Lauren Solomon Selected Work

Lauren Solomon

Graphic Design

498 Old Bedford Road • Concord, MA 01742 (h) 978-369-9951 • (c) 617-827-3417

[email protected]

2009 European Training Courses Brochure; printed in f ive languages and inspiration for a U.S. version (Millipore)

Lauren Solomon

Graphic Design


[email protected]

2009 Vaccine promotional calendar

(Millipore)

2006 cover for Ultrafiltration Minicatalogue; original Photoshop montage (Millipore)

Lauren Solomon

Graphic Design


[email protected]

2008 product advertisement;

wrote headline and developed several

visual concepts (Millipore)

2008 trade show panel (Millipore)

THE EXPERTISE OF UPSTATE®, CHEMICON® AND LINCO®

IS NOW A PART OF MILLIPORE

AnimalfreeAd_GEN_2/3_std.6x10.125.indd 2 7/24/08 5:41:38 PM

Lauren Solomon

Graphic Design


[email protected]

2008 Brochure for product launch (Millipore)

Lauren Solomon

Graphic Design


[email protected]

2008 Typical pages from 2 data sheets (Millipore)

Lauren Solomon

Graphic Design


[email protected]

2006 creative guidelines: proposed, co-wrote and

designed (Millipore)

Creative Guidelines > Corporate Brand and ID > Millipore Corporation > September 2006

3

Brand

“ The brand reflects the special relationship and bond we forge with our customers. It is a constellation of values that goes beyond physical attributes.”

— R. Czerniawski and M. Maloney, “Creating Brand Loyalty”

Consistency in design is an essential discipline of any strong brand. Mention the name, “Starbucks” and people around

the world can see in their mind’s eye their distinctive green logotype. What’s more, the sophisticated design of the

Starbucks stores is reflected in all aspects of their communications, reinforcing their brand values.

This document lays out the design elements that we will use to represent Millipore in all of our customer-facing

communications, in every geography.

For questions regarding or clarification of any part of this guide, consult Design and Production Services or your

Marketing Communications team. Contact information is provided on the last page of this guide.


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Color paletteBlues, greys

and black are

most commonly

used for text;

accent colors

are selected at

the designer’s

discretion, to

add splashes

of color to

headlines,

graphics, and

accent type.

Pantone 279 Pantone 431 Black

Corporate colors • Per Corporate ID • The color is defined as the Pantone spot color; a four-color process substitute is provided for use as needed.

c0 m0 y0 k100 Black

c100 m85 y0 k50 Pantone 2768

c100 m40 y0 k0 Pantone 3005


c100 m0 y0 k0 Pantone Process Cyan



Core colors • Use for text • The color is defined as the four-color process build; a suggested Pantone substitute is provided for use as needed.

c40 m60 y0 k0Pantone 2583




c30m0 y100 k0Pantone 390



Accent colors • Use sparingly in graphics, bullets, etc. • The color is defined as the four-color process build; a Pantone substitute is provided for use as needed.

c12 m0 y2 k0 c8 m0 y0 k0 c3 m0 y0 k3

Core tints • Suggested for backgrounds and blocks of color.

c10 m3 y0 k0

c10 m0 y4 k10 c4 m0 y8 k4 c6 m0 y8 k16 c4 m0 y0 k8

BeveragePantone 249

Special application colors

MobiusPantone 321

Do not use these colors for any application other than the one associated with it here.

Please note that colors displayed on this page are an approximation and are not considered accurate for color matching or proofing.


5

Futura Light Futura Light ObliqueFutura Book Futura Book Oblique Futura Medium (Regular)

Futura Medium (Regular) Oblique

Futura Heavy Futura Heavy ObliqueFutura BoldFutura Bold Oblique

Futura Light Condensed Futura Light Condensed Oblique

Futura Medium Condensed

Futura Medium Condensed Oblique

The official

corporate

typeface is

Futura. While

this means

that any font

in the Futura

family is

permitted, it

also means

that all type

—without

exception—

is to be set in

a Futura font.

Futura

Light is the

predominant

weight, used

for both titles

and text.

Typography

Futura Light Book Medium Heavy BoldFutura Light Condensed Medium Condensed

Justification Bold type is used with moderationBold type is strong but less harsh than

condensed type.

Condensed type is used sparingly

W i t h o u t exception, all type is to be set in Futura.

Without ex-ception, all type is to be set in Futura.

Improper letterspacing in justified type.

Creative Guidelines > Specifications > Millipore Corporation > September 2006

33

Mini-catalogues/Selection Guides

0.625 in.

0.75 in.

1

Millipore logo • Position: Either upper right or upper left corner,

0.625 in. from top, 0.75 in. from side• Size: 1.625 in.• Color: process match of Pantone 279: C70 + M30

1

2

Cover 1:

Main image — Vignette (soft edges)• Size and position: should dominate the upper one-half to two-thirds of the page• Content (Bioscience): at least one researcher, to illustrate our connection to our

customers

2

3

Title• The most important word or words are set Futura Light,

size: 40 – 56 pt., solid leading, color = any core or accent color to best complement the image (blues or greys preferred)

• Secondary words are set in 30 pt. Futura Light Condensed, color = light grey C15 + K35 or dark blue C100 M85 K50

• Alignment should complement photo image; generally it will be flush right when on the left side of the page and flush left when on the right side of the page

3

Inset images• 4 square round-corner boxes (0.15 in. radius)• Size: 1.25 in. – 1.5 in.• Spacing: approx. 1 pica• Rule: 0.5 pt., core or accent colors (blues or greys preferred)

4

4

Creative Guidelines > Millipore Corporation > September 2006

Lauren Solomon

Graphic Design


[email protected]

2009 type treatment (Congregation Beth Elohim)

2007 web banner comp (Millipore)

2006 splash page for CD catalogue (Millipore)

Rabbi Mintz, Cantor Spierer

and the CBE Choir

invite you to share

Featuring uplifting songs

from contemporary Jewish composers

an�the world premiere of

a commission by Robert Solomon

in honor of Rabbi Mintz and Naomi

Friday, March 20 • 8 p.m.

Lauren Solomon Selected Work

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