Ledlie Construction REIMAGINE REBUILD RELOVE€¦ · and Twitter are not just passing trends,...

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ALLEGRA BRAND DEVELOPMENT A CASE STUDY 255 York Blvd., Hamilton, ON L8R 1Y7 905-528-2999 | www.allegrahamilton.com Ledlie Construction came to us in desperate need of a fresh, new brand identity. Something that would take them into their second quarter century of business all while trying to elevate their perception in the marketplace as a serious fine home rebuilder. Challenges/Obstacles: Lack of defined brand Lack of continuity in look and messaging Lack of supporting, professionally designed collateral material What we were working with: A great reputation with former clients (access to testimonials) A good idea for a sub brand and tag line The highest rating from the Better Business Bureau “Allegra gave me all the experts in one room to help me “Re-Imagine” the look of my business. Together we were able to “Re-Build” the website, flyers, business cards, trucks and trailer logos and lettering. The new look is amazing, cohesive and seamless. I love the way we had cobbled our image together since 1986, but it definitely needed some updating and now with help from Allegra, I get to “Re- Love” it all over again! Thank you Allegra team!” Steve Ledlie, Proprietor fine home rebuilders LEDLIE Ledlie Construction OBJECTIVE: Rebrand Ledlie Construction to give it a modern, fresh look and reflect its new direction as a “rebuilder” instead of just a renovator.

Transcript of Ledlie Construction REIMAGINE REBUILD RELOVE€¦ · and Twitter are not just passing trends,...

Page 1: Ledlie Construction REIMAGINE REBUILD RELOVE€¦ · and Twitter are not just passing trends, they’re here to stay and will assist you in building a deeper connection with your

A L L E G R A B R A N D D E V E L O P M E N T

A CASE STUDY

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Ledlie Construction came to us in desperate need of a fresh, new brand identity. Something that would take them into their second quarter century of business all while trying to elevate their perception in the marketplace as a serious fine home rebuilder.

Challenges/Obstacles:• Lack of defined brand• Lack of continuity in look and messaging• Lack of supporting, professionally designed collateral material

What we were working with:• A great reputation with former clients (access to testimonials)• A good idea for a sub brand and tag line• The highest rating from the Better Business Bureau

“Allegra gave me all the experts in one room to help me “Re-Imagine” the look of my business. Together we were able to “Re-Build” the website, flyers, business cards, trucks and trailer logos and lettering. The new look is amazing, cohesive and seamless. I love the way we had cobbled our image together since 1986, but it definitely needed some updating and now with help from Allegra, I get to “Re-Love” it all over again!

Thank you Allegra team!”

Steve Ledlie, Proprietor

R E I M A G I N E R E B U I L D R E L O V E

f i n e h o m e r e b u i l d e r s

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Ledlie Construction

OBJECTIVE: Rebrand Ledlie

Construction to give it a modern,

fresh look and reflect its new

direction as a “rebuilder” instead

of just a renovator.

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4Logo Developmentand Brand Builder™ Plan

StationeryLetterhead, business cards and envelopes arethe basic staples of any business. A cohesive design further emphasizes professionalism and gives your brand credibility.

WebsiteOnline presence is a must for business today. Contact and product information, and a gallery of work combine to convert prospects into customers.

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AdvertisingProfessionally developed marketing collateral will quickly build brand recognition and position you as a reputable company.

Vehicle GraphicsShowcase your brand wherever you go. Your logo and contact information are displayed on your business vehicles for all to see, helping you advertise to the general public, and reinforce your brand.

Be known as an expert in your field. Facebookand Twitter are not just passing trends, they’re here to stay and will assist you in building a deeper connection with your loyal clients.

Social Media

Define the personality of your brand with adistinctive logo and ‘tag’ line that will connect with your target audience. Add a strategic plan and you now have a solid foundation for building brand awareness.

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Steve LedlieLedlie Construction Ltd.

T: [email protected]

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We’re helping your neighbour relove their home.For over 25 years Ledlie Construction Ltd. has helped

people reimagine, rebuild and relove their homes. From

kitchen and bathroom remodeling through basement reno-

vations and home additions to new home construction,

Ledlie prides itself on customer service while combining

exceptional craftsmanship with timeless design. As a home

improvement contractor in the Hamilton, Ancaster, Dundas

and Burlington areas, our commitment to you is always the

same: your rebuilding process should be stress free and

enjoyable. Relove your home!

905-575-3351www.ledlieconstruction.ca

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Visit our website to see more photos.

www.ledlieconstruction.ca

Additions

Basements

Bathrooms

Kitchens

905-575-3351www.ledlieconstruction.ca

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Quality Basement

Renovations by