Launch Scale - Betabrand - Email Marketing
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1 @macknuttie Aaron Magness @macknuttie
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From my talk at the Launch.co Scale event in SF. The focus was on using email as an effective way to drive scale for startups.
Transcript of Launch Scale - Betabrand - Email Marketing
- 1. Aaron Magness@macknuttie@macknuttie 1
2. OUR MOTTOAN EVIL MULTINATIONALCORPORATION HAS TOSTART SOMEWHERE.FOR NOW: PANTS!@macknuttie 2 3. 99% FICTION1% FASHION@macknuttie 3 4. @macknuttie 4 5. FASHION FW:@macknuttie 5 6. @macknuttie 6 7. @macknuttie 7 8. EXECUTIVE HOODIENEWS JACKING@macknuttie 8 9. CORDAROUNDSTHE CROTCHHEAT INDEX@macknuttie 9 10. FACT:CORDAROUNDSDRASTICALLYLOWER YOURCROTCH HEAT INDEX.@macknuttie 10 11. NLove +Hate = TrafficRecordTraffic Week@macknuttie 11 12. Industry news! AT LASTSOCK INSURANCE!@macknuttie 12 13. FACT:VAGISOFTIS THE 2NDSOFTESTTHING IN THE UNIVERSE@macknuttie 13 14. TURNS OUT,BIKERS ARE BLOGGERSAND VICE-VERSA.@macknuttie 14 15. GAY JEANSTAILORED FOR TWEETS@macknuttie 15 16. @macknuttie 16 17. NEW IDEASNON-STOP@macknuttie 17 18. Digital PhotosplusCheap StorageplusSocial NetworksequalsAn InfiniteClothing Catalog@macknuttie 18 19. MODEL CITIZEN@macknuttie 19 20. AT LASTITS FASHIONABLE TO BE:DRUNK & BLURRY.BLURRY & OVERWEIGHT.OVERWEIGHT & LOOK LIKE AN IDIOT.THANK YOU, INTERNET.@macknuttie 20 21. @macknuttie 21 22. @macknuttie 22 23. @macknuttie 23 24. @macknuttie 24 25. @macknuttie 25 26. @macknuttie 26 27. @macknuttie 27 28. @macknuttie 28 29. @macknuttie 29 30. Connected consumers behave differentlyOver 35,000 uploaded photosSecond purchase 36% fasterAverage Order Size 32% higher@macknuttie 30 31. Thanks for listening!Friends & Family Discount:launchscale@macknuttie 31
