Launch a Proof of Concept Center and Get More Technology to the Marketplace Live webinar - September...
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Transcript of Launch a Proof of Concept Center and Get More Technology to the Marketplace Live webinar - September...
Launch a Proof of Concept Center Launch a Proof of Concept Center and Get More Technology to the Marketplaceand Get More Technology to the Marketplace
Live webinar - September 14, 2011
Presents:
1www.technologytransfertactics.com - 877-729-0959
In Partnership With:In Partnership With:
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Steve TangSteve Tang
Steve Tang became President and CEO of the University City Science Center in February 2008. Steve previously served as Group Vice President and General Manager with Olympus America Inc., where he led U.S. operations for the company’s $1 billion global Life Science businesses.
Before joining Olympus in 2005, he was president and CEO of Millennium Cell Inc. (NASDAQ: MCEL), an energy technology firm he led through its initial public offering in 2000. Previously, he served as Vice President and Managing Director of the global pharmaceutical and healthcare practice of A.T. Kearney Inc., and was Vice President and Co-managing Director of the global chemical and environmental practice for Gemini Consulting Inc., now known as Cap Gemini.
Prior to that, he was the Assistant Director and Senior Research Engineer at the Lehigh University Center for Molecular Bioscience and Biotechnology in Bethlehem, Pennsylvania.
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Mark GalvinMark Galvin Mark Galvin is Managing Director of the New Hampshire Innovation
Commercialization Center, where he has overall leadership responsibility for assuring success of the Center’s mission. Mark excels in equity-based fund raising, team building, rapid growth business management, system architecture, matching technologies to emerging business needs and building and motivating channels to market.
He founded and was President and CEO of PRI in Salem (acquired by Xircom in 1995), RAScom, Inc, Salem, NH (acquired by Excel Switching in 1999), Cedar Point Communications (currently operating in Derry) and Whaleback Systems (currently operating in Portsmouth).
PRI, RAScom and Cedar Point were all recognized by Inc. and Entrepreneur Magazine as among the fastest growing private companies in the U.S.
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Marc SedamMarc Sedam
Marc Sedam, Executive Director in the University of New Hampshire Office for Research Partnerships and Commercialization, has an extensive background in intellectual asset management, licensing, and start-up formation.
He currently serves as the head of the University of New Hampshire’s technology
transfer office and concurrently serves as the Executive Director of the New Hampshire Innovation Research Center, New Hampshire’s only translational research funding program.
Prior to UNH, Marc was the Chief Operating Officer of Qualyst, a UNC-Chapel Hill spinout which studies the impact of drug transporters on the safety and efficacy of drugs. Marc was also the Associate Director-Life Sciences for The University of North Carolina at Chapel Hill’s technology transfer office where he helped UNC become the top single university in start-up formation in 2001.
He is a frequent speaker on issues relating to intellectual asset management and university start-up formation.
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TodayToday’’s Agendas Agenda
• What POCs are -- and what they aren’t• Where do POCs fit into university IP
commercialization plans• Insight into the mechanics of POC programs• Understanding of the university’s role, and moving
the center toward self-sufficiency• Best practices for planning and launching a POC
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What is a Proof of Concept CenterWhat is a Proof of Concept Center
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A model for accelerating academic innovations toward the marketplace
Elements
Requirements
What is a Proof of Concept Center NOT?What is a Proof of Concept Center NOT?
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How and Where POCs Fit Into How and Where POCs Fit Into University IP Commercialization PlansUniversity IP Commercialization Plans
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The Mechanics of POC ProgramsThe Mechanics of POC Programs
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Request for
Proposals
PIs work with TTOs to submit projects
Business guidance offered to PIs, who develop
R&D plans
Market-based
selection of projects
for funding
Funded projects carried
out: R&D and
business activities
The Mechanics of POC Programs
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Proto to Product Revenue12 RC Maximum
Add 1/moStay 12-18 months
Shared Staff: HR, Finance, Sales, Marketing, Operations, etc.
Shared Services
CommunityVendors
UniversityRelations
Lily Pad-Mentor Network-Entre Office Hours-Executive Coaching
UniversityBusiness
Potentials
UniversityTechnology
AreaBusiness
• RC = Resident Company
SharedSpace
HighGrowth
SuccessfulTechnologyStart-ups
GrantApplication
The University’s RoleThe University’s Role
• Give its “blessing” to the POC – A trusted source of commercialization assistance
• Provide guidance and limitations on appropriate projects– Map opportunities to the skills of the POC
• Facilitate big picture funding opportunities– i6, EDA grants require university partner and
match
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The TTOThe TTO’’s Roles Role
• Create model agreements for the typical interactions– SRA, Option, License, CRADA– Saves time and manages expectations
• Understand economic development job creation and royalties may not go hand in hand at the start
• Assist POC in capturing the University culture to maximize opportunity
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Managing the Move Toward Self-Sufficiency
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POCC University
ResidentCompanies
Equi
ty/L
icens
e/Ro
yalti
es
Services to Resident Companies
Commercialization
Not-for-profitUniversity/Private Board5-6 Staff and up to 12Resident Companies
– Successful high-growth startup experienced project staff
– Economic development funding
– Resident experts in leveraging University resources
– Savings on infrastructure costs and hassles
– Considerable PR of success stories creating regional and national branding
– Participation from top research faculty and graduate students
– Access to cooperation on Federally funded grant programs and grant funded IP
– Equipment and Facilities– Business/Engineering
Interns– Rapid growth
entrepreneurial programs– Business Plan Competitions– Future Employees
Federal GrantsMedical SchoolEngineering SchoolBusiness SchoolLicensing Office
POC Leverage University Leverage
Best Practices For Planning and Best Practices For Planning and Launching a POC Launching a POC
• Conduct primary market research• Use “gold standard” bench-marks…• …But do what makes sense in your situation• Develop communities and promote co-
ownership by multiple stakeholders• Make the process transparent and
straightforward• Observe, validate, and refine
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Questions?Questions?
• Please utilize the public chat box located at the lower portion of your screen.
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