LIFE AT ITS FINEST - Defining Vancouver Life &...

2017/18 MEDIA KIT

LIFE AT ITS FINEST

VANCOUVER CHINESE | VANCOUVER | OKANAGAN | VICTORIA | CENTRAL VANCOUVER ISLAND

FROM THE EDITOR

Intuition. Engineered.Experience the all-new E-Class – a masterpiece of intelligence and safety that is paving the way for accident-free driving. Building on a long tradition of innovation, the all-new E-Class comes with a range of features designed to deliver unparalleled levels of safety, comfort, and driver relief. Its wealth of sleek digital features and progressive interior styling make for the ultimate in simple, intuitive control. Let intuition guide you.

20801 Langley Bypass, Langley, BC Tel: 604.533.1205 | langley.mercedes-benz.ca

BG_Boulevard_Vict_Spring2017.indd 1 2017-03-07 1:36 PM

12420 Bridgeport Rd., Richmond, B.C.604-270-3339 / Mon.-Sat. 9-5:30, Sun.12-5 www.thelightingwarehouse.com

Western Canada’s Largest Lighting Selection. No One Even Comes Close.

新一代突破性設計賦予 Swarovski Lighting Centerpieces 十足魅力, 瑰麗耀眼完美詮釋奢華不凡

The Hallmark of Brilliant Luxury

Photo: ReveaLED Centrepiece by Swarovski

耀目奢華之光

Feature noted is available as an option or on higher trimline. *Base MSRP of a new and unregistered 2018 Audi Q52.0 TFSI quattro Komfort S tronic is $44,950. $2,095 freight and PDI, license, insurance, registration, any dealer or other charges, options, and applicable taxes are extra. Dealer may sell for less. Dealer order/trade may be necessary. See dealer for details. European model shown. Some features may not be available on Canadian model. AUDI AG trademarks are used under license. To find out more about Audi, visit your Audi dealer, call 1-800-FOR-AUDI, or visit us at audi.ca. © 2017 Audi Canada.

Audi Vorsprung durch Technik

激情在召喚

The all-new Audi Q5

$44,950*Starting from

全新奧迪 Q5 配備了適宜的空氣懸掛，為您帶來更加動感舒適的駕駛感受。它在召喚。

Sales: 1788 West 2nd at BurrardTel: 604.733.5887 | audidowntown.ca

Service: 1675 West 3rd Ave at Pine. Tel: 604.733.9820 | audidowntown.ca

The secrets to long, silky smooth hair are all instore

abantu.comEXTENSIONS WIGS HAIRPIECES HAIR-CARE ACCESSORIES

3596 KINGSWAY • 604.431.8008RETAIL & WHOLESALE

E U R O P E A N M O D E R N

F U R N I S H I N G S

WWW.STUD IOYDES IGN.CA520 HERALD STREET

Ph: 250-590-5200

@BelfordProperties

@belfordprop

@belfordproperties

CommITTEd To our AdvErTISErS

Boulevard magazine, celebrating over 25 years of publishing

Palladio Rolex Full Page, Full Colour ad for Boulevard MagazineTrim: 8.25" W x 10.75" H – Bleed: 0.25" File Name: PAL27012_Palladio_Rolex_BoulevardMag_IFC_May_2017.aiApr. 10, 2017/suikiHD/Ingrid

Insertion: May 2017Due: Apr. 10/17Submit to Lily Chan: [email protected]

Rolex Canada Ltd., 50 St. Clair Ave West, Toronto, ON M4V 3B7, T: 416.968.1100 - F: 416.968.2315

INK-JET PRINTOUT IS NOT AACOLOUR-ACCURATE PROOF

AND MAY HAVE BEEN REDUCED TO FIT PAPER.

Artwork supplied byRolex Canada Ltd.- Advertising Department

Contact: Ana Catucci, DirectorEmail: [email protected]

Docket No. File Name

CLOSING:STARTED:COMPLETED:

PUBLICATION:____________________________________________________________________

INSERTION DATE:_____________________________________

THIS ADVERTISEMENT MUST BE USED ONLY FOR SPECIFIC PUBLICATION AND DATE,

AND MUST NOT BE MODIFIED.

AD SIZE:TRIM:BLEED:COLOUR:

313 2017_Palladio_27Boulevard Magazine - Vancouver

May 2017Full Page8.25”W x 10.75”D0.125” aroundFull Colour

Apr 10/17Apr 05/17Apr 05/17

2017_Palladio_27_outl.indd 1 4/5/2017 3:16:35 PM

In our unIque settIng, check out: DKNY / Luisa Cerano / Laurèl VINCE. / Pennyblack / Eileen Fisher / Oui / Seventy

and many more

4346 W. 10 aveVancouver, Bc 604.228.1214enda-b.com

Make your mother’s day with hand-finished

sterling silver jewellery.

LOVE

Snake Chain Bracelet System (U.S. Pat. No. 7,007,507) • © 2017 Pandora Jewelry, LLC • All rights reserved

1280 - 4151 Hazelbridge WayRichmond BC, V6X 4J7www.christinejewellers.com 604.285.6380

Make your mother’s day with hand-finished

sterling silver jewellery.

LOVE

Snake Chain Bracelet System (U.S. Pat. No. 7,007,507) • © 2017 Pandora Jewelry, LLC • All rights reserved

1280 - 4151 Hazelbridge WayRichmond BC, V6X 4J7www.christinejewellers.com 604.285.6380

本廣告並非提供物業銷售。該類銷售必須提供詳細透露說明條文。E.&O.E. Marcon Davie (GP) Ltd.

MIRABELBYMARCON.CA

匠心獨具的西端公寓將於 2 0 1 7 夏天呈獻

傳承尊貴歷史地段延續 1890 年都會繁華

2017 夏天推出 | Davie & Broughton | 請即登記

溫市中心西端最新社區

Design for life. Design for you. seabrookdevelopments.ca778.747.3373

Custom Built Homes | Renovations | Design

Boulevard is proud to represent the great region we live in — our readers live

“Life at its Finest” in Canada’s most desirable environment.

Fresh, well-written, beautiful to look at, engaging and satisfying to read, Boulevard connects

with British Columbia’s most influential and aspirational readers with stories on people,

places, food, wine, homes, health, technology and more. Capturing the personality, culture

and vitality of each region, Boulevard is top in its class, valued and retained by all of B.C.’s

diverse readers who live and recognize its style and publishing excellence.

co

nt

en

t

For more inFormation contact Harry Van Hemmen, 604-649-1707, [email protected]

total british columbia BouLEvArd mAgAzINE CIrCuLATIoN

730,000BouLevard Chinese 20,000 11 times per year

BouLevard engLish 20,000 6 times per year




Vancouver’s most popular ethnic magazine. With over 650,000 Chinese in Metro Vancouver, Boulevard Chinese magazine reaches all of this market with 11 issues publishing every month, except for January, allowing us to produce a supersized Chinese New Year edition every February. February 2018 is the Year of the Dog.

The request from the western market in Vancouver was to have a Boulevard magazine in English. The Boulevard Group responded with the very popular Boulevard English Metro Vancouver edition adding to our other 4 Boulevard magazines, making Boulevard the fastest growing magazine in Western Canada.

Okanagan Boulevard bases out of Kelowna has been a welcome edition for the Okanagan Valley. Already popular and already showing off the wonders of urban and valley living, Canada’s finest and most desirable climate families and retirees are moving to the Okanagan in droves, creating a vibrant economy and a successful publication.

26 years of publishing Victoria Boulevard a entrenched this incredibly popular magazine in the southern Vancouver Island region like no other publication or media. Everyone knows it, everyone recognizes it and everyone loves its rich images and insightful editorials surrounding our Capital.

One trip up to Central Vancouver Island will surprise you when you see the vibrancy of this area and its residences. Style, beauty and lifestyle are highly valued in this region with a market that has the means to afford it. An absolute jewel on the most desired island in the world to live on.

vancouver

vancouver

okanagan

victoria

centralvancouver

island

rEAdErS pEr Copy 3.5ToTAL ANNuAL rEAdErShIp 2,555,000

ISSUE NO.4 APRIL 2017 D E F I N I N G W E S T C O A S T L I F E A N D L U X U R Y

V O I C E S O F T H E V A N C O U V E R O P E R A · N O T H I N G L I K E “ N I A G A R A O N T H E L A K E ”

CIMPACT ON OUR COMMUNITY

OLEENHRISTIE’S

SARA BECHU DISCOVERING A NEW LIGHT-FORM

OPEN CONCEPTSVIA WOOD STEEL

TROICO’S

TEXTURES COLOURS

MAY | JUNE 2017

LIFE AT ITS FINEST

OKANAGAN HOME

inspire.change a life.repeat.

Lake, vineyard views enhance light, bright andbeautiful home

point of view

catch of the day

work it

The fabulous flavours of fresh seafood

Stay cool in hot-looking, sport chic workout wear

Luxury cars create lifetime memories

VICTORIA LIFE AT ITS FINEST

Hanging rug art is bold, beautiful and trendy

wall to wall fantasy islandNew YouTube series reveals

luxe Victoria

catch of the dayEnjoy fresh and flavourful

local seafood

APRIL I MAY 2017

light, Bright & fresh

CENTRAL ISLAND LIFE AT ITS FINEST

SPRING 2017

SPRINGTO LIFECALL OF THE WILDA refresh for interiors with trendy brass and bold colours

A SLICE OF THE SUNSunny citrus serves up tangy

flavours and bright hues

WILD FLOWERSDreams of soft florals, lace

and free-flowing fashion

cir

cu

la

tio

n+

fr

eq

ue

nc

y


DISTRIBUTION

Homes % Amount

High end Home Drops 90 18000

Businesses

Home Furniture Showrooms 2.5 500

Luxury auto Showrooms 2.5 500

Drug and Home Stores 2.5 500

Shopping malls Frequented 2.5 500

TOTAL DISTRIBUTION 20000

DISTRIBUTION

Homes % Amount

High end condo Drops 15.3 3046

Businesses

Home Furniture Showrooms 20.3 4062

yVr airport 5.1 1015

Luxury auto Showrooms 19.0 3800

ViP casino Lounges 20.1 4015

Drug and Home Stores 10.1 2031

Shopping malls Frequented 10.1 2031


vancouverBouLevard

Chinese

20,000

vancouverBouLevard

engLish

20,000

DISTRIBUTIONHomes 15000oak Bay residential 4556Saanich residential 3710Victoria residential 4503Peninsula residential 3358

West Shore residential 972Businesses 10000Businesses Business 7000replenishment Business 3000TOTAL DISTRIBUTION 25000

DISTRIBUTION

Homes 11500

nanaimo/Ladysmith residential 10000

Parksville/Qualicum residential 1500

Businesses 3500

Businesses Business 1000

replenishment Business 2500


DISTRIBUTION

Homes 20000Kelowna residential 10000Vernon residential 5000Penticton residential 3000Peachland residential 1000Summerland residential 1000Businesses 10000Businesses Business 6000replenishment Business 3000TOTAL DISTRIBUTION 30000

victoria

BouLevard

engLish

25,000

central islandBouLevard

engLish

15,000

okanagan

BouLevard

engLish

30,000

ISSUE NO.4 APRIL 2017 D E F I N I N G W E S T C O A S T L I F E A N D L U X U R Y

V O I C E S O F T H E V A N C O U V E R O P E R A · N O T H I N G L I K E “ N I A G A R A O N T H E L A K E ”

CIMPACT ON OUR COMMUNITY

OLEENHRISTIE’S

SARA BECHU DISCOVERING A NEW LIGHT-FORM

OPEN CONCEPTSVIA WOOD STEEL

TROICO’S

TEXTURES COLOURS

MAY | JUNE 2017

LIFE AT ITS FINEST

OKANAGAN HOME

inspire.change a life.repeat.

Lake, vineyard views enhance light, bright andbeautiful home

point of view

catch of the day

work it

The fabulous flavours of fresh seafood

Stay cool in hot-looking, sport chic workout wear

Luxury cars create lifetime memories

CENTRAL ISLAND LIFE AT ITS FINEST

SPRING 2017

SPRINGTO LIFECALL OF THE WILDA refresh for interiors with trendy brass and bold colours

A SLICE OF THE SUNSunny citrus serves up tangy

flavours and bright hues

WILD FLOWERSDreams of soft florals, lace

and free-flowing fashion

VICTORIA LIFE AT ITS FINEST

Hanging rug art is bold, beautiful and trendy

wall to wall fantasy islandNew YouTube series reveals

luxe Victoria

catch of the dayEnjoy fresh and flavourful

local seafood

APRIL I MAY 2017

light, Bright & fresh

dis

tr

ibu

tio

n

Chinese Distribution North Vancouver Business and Residential 750West Vancouver Business and Residential 750Vancouver Business and Residential 5840Burnaby Business and Residential 4736Richmond Business and Residential 5500Tri-City Business and Residential 2424Total Distribution 20000 Homes % AmountHigh End Condo Drops 15.3 3046BusinessesHome Furniture Showrooms 20.3 4062YVR Airport 5.1 1015Luxury Auto Showrooms 19.0 3800VIP Casino Lounges 20.1 4015Drug and Home Stores 10.1 2031Shopping Malls Frequented 10.1 2031 Metro Vancouver has fostered a luxury international market that is growing at a pace faster than any other market in Canada. The ethnic Chinese population with over

650,000 residents in the metro Vancouver area is a strong part of this luxury division. The Western market, over 1.8 million strong (Metro Vancouver) is also stimulating the economies of many communities in British Columbia like Victoria and Kelowna through the cashing out of the Metro Vancouver urban communities leading to transference of wealth into high growth areas on the Island and in the Interior of this great province. With the intention of reaching these markets at the location of the activities they participate in, Boulevards’ Chinese and English markets are engaged as they spend their newly introduced or newly acquired cash flows. These cash flows, as would be expected, go to luxury automobiles, home purchases, renovations and furnishing as well as entertainment, fashion, jewellery and travel as we all aspire to live our dreams. Boulevard Magazine and the considerable resources of its parent company Black Press welcome you to participate in a market reaching the majority of British Columbia urban communities through a medium that complements and shares the values and aspirations of this very special luxury community.


ad

ra

te

s

boulevard deadlines

ad specs

Bleed: on full pages only .25” type safety: .5” from trim ensures text will be readable.File format: Press ready PDF only (high res. all fonts embedded)

colour: cmyK (no spot colours) images: 300dpiSubmission: email, USB Flashdrive, File transfer service ie. Dropbox, Wetransfer, Google Drive

For more inFo contact: [email protected], 250.480-3289

Multiple Magazine buy

Discount2 magazines -5%

3 magazines -8%

4 magazines -10%

5 magazines -12%

Central VanCouVer island english

15,000 Distribution 1x 4x

Full page 1445 1301

2/3 page 1295 1166

1/2 page 995 896

1/3 page 845 761

1/4 page 645 581

Double Spread ad 1995 1796

Double Spread Profile 2295 2180

inside cover 1995

outside cover 2295

publication booking/copy camera ready date deadline deadline

July 21-Jun 24-Jun

august 19-Jul 21-Jul

September 23-aug 25-aug

october 18-Sep 20-Sep

november 22-oct 24-oct

December 19-nov 21-nov

February 20-Jan 22-Jan

march 21-Feb 23-Feb

april 21-mar 23-mar

may 18-apr 20-apr

June 21-may 23-may

July 20-Jun 22-Jun

august 21-Jul 23-Jul

September 20-aug 22-aug

october 18-Sep 20-Sep

november 21-oct 23-oct

December 18-nov 20-nov

Boulevard chinese - vancouverpublication booking/copy camera ready date deadline deadline

aug/Sep 21-Jul 23-Jul

oct/nov 18-Sep 20-Sep

Dec/Jan 19-nov 21-nov

Feb/mar 21-Jan 23-Jan

apr/may 18-mar 20-mar

Jun/Jul 17-may 19-may



Jul/aug 2-Jun 2-Jun

Sep/oct 4-aug 11-Jul

nov/Dec 6-oct 13-oct

Jan/Feb 1-Dec 8-Dec

mar/apr 2-Feb 9-Feb

may/Jun 4-apr 11-apr

Jul/aug 2-Jun 9-Jun

Boulevard english - vancouver Boulevard english - oKanagan


Jun/Jul 1-may 8-may


oct/nov 1-Sep 11-Sep

Dec/Jan 6-nov 13-nov

Feb/mar 2-Jan 9-Jan

apr/may 2-mar 9-mar

Jun/Jul 9-may 9-may

Boulevard english - vicToria publication booking/copy camera ready date deadline deadline

Summer 1-may 8-may

Fall 1-aug 8-aug

Winter 1-nov 8-nov

Spring 1-Feb 8-Feb

Summer 1-may 8-may

Fall 1-aug 8-aug

Winter 1-nov 8-nov

Boulevard english - cenTral island

VanCouVer Chinese

20,000 Distribution 1x 6x 11x

Full page 2295 2066 1951

2/3 page 1795 1616 1526

1/2 page 1545 1391 1313

1/3 page 1075 968 914

1/4 page 925 833 786

Double Spread ad 3595 3236 3056

Double Spread Profile 3695 3510 3326

inside cover 2395

outside cover 2795

cover Premium Package 6495

VanCouVer english


Full page 2295 2066

2/3 page 1795 1616

1/2 page 1545 1391

1/3 page 1075 968

1/4 page 925 833



inside cover 2395

outside cover 2745

cover Premium Package 6495

ViCtoria english


Full page 2890 2625

2/3 page 1995 1796

1/2 page 1790 1611

1/3 page 1275 1148

1/4 page 985 887



inside cover 3295

outside cover 3495

okanagan english


Full page 2295 2066

2/3 page 1795 1616

1/2 page 1545 1391

1/3 page 1075 968

1/4 page 925 833



inside cover 2395

outside cover 2745

full pagebleed size = 8.75” x 11.25”trim size = 8.25” x 10.75” live area = 7.25” x 10.25”2/3 page live area = 4.75” x 10.25”1/3 page live area = 2.3” x 10.25”

1/2 page horizontal live area = 7.25” x 4.75”

1/2 page vertical live area = 3.5” x 10.25”

1/4 page live area = 3.5” x 4.75”


LIFE AT ITS FINEST - Defining Vancouver Life &...

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