FUEL FOR THE ADVENTUROUS SPIRIT

LEADER GUIDE

THE OFF IC IAL PROTEIN SNACK OF BOY SC OUT S OF AMERIC A

www.senecawaterways.orgOfficial Sponsor of the BSA

Entrepreneurship Merit Badge

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Perfectly aligned with

nutritional & protein trends

WHY A JACK LINK’S FUNDRAISER SPECIFIC TO THE BOY SCOUTS OF AMERICA?

46%of people snack 3+ times per day

50% of consumers select animalprotein as the best source of protein

With snacking trends leaning towards

less fat, sugar & calories, Meat Snacks are becoming the more sought-after choice for health-conscious customers

Alternative proteins like Chicken and Bacon are

HOT

Meets the needs of today’s

“on-the-go”consumer,appealing to the entire family with multiple snacking occasions throughout the day

Generates more sales per foot than most SaltySnack categories and delivers Gross Margins 2.4 times the average Center Store Category

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TAKE IT FROM SOME ENTREPRENEURIAL SCOUTS WHO HAVE STARTED THEIR OWN BUSINESSES TO RAISE MONEY FOR GEAR AND ACTIVITIES …

There have been plenty of times I would have rather sat in the air conditioning. But, once I got out there and got my hands dirty, I had a great time with my brother! I look back on what I accomplished and have learned to appreciate things a lot more.

– Walker, TXCo-owner, Paint Brothers.

“

”

Scouting is a values-based program:Good conduct, respect for others, and honesty, just to name a few. The knowledge gained during Scouting experiences, including fundraising, enable young people to become leaders in their communities and country. The skills Scouts learn will last a lifetime.

Built on a similar foundation, Jack Link’s is a natural partner for the Boy Scouts of America. Family owned and operated, Jack Link’s operates each facility worldwide on a set of core company values:

The Jack Link’s brand, born of tradition and quality, has grown meat snacks into a modern snacking option for everyone and the #1 Meat Snacks Brand in the United States. Jack Link’s is confident, spirited, authentic and adventurous—just like a dedicated Scout.

STEWARDSHIPBE REALSPEED MATTERSRELATIONSHIP DRIVENSELF DISCIPLINESHOW AWESOME CHARACTER THE OFFIC IAL PROTEIN SNACK OF

BOY SC OUT S OF AMERIC A

Meat Snacks are consistently growingand redefining itself with innovation and “better-for-you” cleaner labels

2020 Spring Sales Guide

Complete guide on how to Help Scouts earn their way to camp

❖ REQUIRES NO REFRIGERATION, WON’T MELT!

❖ RETURN POLICY!

Seneca Waterways Council will be able to accept returned product up to 10% of

a unit’s total order. Order the quantity that you know your unit will be able to

sell.

❖ PACKAGING!!

The Jack Links product will be packaged with the BSA brand and each box will contain 5 items: (1) 1.25 oz. Original Beef Jerky, (1) 1 oz. Original Tender Bites,

(1) 1 oz. Teriyaki Tender Bites and (2) 0.5 oz. Original Beef Sticks. Each box is the approximate size of a Scout handbook and will feature the BSA logo!

❖ PRICING!!!

Each box will retail for $15 earning a Scout $5 for each box sold! Each case contains 8 boxes for a $40 profit for each case sold!

❖ JACK LINKS APPEALS TO EVERYONE!

45% of consumers are female, 55% male

The spring sale is set up to help Scouts earn money to pay for Day Camp, Cub Resident Camp,

Scout BSA Summer Camp, and High Adventure trips. Jack Links has improved their packaging

to include the iconic Scout brand and a variety of products sure to please anyone. Remember,

Scouts are not selling Jack Links, they are asking the community to invest in their development

– Jack Links snacks are a delicious “Thank You” for helping your Scouts earn their way to camp!

This sales guide has been developed to help your unit support your effort to help Scouts pay for

camp. This fundraiser is very easy for your Scouts. Your unit’s Sasquatch (Spring Product

Chair) will find the information and answers to their questions in this guide.

WHY JACK LINKS BEEF SNACKS WILL SELL

❖ Research shows that 45% of consumers are female and 55% are male.

❖ Are easy to store anywhere.

❖ Because they require no refrigeration and won’t melt, they are perfect snacks for

o Fishing – put them in the boat or tackle box!

o Golf – put them in the golf bag!

o Hiking – easy to put in cargo pockets or a day pack!

o Travel – put them in the glove box or console. Even under the seat!

o Work – put them in your desk!

o Gardening!

o Shooting sports – put them in your range bag or archery kit!

o Perfect for spring sports – put them in the soccer, softball, baseball or track

duffel. Great snacks to enjoy from the stands while watching friends and family

compete!

THE TIME LINE

➢ The sale starts with the March Roundtable and ends with the May Roundtable.

o Orders are due February 3 for the March Roundtable and March 2 for the April Roundtables

o Up to 10% of product may be returned, returns are due at the May Roundtable

o Product must be paid for by May 15

WHAT JACK LINKS BEEF SNACKS MAKE POSSIBLE

This sale is intended to help Scouts earn their way towards camp. In addition, a portion of every

sale goes to support your Scouting program by:

➢ Free training for adult leaders, so Scouts have the very best leadership possible.➢ Programs and facilities at Camp Cutler, Babcock-Hovey, and Massawepie Scout

Camps.➢ Support for you at your fingertips on our council website.➢ Council service center and staff available to directly help unit leaders and parents of

Scouts.➢ New member recruiting➢ 67% of this sale stays in your local community.

STEPS TO SUCCESS FOR YOUR UNIT SALES

1. Provide training for your Scouts. Brief them on proper sales techniques as well as public

courtesies and safety. The community will support Scouting when given the opportunity.

➢ ALWAYS walk on sidewalks and driveway, not through the yard.

➢ ALWAYS sell with another Scout or with an adult.

➢ ALWAYS sell with an adult after dark.

➢ ALWAYS carry small amounts of cash.

➢ ALWAYS stay outside a customer’s home – Do Not enter a house.

➢ ALWAYS smile and introduce yourself.

➢ ALWAYS tell your customers why you are selling Jack Links beef snacks.

➢ ALWAYS wear your uniform and be courteous.

➢ ALWAYS say THANK YOU, even if told “no thanks”!

2. Encourage parents to sell at their place of employment.

3. Sell to immediate family such as grandparents, aunts, and uncles.

4. Visit with local businesses to have your unit sell product at their front door

Walmart • Local Gas Stations (especially truck stops) • Outdoor stores like Runnings

and Cabelas •Home and Hardware Stores like Lowes and Home Depot • Pet Stores •

Grocery Stores.

5. MAKE IT FUN and EXCITING!!

IMPROVEMENTS, CHANGES, PRICE

❖ Product this year will be a Jack Links variety pack with 5 Beef Snacks per box and 8

boxes of beef snacks per case. Boxes sell for $15

❖ Commission is $5.00 per box sold at $15 or 33% of the sale. This works out to $40 for each case that is sold

❖ 2020 Time Table

➢ The sale will start at March Roundtable and will conclude at the May Roundtable

➢ Product orders are due February 3th and March 2th for the March and April Roundtables.

➢ Money needs to be turned in by May 15th

❖ NEW THIS YEAR – 10% RETURNS

➢ The council is able to accept 10% returned product this year. Plan ahead: check with

the families of your Scouts and get a commitment from them on how many cases

they would like to sell – this will help reduce extra product.

BEEF SNACK DISTRIBUTION

➢ Districts will distribute the product during March and April Roundtables. Check with your district for the exact location and time for your distribution.

➢ Each unit needs to let your District Sasquatch (product chair) know how many cases of Beef Snacks you would like.

➢ Product orders are due February 3th for the March Roundtable and March 2th for the

April Roundtable.

Following the March and April Roundtables, there may be more product available to units. Any extra product would be on a first come first serve basis. Additional orders may be made, allow two weeks lead time. Orders are due on Monday and will arrive the FOLLOWING WEEK on Friday.

HOW TO SELL 4 CASES OF VARIETY BEEF SNACKS IN ONE WEEK

MONDAY Scout sells 1 box of Beef Snacks to neighbors on either side of them – 2 boxes. TUESDAY Scout sells 1 box to 4 neighbors across the street – 6 boxes. WEDNESDAY Mom takes Scout in uniform to work, club, church, etc., sell 4 boxes. – 10 boxes. THURSDAY Dad takes Scout in uniform to his work, club, church etc., sell 4 boxes – 14 boxes. FRIDAY Call Grandmas, Grandpas, Aunts, & Uncles, sell 6 boxes – 20 boxes. SATURDAY Line up with a business in town to sell 12 boxes in front of their store – 32 boxes.

HOW MANY CASES DO I NEED TO SELL TO ATTEND CAMP (Based on paying for camp after May 1. Actual cost of camp may be less)

Day Camp • Sell just two cases of beef snacks! Camp is 100%+ paid!

Cub Resident Camp at Culter and Babcock-Hovey • Sell six cases of beef snacks! Camp is

100% paid!

Summer Camp at Camp Babcock-Hovey or Massawepie Scout Camps • Sell 11 cases of beef

snacks! Camp is 100% paid!

UNIT TIPS FOR A SUCCESSFUL SPRING SALE

❖ Recruit a Unit Sasquatch (Spring Product Sale Chair) to oversee your sale

❖ Educate the parents on the direct benefits to them – i.e. Scout sells X cases and earns their

way to camp. Explain why this is such an important fundraiser, state goal, uses, explain the

prize program, achievements that can be earned, etc. Show how easy it is to sell at least 1

case of Jack Links Beef Snacks.

❖ Have a big kick-off for the Scouts to get all materials and product and get everyone excited

to sell!

❖ Have a unit “Blitz Day” where every Scout in the Unit goes out selling and whoever sells the

most that day gets a prize.

❖ The more people you ask - the more you will sell.

❖ Set-up a table at a local business to help the Scouts sell product.

❖ Not every house will buy so do not become discouraged.

❖ MAKE IT FUN AND EXCITING FOR YOUR SCOUTS!!

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Boy Scout of America Seneca Waterways Council

Send a Scout to Camp

Spring Prouduct Sale Order Form

We are excited to announce the Jack Links beef snack product sale.

❖ RETURN POLICY!

❖ PACKAGING!

❖ PRICING!!!

Jack Links approached the Seneca Waterways Council and has offered an appealing

assortment of delicious beef snacks!

SO – we will give this one a try, ONE YEAR ONLY!! But we think that it will be a home run, an

easy sale, money in your Scouts account to pay for summer camp!

The Jack Links product will be packaged with the BSA brand and each box will contain 5 items:

(1) 1.25 oz. Original Beef Jerky, (1) 1 oz. Original Tender Bites, (1) 1 oz. Teriyaki Tender Bites

and (2) 0.5 oz. Original Beef Sticks.

Each box will retail for $15 earning $5 for each box sold!

There are 8 boxes per case. Cases will sell for $120, earning $40 for each case sold!

Keeping with the Scout theme, each box is approximately the size of a Boy Scout Handbook!

The Jack Links beef snack sale will run from the March Roundtable to the May Roundtable.

Units may return up to 10% of unsold product for a full credit.

Orders will be due on Monday, February 3 to arrive for the March Roundtable and Monday,

March 2 to arrive for the April Roundtable. Up to 10% product returns and payment due at the

May Roundtable.

Boy Scout of America Seneca Waterways Council

Send a Scout to Camp

Spring Prouduct Sale Order Form

Please return the orders to: Aaron.Vikemyr@scouting.org , or mail to

2320 Brighton-Henrietta Town Line Rd. Rochester, NY 14623

Pack Troop Crew Post

Unit # District

Our unit will participate in the Jack Links variety beef snack “Send a Scout to Camp” Spring

Product Sale.

Yes, our unit plans to participate and our Unit “Sasquatch” (chair) will be:

Name

Address

City State ZIP

Phone E-mail

We estimated that #_______ Scouts will participate (to help them earn their way to camp)

Orders will be due on Monday, February 3 to arrive for the March Roundtable and Monday,

March 2 to arrive for the April Roundtable. Up to 10% product returns and payment due at the

May Roundtable.

The order for our unit will be:

DUE MONDAY, FEBRUARY 3

February order for March Roundtable is ___ Cases of product (8 boxes per case)

DUE MONDAY, MARCH 2

March order for April Roundtable is Cases of product (8 boxes per case)

If you don’t know how much to order?

Consider ordering one case for each Scout in your unit to sell.