Leverage your Alumni Network
-
Upload
philipp-muehlenkord -
Category
Self Improvement
-
view
515 -
download
3
description
Transcript of Leverage your Alumni Network
![Page 1: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/1.jpg)
LinkedIn: Networking und Social Media – So machen Sie online KarriereBiTS Forum – May 2013
![Page 2: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/2.jpg)
Today’s Goals
Unterstanding of LinkedIn
Unterstand LinkedIn’s main source of business > Recruiting
How to power up my LinkedIn Profile
How to engage with BiTS ALUMNIs
Discuss: How to become a „Social Media Expert“
![Page 3: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/3.jpg)
Introduction to LinkedIn
![Page 4: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/4.jpg)
Our Mission.Connect the world’s professionals to make them more productive and successful
![Page 5: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/5.jpg)
Truly global. Ever-growing.
225M+ members+4M / month, +3 new members / second
LinkedIn Supported Languages (19): Czech, Danish, Dutch, English, French, German, Indonesian, Italian, Japanese, Korean, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Turkish.
7M+
Canada
77M+
United States
50M+
Europe
2M+
South Africa
1M+
United Arab
Emirates
12M+
Brazil
19M+
India
4M+
Australia
![Page 6: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/6.jpg)
Identity
Professional profile of record
Be great at what you do
We work where our members
work
Insights Everywhere
Connect, findand be found
Networking
Why Members Come to LinkedIn
![Page 7: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/7.jpg)
SellTurn cold calls into
warm prospect
MarketConnect most
effectively with your audience
HireEngage the world’s best
passive talent
![Page 8: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/8.jpg)
Revenue by Product
![Page 9: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/9.jpg)
30,000,000Students & Recent Grads Worldwide
40,000+
275,000
Ivy League Students on LinkedIn
New Student Members Per Month
World’s Fastest Growing Network of Students
![Page 10: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/10.jpg)
Recruiting
![Page 11: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/11.jpg)
LinkedIn Confidential ©2013 All Rights Reserved
100x
10-25%
LV, HQ, H€
HV, LQ, L€
x€Mrd
x€Mrd
20% 20%
60%60%
Headhunting
„Help Wanted“
BRAND SOURCE
MANAGEMEASURE
Passive Candidates
Job SeekersNot available
![Page 12: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/12.jpg)
Pimp Your Profile
![Page 13: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/13.jpg)
LinkedIn Confidential ©2013 All Rights Reserved
Do You ?
![Page 14: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/14.jpg)
What not to do…
1.
2.
![Page 15: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/15.jpg)
1. Start with a Photo and Headline
![Page 16: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/16.jpg)
2. Create a Well-Branded Summary
1. Talk about what you’re passionate about professionally
2. Inject your personality
Multilanguage
![Page 17: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/17.jpg)
3. Add Websites and a Vanity URL
![Page 18: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/18.jpg)
4. Highlight Experience and Accomplishments
![Page 19: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/19.jpg)
5. Diversify your Recommendations
1. Managers
2. Hiring Managers
3. Hires you’ve placed
4. Business Partners
![Page 20: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/20.jpg)
6. Engage with Peers Via Status UpdatesBe Relevant. Develop Your Voice On LinkedIn.
![Page 21: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/21.jpg)
7. Join and Participate in Groups
Join & Participate in relevant groups to position as a thought leader in your sector / talent / specialty
![Page 22: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/22.jpg)
Engage with Connection you already have – BiTS Alumni
![Page 23: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/23.jpg)
Did you know?
450 BiTS Alumni on LinkedIn who can route you
to desired connection and companies
Wordle.comAlumni in Germany: 333
International: Font size mirror number of Alumni
Where they live
![Page 24: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/24.jpg)
Did you know?
Wordle.com
What they do
![Page 25: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/25.jpg)
Did you know?
LinkedIn can help you to find the first job or internship
http://www.linkedin.com/college
![Page 26: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/26.jpg)
Did you know?
LinkedIn can help you to find the first job or internshipht
tp:/
/ww
w.li
nked
in.c
om/c
olle
ge
•HamburgMunich
Marketing
![Page 27: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/27.jpg)
Social Media Experts
![Page 28: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/28.jpg)
Social Media Rockstar
Director of Chat MarketingSenior Social Media Capability Architect
Blogger-in-Chief
Director of Community
![Page 29: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/29.jpg)
![Page 30: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/30.jpg)
Job Profile Social Media
Junior Community Manager
Senior Community Manager
Junior Social Media Manager
Senior Social Media Manager
Social Media Consultant
http://www.bvcm.org/wp-content/uploads/2012/07/Anforderungsprofile-an-Social-Media-Berufsbilder.pdf
![Page 31: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/31.jpg)
Social Media Expert: Skill Set
Develop Social Media Strategy
Enthusiasm about New Media and Social Networks
Define relevant Social Channels and Actions
Responsible for Execution
(Content, Community Management, SMC)
Collect Feedback and carry into the Organisation
Monitoring & Measurement
Sensitivity
![Page 32: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/32.jpg)
Enhance your personal profile & brand - Fill in your employment history & your education
Add your classmates or colleagues or friends
Add a photo – it’s harder to forget a face
Add a public url
Join an alumni or networking group
Recruiting Solutions
5 things you should do in the next 24 hours
![Page 33: Leverage your Alumni Network](https://reader034.fdocuments.net/reader034/viewer/2022051513/5454e308af795997708b53b1/html5/thumbnails/33.jpg)
Questions?
33