Linkedin Training Bitesize

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Transcript of Linkedin Training Bitesize

● There are 332 million people on LinkedIn.

● There are 187 million monthly unique visitors..

● 40% of LinkedIn users check LinkedIn on a daily basis.

● LinkedIn has 17 million users in the UK users

● There are 30,000 long-form posts added to LinkedIn each week.

● Users who post long-form content on LinkedIn typically have 1,049

connections.

● 41% of millionaires use LinkedIn.

● 13% of LinkedIn users do not have a Facebook account. Likewise, 83%

of users do not have a Pinterest account. 59% are not not active on

Twitter

LinkedIn Profile Tips:

LinkedIn is profile centricOptimise your name & professional headlineFill in as much as possibleYour summary is the most important feature for

searchUse keywords & phrases that will help you get foundIt’s a personal branding must have

LinkedIn Search Tips.

LinkedIn is a big vocational search engine

Use for research

Save searches for ease

LinkedIn Connections TipsThis is a built in CRM

Use tags

Set reminders

You can import email & phone contacts

LinkedIn - the social bit

Update updates your connections in the timeline feature

Photo does the same but with a larger image

Publisher is topic wide & great for personal branding

Search & join groups that are relevant

Post discussion topics or questions

Show your expertise in replying

LinkedIn - Groups

LinkedIn Company Pages

Like a mini website inside Linkedin

Use showcase pages

Sponsor content

Any questions - We are all ears?