Canara Bank –

Mobile Banking TVC

TVC opens on a young girl at her aerobics class while a guy in a bank suit

(much like a guy dressed in a banana suit) next to her struggles to keep up

with the vigorous workout.

He has the words ‘Koi Bank’ written on him.

He emulates each one of the girl’s actions, as she performs them.

He stretches, twists and hurts his back as he attempts to copy her actions at the

workout session.

Next we see the same girl running to catch a moving bus, she jumps

and gets on. But the guy in the bank suit gets left behind.

After which, he bends down and places his hands on his knees,

as he pants and gasps to catch his breath.

Now we cut to the guy in the bank suit, sitting on the couch next to this same girl, who is

now texting from her phone. It appears to be late at night and the guy in the bank suit is

struggling to stay awake.

At this point, we see her type into a search engine as she thinks to herself:

Can I find a bank which will keep up with me 24/7?

Which bank can keep up with me 24/7?

She sees a lot of results throwing up Canara Bank’s name.

The girl (speaks to herself): Hmm...it appears, with Canara Bank, I Can.

VO: Banking that keeps pace with your needs.

Welcome to Mobile Banking with Canara Bank .

VO: Because with Canara Bank, it’s not just banking.

It’s CanBanking.