Latest seo strategies
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Transcript of Latest seo strategies
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Latest SEO Strategies
Top 5 Strategies1. Get Quality Links2. Google Authorship3. Set a Canonical URL4. Microdata & Schema5. Responsive Design
Introduction
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Create authoritative content people want to read & share
Examine competitor backlinks Post as a guest on high-ranking sites Network in social media Reclaim your brand: Get linked where you’re
mentioned
1. Get Quality Links
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Influences page rank Google+ profiles for all your authors Authors claim their authorship
2. Google Authorship
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3. Set a Canonical URL “Canonical” = the one best URL Tells search engines which page is preferred (in case
of duplicates) Consolidates the power of a page Permanently redirects (301) to canonical; full link
value
HTML tags tell search engines what the page is about Richer search results Better search rankings
4. Microdata & Schema
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5. Responsive Design Web pages alter their appearance according to
device Single HTML code for the page serves desktop
& mobile Easier for users to interact with, share & link to
Don’t Do
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◦ Article marketing◦ Blog / Forum spamming◦ Exact match anchor text◦ High volume, low quality content◦ Sidebar & footer links◦ Links in widgets
Above areas of work seems like you are trying to cheat Google (Or other search engines).
So be careful and don’t do it. Because once if you get caught, then your temporary rankings boost will quickly drop.
In this type of cases, you’ll have to work twice as hard to regain credibility in Google’s watch.
Use long-tail keywords
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Over 70% of Google search terms are ling-tail (5~7 words or more), used by people looking for something very specific, close to the end of the buyer’s journey.◦ Bring more targeted visitors to your site◦ Easier to rank◦ Clearly illustrates searcher’s intent
Additional Ideas
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Include social buttons on every page of your site, every blog post & press release, & in all outbound communications.
Focus on the channels your customers use.
Take advantages of analytics tools. Continue to read and learn about SEO
changes. Be updated day to day.
Visit News.AffiliateVote for getting more knowledge about Latest SEO Methods, Bing! A Bright Idea for SEO?,Tips for video SEO.
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http://www.news.affiliatevote.com/latest-seo-strategies/
Thank you