LinkedIn Full Throttle
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19-Oct-2014 -
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It's not enough to be on LinkedIn, you need to drive Full Throttle! Search employers, follow companies, find hiring managers. Meet your peers--be brazen and introduce yourself to others. And participate in group discussions to showcase your expertise.
Transcript of LinkedIn Full Throttle
� Larry Blakely
www.linkedin.com/in/larryblakely
� Rebecca L Page
www.linkedin.com/in/rebeccalpage
“You'll miss 100%
of the shots you
don’t take.”
Wayne Gretzky
Go Where the Attention IsGo Where the Attention Is
100%100% Profile RecapProfile Recap
� Catchy Tagline — not just your job title
� Summary — Contact info at top
� Impactful and Concise — ”peppered” with
professional keywords & industry buzz talk
� Specialties
� Experience — Your impact on employers
� Skills — Quick glance in list form
Goal is to Help You AvoidGoal is to Help You Avoid
C licking a job posting online
R eviewing it
A pplying immediately
P raying for a response or
Preying on the posting’s contact
Maximum HorsepowerMaximum Horsepower
Find jobsFind jobsFind jobsFind jobs
Find hiring Find hiring Find hiring Find hiring
managersmanagersmanagersmanagers
Follow CompaniesFollow CompaniesFollow CompaniesFollow Companies
Informational Informational Informational Informational
interviewsinterviewsinterviewsinterviews
Meet your peersMeet your peersMeet your peersMeet your peers
Add applicationsAdd applicationsAdd applicationsAdd applications
Advanced search by criteria
Title, function, industry & location
OR
In Keywords type
Hiring or recruiting position
JOBS
Find a connection!
They’ll walk your resume
Save searches and jobs
Referrals Impact DecisionsReferrals Impact Decisions
RequestIntroduction
ResumeChampion
“Real”Job
Be Bold Be Bold –– Introduce YourselfIntroduce Yourself!!
Connection’s
name in
subject line
Inmail
Impersonal
& can go to
spam folder
Find the Hiring ManagerFind the Hiring Manager
� Advanced people search
� “Title” (in quotes if more than 1 word)
+ current
� Company + current
� Postal code
� Search
Employer receives application
Plus LinkedIn profile
Better 1st impression …
If profile’s complete
Request info interviews
Meet for coffee
Just make the requests
People will help …
Those in their industry!
Browser ToolbarBrowser Toolbar
Save jobs &
profiles of
interest
Under Find
Jobs (Tools at
bottom of
page)
Access to
from any
website
Supports all
major online
job boards
Search company
Click “Follow”
View hiring page
See your network
See employee skills
Real time content stream
Your connections’ shared links
Includes Tweets
Filter : topic, industry, company
Search SignalSearch Signal
� Go to homepage
� In All Updates click search button
� Type in keywords
� For latest news, filter by Time
LinkedIn TodayLinkedIn Today
Follow
sources and
industries
Shared by
your network
Actual news
articles and
blogs
Save to
read later
LinkedIn TodayLinkedIn Today
TODAY
Add ApplicationsAdd Applications
� Box.net — Upload resume / documents
� Slide Share — Powerpoint presentations
� Blog Link — Connected to LinkedIn
� WordPress — Connected to LinkedIn
� Portfolio Display — Creative works
� Polls — Collect data
Under More, Get More Apps
LinkedIn AnswersLinkedIn Answers
� Demonstrate you’re an expert
� Browse by industry or topic
� Earn points when your answer’s the
best
� Go to homepage under More
Paid AccountPaid Account??
� Inmail — You can usually find e-mail addresses.
� Viewed your profile — Are you that curious?
� $100K+ Jobs — Pulled from Payscale, which is free.
� Top of Search Results — But with hundreds only 1 is the top.
� Job Seeker Badge — Might not want to broadcast.
� OpenLink for Recruiters — Your contact info’s at the top of your summary.
ReferencesReferences
� LinkedIn Learning Center: learn.linkedin.com/what-is-linkedin
� Writing a Winning Headline: www.careerrocketeer.com/2012/02/3-steps-to-writing-a-winning-linkedin-headline.html
� Examples of Headlines: careersherpa.net/linkedin-headlines-that-entice/#.T0wDhOR7nRQ.twitter
� 12 Ways to Build a Better Profile: careersherpa.net/12-ways-to-build-a-better-profile/#.Tucq3_mV4j4.twitter
� Top 5 Sources of Finding Keywords for a Profile:
careerenlightenment.com/online-resume-building/keywords-social-media-profile-job-seekers
� Top 10 Overused Buzzwords in Profiles:
blog.linkedin.com/2010/12/14/2010-top10-profile-buzzwords
mashable.com/2011/12/13/linkedin-buzzwords-2011/#view_as_one_page-gallery_box3469
� LinkedIn Browser Toolbar: www.linkedin.com/static?key=jobsinsider_download&trk=msitejobseek
� Nile Nickel's Five Tips To Success: www.growlinx.com/wp-content/uploads/2011/06/Five-Tips-to-Using-LinkedIn-Rev01.pdf
� 100 Ways to Use LinkedIn:linkedintelligence.com/smart-ways-to-use-linkedin
Still More …Still More …
� How to Use Short Substantive Soundbites: www.careerrocketeer.com/2011/12/how-to-use-short-substantive-soundbites-on-linkedin.html
� How Recruiters Use LinkedIn: www.businessinsider.com/infographic-most-recruiters-are-completely-ignoring-facebook-and-twitter-2012-2
� Invitation Ideas: www.careerealism.com/linkedin-invitation
� 10 Top Open Networkers to Follow: windmillnetworking.com/2011/03/17/top-linkedin-open-networkers-connectors-2011
� LinkedIn Power Tune-Up Webinar: www.careereducation.columbia.edu/resources/multimedia/webinar/how-write-killer-linkedin-profiletheessayexpert.com/e-books-media-2
� LinkedIn Levels: www.linkedin.com/subscriptionv2?displayProducts=&family=jss&trk=acct_set_compare&commpare_acct
� Webinars (disregard the infomercial styled pitch): www.befoundjobs.comwww.careerattraction.com
� Book Blog—I’m on LinkedIn, Now What?
imonlinkedinnowwhat.com
