Linkedin Activity streams for actionable insights in B2B

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Linkedin Activity Streams for actionable insights embrace your network

Transcript of Linkedin Activity streams for actionable insights in B2B

Page 1: Linkedin Activity streams for actionable insights in B2B

Linkedin Activity Streams for actionable insights

embrace your network

Page 2: Linkedin Activity streams for actionable insights in B2B

LINKEDIN IS THE B2B PROFESSIONAL NETWORK

DEVELOPRELATIONSHIPS

BUILDREPUTATION

CONTENT& INSIGHTS

INTEREST PROFILE OF CONNECTIONS

KEY CONVERSATIONSTO ENGAGE

RELEVANT CONTENTBUILDS TRUST

SHARED ACTIVITY IS THE KEY

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A QUALITY NETWORK IS ESSENTIAL FOR B2B SALES

SHARED ACTIVITY INTEREST PROFILE≈likesshared news comments updates

Drive quality engagements adding value at seleted Groups Conversations and Contacts Updates from Linkedin

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prob

lem

How can I stay up to date with key

contacts ?

how can I focus on the conversations to

engage in?

WHO NEEDS ME NOW - HOW TO EARN THEIR TRUST

BUT... THE STREAM OF DATA IS OVERWHELMING

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solut

ion ACTIONABLE SOCIAL INTELLIGENCEA personal dashboard to filter by business interest Groups

conversations and contacts updates from Linkedin

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solutio

nHOW DOES IT WORK?

is an artificial intelligence engine that analyses Linkedin shared content to filter by concept and

that also learns from the user feedback

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SALES INTELL/ SOCIAL CRM

ECOSYSTEM & DIFERENCIATION

We use a technology intensive approach with a consumer type-easy to use service. Artificial intelligence and big data analytics for a comprehensive filtering by concept, so you can have more eficient,mindful professional relationships and still get some free time

Puts back Linkedin Activity Streams as source of insights Drives quality engagements with selected contentInvesting in a quality network essential for business

Complements Sales Solutions for actionable social sellingDIFERENCIATION; PERSONAL INTELLIGENCE

LINKEDIN - WORK YOUR NETWORK

SOCIAL MONITORING BUSINES INTELLKeywords for mentions

Publish vs nurtureNo FINE TUNED for B2B

Sales Triggers “unprocessed”Does not filter

Turnkey projectsrequires “all” data

to work$$$$

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SAVE TIME to find relevant conversations to engage

get the information that matters without extensive group posts screening or endless keyword searches

bene

fits

SPAM

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Monitor the stream from your connections that fit into your targets to be alerted when an opportunity arise based on their activity

bene

fits BE ON TOP OF INTEREST SIGNALS FROM CONECTIONS

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Share your expertise in a targeted context so the value you add will resonate across the people involved in the discussion, the passive audience and their trusted networks

POSITION RELEVANT CONTENT TO A SELECTED TARGETbe

nefits

case studies

articles

Blog post

event

Video

group debate

EnterpriseContent

employeenetwork