LinkedIn Solutions Univision LinkedIn Confidential ©2012 All Rights Reserved.

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LinkedIn Solutions Univision LinkedIn Confidential ©2012 All Rights Reserved

Transcript of LinkedIn Solutions Univision LinkedIn Confidential ©2012 All Rights Reserved.

Page 1: LinkedIn Solutions Univision LinkedIn Confidential ©2012 All Rights Reserved.

LinkedIn Confidential ©2012 All Rights Reserved

LinkedIn SolutionsUnivision

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LinkedIn Confidential ©2012 All Rights Reserved 2

Sizing the Univision Network on Linkedin

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LinkedIn Confidential ©2012 All Rights Reserved

Employee Profile Views have Increased Substantially

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LinkedIn Confidential ©2012 All Rights Reserved

Follower Growth

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LinkedIn Confidential ©2012 All Rights Reserved 5

Peer Followers

Viacom

NBC Univ

ersa

l

ESPN

Disney

ABC

Discov

ery

Comm

.

Univisi

on

Telem

undo

62.6 60.053.8

29.324.2

18.2

5.4

In Thousands

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LinkedIn Confidential ©2012 All Rights Reserved 6

Company & Career Page Growth

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We first assess two important elements of your employer brand: Reach and Engagement

Talent Brand Reach

Talent

Talent that’s familiar with you as an employer

Talent Brand Engagement

Talent that is interested in you as an employer

Researching company and career pages

Following your company

Viewing jobs and applying

Viewing employee profiles

Connecting with your employees

441,125members

members

44,554

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Talent

Talent Brand Index can measure your employer brand What percent of people who know about you show an interest?

Talent Brand Index=

Talent Brand Engagement

Talent Brand Reach

Univision Communicat

10%

Talent Brand Reach

Talent Brand Engagement

441,125members

members

44,554

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LinkedIn Confidential ©2012 All Rights Reserved 9

We can compare your Talent Brand Index vs peers

Employer of choice

Weaker employer brand

107Peers:Discovery CommunicatEntravision CommunicESPNGoogleNBCUniversal Inc.Sony Pictures EntertTelemundo Media a dTelevisa

• Viacom

of

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LinkedIn Confidential ©2012 All Rights Reserved 10

We can see how many members have engaged with your company vs your peers

Peers:Discovery CommunicatEntravision CommunicESPNGoogleNBCUniversal Inc.Sony Pictures EntertTelemundo Media a dTelevisa

• Viacom

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LinkedIn Confidential ©2012 All Rights Reserved 11

We can track how your Talent Brand Index progresses over time

LinkedIn can help you build your employer brand andaccelerate your ability to attract top talent

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Your Followers