Les_Hewitt-Beat the Recession

8/8/2019 Les_Hewitt-Beat the Recession

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Special Report:30 minutes that can

change your life!

HOW TO CONQUERTHE RECESSION:

Foreword by Jack CanfieldCo-creator of Chicken Soup for the Soul

Author, The Success Principles

Breakthrough business strategiesfor creating long term prosperity

and peace of mind.

byLes Hewittbestselling author, The Power of Focus


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Copyr ight 2009 The Power of Focus. Al l rights reserved . HOW TO CONQUER THE RECESSION

CONTENTS

Foreword by Jack Canfield 3

About the Author 6

Heres what you will learn in this Recession-busting Report:

Are you Recession Proof? Use The Success Checklist to score yourself 10on 10 major success factors.

What creates a Time Pressure Spiral for business people and how to get 14out of it?

The #1 Reason you are not enjoying the level of success you deserve 16and the three main causes behind it.

The Power of Focus clearly defined. 17

The Mouse and the MazeFeeling stuck? This is the way out. 18

Discover your Current Level of Focusprepare to be shocked! 26

10 Major Flaws that will Destroy your Ability to Focus and 28

the straightforward strategies to eliminate them. Why some people become Superstars3 big reasons that will 37

separate you from the also-rans.

The Movie Manifesto: your life is like a moviewill it turn out to be 42a Best Picture?

The Complete Focusing System: a unique 3 step process to help you 45conquer any recession and achieve your most important goals, every year.

Are you ready for a Unique Opportunity? 55

IMPORTANT!In order to provide the greatest value to you, this Report was designed to be read coverto cover. It will take you about 30 minutes.

This will ensure you understand all of the subtle and practical aspects of How to Conquerthe Recession. In addition, the practical strategies Ive shared will be captured in theirproper context.

NOTE to people in a hurry:If you are someone with a driver type personalitygo-go-go all the time, no time tostopyou may wish to use the Contents Menu below to peruse some of the specificelements of this Report. However, youll definitely miss out on the overall impact.30 minutes is all you need to get the full value.

What if the most important business boosting idea for you is embedded in this Reportand you miss it?

Good business decisions are based on the ability to slow down, to reflect and clarifyyour options, before making the best choice. Rarely does a great idea take hold whenyoure constantly on the run!


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A personal note from Jack CanfieldCo-creator, Chicken Soup for the Soul series,

Author, The Success Principles

Teacher of, The Secret

C opyr ig ht 2 009 The Po wer o f Focus. Al l r ights r eser ved. HOW TO C ONQUE R THE R ECES SIO

There isa way to beat the recession!

Let me be really clear about thisIm talking about you making more money

consistently, year after year, drastically reducing your stress levels and having a lotmore time to enjoy with your family and friends.

In other words, being able to hit your business, personal and financial targets withconfidence and certainty every year, instead of endlessly spinning your wheels, notbeing able to make that leap that sets you free. Sound impossible? Not at all.

However, this is not a get-rich-quick scheme. Let me be blunt; the truth is, at least80% of business owners and entrepreneurs struggle to grow their businesses

successfully, even in good times.

Sadly, the vast majority of these men and women who have courageously decided tomake their own way in the world will continue to struggle instead of enjoying the fruitsof their labour. During this recession many will be forced to quit, ending up in unfulfilling

jobs, resentful that they never made it. Even worse, a lot of people wont be able tofind employment.

Heres the good news:

Les Hewitt is about to uncover something in this groundbreaking report that willreally shake up your thinking. More important, what you are about to read in thefollowing pages will give you a rock solid foundation for creating the lifestyle youreally wantand actually living it. Its brilliant! Dont dwell on the recession; instead,pour all of your energy into what you want.

Let me tell you a little about Les Hewitt.


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First, he has more than 30 years experience as an entrepreneur in the real world.He knows what its like to create and launch new products, pound the pavementmaking sales, wrestle with cash flow, and turn simple ideas into practical, profitablebusinesses. And yes, he has successfully conquered a few recessions duringthis time.

Les tends to fly under the radar. For years hes quietly worked with some of the biggestnames in our industryJim Rohn, Brian Tracy, Tom Peters, Dan Clark, Zig Ziglar,Marci Shimoff as well as billionaires Bill Bartmann and Donald Trump. And thats justa few. Theres a whole lot more youd instantly recognize. In the training business, Leshas built a solid reputation as The Focus Coach.

In 1997, when I first came across his work, I was so impressed with what he wasteaching, that I immediately did 2 things:

First, I decided to partner with him on his first book, The Power of Focus. Goodmove on my partit became an international bestseller!

In fact, this book is widely acclaimed as one of the best books ever written on personaldevelopment. I also persuaded my Chicken Soup partner, Mark Victor Hansen, to geton board with Les as well.

Secondly, I hired Les to spend some one-on-one time with me and my President,Patty Aubery, to show us how to focus better.

I was aware my life had become too complicated with the explosive growth ofChicken Soup for the Soul. Frankly, I felt overwhelmed and was struggling tomanagetoo many things on my ever growing to-do list. This was making me more and moreineffective. Patty was having similar challenges, too.

In just one day, Les expertly whittled our lists down to a few top priorities andthen he gave us a unique strategy to deal with all the other stuff in our business, toavoid all the distractions and interruptions that were holding us back. He made it lookso simple. But sometimes when you cant see the forest for the trees, life can appearanything but simple!

Is this something you can relate to?

If it is, this report will give you the very same answers that helped me so much. Lesknows all there is to know about focushes earned the title, The Focus Coach.


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The Focus Coach

#1Salesperson inthe country for a large internationalnetwork marketing company, winning every award inthe business.

Launched a unique training company that quickly becamethe largest of its kind in North America. This company createdand delivered more than 700 seminars and workshops trainingthousands of businesspeople from more than 70 industries.

Creator of the bestselling Power of Focus bookseries.His first book, The Power of Focus has sold more than half amillion copies in North America and is available in 21 languages.There are currently 5 titles.

He is also the creator of numerous CD programs including the everpopular, Power of Focus Audio Club.

Recipient of the prestigious Entrepreneurial LeadersAward fromTrinity Western University.

Founder ofThe Power of Focus Coaching Program, aunique focusing system for entrepreneurs and business leaderswho want greater profits, less stress and more time off! Thistwo year program has delivered this and much more to hishappy clients.

As Les reputation for delivering big results grew,billionaire DonaldTrump selected him to provide Audioproducts and web-based coaching forTrump Universitysworld-wide audience.

A dynamic inspirational speaker. Coveted by iconic organizationssuch as Wells Fargo, FedEx, Investors Group, The Royal Bank ofCanada and The Million Dollar Round Table.

Known by his peers as The Focus Coach, someone whocan listen to complex problems and create practical solutions, fast.

Motto for success: Focus and Follow Through!

Les HewittFounder and CEO,ThePower of Focus

When it comes to business and life, Les Hewitt has everything ittakes to make you a winner. Hes a superb coachlisten carefully towhat he says and act on it! Donald Trump



Lets beginwith an important commitment

from me to you.

First, thank you for making the decision to investigate this Report. My promise toyou is that youll find 3 things here:

1. Honesty and IntegrityYoull get real down-to-earth information, the best of what Ive learned in 30 yearsas an entrepreneur, warts and all. Im not about to sully my hard-earned reputationwith a lot of pie-in-the-sky claims and get rich quick offers. Youve probably beenbombarded with too much of that nonsense already.

2. Compelling EvidenceCompelling evidence to back up what you are about to learn. Anyone can makebig claims, and these days theres a lot of advice out there, much of it from peoplewith little or no experience. One thing I learned early in my career that wasinvaluable: Be very careful who you take advice from. Ill give you the facts andbottom-line evidence in the form of indisputable results. In business, results are thename of the game, not theories and fantasy.

3. Practical Solutions

Instead of teasing you with tantalizing offers and constantly pushing your emotionalhot buttonsI call that manipulationIll share strategies that I personally use andmy clients use, that really work. Test them for yourself. The way I look at it, your timeis valuable so Id better give you real value in return.Now that weve established some guidelines, lets get started.

Are you Recession Proof?Despite the recent economic downturnand lets be real about this, theres beena huge shift in our world, especially in the Financial marketssome entrepreneursare doing great! They are steadily increasing profits, hiring instead of firing, whereasthe vast majority are struggling to pay their bills and letting people go.

Have you ever wondered why?



Embrace the Challenge!

A core strategy for conquering any recession or obstacle that gets in your way, ismaintaining a positive frame of mind.

You have two choices when facing this current recession:

1. Embrace the challenge

2. Bury your head in the sand and hope it all goes away!

I have personally interviewed hundreds of top achievers, most of them wealthyentrepreneurs, and heres what I discovered...

To be a champion,you must have a champion mindset

At all costs, avoid the negative mediathis is toxic to your health. The newsmakersfeast on negativity. Have you noticed that positive headlines dont sell newspapersand magazines?

I encourage you to embrace the challengeof this economic downturn. Develop abring it on attitude, make it a contest, onethat you are determined to win.

Constantly instill this attitude into the peopleon your team. This is the foundation forturning the recession on its headand creatinginnovative solutions that lead to long termprosperity. Decide to become one of themany success stories that will undoubtedly arise from the rubble in the next 12 months.

Embracing the challenge also means, make it fun!I know thats a stretch for some people, but business should be fun, even in toughtimes. It all depends on your perspective. Remember, this recession is just anevent, one of many in your life. It too will pass.



Historically business cycles change; going from boom to bust is nothing new. Manybusiness people are so busy they are not aware that the sands of change areslowly shifting. When the storm finally arrives they are completely unprepared andsuffer the consequences.

That means socking some of your profits away into a secureinterest-bearingrainydayaccount.Make this a habit. Spending liketheres no tomorrow because ahealthy economy looks like it will

last forever, eventually becomes the graveyard for many promising businesses.Believe me, I know, Ive been there!

So what about those recession-busting entrepreneurs?

These successful people have plenty of money, enjoy lots of time off and on top ofthat, they genuinely love what they do in their business. And they seem to havefigured out a way to be recession proof.

Somehow they have created a uniquelifestyle and are able to sustain it yearafter year. Life is truly a wonderful experienceand theyre proof of it.

What about you?A re you p ract ic ing the successfulstrategies that these people continuallyimplement? Lets find out!

There are more than 3,000,000 millionaires in North America

Quick Tip:To diminish the effects of the next storm,

always build reserves,particularly when times are good.


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Which side of the success scale are you on at this verymoment in time?

Use THE SUCCESS CHECKLIST below

to find out if you are recession proof.Simply check the boxes where you can honestly say, Yes, thats me!

If you want to receive a major breakthrough from this Reportplease do this right now.

Remember, procrastination is the main cause of mediocrity!

Well, how did you score? 50% or less, 60%, 80% or more?

Is there room for improvement? Most likely, when you consider less than 10% of the

men and women in business could check all 10 boxes.

I have create a high net worth and enjoytotal Financial Freedom.

I take at least 6 weeks vacation everyyear.

I have great systems in place that keep

my business running smoothly.

I produce excellent cash flow everymonth.

I have a highly skilled and dedicatedteam who expertly manage all the dayto day business activities.

Most of my time at work80% ormoreis spent doing what I do best.

At least 3 times a week I maximize myenergy with a good health and fitness

program.

I have a clear direction and purpose for

my work and my life.

I generously contribute to my communityand other worthy causes.

I enjoy a healthy work/life balance withplenty of time for family and friends,including time for me.

PRIN

thisp


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NOTE: If you honestly checked all 10 boxes and didnt fudge thislittle reality check, you dont need to read any further.Congratulations and continued success to you!

And if you didnt knock it out of the park, heres the really good news.

In the following pages, Ill show you how you can achieve those high scores too,using practical strategies that my clients have been implementing for years. Thesestrategies work, they are life-changing, especially in a turbulent economy. They willtransform your results, your attitude and your bank account.

On top of that youll enjoy a tremendous boost in confidence and momentum, plusyour negative stress levels will practically disappear. I dont make these statementslightly. Theyre based on more than 25 years of direct, face to face coaching with

thousands of entrepreneurs, many of whom have achieved massive results.

If youre a little skeptical right nowmaybe youve surrendered to all that doomand gloom mediahere are a few comments from people who have implementedthese strategies:

Thanks to Les Hewitt, I am happier, more relaxed andwell balanced. My income has increased 80% and I havereceived top performance awards for the second year in arow. I now focus more precisely on my most important

tasks and complete them efficiently. The weekly connectionwith my focusing partner is an indispensable part of myplanning and achievements.

Nigel GraceRegional Manager

Human Factors International

My biggest difficulty was balance. Les Hewitt challengedme to make changes. Last year I took 3 months off and our

total sales increased by 52%.

Phyllis ArnoldPresident

Arnold Publishing Ltd.

In the first year alone Ive achieved half of my longterm goals. Investing in Les Hewitt was the best money Iever spent. Thanks Les!

Dr. Michael C. PatersonBSc.PhD. DClinPsych.CPsychol.AFBPsS.

Chartered Clinical Psychologist

It took a year of focused effort, but I reduced mywork week from 80 hours to 45. In the process our companyhad the most profitable year ever.

Andrew HunterCEO

H & H Wireless

Les program has changed the person I am and the

life I am living. The program has empowered me with thehelp of countless tools to set and achieve goals, enhancerelationships and realize outstanding business successes.

Lesley ConwayPresident

Hopewell Residential Communities


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For things to change,youve got to change,otherwise nothing much will change.

Jim Rohn

Copyr ight 2009 The Power o f Focus. A l l r igh ts reserved . HOW TO CONQUER THE RECESSION

Like any good coach, Im only interested in results and helping you createthe lifestyle you really want to live. I genuinely mean that.

To see whats possible, look at my own situation.

Me, a bestselling author

are you kidding?!!!If someone had told me 20 years ago youll be the owner of a great business,youll be speaking to sophisticated business leaders around the world withthousands of people in the audience, youll have the privilege of coaching ambitiousentrepreneurs and helping them fulfill their dreams, and youll be an author withinternational bestselling books to your name Id have said, Youre nuts!

Why? Well, I was brought up in the backstreets of Belfast, Northern Ireland in the

middle of The Troublesit was a war zone. I drifted out of high school, never wentto university, and ended up in a dead end 9-5 job that I stayed stuck in for 14 years.I wasnt making much money and I was totally frustrated at my lack of successbecause people around me were doing a lot better than I was. I also had a wife andtwo young children to support and on top of that the next two career moves Imadeboth companies I worked for went broke! And after starting my ownbusiness, my backs been to the wall more than once, battling previous recessions.

Im not telling you this to evoke your sympathy, Im telling you this because no matter

how stuck or worried you may feel right now or frustrated at your lack of successdespite all your hard work, you can turn it around, you really can. What changedfor me was that I learned how to focus on what was importantto set new goalsand pursue them with enthusiasm and distance myself from negativity. Ill show youthe specific strategies I used to make this happen.

Heres an important first step that really propelled me on the road to success.I credit my old mentor, Jim Rohn for this. He said:

I had to accept the fact if I wanted my life to be different, I had to change. Not theeconomy, the banks, or the governmentme!!! Once I did that, everything changedfor me. And it can for you, too.



If I sound a little excited about this, its because I am! The biggest thrill I get from

my work is seeing my clients have light bulb moments, bolts of new awareness

that shocks them into making the changes they know in their hearts they need to

make. Then they become open to better strategies that totally expand their business,their profits, and their most important relationships.

You may be worried financially and genuinely concerned about the dark recession

cloud thats swirling around you. Or maybe its the fact that youre putting in crazy

hours every week and not getting ahead. Obviously something has to change.Accept it! And what if all this pressure is creating stress in your family life? If nothing

changes, the tension will only get worse and you know where that can lead.

In the rest of this Report there are numerousopportunities for you to experience

light bulb moments.So stay tuned!

Have you ever felt like this?



Stop the world, I want to get off!THE TIME PRESSURE SPIRAL and

how to get out of it.

In the last year especially, the number one refrain Ive been hearing from hardworking entrepreneurs is this: The biggest problem I have right now is time

pressureI just feel overwhelmed, exhaustedtheres always more to do

and it never stops.

Lets run down the list of things that constantly suck your time away like some giantvacuum cleaner. Make a mental note of the ones that you relate to. I call itThe Time Pressure Spiral.



If this isnt challenging enough, factor in the financial volcano that erupted inAmerica recently (October /08) and you can see why the high pressure valve formany people has lurched into the danger zone, causing all sorts of panic.

Lets face it; if youre expending all your energy trying to build a successfulbusiness, which is a noble cause in itself, you probably arent an expert in the StockMarket, nor do you have the time to see trends developing that could be devastating.

All of this just adds to the pressure. No wonder more and more people are saying,I just cant take it anymore!

As an appetizer to more in-depth solutions youll find later inthis Report, here are a few strategies to help you. Its called...

THE PRIORITY FOCUS SOLUTION

Select whatever appeals toyou and use it right away.They all work!

* More on thislater



But heres the shocker and the main reason Im writing this Reportto alert you tosomething far more fundamental that is destroying your ability to achieve thesuccess in life you deserve and want.

Your core problem isnt the fact that youre struggling with a massive to-dolist, getting pulled in all directions, putting out fires every week, and reacting

to other peoples so-called emergencies.And believe it or not, its not thecurrent recession either.

Unlike other reports Im not going to drag this out for six more pages until youresalivating to know what the big secret isthats an old technique to wind you upIll tell you right now

The #1 Reason you are not enjoying the

level of success you deserve is simply this,A LACK OF FOCUS

And in case youre thinking, Is that it?there must be more to it than that. If itsany comfort, thats a pretty common response. But in the balance of this ReportIm going to share with you compelling evidence that this is the root cause of all yourstruggles. And as I promised, Ill give you a bunch of practical strategies you canstart using right away that will start turning everything around for you. Ill also outline

a Complete Focusing System that will ensure you stay on track consistently, so youdont keep hitting those time pressure barriers that are knocking you sideways. Alsomake a note here:

The more you focus on the recession, the more you create the recession.

So if a Lack of Focus is the #1 reason entrepreneurs continue to struggle, lets beabsolutely clear what Focus really is. When I was writing my first book, The Powerof Focus, I conducted more than 3 years of intensive research into this subject. Iquizzed hundreds of entrepreneurs, observed the performance of my own clientsin my 2 year Coaching Programa no-nonsense approach to hitting their mostimportant goalsplus, I interviewed dozens of top achievers, multi-millionaires atthe top of their game who consistently hit home runs in their business and had builttotal Financial Freedom for themselves and their families.

On top of that I reviewed almost 20 years of notes from mentors, industry peers andhundreds of workshops Id attended on personal and professional development.To put it mildly, this is a substantial body of work and there were many sixteen hourdays spent sifting through and distilling all of this material.


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Simply put, its your ability to create an exciting

v is io n o f the life y o u re ally w ant to liv e . Then to

e s t ablis h c ry s t al-c le ar g oals t hat e n s u re y o u

actually get to live this vision, avoiding all the

distractions and interruptions that are sure to

come your way, by focusing like a laser beam

until yo u hit y o ur s p ec ific targe ts .

So what is The Power of Focus?

Thats the Power of Focusand it will c hang e yo ur life dramatic ally!

Let me break this down into 3 concise phrases so you can burn this into your brain.

The es se nce of FOCUS is:

1. Cre ate a Be s t Picture Vis io n (more on this definition later)

2. Clarify your Top Priority Goals

3. Foc us and Follow Throug h until you hit your targets

That looks pretty straightforward, right? In fact you might already be proficient in

completing at least one of these steps. Well if this is straightforward and logical

and it ishow come legions of business owners, entrepreneurs just like you, are

in a constant battle to keep their heads above water, never mind aspiring to live an

exciting vision for their life?

Dont you think they want to enjoy Financial Freedom? To have smooth runningsystems and a passionate support team that ensures they can take plenty of time

off, knowing that their business will continue to make money and provide a valuable

s e rvice to the ir happ y custome rs? And if the y fe e l like it, s ome where down the road

s ell the compa ny for a lucrative s um that guaran tee s m one y will ne ver be a proble m

ever! Of cours e they do!

Isnt that what you want, too?



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For decades, all sorts of trainers, motivational speakers, gurus and businesscoaches, myself included, have been hammering this one strategy. To succeed, allyou need to do is focus on what you want. I discovered thats only partially true. Wehavent unearthed the real culprit thats lurking behind the scenes, the one thatconstantly holds us hostage, week in and week out.

that needs to be brought to your attention,

front and centre. Thats where the spotlight

needs to shine, so you can examine this

dream stealer from every angle and understand with certainty that

this is the #1 reason youre not enjoying the fruits of your labour.


So lets dig deeper and figure out how to conquer thisonce and for all.

First, heres an important analogy to strengthen your awareness.

The Mouse and the Maze

These are very popular in England where the walls are meticulouslymanicured hedges that are eight or nine feet tall, so you cantsee over them. Most of the interlocking paths lead to dead

ends, requiring you to retrace your steps to see if you can finda way out. Typically there is one entrance and one exit, eachplaced at opposite ends of the maze.

The objective is to see how fast you can get through it. Somepeople spend hours in the maze and some become so panicked they end upscreaming for help because they cant find the way out!

Have you ever wandered into a maze?

Its the Lack of Focus...



Researchers have placed mice in a much smaller maze and observed their behavior.At first, the mouse would fare no better than most humansit would end up gettingstuck in the maze and would finally give up, just sitting there motionless.

The smell of the cheese motivated the mouse and it wasable to figure out how to get to the cheese with minimal detours.Even more interesting, when a larger piece of cheese wasplaced at the exit, the mouse was able to find it faster!

The mouse and the maze is a wonderful analogy that many entrepreneurs need tolearn from. Have you ever felt you were running around in circles in your business?

Maybe you have some goals, you think you know what you want, but you keep gettingdistracted and interrupted. This is the equivalent of running into those dead endsin the maze. You dont seem to be getting ahead, you cant find a way forward andworking harder doesnt seem to help. Its frustrating!

Why is this happening?

For most people the scent of the cheese isnt strong enough. In other words your

Best Picture Vision isnt exciting enough. It isnt crystal clear, and consequentlyyou allow yourself to be pulled off course. Undoubtedly, recessionitis can play asignificant role too. However, its our own lack of self-management and self-disciplinethat is the major contributor to our lack of focus.

And if your desire isnt strong enoughyou are not compelled to do whatever ittakes to reach your cheese then youll stay stuck in the maze.

So whats the answer?

The answer is: Get CreativeThink beyond the limits of conventional wisdom. Surrender to a negative economy?

Absolutely not!!

Instead, as I said earlier, embrace the challenge. Remember, you need to havea champion mindset in order to achieve champion results.

Then the researchers placed a piece ofcheese at the exit.



Find a bigger chunk of cheese, a powerful new vision thatgets your adrenalin pumping and will continually pull you towardsthe prize, whatever it is. In other words, the clearer yourvision is, the easier it is to get there. Use this as a powerfulmotivator to sidestep the recessionrefuse to participate!

The reality is, in business youre guaranteed to hit walls and obstacles. Whether ornot you endure through those hard times depends a lot on how much you want thereward at the end of the maze. When you have really big reasons to succeed,

and those reasons are in synch with your passion, your natural skills andyour purpose in lifethen you have a much greater likelihood of enjoyingthe big rewards.

something that gets you excited and energized, like mostpeople, youll eventually quit. Just like the mouse with nocheese. If someone didnt rescue it, the poor mouse wouldeventually expire. I hope you dont expire!

Only when you identify what you really want and create acrystal-clear picture of it, will you have the gusto to persistthrough the maze of life. Youll also blast through any downturnsin the economy because your reasons to succeed are muchstronger than a temporary recession.

Innovative thinking is one of the best ways to conquer any recession.Conventional wisdom says withdraw, crawl into a corner and hope

the recession passes.

Winners create innovative solutions instead.Thats why they win BIG!

If you dont have anything significant to shoot for...


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to a major trend that is gradually and pervasively suffocatingthe life out of entrepreneurs. Its one of the major reasons

that your ability to focus is being destroyed.

On-line business expert Rich Schefrenwho in my humble opinion is the realdealconducted massive research on this during the past few years. In a nutshell,heres what he found. There are 3 major interventions, each one compounding the

other, that are stifling the ability of business people to enjoy the freedom andlifestyle they dream about.They are:

The Information Explosion The Interruption Factor The Attention Deficit

Literally, your pipeline for creating big profits and an enviable net worth is literallybeing sabotaged, choked off at the source. And the main source Im referring to

here is you! More than likely, this also includes the people on your team, too.

The 1st Lack of Focus Creator is:The Information Explosion

Well, you probably know all about this. Just look at your personal mail. More than

80% of whats delivered to us these days is junk mailall sorts of offers, promotions,flyers, free coupons, low interest credit cardsyou name it, its being stuffed intoyour mail box. I dont know about you, but the first thing I do is dump it in thegarbage can. So much for getting my attention!

Then theres the Internet, which is wonderful as a resource. The worlds greatestencyclopedia at your fingertipsits powerful when used to assist your business.


Now let me alert you


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But it can also be a great distraction. Have you found yourself checking out otherlinks and news items because theyre interesting and then you suddenly realizeyouve been reading that stuff for two hours? I get caught too.

Then theres the big oneemailitis. This is such a two edged sword. On one handit can be an excellent communication tool. Fast, easy to use, with global capacity.However, its the other aspect thats driving people crazyemail bombardment!Recently one of my clients took a well-deserved vacation with his family and whenhe returned there were 3,000 emails patiently waiting for his response. Threethousand! No wonder people are stressed out.

And have you noticed how impatient people are these days. Didnt you get theemail I sent you five minutes ago? I could go on and on. But you get the picture,dont you?

The truth is we are constantly being bombarded with far too much information.

How do you think this affects your ability to focus? Big time! The good news is youcan develop excellent focusing skills.

In a few minutes Ill show you how to calculate your current level of focusthats

your ability to focus on your Top Prioritiesand how to improve it. This little exerciseis the catalyst thats created major breakthroughs for many of my entrepreneurialclients. Be prepared for an eye-opening experience.


13.5 million days of work are lost per yeardue to work related depression, stress and anxiety.


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c) technology yes, its great, but did you know more and more people arenow addicted to their PDAs,Blackberrys, and cell phones.

How often do you interrupt yourself in anaverage day? Entrepreneurs by nature are verycreative individuals. Im sure you get lots of neat

ideas, most of which are taking you away from the things that will makeyou highly successful.

For years I suffered with this, going off on tangents here there and everywhere,chasing bright shiny objects that severely damaged my cash flow anddiluted my ability to focus.

You dont need 50 ideas to be successful. Mastering one or two good oneswill bring you everything you wantfulfilling work, prosperity and a uniquelifestyle to savor with your family and friends.

Every serious entrepreneur I know puts in an amazing amount of hours trying to

make their business grow. You probably do the same. The frustration is, all thesedistractions and interruptions make it impossible to achieve your personal andfinancial goals.

As a result our frustration levels go off the chart, which leads to more anxiety. Theugly part is when resentment sets in and a Me against the world mentality takesover. Imagine where that downward spiral can lead you.

Quick Tip:TURN IT OFF AFTER 6:00PM.

Give your family a break!

d) its You!


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The 3rd Lack of Focus Creator is:The Attention Deficit

There are two sides to this. First, realizethat the people youre targeting to buy yourproducts and servicesall those potentialclientsare being constantly interruptedand distracted every bit as much as youare. This means that on any given day, theattention they might give you is beingdiminished more and more. This is serious!

Have you noticed how difficult it is to havea first-time conversation with a prospectiveclient these days? Thanks to technologyyou have a 90% chance of hearing, Thanks for callingIm not in the office rightnow. Please leave a message and Ill get back to you as soon as possible. Have agreat day! Well, its not so great when all you hear is voice mails all day long. Andbeing the 150th person on your prospects email list doesnt exactly make you a toppriority either!

The indisputable fact is, due to all these situationsinformation overload,interruptions, and distractionsgetting peoples attention is extremely difficult.

Back to the Attention Deficit. The other side of the coin is that yourattention isbeing demanded, competed for and mercilessly devoured every day, as youreattempting to gain the attention of the people you want to do business with. Its aconstant two-way battle and sadly, many entrepreneurs are losing.


In an average work day we are interrupted 7-8 times per hour.Thats about 55 interruptions per day. Each disturbance lasts anaverage of 5 minutes, for a total of 250 minutes. Thats almost 4hours per day. That means almost half of your day is consumedby distractions and task interruptions!


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Discover your current Level of FocusNOW!

Okay, its time for you to take a good honest look at your own lack of focus. This onereality check that Im about to uncover has created more light bulb moments for myclients than anything else Ive ever done.

So do yourself a big favourcomplete this exercise nowbecause the insightyoull receive can radically improve the way you run your business.

First, a definition.

Your current level of focus is your ability to focus on yourmost important priorities in your business every week.

So you can receive the biggest benefit from this, theres only one rulebe brutallyhonest! Youre not doing this exercise for me or to impress anyone else.

Just follow the instructions below, theyre simple.


Do you now understand that a Lack of Focus is at thecore of this entrepreneurial dilemma?

I sincerely hope so, because until this is given your undivided attention, thelikelihood of you creating the results you really want, is slim at best. In a recession

this dilemma becomes critical. Unfortunately many entrepreneurs never understandthis and end up disillusioned and broke.



PRINT

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So how did you do?

If you scored 80% or higher you are pretty rare in the business worldwell done!

The Focus Range for the vast majority of people is 20 - 40%. Maybe thisis comforting for you right now.

I have some really good news.There is a way out, a powerful solutionthat will keep you focused and helpyou to deflect those annoying distractionsand interruptions that are sabotaging yourfuture success.

Its called The Complete Focusing Systemand I will give you a detailed outline of thispowerful strategy in a few minutes.

But right now, in case youre feeling a bit demoralized about your current level of focus

score, let me give you some practical ways to improve this.

I promised you real value in this report, so Im going to share some of my specializedresearch with you. Ive distilled years of testing and hundreds of client interviewsinto the 10 major flaws that will not only destroy your focus, they will keep you stuckin this recession, increase your frustration level and ensure you never get aheadfinancially. Not a pretty picture!

Ill define each one and then give you a practical Focus Strategy that I personallyuse, to help you avoid these pitfalls. These strategies have all been thoroughlytested in the nitty-gritty world of business entrepreneurship. They are also importanttools to help you conquer the recession.

If you were below 50% focus then youdefinitely need help.


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10 Major Flaws that willDestroy your Ability to Focusand How to Eliminate Them

MAJOR FLAW #1Losing your Vision

A recession can knock you off course, if youre not focused. Major league achieverslike Tiger Woods, Lance Armstrong, Terry Fox and Jennifer Hudson keep their BestPicture Vision and yearly targets firmly in one placefront and centre.

Lots of people set goals and never achieve them because they lose focus. They

allow their goals to fade into the background. Instead of being crystal clear they becomefuzzy. The old saying, Out of sightout of mind definitely applies here. Its impossibleto hit an invisible target!

Create vivid exciting pictures. Make a powerful collage

and turn it into a screensaver on your computer, or

List your Best Picture Vision on a 3x5 laminatedcard and read it twice a day. This imbeds your goalsdeeper into the subconscious mind.

A daily closed eye visualization for 5 minutes alsoworks wonders. Try it!

MAJOR FLAW #2Reacting to the Urgent instead of Focusing on Top PrioritiesThis is one of the major momentum killers! If you struggle with this, the reason istwofold a severe lack of awareness and poor self-management. Note: Not timemanagement, self-management.

Keep your goals front and centreFOCUS STRATEGY



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I mentioned this earlier. Entrepreneurs are famous for allowing themselves to bedistracted. They have MajorAttention Deficit Disorder that makes them MADD!(Get it?)

Most are not aware of what their top priorities are, never mind focusing on them. Iplayed this game for far too long and it was painful. Spinning your wheels, franticallybumping into dead ends in the maze, busyness to the point of exhaustion with noconcrete results. I could write a book on this flaw alone. Enough said!

This one is very simple. Every week after

you have carefully selected your Best Next Actions,highlight the three most important ones. Givethese top priority during the week.

Schedule blocks of 100% focus time on yourcalendar. Make sure these three are completedby the end of the week.

Be accountable for getting these checked off. Do this every week and

your confidence will soar.

MAJOR FLAW #3No Time to Re-energizeYou only have a certain amount of energy to use every day. Stress drains yourenergy. If you constantly feel that youre not growing your business, your cash flowis making you go weak at the knees, or you can never get the really important workdone because people are always interrupting you, then youre creating a massive

negative energy drain. To top it off, the negative media keep adding more layers of stress.

And if you are attempting to compensate for all of this stress by working 16 hourdays non-stop, look out, youre headed for trouble, a major burnout at the least.


Create your Top 3 PrioritiesFOCUS STRATEGY


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Every 90 minutes , pa us e for five minutes . S tretch,

move your body especially if youve be en sitting in one spot.

Take one full day off minimum every week. This

means a full 24 hours totally free from work! No emails,

phone calls , nothing a t all to do with bus ine s s .

Schedule vacation at the beginning of the year.

Block the time off on your calendar. This forces you to

focus be tte r. (Note : R e ce s s ion Bonus Y ou can find lots

of great vacation deals!)

Time off is not something you take when all the work is done. The factisits never done.Taking reg ular breaks is a pre-requis ite for s uc c e s s .

Do it!

MAJOR FLAW #4

Not balancing short and long range actions

In a nutshe ll, if you focus too much time on long range proje cts you will stifle your cashflow. Co nvers e ly, if all your a tte ntion is ge a red to s hort tea m res ults you will cre a te

serious voids in your sales pipeline because you havent planned far enough ahead.

Either one of thes e s cena rios can cripple your busines s . Entreprene urs a re idea

ma chinesthey generate more pie in the s ky notions than any other working spe cie s !

When you a re planning your week, as k yourself, Wha t

will I do this week to create a Short Range result? This

means activities that produce a measurable result within

30 da ys . For e xa mple , comple ting a proje ct or s e curing

a big check.


You mu s t ta ke re gula r bre a ks to re-ene rgize

FOCUS STRATEGY

FOCUS STRATEGY

P la n for S hort a nd Long Ra nge Re s ults



The second question is, What will I do this week that brings me closerto a Long Range goal? These activities are geared to producing a measurableresult beyond 30 days. In some cases the result may be up to a year away,but each week you complete a few actions that bring you closer to achievingyour goal.

The 7 Day Focus model I created automatically measures your Shortand Long Range Focus every week, ensuring you stay on track.

MAJOR FLAW #5Not enough supportMany entrepreneurs run their businesses on the Lone Wolf format. They attemptfar too much on their own and dont consider building a strong support team to

share the load. They become very controlling, wont delegate and display a systemiclack of trust in other peoples abilities. Does this describe you at all?

All successful businesses that continue to

grow and prosper require people. Build a fortressaround you, people who are brilliant in the areasyou are weak at or shouldnt be involved in.

I deliberately work with a small in-house team,people who are passionate about The Power of Focusand highly skilled in their individual roles.

We outsource a lotproduct design and packaging, printing, productionand technical support, web design, speaking engagement procurement, etc.

MAJOR FLAW #6Taking your best clients for grantedBig, big mistake! There are essentially two types of clients

1.) Core clients: people who love your products and services and will gladlyrecommend you to their friends;

2.) Peripheral clients: people who waste tons of your time and energy and

Build a fortress around youFOCUS STRATEGY


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give you little skinny orders, if any at all!

Core clients are also people who have big goals. They are ambitious and you can

grow as they grow. Dont take them for grantedthey might go e ls e where.

P la n to c ontact them regula rly. P ut them on your

ca le nda r for a lunch, or phone ca ll, a thank you note , or

golf game .

Build the rela tions hip by co ns tantly a dding value .

Be crea tive, ha ve fun with this . Trus t a nd loyalty are nt

built overnight, they take time. Invest wisely.

Delete the time wasters from your data base and

focus on bus ine s s builde rs. Ye a rs a go, this one s tra te gy

crea ted a ma jor bre a kthrough in my s a le s a nd profits. Ma ke s ure you do it too!

MAJOR FLAW #7

Foc us ing on your Weaknes s es

P e ople who advis e you to deve lop bala nce by working on all a spe cts of your bus ine ss

ha ve got it totally wrong! This is one of the worst pie ce s of a dvice you could e ver get.

If you want to be scattered, running around like a chicken with its head cut off and

fe e ling cons tantly ove rwhe lme d, the n by a ll me a ns s pe nd lots of time on the things

you a re not good at.

A light bulb moment for me many years ago, was discovering and accepting that

there were certain things I was us eles s a t doing. Keeping me away from any equipmentthat has more than two buttons is a rule in my office! Technology is not my strong

suit. Im content playing in my own sandbox concentrating on coaching, speaking

and crea ting products . Thats what I do bes t a nd when I focus on thes e natural

s tre ngths , our bus ine s s is firing on a ll cylinde rs. And gue s s what? Im a very ha ppy

camper at the end of the week, if Ive spent 80% or more of my time doing what I

do best and letting go of the rest.

Make a list of your Core Clients

FOCUS STRATEGY



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First figure out what these are. What are yourtop three? These are the activities that create the greatestproductivity and measurable results for you every week.

The 7 Day Focus calculates your ability in thisarea automatically. Just think. If everyone on your teamwere to focus on their greatest strengths consistently,what would this do to your sales and profits? Theywould skyrocket!

MAJOR FLAW #8Poor work /life balanceJuggling a business and your family, plus finding some time for you is one of thetoughest challenges facing entrepreneurs today. The catch 22 is, you probably arepassionate about what you dothats why youve chosen to be an entrepreneur.Time flies by, you think nothing of taking work home in the evening or even addingmore on weekends. If youre young and single, hey, no problem, right? Maybe.

Theres a lot more to life than work. I work hard too, but I always schedule downtime every week. Ill watch a movie or two, or a big sports event or Ill just go for agood long walk with my wife.

If you have a family and want to preserve these relationships, balance is critical.Otherwise theres a good chance youll just become another broken familystatistic. Is that what you want?

Put these in writing on the calendar. .

I use The 7 Day Focus. This is unique in that your business and personal


Focus most of your time on your Greatest StrengthsFOCUS STRATEGY

Schedule your most important family activities andpersonal downtime at the beginning of each week

FOCUS STRATEGY


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script is on one page . Its s imple, a nd guarantee s

that you create an excellent work /life balance every

week.

More on this late r.

MAJOR FLAW #9

No time to think!

If you ke e p on doing the s a me old things that ke e p you stuck, no wonde r youre not

improving your res ults. Its rea lly sad to observe well meaning, since re, hones t bus iness

people digging a hole for themselves that just gets deeper and deeper. Working

harder, repeating the s ame flawed strategies over and over again. Wake upsomething

has to change here!

Ta ke time to think. One thing I know from pe rsona l e xperie nce is , you ca nt think on

the run, when youre going 100 miles an hour. Its impossible to make important

decisions at warp speed!

Every week schedule a meeting with yourself,

one on one . This is 60 minutes whe re your only

tas k is to refle ct on pa pe r.

Do this by asking yourself questions:

-Am I on track with my g oa ls this wee k?

-What went well?

-Wha t do I nee d to co rrect?

-Who do I nee d to conta ct that ca n help?

-Are my actions linked to achieving my Priority Goals?-How ca n I get o ut of this fina ncia l mes s ?

When you slow everything down and stop your busyness, you can tap

into your de e pe r ins ights. P ra ctica l ide a s a nd s olutions e me rge whe n you

take time to reflect. Make it a habit.


Schedule a Reflective Hour

FOCUS S TRATEGY


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MAJOR FLAW #10No time to celebrate!This is a sad one! Youve just worked your head off, your team has pitched in bigtime, youve battled deadlines and all sorts of obstacles on your way to a big goaland you finally reach it. Then what? Sadly, for many entrepreneurs theres no time

to waste because theres that never-ending to-do list confronting them. So its onto the next deadline, got to keep going, dont stop, not now, maybe later. But laternever comes. Why are you doing this to yourself? Wake up and smell the roses forheavens sake!

Cultivate an attitude of we deserve to celebrate.Then follow through. Recognition is important, foryou and your team. Your business is not supposedto be a relentless treadmill with no off switch.

Have fun; let your hair down, especiallywhen you achieve your major goals. This refreshes you and the teamdo it often.

Over the years, Ive gradually incorporated all of these FocusStrategies into my life and my business. I encourage you todo the same. Youll find it life-changing.

Okay, no more talk about the recession!

From this point on, lets focus our attentionon helping you create abundance in allareas of your life. The final two sections ofthis Report provide the solution.


Celebrate all progressFOCUS STRATEGY



THE 3 MAIN REASONSwhy some people become

SUPERSTARS

The first question I posed to you in this Report was, Why are some entrepreneursincredibly successful, whereas the vast majority struggle to survive?

SUPERSTAR Reason #1:They have big reasons to succeedcompelling big reasons!

Do not underestimate the power of the previous sentence.It is one of the most significant distinctions that separatethe winners in life from the hapless strugglers.

Let me offer you some proof:

Tiger Woods is on his way to becoming the best golfer ever,because his vision is exactly thatseeing himself as the best

golfer ever. Every year he challenges himself to become better.He hires the best coaches to help him improve his swing, his

fitness and his mental toughness.

Terry Fox, a young Canadian who had his legamputated due to a fast growing cancer, dreamed ofrunning across Canada on one leg, a distance of 3,826miles! He was an average athlete but his Best PictureVision was to do whatever he could in the years he had left, to

eradicate cancer. In the process he became a nationalhero and inspired millions of people to examine theirown lives more closely and discover their own purpose.

Then theres Jennifer Hudson, who as a child wanted tobe a singer on stage when she grew up. She sang in the church

choir but ended up working in a Burger King. She auditioned for



American Idol in 2004, made great progress, but was unexpectedly knocked out ofthe competition, ending up as the sixth runner up.

However, she still believed in her vision and beat out 782 other people to win amajor part in the movie, Dreamgirls in 2006. In her debut role as an actress shegave a dynamic performance that produced an Academy Award for Best Supporting

Actress and a lucrative recording contract. All this by age 25!

In 2008 she suffered tragedy with the loss of two family members. Due to herfortitude and strong character she quickly rebounded, winning a Grammy Award inFebruary 2009.

There are lots of other inspiring stories like this, many of which you have undoubtedlyheard. The one common thread woven through all of these success stories is anunwavering visiona Best Picture of what they want in the future.

Is that whats holding you backthe lack of a compellingvision that keeps pushing you forward?

Remember this

Lack of vision leads to lack of focus.Its easy to get distracted and take the wrong path in the maze if you are notenergized by a clear vision of what you want your life to be.

And by the way, you dont need to be a famous superstar to enjoy a meaningful andexciting lifestyle.

Later in this Report Ill show you precisely how you can create

your own Best Picture for the future.

SUPERSTAR Reason #2:Their Best Picture is linked to specific goals.

This doesnt mean making a random to-do list of things you want to accomplish. Thevast majority of people who do this end up totally frustrated because they neverreach most of these goals.

Have you experienced this?Well, frankly, I used to do the same thing and it didnt work for me either. Heres theimportant component that will turn this around for you.



They are inseparable; one cannot function withoutthe other. Heres the strategy.

Every year you create specific measureablegoals that will bring you closer to actually livingyour Best Picture vision. This is what thesuperstars do.

Every year, Tiger Woods sets new targets thatwill help him become the best golfer ever. Oneof his main goals is to win more than 18 major championships in his career, to beat

the mark set by reigning champion Jack Nicklaus. So every year, Tiger chips awayat that goal.

Terry Fox wanted to help eradicate cancer. That was his passionate vision. Thegoal he set that was directly related to this was to raise one million dollars duringhis Marathon of Hope, running across Canada as an amputee. By the time he wasforced to end his run prematurely, due to the cancer spreading to his lungs, he hadraised almost 30 million dollars!

Jennifer Hudson dreamed of becoming a professional singer and actress. Despite

working in a low paying job she set a goal in 2004 to audition for American Idol. Thiswas a specific goal that moved her closer to her dream and eventually propelled herto stardom.

Make sure you use the same strategy. Link your goals directly to your vision andthis will pull you through any dips that dilute your enthusiasm or distract your focus.

SUPERSTAR Reason #3:

They focus on a weekly game plan.That means they get down to the nitty-gritty business of maximizing their resultsevery week, in order to reach their bigger goals on time. Its all about focus! In fact,when you start this process, youll most likely hit your targets ahead of time becausethat old nemesis, lack of focus, will be chained and shackled permanently.

Most people start their week with a lengthy to-do list, or dive into their emails.Bad decision!

Your goals must be directly linked toyour Best Picture Vision



who are also some of the wealthiestpeople in the worldcarefully design theirweek. The question they ask themselves is,What will I focus on this week that will bringme closer to achieving my major goals? This

ensures that the actions they take during the week are the bestactions and are ina logical sequence that ensures they move closer to hitting their targets.

Tiger Woods has a detailed game plan for every PGA Tournament he plays in. Hiscaddy, Steve Williams, walks the course in advance noting yardages and any unusualfeatures. Tiger plays a practice round to get the feel of the course. He preparesmentally and physically leaving nothing to chance. His goal is to win, not just participate.

Wouldnt you rather be proudly holding the winners trophy instead of being analso-ran, a statistic way down the list? Of course you would! Tiger doesnt win everytournament he enters, but he has a strong desire to win every time. Thats anotherhuge differentiation that separates winners from the also-rans.

Terry Fox set himself specific weekly targets when he ran his Marathon of Hope.Then he broke those down further, into

how many miles he would run every day. Heaveraged close to 26 miles per daytheequivalent of a marathonand he repeatedthat feat 143 times!

Jennifer Hudsons best actions for eachweek of American Idol were focused onmaking the next cut. The competition wastough, but she persisted, practiced daily

and was determined to do well. Her sixthplace finish became the springboard towinning an Oscar.

These three celebrities all use the exactsame process that Im sharing with you.Dont try to reinvent the wheel; observe what works and do the same.

Superstars



In my 30 years experience as an entrepreneur Im continually amazed at thenumber of people who dont do this. No wonder theyre feeling unfocused. Theresno solid game plan. Instead they react to every situation, being pulled in severaldirections and accomplishing very little.

The result?Stress, frustration, guilt and even panic, when deadlines arent met. Thats a lot ofnegative energy and its not doing your health any good. Too much stress causesdis-ease, leading to disease.

If youre caught in this trap like the mouse in the maze, you need to change yourstrategy, fast!

Okay, Ive laid the groundwork for making a substantial breakthrough. Now lets

really clarify this. Whats helped me a lot when it comes to understanding abreakthrough concept at a deeper level is using powerful analogies. For example,The Mouse and the Maze created a clear distinction between people who get stuckin businessconstantly hitting dead endsand those who are motivated to findbig rewardstheir cheeseby choosing the most focused route to succeed.

I really want you to pay attention

to the next two sections of this Report

This is the real foundation that has created my own successat The Power of Focus. It will work for you too.

So get ready to look at your business and your life in an entirely new light. The followinganalogy is called The Movie Manifesto. This is powerful stuff!

Remember, this is designed for one purpose onlyto help you enjoy the life you reallywant to live. As youll discover, this includes all aspects of your life not just yourbusiness and striving to earn more money.

To finish off, Ill introduce you to The Complete Focusing System, a unique formulathat makes everything Ive shared with you, very easy to put into practice.



The Movie Manifesto

Have you ever been inspired by a great movie?Well, Im sure you have at least once. Over the years, many great stories haveunfolded on the big screen that have stuck in the minds of moviegoers all aroundthe world: for example, the sinking of the Titanicon its maiden voyage, the storyofGhandicreating independence for India through peaceful means, and thatincredible movie Chariots of Fire about the young Scottish Olympian runner whowas born to run. And of course there were other great epic tales like Ben Hur, Moby

Dick, Dr. Zhivago, Gone With The Wind, just to name a few. Even Jaws was noteasily forgotten.

So what made these movies memorable? What made them stick in peoples mindsyears after they were produced? Essentially two things: First, a dramatic storythat captured our imagination and secondly, great performancesthe maincharacters brilliantly portrayed by some of the worlds best actors and actresses.Many of these memorable movies went on to win Best Picture and Best ActorOscars at the Academy Awards in Hollywood.

I believe movies are a great analogy for real life. Think about it: were all creatingour very own story as our life unfolds year after year after year. So why is it thatsome people create inspiring success stories, great movies if you like, while thevast majority drift aimlessly along with no direction or purpose? Well, by now ofcourse, you know focus has a lot to do with this.



Can you imagine a great movie being made with no plot, no direction, no screenwritersand no actors? That would be ridiculous. And who in their right mind would finance

something like that? And yet most people, in fact 90 percent byactual survey, live their lives with their fingers crossed, no plan, nodirection, no script, just hoping it all works out in the end. Comparethat to the Academy Award winner. For example: Titanic.

That brilliant movie scooped 11 Oscars. The story was meticulouslycrafted and researched, a great supporting cast was pulledtogether, and the stars Kate Winslet and Leonardo Di Capriodelivered masterful performances.

Is it well scripted? Is there an intriguing plot? Willthe end result inspire people? Are you excited aboutyour own story?

Picture this for a moment. If your life story wasshown on the big screen, how would you want it to

play out? Would it be filled with adventure; action,twists and turns; a mix of emotional highs and lowsthat would keep an audience enthralled right up tothe final scene? And as the credits were rolling, would they be on their feet cheeringand clapping, still talking about you years later because of the positive impact youhad made, the important legacy you had left behind? In essence would you havecreated a Best Picture performance, maybe even worthy of an Academy Award?

Or would your story be so dull and boring that the audience would be yawning theirheads off and streaming towards the exits long before the end? Wouldnt that be sad?

Well, heres the good news. You are the Director, Screenwriter and Leading Actor ofyour very own movie. Its called My Life. And its playing right now at this veryminute. Every day produces a new scene and you have the choice to create thestory any way you want. Thats powerful. You can decide how it all unfolds becauseyouve got complete control of the script. Will your movie be exciting? Will it giveyou cause to celebrate? Will it create the lifestyle you really want?

So how is yourmovie, yourunique life story

unfolding at this point in time?



Will you enjoy financial freedom? Will you make a difference in other peopleslives? The possibilities are endless.

Imagine right now for a moment that your movie is almost finished. If you werelooking back at your story from beginning to end, would it make you smile? Wouldit bring a tear to your eyes because you had to overcome some really toughchallenges but you hung in there regardless? You wouldnt quit, you stuck to thecourse and you ended up with huge rewards and the ultimate satisfaction of knowingthat you gave it your best shot. And the proof was in all the glorious memories andunique experiences you created with those special people in your life. Will you beable to say, Wow, what a ride, what an adventure; I created my Best Picture andIm proud of it?

Or as the final credits are about to roll, will you be reflecting on a life of missedopportunity, regretting you didnt take any risks, you didnt stretch to fulfill your realpotential; you allowed your dreams to die inside of you, never giving it your bestshot? And sadly, like many people, youre left reflecting, if only: if only I had takenthat good advice I was given; if only I had trusted my gut feeling more often; if onlyI had started my own business and really worked at it; if only I had focused on mynatural talents and abilities; if only I had taken more time off to travel and see theworld; if only I had spent more time with the people I love; if only. Then the screenfades to black. End of story.

To make sure this doesnt happen to you, heres a powerful 3 step solution.

fSTEPf1 fSTEPf2 fSTEPf3

My Life



The Complete Focusing SystemStep 1: Produce Your Best Picture

Step 2: Priority-based GoalsStep 3: The 7 Day Focus

Life is really about choices, isnt it? And if you willtake 100 percent responsibility for your choices, youcan script a great story, one that you can be justifi-ably proud of.

How do you do it?

Well, thats the first step in The Complete Focusing System, the one youre about tolearn. This first step is critical. In fact, its the key to the whole system. If you dontput time and effort into this one, you wont be able to follow through with the nexttwo steps.

Its like assembling three components for a sound system at home. Lets say youhave a stereo receiver, a CD player and a set of speakers. Well, if you dont havethe receiver hooked up, you wont hear any music, no matter how much you fiddle

with the CD player and speakers. The same applies with The Complete FocusingSystem. If you dont follow the correct sequence, its impossible to create your BestPicture. My goal is to help you produce the absolute Best Picture for your life, onethat will bring you tremendous satisfaction, and who knows, in the process youmight even pick up a major award for your efforts.

dTOfCREATEfYOURfBESTfPICTUREe just like theSuperstars do, first you must know what you want and why you want it. And for thegreatest impact, it greatly helps if this adds value to other peoples lives as well asyour own. You see, by doing so, your story then becomes significant. Its based oncontribution and service instead of being self-centered and self-serving.

The first step is to create a Best Picture script of what you want, how you seeyour life unfolding and what it will feel like.



Its like writing a screenplay for your lifes movie. This isthe long-term focus. Here, you are in the Directors chair.Its your movie, so take charge!

Now its also important that your life is well balanced.One of the biggest challenges these days is creating anexcellent work/life balance. Obviously its important tomake money and its a great feeling to know that youre financially independent.However, if money is your only focus, your life will definitely be out of balance.When we live in extremes, we miss out on so many other important areas, especiallyfamily and health. And the consequences for this can literally be fatal. You dont wantto go there!

In order to ensure an excellent balance, youre going to create your Best Pictureby using a special template.

It contains seven categories. These are, in no particular order of importance:Business Financial Relationships Contribution.Health Fun Time! Personal

When you script your Best Picture around these seven categories, your life will beblessed in so many ways, resulting in much peace of mind as well as any materialrewards that you want. Ill coach you through the first one in detail.

The next two steps in The Complete Focusing System will concentrate on short-termfocus to ensure you turn your screenplay into a real life memorable experience. Inother words, your movie becomes real and youre actually living it. Step 2 is settingPriority-based Goals, and Step 3 is called The 7 Day Focus.

American life is far from balanced. A time study conducted in 2007 by the Bureauof Labor Statistics found that Americans average:

10.7 hours a day working for their employer2.5 hours on household chores2.6 hours watching television0.3 hours exercisingOnly 6% of American Adults spent time as the primary care providerfor their children. This averaged 2.1 hours on weekdays and1.9 hours on weekends.



STEPf1Produce Your Best Picture

To produce a powerful vision for your lifes movie, youre going to approach it by creatingthree different mini-scripts. The first will be a series of statements starting with thewords I am. This describes the vision of you as a highly successful person livingyour dream.

The next set of statements will express how you feel about various aspects of yourlife. The opening words will be I feel. These are essentially the emotions youreexperiencing as you live your dream. The final set of statements start with the phraseIts like me to. These are the special thingsyoure actually doing as your dream unfolds.

Using the Business category, Ill give you a fewexamples that will make this totally meaningfulto you. When you extend this to all seven lifecategories, the result will be a crystal-clear pictureof what you want your life to look like.

Be prepared to invest real time and effort into this. Block off a few hours atleast so you can explore each of the seven areas in depth. Remember, itsyour own life you are designing, so why not plan to make it a blockbuster?

The reason so many people are living lives of frustration, who are always financiallystrapped and unhappy, is because they never follow through on this first stepdesigning their future. And the number one excuse I hear is, theyre too busy! Isntthat a joke? The truth is theyre busyness is caused by a lack of focus and they

end up stuck in the maze with no sense of direction or purpose in their life. Bedifferent! Schedule time now, to design the future you want to experience.

Okay, let me give you some examples. In fact, Ill use some of my own statementsthat I created years ago. And then Ill tell you about someone who used this FocusStrategy and created incredible results.


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So under the Business category, my statements are: I am anin-demand world-renowned business coach and creator of excellentPower of Focus training programs. I feelpassionate abouthelping others improve their lives personally and professionally.Its like me to generously reward our partners and staff fortheir efforts in helping me to reach my goals.

When youve selected your best statements in each of the seven life categories,I suggest you transfer them to a 3x5 card so you can easily visualize it. Laminatethe card to prevent it being damaged and then read it twice every day: early in themorning and last thing at night. This will keep your vision front and centre. Thatsreally important.

In fact, thats what I do and it has produced amazing results. You can also createa vision board, if you like, using pictures that vividly portray your lifes movie in fullcolour. And if you have a family, theyre going to love getting involved in this.

Heres a portion of my son Andrews personal movie. You can do the same.

A Note of Warning here:

Be careful who you share this with. There are a lot of dream stealers out there whowill tell you, oh, that never works; thats a waste of time; the only movie youll everstar in is one of those blooper shows! Ignore them. Theyll be the ones gobsmackedwhen your movie turns out to be an inspiring blockbuster. Believe in yourself.Surround yourself with people who will cheer you on, people who have greatambitions and are determined to succeed as well.

When you really see the picture, youre more likely to live it.

Now, just to prove how powerful this visualization strategy is, let me introduce youto someone who transformed his life by creating his own Best Picture experience.


Iam...Ifeel...

Itslikemeto...



After several years of performing at half-empty comedy

clubs, having bookings cancelled and experiencing amediocre response from his audience, Patrick landed hisfirst major break. It was an opportunity to perform at a festival

in California where top talent scouts were roamingaround in search of up-and-coming comedians. Now, hewas really nervous about this. He was also excitedat the same time. So he prepared his first majorperformance. It was a one-man show titled Man 1,Bank 0. This was an outrageous true story of how he

deposited a $95,000 junk mail check into an ATMand it actually cashed!

By the end of the festival, Patricks show had becomethe main attraction creating roars of laughter and

landing him a spot on HBO alongside Chris Rock, DrewCarey and several other legends in comedy. Patricks dreamwas unfolding rapidly.

The man who made people laugh finally!

Patrick Combs is an amazing young man. My son Andrew, whoco-authored The Power of Focus for College Students book,met Patrick a few years ago. In fact, it was Patrick who createdthose three statements: I am, I feel and Its like me to. Andhes graciously allowed Andrew to share them in his book aswell as with you.

Another thing I like about Patricks format is, it ensures youwrite in the present tense, keeping your sentences short and sweet. Patrickhas used the same activity himself to become a world-renowned comedian within fiveyears, and thats no joke!

Now, heres the story. Even though Patrick had experienced success as a speakerand an author, hed always dreamed of being a comedian and making people laugh.Many of Patricks friends, peers and family, advised him to give up on this dream,telling him quite bluntly he just wasnt funny enough. Well, Patrick felt differently. Hebelieved in his dream. He believed in himself and he was determined to become aworld-renowned comedian.



Before long he had taken a rocket ride to stardom, being

labeled as one of the funniest new comedic talents in Ame rica.

He was performing a t the two mos t pres tigious comedy

festivals in the world and experiencing every comedians

fa ntas y of pe rforming for a n e ntire wee k off Broad way.

My son Andrew as ked P atrick one day, Out of all the s uccessstra te gies you use , which s trategy he lped you the most in

achieving your drea m? P atrick res ponde d without hes ita tion.

I visualized my dream every day and I believed that it

would e ventually ha ppe n. In fa ct, my s on Andrew we nt to

see Patrick performing off Broadway. When he met him,

Patrick showed him a wallet sized card that he carried

around all the time, and on this card was his Best Picture

vis ion. It wa s s plit up into three s e ctions , a nd you gue s s e d

it of course, they started with the words I am ,I fe e l,a ndits like m e to.

The neat thing about this, what was written on Patricks Best

Picture vision is identical to the success hes experiencing

today: performing off Broa dway, re ce iving s tand ing ovations

at HBOs Come dy Arts Fe s tival. It wa s a ll on his Bes t Picture

s tateme nts yea rs a go be fore it beca me rea lity. He ca rrie d it

in his wallet so hed be reminded throughout

the day of the dream he was striving for, andwithin a few years he was living that dream.

To he lp you Pro duc e Yo ur Be s t Pic ture vis ion Ive c re ate d all the te mplate s

for you in the seven life categories.

You ca n downloa d the s e for FREEFREE by clicking on the link below,

http://www.thepoweroffocus.ca/FREEtemplates.pdf

No w, its time fo r yo u to g e t to work.Be creative. Make your movie memorable.

Remember, until you have a well-written s cript and powerful ima ge s to ma gnify it, you

wont be able to move on to the next step of the Complete Focusing System.


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STEPf2Priority-based Goals

Now, before you charge forwardall excited with your new vision, youneed to know what your priorities areand have them clearly defined. Inkeeping with our movie analogy, you are the Screenwriter, selecting the scenesand putting them in order. These are actually the Priority-based Goals that you needto create for the short term. I recommend a one year time frame for this. Thats whatI use. I find its easy to manage and it gives you some flexibility if needed.

Every year, of course, certain things happen in all areas of your life: your business,your financial situation, your health, what you do for fun during the year, the peopleyou spend time with, things that are satisfying personally and the types of contributionthat youre making. All of these events every year are like the scenes in a movie.

As you are the Screenwriter, youre in control, so make sure its unfolding the way youwant it to. Creating Priority-based Goals is a really effective way to do this.

There are three components. You begin with the first draft, which is simply outliningyour goals. This is followed by the second draft, which is clarifying your goals.

And the third component, the final draft, isprioritizingyour goals. See how easy those steps are? First yououtline your goals, then you clarify, and then you prioritize.This is really simple, but its also very, very powerful.

And remember, most people, in my experience, dontdo this. Thats one of the main reasons they stay stuckin that maze.


Only 3% of the general populace have written goals.In the business world only 20% have written goals.



When youve completed this, youll be fully prepared for the last step, which in amovie would be called Lights, Camera, Action! This is where you take centre stageand start living your movie full out, full force, and full on! Youre making it happenevery week, fully focused, enjoying the journey as you go, and, of course, the bigrewards that go with it.

STEPf3The 7 Day Focus

Now youre ready to take on the LeadingActor role in the movie called, My Life.By completing Step 2 you know what yourPriority-based Goals are for the next year.Step 3 is where you actually chunk everythingdown into one week timelines. Each weekyou have a detailed script just like actorsdo, so you can perform at your best.

This is a critically important role. Imagineshooting a movie with no script. Thatwould be ludicrous. The leading actors would storm off the set complaining abouthow unprofessional this was, and the more difficult personalities would probablysay things like, I dont do ad-libbing, stop wasting my time!

How many times have you watched a really good actors reputation go down inflames because he or she chose a movie with an awful script, a stupid plot anddirected by someone whose vision was scattered at best? So lets make sure yourscript is well thought out and is in complete alignment with your Priority-based Goals.

Your script is actually your Best Next Actions that you simply follow everyweek. When you do, the scenes in your movie will unfold the way theyre supposedto. And before you know it, those exciting goals will become a reality. You want awonderful exotic vacation this year? There are a whole series of actions youll needto take to ensure a unique memorable experience. Youd like to double or tripleyour current net worth? What needs to happen this year to pull that off? You wantto have two months free to volunteer for a worthy cause this summer? Again, what



actions are required to create this?

Just like your DNA is the heart and soul of who you are, yourBNA (Best Next Actions) is the driving force that ensures youreach your business, personal and financial goals with confidenceand certainty.

Coincidentally, there are seven specific features and benefits embedded inThe 7 Day Focus. This takes traditional planning and to-do lists to a completelynew level of sophistication and relevance. Its a paradigm shift in thinking and formeasuring results quickly and accurately.Youre going to love this!

The 7 Features and Benefits are:

1. Your Best Next Actions are in complete alignmentwith your Priority-based Goals.

2. Focus 80 percent of your time on your top prioritiesand only 20 percent of your time on all that other stuff.

3. The Priority Focusthis helps you drill down even fur-ther to identify what your top three priorities are each week.

4. Monitor your greatest strengthsthats the amount oftime you spend doing what you do best. Again, the 80/20rule applies here. Just watch your confidence and energysoar when you get into the habit of doing this. This was oneof my greatest breakthroughs. It resulted in me completingour second Power of Focus book, The Power of Focus forWomen, with my wife Fran, 12 times faster than I wrote thefirst book!

5. Create shor

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