Lean Startups

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Tathagat Varma VP, Strategic Process Innovation [24]7 Innovation Labs Lean Startups

description

Last week, I was invited to deliver a keynote at Intel/McAfee's Lean and Agile conference. It was interesting to discuss Lean Startup ideas with Intel folks and try and understand how some of these ideas relate to a chipmaker company.

Transcript of Lean Startups

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Tathagat  Varma VP,  Strategic  Process  Innovation

[24]7  Innovation  Labs

Lean  Startups

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What  is  wrong  here?

Picture:  hCp://www.news.com.au/travel/holiday-­‐‑ideas/inside-­‐‑china8217s-­‐‑ghost-­‐‑cities/story-­‐‑e6frfqd9-­‐‑1226716277487  

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“Build  and  they  will  come”  is  not  a  strategy,  it’s  a  prayer.  

–  Steve  Blank

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90%

Tech  Startups  FAIL…!!!  

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2/3rd   who  succeed,  drastically  

change  their  plans   along  the  way!  

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Who  are  they?

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Remember…

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hCp://www.capgemini.com/blog/capping-­‐‑it-­‐‑off/2011/06/paving-­‐‑the-­‐‑path-­‐‑of-­‐‑scrum-­‐‑adoption-­‐‑2-­‐‑product-­‐‑people  

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hCp://steveblank.files.wordpress.com/2010/11/two-­‐‑assumptions.jpg  

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Problem  with  traditional  product  development  model

From:  Running  Lean  –  Ash  Maurya,  The  Startup  Owners  Manual  –  Steve  Blank

“In  large  companies,  the  mistakes  just  have  additional  zeroes  in  them”  –  Steve  Blank

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A  human  institution  designed  to  create  a  new  product  or  service  under  conditions  of  extreme  uncertainty.  

–  Eric  Ries

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Traditional  Approaches?

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What’s  Lean  Startup? •  Scientific  approach  to  

o  build  new  product  development   o  create  and  manage  startups o  get  products  to  customers  faster

•  The  Lean  Startup  methodology  has  as  a  premise  that  every  startup  is  a  grand  experiment  that  aCempts  to  answer  a  question.  The  question  is  not  "ʺCan  this  product  be  built?"ʺ  Instead,  the  questions  are  "ʺShould  this  product  be  built?"ʺ  and  "ʺCan  we  build  a  sustainable  business  around  this  set  of  products  and  services?"ʺ  

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Principles  of  Lean  Startup

1. Entrepreneurs  are  everywhere 2. Entrepreneurship  is  management 3. Validated  Learning 4. Innovation  Accounting 5. Build-­‐‑Measure-­‐‑Learn

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Real-­‐‑life  Example?

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hCp://newentrepreneurship.nl/business-­‐‑model-­‐‑canvas/  

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hCp://torgronsund.com/wordpress/wp-­‐‑content/uploads/2011/04/Slide1.jpg  

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GET OUT OF THE BUILDING…

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So,  what  is  your  product?

From:  Running  Lean  –  Ash  Maurya

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Running  Lean

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What’s  wrong?

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hCp://headrush.typepad.com/creating_passionate_users/2005/06/featuritis_vs_t.html  

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hCp://startitup.co/guides/376/mvp-­‐‑minimum-­‐‑viable-­‐‑product  

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Build-­‐‑Measure-­‐‑Learn  Loop

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Pivot Pivot:  A  change  in  STRATEGY  without  a  change  in  VISION.

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Isn’t  that  good  old  agile?

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Hmm…but,  it  might  not  work  at  <my  large  company>!

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Companies  following  Lean  Startup…

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References •  www.steveblank.com •  hCp://theleanstartup.com/principles   •  hCp://blog.startupcompass.co/   •  hCp://blogs.wsj.com/accelerators/2013/06/24/steve-­‐‑blank-­‐‑

the-­‐‑6-­‐‑types-­‐‑of-­‐‑startups-­‐‑2/ •  Running  Lean  –  Ash  Maurya •  The  Startup  Owners  Manual  –  Steve  Blank •  Four  Steps  to  Ephphany  –  Steve  Blank •  The  Lean  Startup  –  Eric  Ries •  hCp://www.nextbigwhat.com/groupon-­‐‑story-­‐‑297/   •  hCp://blogs.hbr.org/2014/04/how-­‐‑ge-­‐‑applies-­‐‑lean-­‐‑startup-­‐‑

practices/   •  hCp://www.businessweek.com/articles/2014-­‐‑08-­‐‑07/ge-­‐‑taps-­‐‑

lean-­‐‑startup-­‐‑ideas-­‐‑for-­‐‑faster-­‐‑cheaper-­‐‑product-­‐‑rollout