.ac.uk/careers
Groups Search by key word e.g. Actuarial
Ask to join
Look at membership list
Follow and participate in discussions
Ask for / give advice and help
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www.durham.ac.uk/careers
Groups
• Search box – change to groups• Pick a topic related to career
interests• Browse the results• Pick a group • See members you are linked to
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www.durham.ac.uk/careers
For example- AGCAS Research Staff
• 62 Members• 7 Members not 1st or 2nd connection• Click on their profile-Shows how you are
linked• Can ask to connect• Can ‘invite to connect’ or send a message• Discussions – start or join• Jobs
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www.durham.ac.uk/careers
Durham Alumni
• Over 13,000 Members• 20 sub-groups
• Each of colleges• Some departments e.g. Earth Sciences• Beijing Alumni
• Suggest a sub-group / start a discussion
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www.durham.ac.uk/careers
You try• Top right hand corner• Search box – change to groups• Pick a topic related to your research or career
interests• Browse the results• Pick a group • See member you are linked to
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www.durham.ac.uk/careers
Companies• Change search criteria to companies• Find companies by sector and location• Research a company for networking /
application / interview preparation • Overview / Careers / Insights • Company updates / Follow• See how many connections your network includes• People also viewed / employees connections
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Company
You try……..ideas»Accenture»BBC Television»Cadbury»Barnardo’s»Own ideas??
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www.durham.ac.uk/careers
People
• Individuals you have met e.g. at conference• People you have heard of e.g. whose research
you have read• School / university / previous work colleagues• Search using people • E.g. Iain Cameron, Head of Research Careers
@Research Councils UK
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www.durham.ac.uk/careers
You can then ask your connections to introduce you
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www.durham.ac.uk/careers
Who do you want to find???
Image Courtesy of FreeDigitalPhotos.net
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www.durham.ac.uk/careers
Search for jobs by keyword e.g. research associate & United Kingdom
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www.durham.ac.uk/careers
Top Tips • Specialities – these are key words linked
together which help people find you via the search tool
• Join career focused groups of companies• List your on-line portfolio, twitter feed and
blog on your profile• Build up your network on-line through a
planned approachMilkround Social Media Survey
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www.durham.ac.uk/careers
What are you waiting for??
Image Courtesy of FreeDigitalPhotos.net