Keynote Address @ The Forrester Sourcing & Vendor Management Forum in Las Vegas - May 2012
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Transcript of Keynote Address @ The Forrester Sourcing & Vendor Management Forum in Las Vegas - May 2012
Now that the world is already flat, and it looks more and more like “The Wacky
Races”, what happens to my innovation strategy?
Robert Janssen
1) How the globalization process continues to influence the innovation process?
2) What are the new challenges brought about by globalization and the flattening of innovation?
3) How does globalization makes the mandatory need for the corporate structure build true international DNA?
4) Cultural connections of Innovation: The road for survival.
Key Points
To succeed, companies need to see innovation not as something special that only special people can do, but as something that can become routine and methodical, taking advantage of the capabilities of ordinary people
Things we know or have heard about innovation
From the instant someone devises a solution or a product, its journey to the market (or oblivion) is a matter of making connections, again and again. Managing these interactions is the crux of building an innovation organization.
Things we know or have heard about innovation
The innovation process can only happen when people do that simple, profound thing -- connect to share problems, opportunities, and learning. To put it another way, anyone can innovate, but practically no one can innovate alone.
Things we know or have heard about innovation
To promote continuous innovation within the organization, you need to systematize, manage, measure, and improve this social process to produce a steady stream of innovations -- and the occasional blockbuster. Innovation is not a mystical act; it is a journey that can be plotted, and done over and over again.
Things we know or have heard about innovation
Dean Kamen – FIRST LEGO League
Video 1 on innovation
http://youtu.be/BAjoeyXOdjo
The best innovation is the one that solves human-centric problems, not machine-centric problems. Innovation is to, in the end, find problems that are worth solving and are able to improve the quality of the lives of people
But what is the best innovation?
3 M - Brazil
Video 1 on innovation
http://youtu.be/l4Gf-goPVl0
Contrary to the
expectations of many
experts, the current
economic downturn is
spurring companies into
becoming more
international
What are we discovering about globalization and the current financial crisis today ?
Effective cross-border
communication and
collaboration are becoming
critical to the financial
success of companies with
international aspirations
What are we discovering about globalization and the current financial crisis today ?
What are we discovering about globalization and the current financial crisis today ?
What are we discovering about globalization and the current financial crisis today ?
Most companies still seem
not to understand the total
overall cost of not seeking
to improve the cross-border
communication skills of
their employees, is
enormous.
The Cultural & Communications Divide ?
And yet, most
organizations are
not doing enough to
address this
challenge
The Cultural & Communications Divide ?
Misunderstandings rooted
in cultural differences
present the greatest
obstacle to productive
cross-border collaboration
and foster innovation
The Cultural & Communications Divide ?
The Cultural & Communications Divide ?
The Cultural & Communications Divide ?
The Real Cultural Melting Pot
The “multinationalcults”
Video 3 on innovation Bill Clinton and proposition 87
The business innovation that matters
http://www.kauffman.org/research-and-
policy/globalization-of-innovation-and-
entrepreneurship.aspx
BugBrasil
An innovation that matters for everyone
Video 2 on innovation
Chief Almir from the Surui Indian Tribe in the Amazon Forest
An innovation that matters for everyone
http://youtu.be/fLdPzusUf5c
Why Brazil ?
World’s 6th Largest Economy World’s 8th Largest IT Market Investment Grade - Fitch / S&P Political and Economic Stability Cultural Compatibility World-Class Infrastructure Timezone - Nearshore Government Incentives Rule of Law
Highly Skilled Labor Pool Industry/Business Expertise Favorable Labor Costs High Productivity Levels Low Turnover Rates Low Rework Levels – Higher Quality
Favorable Total Costs
Safe Harbor with Favorable Total Costs (Value, Productivity, Quality, Risks)
Favorable Biz Environment Favorable TCO and Quality
So if you want to reach higher grounds
Check out Brazil as it’s taking off !
And has been open for innovation !
Robert Janssen www.brasilitplus.com Blog: www.brasilexportati.com Twitter: robertfjanssen
Thank You !