LEAD GENERATION Services

Reach more decision makersthrough the innovation enterprise

IE. - Innovation Enterprise is an independent business-to-business multi-channel media brand focused on the information needs of Senior Big Data, Strategy, Advanced Analytics, Digital, Finance, Operations, Innovation, Energy & Decision Support executives.

Whether it's delivered online, or in person, everything IE. - Innovation Enterprise produces re�ects the company's unshakable belief in the power of information to spur innovation.

cONTENTS

WHAT WE DO

WHO WE CAN TARGET

OUR AUDIENCE

SOCIAL & WEB AUDIENCE

DIVISIONS

PRICE LIST

EMAIL MARKETING

WEBINARS

DIGITAL MAGAZINE

DIGITAL ADVERTISING

E-BRIEFS

WHITE PAPERS

VENDOR DIRECTORY

JOB PROMOTION

ON DEMAND CONTENT

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

IE. is a trusted brand that offers highly-relevant news, tools, and resources geared towards Big Data, Analytics, Strategy, Digital, Finance & Operations executives. Other companies may help you reach in�uencers, but we can help you get the green light from decision makers.

Now Hiring

Your brand www.your COMPANY.comyourLogo

YOURLogo

YourBrand

Newsletter

Your brandwww.COMPANY.com

yourLogo

Site banners

E-mail


yourLogo

news letter

yourLogo

Your brand

Your BrandyourLogo

Your BrandyourLogo

Your BrandyourLogo

yourLogo

Your brand

What we do

E Brief

E-Brief

Reach more decision makersthrough the innovation enterprise

IE. - Innovation Enterprise is an independent business-to-business multi-channel media brand focused on the information needs of Senior Big Data, Strategy, Advanced Analytics, Digital, Finance, Operations, Innovation, Energy & Decision Support executives.

Whether it's delivered online, or in person, everything IE. - Innovation Enterprise produces re�ects the company's unshakable belief in the power of information to spur innovation.

8businessdivisions

TARGETED - across 8 key business functions

10Countries

GLOBAL - covering North America, Europe, Middle East & Asia

100,000+Social Media

Contacts

SOCIAL - share innovation with over 100,000 executives

95,420visits per month

IN DEMAND - a large online audience accessing our sites each month

254,036Page Views

ENGAGED - we engage our audience and have excellent monthly retention rates

850,000+Interactionswith content

on our site

INTERACTIVE - we go beyond social. Our community comment, email, blog and share information

2,000,000DATABASE Contacts

TRUSTED - permission based contacts built up over years of delivering quality content

Who we can target

Audience demographics

Company size by annual REVENUECompany size by EMPLOYEES

28%

6%

25%

41%

<$50 Million

$50 - $499 Million

$500 - $999 Million

$1 Billion +

Less than 100 Employees

100 - 999 Employees

1,000 - 4,999 Employees

5,000 + Employees

39%

17%

24%

20%

78% of contacts arefrom the USA

industry Verticals we target Business function breakdown

Senior

Director

VP

CXO

Manager

Entry

44%

23%

14%

9%

6%4%

Social MediaSports Pharma & Biotech

Retail

Education

Government Telecommunications

HR Technology Consumer Goods

BankingHealthcare Digital

Oil & Gas Marketing & Media

Our Audience

Analytics

Big Data

Finance

Strategy

Operations

Digital

Energy

Innovation

22%

22%

18%14%

14%

6%3%

>1%

Members

With the increasing use of social media to engage with audiences, IE. is perfectly placed to deliver your message to an audience of over 2,000,000 executives. We can promote your products through LinkedIn, Twitter, Facebook and our own IE. networks.

Finance site11,750+ visits per month

75% New visitors20,500+ page views per month

Operations site10,000+ visits per month


Big Data & Analytics site61,000+ visits per month


Strategy site13,000+ visits per month


week over weekgrowth

46%

TargetedTwitteraccountsX10

Group Members90,000

followers(Across multiple accounts)30,000

in linkedIn Big Data &Strategy

nº1Rankedsearch

nºin linkedin searches

FP&A

3Ranked

Members Aweek

1000 new

Social & Web Audience

For further information on all Partnership Opportunities

[email protected] @IE_Hannah+1 415 992 7502 US+44 207 193 1346 UK

In today's modern economy the ability to adapt current initiatives has become business critical. IE.'s S&OP division facilitates collaboration and innovation amongst over 200,000+ of the world's most forward thinking executives, all of whom are looking to connect the planning function across the enterprise to optimize pro�t, minimize waste and maximize ef�ciency.

Our Advanced Analytics community holds over 300,000+ executives that understand the inherent value in their data and want to have a deeper understanding of their consumer's needs. They believe that investing in analytics provides a qualitative foundation for rapidly identifying, evaluating and con�dently pursuing new market opportunities.

The Big Data revolution has brought with it the realization that data scientists need to share best practices in order to ful�ll the crucial roles they now play in business strategy & policy formation. With the focus being on how to solve some of today's toughest business problems through new technology, IE.'s Big Data division enables over 250,000+ executives to connect with their peers in a unique, innovative way.

Our strategy community includes over 250,000+ senior strategy leaders, all of whom are looking for balanced strategy formulation coupled with �awless execution. As the line between success and failure is judged on tighter margins, investing in effective strategic planning & digital strategies is crucial to competitive advantage in the current environment.

The FP&A division includes over 300,000+ of the most forward thinking �nance executives in the industry. With such rapid changes being made in the �nancial planning space, our community of thought leading organizations see enormous opportunities in sharing best practices, collaboration and technology tools.

The rise of new technologies has increased customer expectations for your digital content and its delivery. Our digital division gathers over 150,000+ key industry leaders and innovators both online and of�ine, to discuss developments within this burgeoning industry and the ways that it is driving business success.

Divisions

Focused on innovation as a business discipline in itself, this division gathers best practices from the world's leading companies. Encompassing a wide range of topics from innovation process management and IP Strategy, to business model innovation and design thinking, our community of over 20,000 senior innovation executives is the perfect hub to keep your business on the cutting edge.

The Digital Oil�eld Summit will focus on the ability to gather and interpret data online as well as implement many of the changes electronically meaning production optimization can be sustained effectively with minimum manpower and expense. This dynamic division enables over 4,000 of the worlds leading energy executives to combine their knowledge and experiences in this new and evolving innovation.

Job Promotion1 Posting $500

3 Posting $1000

5 Posting $1500

Vendor DirectoryEntry Directory $600

Standard Directory $800

Premium Directory $1500

webinarsListing Fee $3000

Standard Package $8000

Premium Package $12000

E-MailDedicated Email Marketing $450 CPM + $15 Per Filter

E-BriefStandard Package $6000

Custom Package Price upon request

E-Brief Advert $500

white papersDistribution Package $1500

Lead Generation Package $5000

Premium Package $7000

Online AdvertisingHub Leader Board Banner (940 x 270 px) $60 CPM

Hub Buttons & Banners (220 x 235 px or 240 x 170 px) $50 CPM

Newsletter Banner $2700

On Demand ContentExclusive Branding from $5000

Price list

Digital MagazineFull Page Advert

Half page Advert

Article

$1800

$960

From $960

Contacts

PLACE your company WITHIN THE MAILboxes of key decision makers

At The Innovation Enterprise we pride ourselves on the quality and activity of our databases and the cleanliness of our data. Boasting over 2 million fully opted in and quali�ed leads across Analytics, Big Data, Finance, S&OP, Strategy, Digital, Innovation & Energy we take a responsible approach to our data management.

STANDARD PACKAGE

• Email campaign to a targeted selection of IE.'s database

• Dedicated client manager throughout the campaign

• Promote brands, products, services, webinars and events

• Detailed reporting with analytics provided post campaign

• Maximize your exposure through connected social media promotion, digital advertising, print advertising and live at IE. summits

What are the benefits?

• Control over your email content, we can create HTML or plain text emails for you or you can provide us with exactly what you want our audience to see

• Control over your audience, we have complex and thorough segmentation capabilities to target the exact demographics you require

• Full analytical deep dive data, allowing you to pinpoint areas of success and build on these

• An engaged and insightful audience of budget holders and decision makers, who have opted in through a genuine passion for the subject

individual email campaign

$450 CPM+ $15 PER Filter

Email Marketing

This is just an overview of our basic option available. Please note we are always willing to design a custom package to meet your needs and budget. IE - Innovation Enterprise is open to new opportunities and suggestions. Contact Hannah

at [email protected] for more information.


• Reach decision makers more e�ciently and e�ectively

• Achieve higher target audience penetration

• Reduce your costs and increase user engagement

• Reach new audiences and supplement lead generation activities

• Produce increased retention of information

• Allow flexible access at any time; with the convenience of portability

Reach a motivated community of decision makersdirectly at their desks by investing in a webinar series

Webinars & on-demand webcasts are an ideal method to connect with potential clients and promote your brand and company portfolio through direct communication with a targeted audience. You create the message, we do the rest. From pre-webinar planning, recruiting senior level industry speakers, digital marketing to post-webinar reporting & analytics.

STANDARD Package

• Exclusive one hour webinar to a targeted demographic

• Demonstrate products and customer case-study using sophisticated webinar software

• Recording available post webinar for further promotion

• High level branding on dedicated webinar site, registration page and customizable livewebinar site

• Ability to use pre, live & post event polling for greater customer insight

• Customizable and detailed attendee report, including contact details, availablepost webinar

• 100 Lead guarantee

Webinars

$12000

Upgrade to apremium webinar

package

HIGH DEMANDPOPULARHIGH DEMAND



go beyond print advertising and increase interaction with your prospects

Increasingly we are seeing that people want to be informed in new and engaging ways. The digital format of the magazines allows you to go beyond the constraints of regular print advertising, adding in interactive elements and links directly back to the company. With a team of dedicated digital publishers to help you through the design and implementation of these interactive ads, you can transform your adverts from a picture to a reactive page element.


• Dedicated interactive support

• A readership of over 50,000 senior leaders

• Authored or placed promotional articles

• Access to the cutting edge of digital distribution and production

• IE. will promote extensively to the IE. community (100,000+ members worldwide) through social media networks

• Magazine available from the relevant Hub for the entire year

• Adverts are available in multiple formats and compatible online, on iPhones and iPads

Digital Magazine

Rate CardHalf Page ad in the magazine

Self Written 500 word editorial

Self Written 1000 word editorial

Word advertorial, Written by one of our writers (Additional pages $600)

Full page ad in the online magazine and Static Ad in the iPad app

Full page ad in the online magazine and Interactive Ad in the iPad app

800 word advertorial, full page ad in the online magazine and interactive ads in the iPad app

Price$960

$960

$1200

$1200

$1800

$2100

$2400



place your company where your customers are

With the success of our sites we have thousands of daily visitors who could see your products. Using a �xed-rate model we also allow advertisers to have a clear ROI, without the risk of excessive costs with little business value. Given the content driven focus of our sites we are �nding that our audience increasingly trusts us and our partners.

Your brand www.your COMPANY.comyourLogo

YOURLogo

YourBrand

e-mail


yourLogo

Newsletter


your

Logo

site banners

STANDARD PACKAGE

• Prominently featured banner advert on the relevant Hub or event website

• Link the banner advert to your Solution Zone directory, website, latest webinar or similar

• Statistics on downloads and click throughs post campaign


• Authored content, having your message communicated through respected authors

• Banners allowing you to have a constant presence on the sites

• Ability to promote your brand, products, services, webinars and

event participation

• Flexible banner size options

Digital Advertising

leader Boardbanner

$60 CPM



E-brief

E-Brief

Inform key decision makers and align your brandwith cutting edge business thinking

Today's decision makers have less time than ever to analyze new market trends and breakthrough technologies for their businesses. They appreciate a message that is both informative, concise and quickly digestible, which is what makes e-briefs an incredibly effective way to communicate with budget holders.

Standard Package

• Lead nurturing through a content-driven e-brief

• IE. will promote extensively to the IE. community and through social media networks

• Gain from exclusive branding and expertise sharing opportunities

• E-brief available from the relevant content Hub for the entire year

• Maximize exposure with an integrated marketing plan to promote the e-brief through LinkedIn announcements, social media outlets, email campaigns and more


• Opportunity to align your brand with new ideas and thought leaders

• Concise and appealing industry briefs distributed to key decision makers

• The chance to educate and advertise

• Key lead generation metrics available

• Full list and contact information for executives downloading the briefs

E-Briefs

$6000Single syndicated

e-brief



spread your innovations to key influencers and decision makers

People are increasingly looking to knowledge led solution providers for their business functions. Through our network of thought leaders and crowd sourcing techniques, Innovation Enterprise can spread your ideas to those who will take the most value from them.

Distribution PACKAGE

• Post your white paper on our hub for one month.

• Promotion to the IE. community through social media networks.


• Opportunity to spread your ideas amongst our network of decision makers

• Connect to customers through thought leadership, creating sales leads

• Distribution through a trusted source of innovation amongst key in�uencers

Premium Package

All of the above plus

• A dedicated social media announcement to over 82,000 LinkedIn members.

• One complimentary pass to a summit of your choice

Lead Generation Package

All of the above plus

• Contacts of those who viewed your white paper at the end of the month post campaign.

• A dedicated email blast to your chosen industry and demographic

• 100 Lead guarantee

White Papers

$7,000

$5,000

$1500

HIGH DEMANDPOPULARHIGH DEMAND



Logo

Your brand

YourLogo

Your brand Your BrandYourLogo

Your BrandYourLogo

Your BrandYourLogo

create a presence amongst thought leaders

We allow companies to align and associate themselves with some of the most forward thinking business ideas expressed through our network of industry experts. Including yourself on the solution zone across our portfolio of websites means that you will be associated with the cutting edge discussions currently driving business innovation.

PREMIUM PACKAGE

• Company pro�le (description, logo and link) listed on IE. Hub

• Links to social media networks (Twitter, LinkedIn, Facebook)

• Video content, event presentations, white papers and webinars displayed

• Gain quali�ed leads from senior level professionals who click through

• Advertise job opportunities, company news and announcements


• Alignment with popular thought leading content

• Gain online real estate within highly respected sites

• Establish a landing page where your customers are

Vendor Directory

$1500Premium placement

in solution zone



Now Hiring

put your jobs in front of those with proven skill and passion

We have access to some of the world's highest achieving executives as well as some of the world's top emerging talent. Our job boards are highly targeted given the precise nature of our divisions. This means that we have unparalleled access to the people you want working alongside you.

STANDARD PACKAGE

• Prime listing of one vacancy for thirty days

• Ability to display images and up to �ve hundred words

• IE. will promote extensively to the IE. community and through social media networks

• Maximize your exposure with connected email campaigns, social media promotion or digitalor print advertising


• The chance to list your vacancies where those with a genuine passion for the role are

• Opportunity to include your vacancies in our communities

• The option of including your vacancies in our outbound communications

Job Promotion

$500One posting

$1000Three postings



For further information on all Partnership Opportunities

[email protected] @IE_Hannah

Main Page Big Data / Analytics / Strategy / FP&A S&OP/ Digital / Innovation / Energy

View 2014 event calendar

+1 415 992 7502 US+44 207 193 1346 UK


• Achieve global penetration through exclusive branding opportunities

• Reach new audiences and supplement lead generation activities

• Exclusivity - be the of�cial sponsor of our sought-after content

Speak to our audience through their computers, tablets and smartphones

Our on-demand presentations give our audience the chance to access content from our thought leading speakers and hear new information about ground-breaking products. With the opportunity to get your voice heard any time on this platform, you can communicate with potential customers 24 hours a day.

STANDARD PACKAGE

• True exclusivity - only one video sponsor

• Prominent branding to the IE. Membership, including all previous, current and future IE. summit attendees

• Company logo on every presentation from selected IE. summit

Your Brand yourLogo

On Demand Content

$5000Exclusive

Branding from

LEAD GENERATION Services - The Innovation...

Documents

Transcript of LEAD GENERATION Services - The Innovation...