Landmarks PPT

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Era Landmarks Limited February 2011

Transcript of Landmarks PPT

Page 1: Landmarks PPT

Era Landmarks Limited February 2011

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Group Vision

“To be the group of first choice in engineering, construction, real estate, entertainment, power, energy and project management through committed focus on quality, innovation, technology, stakeholders’ growth and social responsibility”

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Group Overview

Era Landmarks Ltd.

Era Group

Era Infra Engineering Ltd.

Era Business School Era Buildsys Ltd. Era E-Zone India Ltd.

Infrastructure Development

& Construction

Infrastructure Development

& Construction

Real Estate Development

Hospitality & Entertainment

Management Education

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A post graduate diploma holder in management with a specialization in HR, with 20 years of experience.

A Civil Engineer by profession with over 30 years of experience in the field of infrastructure development, construction & administration.

A Chartered Accountant, Cost Accountant, and PGDBA with 26 years of experience. Previously worked with large conglomerates like DLF, Vedanta, Becton Dickinson, DAEWOO Motors, and Sahara Group.

A Masters in Science & Business Administration having 24 years of experience in management & administration.

Core Management Team

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Key Milestones

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Era Infra Engineering Limited

Era Infra Engineering Ltd. is the flagship company of Era Group

One of the few fully integrated infrastructure development companies

Diverse execution experience across various sectors

Servicing one of the most prestigious clients across both public and private sectors

Era Infra has a credible track record of completed projects across the country along-with a large number of ongoing projects across sectors

An ISO 9001: 2008, ISO 14001: 2004 & OHSAS 18001:2007 certified company

Highly specialized equipment bank

Innovative methods of design & execution for speeding the execution and reducing the cost of production

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Era Buildsys Limited

Incorporated in August 2005, Era Buildsys Ltd is the pre-engineered mega steel structure and

steel buildings’ arm of the Era group and a leading player in its niche business space

Era Buildsys holds the distinction of having one of the largest machine installed production

capacity with a total machine installed capacity of 2,40,000 MT, at their plants at Pantnagar

and Nagpur

We have experienced in-house engineers & professionals having proficiency in Design,

Engineering, Manufacturing, Procurement & Execution of projects.

Era provides turnkey solutions pre-engineering building including civil work meeting

requirement of clients in power sector, heavy structural steel for boiler support structure and

infrastructure projects.

Era Buildsys Ltd has been awarded as “THE OUTSTANDING COMPANY IN PEB SECTOR” by

EPC world awards 2010 in association with Price Waterhouse Coopers in Mumbai

An ISO 9001: 2000, ISO 14001: 2004 & OHSAS 18001:2007 certified company

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Era Landmarks Limited

An ISO 9001:2008 certified company, Era Landmarks is a premium and leading Real Estate company with numerous projects underway across the country.

We are committed to develop world class Real Estate infrastructure in tier-I,II &III cities.

Core Strength — Commitment to Quality Excellent Execution & Technical Capabilities

— Integrated Marketing Team

— Futuristic Strategies

— Tie-ups with National & International Consultants like HOK of US, Arcob, Synergy, R K Associates, Gautam & Gautam Associates

— Strong IT background (CRM, SAS [Sales Accounting System], ERP)

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Era E-Zone Limited

Incorporated in 1992, as Era Financial Services, this company was rechristened as Era E-Zone (India) Ltd in 2006, representing the entertainment and hospitality arm of Era Group.

Era E-Zone has been conceptualized with the single-minded objective of addressing the entertainment and recreation needs comprising cinemas, food courts, hotels & resorts and facility management.

Era E-Zone will be one of the few to pioneer the delivery of a complete entertainment solution (multiplexes and food courts) in the fast maturing and evolving cities & towns in the first phase.

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EMD (Equipment Management Division)

Crawler Crane (250 tonnes)

Hydraulic Piling Rig Bituminous Plant Boom Lift Crawler Crane (150 tonnes)

Cold Milling Machine

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T&D (Transmission & Distribution)

100% subsidiary of Era Infra Engineering Ltd.

Engaged in the EPC business of power Transmission and

Distribution

Tower Manufacturing Plant under execution

Providing the entire range of services including Design &

Engineering

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Era Business School

A future-centric globally-oriented educational institution nurturing the leaders of tomorrow

PGDM Program with 120 intake offering specialization in Marketing, Finance, Human Resource, International Business, Operations Management ,Information Technology & Entrepreneurship.

State-of-the-art campus in Dwarka sub-city of New Delhi

Equipped with modern IT labs, Communication Labs and Knowledge Resource Center

Highly qualified faculty with rich industry experience which is widely networked with the leading institutions of the country and abroad.

Global teaching practices to hone the skills of youngsters in line with the domestic and the global market environments

Emphasis on quality placements

Management development programs (MDP’s) for the working executives & mangers brings the corporate professionals to the campus.

An ISO 9001:2008 certified Business Institute.

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Era Landmarks Limited

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Corporate

Era Landmarks – Management Team

CEO Sanjay Chawla

Head - PC Alok Khanna

Head – Marketing Vikrant Singh

Head – BD Praveen Kr. Sharma

Head CMG Sumit Bharana

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A rank holder Civil Engineer from REC, Srinagar, University of Kashmir. Alok has more than 23 years of rich experience in Construction and Real Estate Industry.

Sanjay is a Civil Engineer from IIT Delhi with MBA from FMS, Delhi University. He has Executive Management Certificate program from Harvard Business School and is also Six Sigma Trained. He has a rich experience of over 25 years in Real Estate, Operations, Project Management, Retail and Facility Management

Captain of the Indian Army, Vikrant is a MBA from RMIT, Australia. He has more than 25 years of experience at senior positions in reputed organizations. He is heading the Marketing & Sales department of ELIL.

Core Management Team

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Industry Perspective

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Indian Real Estate – An Overview

The Indian Economy has shown great resilience during recent economic upheaval

Current GDP growth around 8.8%

In Purchasing Power Parity terms, India ranks 4th in the world

The Real Estate sector is growing in tandem with the economy

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“India’s Urban Awakening”

Faster Urbanization

– India’s population will reach 1.47 billion with

– around 40% urbanization by 2030.

The key to India’s growth will be its growing Middle

class population

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India’s Urban Spread

India’s scale of urbanization will be immense: – India will have 68 cities with

population more than 1 million, 13 cities with more than 4 million people and 6 megacities having population more than 10 million residents !

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Per Capita Increase

India By 2030 590 Million people will live

in cities, nearly twice the population of the

United States today

From an average per capita income of

`35,000 to `1,36,000 by 2030

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Indian Real Estate

Except for very few established players, the Indian Real Estate and Property Development Industry was so far predominantly unorganized.

The Real Estate sector in India till recently was characterized by:

– Lack of transparency

– Disregard for regulatory compliance

– Non-traditional funding

– Primitive construction techniques

– Varying statutory levies at different rates

These issues are undergoing a sea change and are being addressed seriously from a regulatory perspective by the Govt. of India and other

statutory bodies.

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Indian Real Estate: Growth Potential

Rising Income level

Faster urbanization

Nuclear family and younger population

Growing middle & upper class

Shift in consumer preferences

Increasing mortgage penetration

Residential Hotels

Shortage of quality hotel rooms

– Increase in tourism

– Increase in business travel

Shortage of quality commercial place

Hot destination for Outsourcing demand driven by IT / ITES

Commercial – Office Space Commercial - Retail

Rising consumerism

Retail, Hotels and entertainment spaces are growing at phenomenal rates. Example: Knight Frank ranked 5th in India in the list of 30 emerging retail markets

Growing share of organized retail

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Strategy Overview

Marketing Strategy: – Large investments in creating a positioning and Brand across print electronic and

outdoor media

– Global reach through active alliances in Diaspora markets and participation in Global events.

– Competitive pricing vis-à-vis features and product quality.

– Pull and push strategies for sales, incentivized

– Full fledged CRM activities to ensure retention and repeat customers

– Use of technology for executing above

– Recommendatory positioning with leading Housing Financial Institutions

Product Strategy: – In any development position the first phase as a “deterministic product”

– Sizes and features to align to well researched market trends

– Include full life cycle features such as facility management services, warranty etc.,

– Green and Efficient spaces for Commercial & Residential.

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Segments &Products

Master Planned Integrated Residential Township and attendant Infrastructure

Apartments, Group Housing

Commercial

Develop, Lease, Sell

Built to suit, customized, multi- tenanted

Develop, build infrastructure

Well Planned mix of Shopping Mall, Hypermarket, Entertainment, Multiplex and multicuisine restaurants

Develop High end Star Hotels

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Era Landmarks – Project Details: Integrated Townships

Aspen Garden, Meerut: – 1.22 Mln Sq Ft

Gardenia Estate, Meerut: – 1.26 Mln Sq Ft

Laurel Garden-1, Sirsa – 0.56 Mln Sq Ft

Laurel Garden-2, Sirsa – 0.67 Mln Sq Ft

Era Green World, Palwal – 1.53 Mln Sq Ft

Era Green World, Bhadurgarh – 1.14 Mln Sq Ft

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Era Landmarks – Project Details: Group Housing

Redwood Residency, Sec-78, Faridabad

– 0.99 Mln Sq Ft

Aster Court, Jaipur

– 0.49 Mln Sq Ft

Divine Court, Sec-76, Faridabad

– 2.52 Mln Sq Ft

Divine Court,Sec-5,Palwal

– 1.37 Mln Sq Ft

Sec-68,Gurgaon

– 1.99 Mln Sq Ft

Sec-86, Gurgaon

– 1.13 Mln Sq Ft

Sec-103, Gurgaon

– 1.64 Mln Sq Ft

Kengeri, Bengaluru

– 6.34 Mln Sq Ft

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Era Landmarks – Project Details: Commercial

IT Square, KP-III, Greater Noida

Business Park, Bengaluru

Era Mall, Meerut

IT Park, Greater Noida

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Era Landmarks – Geographical Presence

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Era Landmarks – Completed Projects

Aspen Garden, Meerut

Villas Plots Row Houses

Few plot owners commenced construction

Gardenia Estate, Meerut

Villas Plots Row Housing

Era Mall, Meerut

Multiplexes Food Courts Key Brands

Liberty Reebok Catmoss Haunted House Chunmun & many more..

Laurel Garden, Sirsa

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Era Landmarks – Projects Under Development

Skyville - Gurgaon 68

High Rise Apartments Based on Sohna Road 2 Bedroom apartments with a

1350 sq ft area 3 BHK with a super area of

1850 sq ft

Gurgaon 103

Located at the upcoming 150m wide Northern Express-way

15 minutes drive to KMP expressway

Based on sector road 20 min ride from IGI airport

Arena, Bengaluru

On Mysore road & NICE corridor

Easy access to airport

Well connected to Central Business Centre

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Era Landmarks – Near Future Planned Projects Under Consolidation/ Licensing

South India

Bengaluru Chennai Hyderabad

Maharashtra

Mumbai Pune

Delhi/ NCR

Delhi Gurgaon Noida

Focus is on Metro, Tier-1 cities Planning more projects in Gurgaon, Down South (Bengaluru, Chennai, Hyderabad) ,Mumbai, Pune,

Delhi/NCR

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Summary ERA properties has the strategic advantages,

the required land banks and the necessary

management and execution capabilities which

are all strong positives to fully realize its

business plans.

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Thank You