BRAND MISSION

WE DESIGN SHOES

FOR INDIVIDUALS

TO EXPRESS THEMSELVES

YOU make a personal statement

#DAREWITHUS

“KRUZIN is one of the first global sneaker brands with a girlboss. Let’s face it, the sneaker world has traditionally been a fraternity. I’m not playing the gender card, but it feels good to be one of the women who is making a significant contribution to the sneakers of our time. That’s a milestone.” - Alessandra Gold

BRAND DNA

BRAZILIAN BORN

AWARD-WINNING

STYLE VISIONARY

#SNEAKERQUEEN

BRAND PROMISE

LUXURIOUS DETAILS

URBAN BOLD DESIGN

EXPECT THE UNEXPECTED

#URBANLUXURY

#CHANGINGTHEGAME

BRAND HERITAGE

DESIGNED IN MIAMI

DEVELOPED IN TAIPEI

DESIRED GLOBALLY

#KRUZINEVERYDAY

BRAND LIFESTYLE

EVERYONE

EVERYDAY

EVERYWHERE

INDIVIDU

AL

LUXURY

URBANTRENDSETTER

CREATO

R

INFL

UEN

CER

KRUZIN trendsetters are global

individuals and decidedly urban.

They push cultural limits and break

down borders in real time, like never

before.

KRUZIN creators are makers of

individual luxury. They have

exceptional standards and simply

won’t settle for less.

KRUZIN influencers live in urban

environments and jetset in luxury.

They feel their best in a shoe that

takes them further and reflects their personal style.

KRUZIN is INDIVIDUAL URBAN-LUXURY

BRAND IDENTITY

INDIVIDUAL

URBAN

LUXURY

KRUZIN

TRENDSETTERS

BREAK THE

MOLD

Michael HeverlyFashion Model, SkateboarderAmerica’s Next Top Model 2016

KRUZIN

CREATORS

ARE ORIGINAL

Lisu Vega Visual Artist & Fashion DesignerWinner of Eastern Airlines Design Competition

KRUZIN

INFLUENCERS

ARE WORLDCLASS

Harlem YuPOP Icon & Host of The Voice, ChinaTaiwan Golden Melody Award-winning singer-songwriter

2008TECHBumpzer 2009

USABoston

KRUZINMASCOT2010 2011

USAMiami2012

MIAMIARTSERIES2013

RODY

2014

DARE DEVIL 2015 JANSPORT VOGUE

TAIWANTaipei

TECHAir Cruise

ALESSANDRA GOLDCreative Director

HARLEM YUBrand Ambassador

TECHRubber Spikes

CHINAShanghai

BRAZILCuritiba

2016 POP-UP’SFASHION WEEKMiami

EMERATESDubai

COMPANY

TIMELINE

Harlem Yu Collaboration

RODY Collaboration

JANSPORT Collaboration

ZIPPER

PONY

STITCHING U-ICON FRINGES LACES

HEEL PAD EMBROIDERY RUBBER SPIKES PRINTS LOGO

ULTRALIGHTWEIGHT TEXTILE HEEL MOLD LEATHER

EMBELLISHMENT

BUMPZER ELASTIC

ANATOMY OF KRUZIN

ALWAYS LOOK BACK

FIND YOUR SOLE MATE

DON’T TIPTOE AROUND STYLE

CHROME

MIAMI DECO

BLACK & WHITE

RED WHITE & BLUE

KRUZIN MINI

MiamiUSA

TaipeiTAIWAN

ChengduCHINA

Hong KongCHINA

NanjingCHINA

TaichungTAIWAN

ShanghaiCHINA

BeijingCHINA

STORES

One shoe can

change your life

PRESS

We march to the

beat of our own

hearts

PUBLIC FIGURES

Change the game