kinz

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Group 18 Eric Bristol, Kevin Cuozzo, Scott Holz, David Lyman, Sailaja Patibandla, Andrea Sexton kinz

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kinz. Group 18 Eric Bristol, Kevin Cuozzo, Scott Holz, David Lyman, Sailaja Patibandla, Andrea Sexton. Customer Pain/Need. Company Overview/ Business Mission. Handout cards - PowerPoint PPT Presentation

Transcript of kinz

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Group 18Eric Bristol, Kevin Cuozzo, Scott Holz, David Lyman, Sailaja Patibandla, Andrea Sexton

kinz

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Customer Pain/Need

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Company Overview/ Business Mission Handout cards Skinz mission is to become the

leading purveyor of interactive footwear that encourages the active participation of its wearers in its design and dissemination primarily through the Skinz’ website, kiosks and social networking venues. Through direct customer input our products and offerings will stay on the cutting edge of tween and young teen fashion.

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Shoe and Skin Prototypes

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Target Market

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Customer Interfaces

Mall Kiosk

Skinz

Website

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Design

Doormat

Core Processes/Systems

Rapid “Design to Doormat”

Insights from data

Customer communities

ViralMarketing

3rd Party relationships

Eye-popping designs

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Forecasting Method

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Revenue Forecast

Year 1 Year 2 Year 3 Year 4 Year 5 $-

$20,000,000

$40,000,000

$60,000,000

$80,000,000

$100,000,000

$120,000,000

ConservativeMidrangeAggressive

Year 1 Year 2 Year 3 Year 4 Year 5 $ 266,893 $ 1,831,197 $ 5,996,400 $ 12,591,600 $ 32,227,500 $ 533,785 $ 2,898,767 $ 12,591,600 $ 25,782,000 $ 52,761,600 $ 800,678 $ 3,441,028 $ 18,887,400 $ 52,453,800 $ 97,106,400

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Offering

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Development PlanTalking Points• Hire Designers & Engineers• Select Manufacturer

• Prototyping• Select IT Team

• Orders, CRM, Website, & Analytics• 2 Test Kiosks – Boston metro• Marketing – Local, Online• Outsource – Legal, HR, payroll

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Critical RisksTeamCompetitionAdoption patterns

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Questions

The Skinz team