That Thing - Lara CroftIn class, we analysed the codes and

conventions of a short clip ‘That Thing- Lara Croft’.

Type of Documentary: Mixed

Themes: Sexualism Gaming Culture Power of media Representation of women

Narrative structure: Closed- line of argument reaches conclusion at the endSingle strand- only one line of argumentNon linear- isn’t in chronological order

Mise-en-scene: Low key lightingFront projection of light from computer screenChromakey- game footage- so that attention was on the interviewee

Camera Work: Close upTilted framePoint of viewBig close upLow key lightingMedium close upOver the shoulderPoint of view, but tracking the personSuperimposition- mouse has to click on play buttonInterviewees- always on left or right of screen, and always looking at interviewer; not camera

Sound:Sound Effects- guns, Lara’s voice, game music, birds tweeting, motorbike noises, dance style music: appeals to target audience

Voiceover- young which reflects target audience, male, uses standard English

Editing:Fast cuts- the main form of editing usedFast motionSuperimpose- links in with chromakey

Graphics: NamesProfessionFont- sans serif, in whiteLower case textRolling creditsSpeech bubblesAnchors the meaning of the advert

Archive material:WebsitesFilms clipsNike advertBarbie advertGame footageMagazine coversInterview with Angelina Jolie