Leeford Grant Sports Apparel Design Portfolio · Teamwear Apparel. Adidas 1992 to 2012 Summer and...

35
Warrior 2012 to 2015 Liverpool FC, Home and Away Kits. Under Armour 2008 to 2009 Wales National Rugby Union, Teamwear Apparel. Adidas 1992 to 2012 Summer and Winter Olympic Sports Teamwear Apparel. Erima 1995 to 2010 Generic Football Kits , Teamwear Apparel. Leeford Grant‘s Sports Apparel Design Portfolio 2013 Tennis Polo & Shorts concept 3D Photo realistic rendering [email protected] WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies. 1996 Atlanta Olympic Games Photo realistic rendering PLEASE NOTE Designed and worked on both the Summer and Winter Olympic Games From 1992 till 2012 All done exclusively for adidas

Transcript of Leeford Grant Sports Apparel Design Portfolio · Teamwear Apparel. Adidas 1992 to 2012 Summer and...

Warrior 2012 to 2015 Liverpool FC,

Home and Away Kits.

Under Armour 2008 to 2009 Wales National Rugby Union,

Teamwear Apparel.

Adidas 1992 to 2012 Summer and Winter Olympic Sports

Teamwear Apparel.

Erima 1995 to 2010 Generic Football Kits ,

Teamwear Apparel.

Leeford Grant‘s Sports Apparel Design Portfolio

2013 Tennis Polo & Shorts concept

3D Photo realistic rendering

[email protected]

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

1996 Atlanta Olympic Games

Photo realistic rendering

PLEASE NOTE

Designed and worked on both the Summer and Winter Olympic

Games

From 1992 till 2012

All done exclusively for adidas

Name : Leeford Grant Profession : Sports Apparel Designer, with over 20 years of experience working for international Sports companies.

Qualified with a BA Hons Degree in Industrial Design Transportation, I have been successful in marrying my engineering skills to the benefit of the sports industry.

Key achievements : 1. Stylize and designed entire product ranges from concept sketch to final product.

2. Reduced the risk of sale by allowing the customers to personalize their design/s at the initial ordering stage.

3. Increased speed of product to market by using Mass customization.

4. Proficient in using a specialized 3D Apparel Design Program for manufacture (CAD CAM).

5. Created photorealistic VIRTUAL DESIGN renderings comparable to the final product.

6. Speak English, Italian and German. All languages learnt while living and working in the specific country.

Career history 2011 – 2013 Head of Apparel Design Warrior Sports UK. Cypress House, Grove Avenue, Wilmslow Cheshire, Sk9 5EG. UK. 2011 – 2009 Apparel Design Director. Founded LEEFORDS Design GmbH, St Dionysstrasse 31, 8645 Jona Switzerland. Commissioned to create sports apparel using Mass Customization. (Project details Highly confidential) 1994 - 2009 Head of Design Dept. Esmin S.r.l Sinnai (CA) office (Design Consultancy Ltd. Studio) Located on the beautiful Mediterranean island of Sardegna. Italy. Working semi exclusively for the companies adidas and erima

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

Some of my past projects :

Designed all of the Performance wear and Presentation suits for all countries

wearing adidas at the 1996 Olympic Games

Designed the 2013 Skreamer Lifestyle Range for Warrior

Designed the 2012-13 Liverpool FC Range for Warrior

Designed the 1996 Great Britain Team Presentation Tracksuit for adidas

Designed the 2008-9 Wales National Rugby Union for Under Armour Teamwear apparel

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

I BELIEVE IN ASKING THE CONSUMER WHAT THEY WANT FIRST, THEN USE A PROFITABLE PRODUCTION PROCESS TO DELIVER THE GOODS

1. High Risk, Estimated orders created ahead of time 2. Mass Marketing 3. Variable inventory carrying costs 4. Slow to change to market needs 5. Producers and consumers are SEPARATED

1. No Risk, Real orders created when needed 2. One to one Marketing 3. Low-No inventory carrying costs 4. Quick to change to market needs 5. Producers and consumers are CONNECTED

VS

MASS PRODUCTION MASS CUSTOMIZATION

TRADITIONAL MASS PRODUCED APPAREL DESIGN PROCESS

WARRIOR

LIVERPOOL F.C. FOOTBALL PERFORMANCE RANGE

THE HOME KIT

EARLY FREE HAND CONCEPT SKETCHES

FREE HAND SKETCHE

CONCEPT V4

FREE HAND SKETCHE

CONCEPT V6

FREE HAND SKETCHE

CONCEPT V6

OVERVIEW SHEET

HOME KIT TECH PACK SHEET 1 of 3

HOME KIT TECH PACK SHEET 2 of 3

HOME KIT TECH PACK SHEET 3 of 3

2012-13 Home Kit

2012-13 Away Kit

2012-13 Third Kit

WARRIOR

SKREAMER APPAREL LIFESTYLE RANGE

Q1 Colours

Overhead Hoody All Weather Jacket Short Sleeve Jersey Col1

Knitted Track Jacket Short Sleeve Jersey Col2 Woven Track Jacket

adidas

ARCHIVED TRACKSUITS BEST SELLERS

Those were some examples of

PAST PROJECTS

These are some examples of

FUTURE PROJECTS

VIRTUAL APPAREL USING

MASS CUSTOMIZATION

MAKE YOUR BUSINESS MORE PROFITABLE BY CREATING

ENGAGING YOUR CLIENTS TO CREATE THEIR

PERSONALISED ONLINE PRODUCTS

STREAMLINING THE PROCESS

MASS CUSTOMIZATION PROCESS

3D BASIC PATTERN CAD/CAM CREATION

STEP 1. CREATE 3D CADCAM BASIC PATTERN VISUALS

SS / JERSEY BASIC PATTERN

SHORTS BASIC PATTERN

SOCKS BASIC PATTERN

STEP 2. ADD THE FULLSIZE ARTWORK DESIGN

Checkard Sash

Horizontal Stripes

Horizontal Colour Block & Fade

Vee Shape Colour Block & Fade

DESIGN 1 Col : Dark Red / Red / White

DESIGN 1 Col : Red / White

STEP 3. READY TO BE BOUGHT ONLINE APPAREL RENDERINGS sheet 1 of 5

WARNING : The Designs depicted herein were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

DESIGN 2 Col : Red / White

DESIGN 3 Col : Red / White

APPAREL RENDERINGS sheet 2 of 5

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

DESIGN 4 Col : Red / White

DESIGN 5 Col : Red / White

DESIGN 6 Col : Red / White

APPAREL RENDERINGS sheet 3 of 5

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

DESIGN 7 Col : DK Red / Red

DESIGN 7 Col : Red / White

DESIGN 8 Col : Red / White

DESIGN 9 Col : Red / White

APPAREL RENDERINGS sheet 4 of 5

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

DESIGN 10 Col : Red / White

DESIGN 11 Col : Red / White

DESIGN 12 Col : Red / White

APPAREL RENDERINGS sheet 5 of 5

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

Presentation Tracksuit

Football Kit

APPAREL RENDERINGS Team wear

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

Athletic Kit

Women‘s Gymnastic

SUMMARISING.

1. Proven international commercialy validated design experience. 2. Leading edge designs delivered quickly.

3. Creating photo realistic designs that a consumer can use to make an order from. 4. Able to realise your ideas quickly and easily.

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

INCREASE YOUR PROFIT

REDUCE THE RISK

STREAMLINE THE PROCESS

CONTACT : Leeford Grant

Mobile : 0044 7740940822

E mail : [email protected]

WARNING : The Designs depicted here in were all created by LEEFORD GRANT exclusively for the named companies shown and cannot be reproduced or used without written permission from said companies.

Thank you for your interest.

If you are intrigued by what you have seen and want to: