Lessons From WoW
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Lessons from May 18th, 2009
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Get some context on my blog: http://is.gd/1jDa7 Recently at the Art Institute of Portland, I gave a presentation to my Advanced Scripting class on lessons web app developers can take from World of Warcraft. While playing one night, I stopped and pondered all of the things that just work. I began to consider why WoW was so wildly successful and thought about what I could take from my experience as a player and apply to web development.
Transcript of Lessons From WoW
Lessons fromMay 18th, 2009
What’s the big deal?
Million players11.5
Development started before
2001
Minutes per week671
Jack Me Some Lumber
680,000
≈
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�ickr.com/photos/bitzi/293639007/
13:37
$
Days logged in75
Over 4 years$727.48
Time
Years3
Years3+1
LessonSpending the time to do it right, even when others beat you to the punch, works quite well. (Save for Windows Vista)
Iterate
Patch 1.02Patch 1.03Patch 1.04Patch 1.05Patch 1.06Patch 1.07Patch 1.08Patch 1.09Patch 1.10Patch 1.11Patch 1.12Patch 2.0.12Patch 2.1.3Patch 2.2.0Patch 2.3.0Patch 2.4.3Patch 3.0.9Patch 3.1.1
Apology?
No!
LessonChange your app to make it better and defend your decisions.
But!
Listen
www.�ickr.com/photos/batgrl/3027016916/
LessonChange your app, but base your decisions on real feedback.
Addict
LessonCreate something unex-pectedly addictive, and introduce it slowly.
Customize
Addons3,993
LessonGive your community tools to customize their experience, but don't be afraid to work with them to better the core experience.
Charge
$50.00
$40.00
$30.00
$20.00
$14.99
$13.99
$12.99
Now$80
Then$220
Cheaper64%
LessonIf you're charging for your app, make it cheaper over time.
Dazzle
LessonEven with web limitations, make your app gorgeous.
Fin
