Link Building

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    09-May-2015
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http://www.VerticalMeasures.com : Link Building is a critical component to SEO. Our short presentation will take you step by step through the link building process. Link building can be a tedius, time consuming task, however getting organized and following our tips can make the whole process faster and easier.

Transcript of Link Building

  • 1.Link Building And How To Get Them

2. What Is A Link?

  • A link is a word, phrase, or image that you can click on to jump to a new document or a new section within the current document.
  • - TechTerms.com

3. A Link on a Web Page 4. Why Do You Want One Way Links? Correspond with webmasters and other content providers and build rich linkagesbetween related pages. - Quote from Yahoo's website 5. Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at considerably more than the sheer volume of votes, or links a page receives; for example, it also analyzes the pagethat casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important." - Quote from Googles website 6. The 5 Most Important Factors For Inbound Links Rank Factor Leading To High Search Ranking #5 Number of links (quantity) #4 Title keywords on the inbound link page #3 Anchor keywords on the inbound link page #2 Relevance of the content on the inbound link page #1 Quality of the inbound link 7. The Value of Links to Search Engines

  • Links are more likely to boost your rankings if they are:
  • One way (not reciprocal)
  • From a relevant source (website/blog with similar subject matter)
  • From a quality source (website/blog that is optimized, offers quality content, and has inbound links)

8. How To Build Links to Your Site

  • The experts agree:
    • Write and distribute unique articles on the web
    • Write and publish press releases on the web
    • Write and update a properly optimized blog
    • Use viral marketing, video blogging, social bookmarking, tagging, and other new media concepts
    • Develop a consistent link building campaign

9. Get A Variety of Links To Your Site! Articles Social Sites Press Releases Blog Comments Videos Directories Blog Posts Podcasts Social Bookmarking Related Websites 10. Advanced Search Tactics

  • submitkeyword phrasenews (for press releases)
  • usefulkeyword phraselinks
  • keyword phraselinks
  • keyword phrase sponsor charity (use local ideas too)
  • usefulkeyword phrasesites library site:.edu
  • helpfulkeyword phrasesites library site:.edu
  • favoritekeyword phrasesites library site:.edu
  • keyword phraseresources public library site:.us

11. Some Excellent Link Building Resources

  • http://www.LinkBuildingBestPractices.com
  • http://www.Justilien.com
  • http://www.Wiep.net
  • http://www.LinkingMatters.com
  • http://www.10e20.com/blog

12. The end!

  • Thanks for watching this presentation.

Expert Link Building Services:http://www.VerticalMeasures.com