ISAP Indian Society of Agribusiness Professionals

Andhra Pradesh•Assam•Chhattisgarh•Gujarat•Haryana•Himachal Pradesh•

Jammu & Kashmir•Jharkhand•Karnataka•Madhya Pradesh•Maharashtra•Orissa•

Punjab•Rajasthan•Uttarakhand•Uttar Pradesh•West Bengal•

1500 Villages, 49 Blocks, 30

»

Districts in 17 States

At a Glance.... . . on the Path of Rural Development!

ACCOMPLISHMENTS

OUTREACH

STATES

www.isapindia.org

Mobilized & transformed lives of more than 1.25 lakh farm families.

» Provided Entrepreneurship Development training to 4351 agri-graduates and 1535 of them have set up and running their

» Trained 8531 BPL rural youth on vocational skills and 6200 of them are placed

» Satisfactorily answered more than 5 lakh farmer queries through our multi- seater Kisan Call Centre (KCC) in Bhopal (MP) and Gulbarga (Karnataka)

» Successfully planned and set up two 50 bedded rural hospitals in West Bengal

» Successfully running multi-seater health helpline in Lucknow (Uttar Pradesh)

»

»

Set up 26 water treatment plants for village drinking water supply schemesInstallation of 12.5 meters high mast light systems in 16 locations in the state of Kerala

1

successfully ventures

» Certified more than 468 agri-graduates under India Certified Crop AdviserProgram

And present 2 lakh house farm.

OUR INTERVENTIONS

Information & Communication Technology (ICT) in AgricultureSustainable livelihoods though agriculture & allied sectorsValue Chain & Farmer Producer OrganizationsAgricultural Nurseries and Vermi-compostIndia Certified Crop Adviser (CCA) Program

SustainableAgriculture

www.isapindia.org

Installation of High Mast Lighting System Public Utility

2

RuralHealthcare

Rural HospitalsHealth HelplineMedical Camps

Safe drinking water

Multiple use services

Watershed managementLow cost micro-irrigation

WaterManagement

SkillDevelopment

Vocational TrainingSkill, Entrepreneurship Development Program (EDP)

Dairy & AnimalHusbandry

Dairy FarmingArtificial Insemination (AI) CentersLivestock Management

Dairy & Animal

About us

ISAP, a not-for-profit organization incorporated in 2001 under Section 25 of the Indian Companies Act, was conceived with the aim to foster and sustain resource development and livelihood enhancement for rural communities. ISAP has a dedicated full time staff of more than 200 people across 25 field offices in more than 17 states.

Having worked for more than a decade in agriculture development, ISAP, expanded the domain strengths to contribute towards holistic rural development. This meant working to address the need to enhance productivity of the rural population for sustainable livelihoods and empowerment. We determined rural health and skill development to be the most critical intervention areas in this context. ISAP today assesses challenges and constraints faced by the poor and marginalized communities and designs need-based initiatives for rural communities under domain areas: 1. Agriculture Development & Institution Building for Farmers

2. Rural Healthcare

3. Skill Development

4. Water Management

5. Dairy & Animal Husbandry

6. Public Utility

The agriculture thematic areas covered by ISAP include ICT in agriculture, value-chains, water management, entrepreneurship development, dairy and animal husbandry, training and agriculture end to end solutions for the rural communities. We work with more than 200,000 farming families at any point in time in 15 plus states and have 25 field offices for implementation of our various projects. We have several innovative interventions like running a state level Kisan call centre (KCC) for farmers of Madhya Pradesh, Community Radio Station at Sironj (MP), and Entrepreneurship Development Centers for Govt of India at 10 locations. In addition, we implement end to end agriculture projects in Rajasthan, Madhya Pradesh, Maharashtra, Gujarat, Karnataka, Andhra Pradesh. We are in the process of setting up 4 radio stations in Rajasthan and scaling up our agriculture development activity to all states. We work with multiple Departments in the Govt of India as well as several state Governments.

We have been intervening in the Rural Healthcare space since 2009 and our vision is to build, promote, develop and manage healthcare facilities and resources in order to achieve equitable and holistic healthcare across India. The priority areas are establishing elderly care support services, skill development in healthcare sector, consultancy services for various healthcare organizations, preventive and public health. We have done more than a dozen medical outreach camps and have constructed two 50 bedded Community Health Centres. We have installed more than 26 village level arsenic purification units. We have also set up Tele-health centers in Lucknow ,UP and in Gulbarga, Karnataka amongst other activities. We are scaling our work in Drinking Water as well as in Community Health Centre space.

In the Skill Development thematic area, we are working in rural areas in providing employability training in vocational skills including self-employment opportunities for training, placement and mentoring of rural youth. We have tied up with a significant number of corporates for the placement of the trained candidates. We are working in this area with the Ministry of Rural Development and with CSR funding from various corporate.

www.isapindia.org3

Our Leadership

4www.isapindia.org

4www.isapindia.org

Dr SA Patil (Chairman)

An eminent agricultural scientist and educationist, Dr Patil is Chairman, Karnataka Agriculture Mission. Dr. Patil has earlier been Director of the Indian Agricultural Research Institute. Before joining as Director, IARI, Dr. Patil was the Vice-Chancellor of the University of Agricultural Sciences, Dharwad (2000-2006). Dr. Patil holds B.Sc Honours and M.Sc degrees in Agriculture and Ph.D- Genetics and Plant Breeding. Dr. Patil developed a total of 16 hybrids and high yielding varieties in important commercial crops, namely, cotton, groundnut, niger, sunflower and castor. A cotton hybrid Varalaxmi (DCH-3) developed by him was the world's first inter-specific long staple cotton hybrid. Dr. Patil is a life member of 25 agricultural scientific periodicals of international, national and state levels. He has guided a number of M.Sc. (Agri.) and Ph.D students. He has 299 publications to his credit. Dr Patil served as Chairman/Member in 50 organisations concerned with agricultural teaching, research, extension, development and administration. He is a recipient of several international, national, state and university awards.

Sunil Khairnar ( Founder & Vice Chairman)

B.Tech (Agriculture), PGDM (IIM Ahmedabad). Over 20 yearsof experience in Agri commodities trading, animal feed husbandry, input sourcing and consulting services. Conceptualized and Cofounded Indian Agribusiness Systems Pvt Ltd (www.agriwatch.com) in March 2000. Promoter of three social enterprises (ISAP, ISKIP and ISHP) spanning across agriculture development, vocational skill development and rural healthcare. He was one of the founder members of Rural Marketing Association of India (RMAI). He was also, associated earlier as Director with private entities like National Bulk Handling Corporation(www.nbhcindia.com), Mission Biofuels and was elected to board of Directors of International Food and Agribusiness Management Association for2010-11. He is a Director in Global Healthcare Systems Pvt Ltd (www.ghspl.in), which aims to create one of the largest healthcare delivery systems in the world.

Sudarshan K. Suryawanshi (Chief Executive Officer)

B.Tech (Agri), MTech (IIT, Kharagpur). Over 20 years of experience in agriculture and rural development, water resource management, Micro-Irrigation, Marketing, Supply Chain and Small Enterprise Development, International Consulting and Training. He has worked with nonprofit development sector and also with for profit private sector. His work in micro irrigation gave him exposure to agriculture in Afghanistan, Bangladesh, Burkina Faso, Cambodia, China, D.R. Congo, Egypt, Eritrea, Ethiopia, Ghana, Guatemala, Honduras, India, Kenya, Kyrgyzstan, Mexico, Mozambique, Myanmar, Nepal, Nicaragua, Nigeria, Tanzania, Vietnam, Zambia and Zimbabwe.

Dr. S. Chandra (Director - Agriculture Extension)

A former Director of ICAR’s Indian Institute of Pulses Research, Kanpur and a former ADG-PIM (ICAR),. He was a Rockfeller Fellow during doctorate and a Post Doctorate Fellow at IARI and University of Illinois, USA, respectively. An agriculture scientist from green revolution era, he developed wheat varieties, pearl-millet hybrids and chickpea varieties. He has experience of international collaborative research with Universities in Australia and USA, and with CGIAR Institutes like CIMMYT, ICRISAT and ICARDA. He was Director of a leading Seed Company specializing in hybrid rice, hybrid vegetables and tissue culture. He also worked as Secretary General of Indian Maize Development Association at PHD Chamber of Commerce and Industry. Livelihood improvement and value addition /value chain development for backward and forward linkages of farmers towards sustainable agriculture are his forte.

BOARD OF CONTENT

www.isapindia.org5

Vikas M. Kardile

B. Tech (Agriculture Engineering), MBA (IIM, Ahmedabad). Over 19 years of experience in Agriculture Commodity Trading, processing and supply chain management. Heading Shantikunj Solvent ltd, a solvent extraction plant with annual turnover of INR 100 crore, as a profit centre. VP of Rajaram Solvex Ltd, another solvent extraction plant of oilseed with annual turnover of INR 125 crore. Co-promoter of India’s leading agribusiness portal (www.agriwatch. com) and agribusiness trade Research Company.

Other Key Personnel

Dr. Anuradha Sunil (Head - Rural Healthcare Services) Dr. Anuradha Sunil is a member of the Royal College of General Practitioners (MRCGP) of the United Kingdom (UK) and holds a Diploma of the Faculty of Sexual and Reproductive Health (DFSRH). She has over 15 years of work experience in healthcare in India and abroad. She has worked with the state governments of Delhi and Tamil Nadu. She has managed large clinical and administrative teams during her tenure. She has significant experience in competitive bidding, strategic planning and implementation of health projects. She has also been involved in successful mergers and acquisitions of GP Practices in the UK. Anuradha’s areas of interest include working towards equitable healthcare, designing and implementing innovative healthcare models, and skill development in health. She is in charge of the health helplines run by ISAP from Lucknow & Gulbarga along with all other rural healthcare activities.

(Director)

» Information & Communication Technology (ICT) in Agriculture

» Sustainable Livelihoods Though Agriculture

» Value Chains & Farmer Producer Organizations

» Agricultural Nurseries and Vermi-compost

» India Certified Crop Adviser (CCA) Program

Sustainable Agriculture

Information & Communication Technology (ICT) in Agriculture

India has 278 million farmers, who are actively engaged in agriculture. There are 0.12 million extension workers to provide technical support to the farmers. It is a huge task to reach each and every farmer by extension workers and use of ICT in agriculture becomes imperative. ISAP is one of the pioneers in India to use ICT in agriculture through Kisan Call Centres, Community Radio Stations and mobile telephony services.

The Kisan Call centre is a good application of ICT in agriculture. It uses Open source software. Experts answer farmer queries on best agronomic practices and pest outbreaks. These queries are analysed and if there is any endemic, timely advice can be beamed by the state agencies through TV, radio etc.

KCC, Bhopal was set up with support from Govt of Madhya Pradesh in 2008. It has answered 5,00,000 queries during 2008 - 2011. Increasing queries every year shows the relevance of KCC and its popularity among the farmers. Advance MIS system captures entire milieu of advisory services provided and at the same time provides backend data support to the knowledge workers.

The Domain Experts answer calls related to agriculture, market prices, weather forecast, govt schemes etc.

KCC received Manthan Award South Asia in 2009-10 under category e- Enterprise & Livelihood

KISAN CALL CENTER (KCC ), BHOPAL

www.isapindia.org6

COMMUNITY RADIO STATION (CRS) - KISAN VANI 90.4 MHZISAP established a community radio station for farmers at Sironj, district Vidisha in the state of Madhya Pradesh. This is the first such CRS set up for farmers by an NGO in India.

ANIMATION CLIPS FOR GOOD AGRICULTURE PRACTICES It is observed that farmers are more keen to adopt new technologies by seeing, Videos can be one of the tools to persuade farmers for adoption of new technology and animation clips can have strong impact in stimulating interest of farmers.

Collaboration with SAWBO (A University of Illinois-based program) to develop audio-visual •content that will be delivered to farmers in rural India.

To deliver the latest scientific technology •in crop management to farmers across rural India using low cost, audio clips and also high quality 3D animations.

Farm Clips of 2-3 minutes Videos •compressed in the format that can be run in low cost mobile handsets.

These videos can be transferred to •another mobile through blue-tooth technology.

Salient features of CRS• Broad casting to farmers with in radius of 25 kms

• Dissemination of use ful and scientific information by Agricultural experts and there is“Phone In Programmes” with experts.

• More than 50,000 farmers access information aired by Kisan Vani through radio,transistors and cell phones

• Provides an active forum for local community to raise / discuss their agriculture,economic and social issues

• Provides platform to local artists to showcase their talent

7www.isapindia.org

Soil health and pulses productivity enhancement program for livelihoods in North Karnataka - Funded by OCP, Morocco

Duration - 2010 - 2014

Project objectives:

Soil Fertility Improvement•

Improved Productivity of Pulses •

Livelihood Support to Farmers•

3 Districts - Gulbarga , Bidar, Raichur

6 Blocks - Bhalki, , Aland Basva Kalyan

Afzalpur, Cheetapur,Raichur

THROUGH PUT OUTPUT

Soil sampling and testing•

Soil Health Cards Quality •Seeds

Water harvesting•

Nurseries •

Plant Nutrient •

Input Supply Chain•

Method of sowing•

Crop Geometry•

Nutrient Fertility •

Water Management•

Farm mechanization•

Plant protection•

Field Demonstration •

Farm Advisory using ICT•

Training in GAPs•

Post harvest management•Market Linkages•

Value addition through •post-harvest processing at farm levelPromotion of farmer•Institutions

farmers impacted – 30,000 farm families

ISAP helped farmers in setting up three mini pulses processing mills at Gangapur and Siddheshwar Village (Afzalpur Taluk) and in Tadkal village (Aland taluk) (Photos of Dall Mill).

Sustainable Livelihoods Through Agriculture - ISAP BIDAR PATTERN

ISAP Bidar pattern for pulses cultivation was developed while implementing soil health and productivity enhancement program for north Karnataka, funded by OCP Morocco. It aims at improving the productivity of pulses in northern Karnataka through innovative model of input-throughput- output encompassing soil health, quality seeds, crop geometry, sowing techniques, plant nutrients, post- harvest and market linkages.

INPUT

Karnataka, India Invited by O CP at the First Global Food Security Forum Held at Rabbat, Capital of Morocco.

Three Project Farmers From

www.isapindia.org8

Sustainable Yield Initiative – Project SHARE- Funded by Monsanto India

Crops covered Area covered Blocks covered

CottonAmravati in Maharashtra Districts and Adilabad in Andhra Districts Pradesh

Amravati -6Adilabad – 8Bundi – 3Bhilwara-6

Total 1050 villagesCorn Bundi & Bhilwara Districts in

Rajasthan

farmers impacted — 1,00,000 farm-families

Accolades

• Sustainable Yield PledgeAwards for Seed cum Fertilizer Drill

• Project SHARE was adjudgedbest project under “Produce More” category by Missouri House of Representatives.Missouri Award For grow more Category

Farmers’ Groups

as Agents

of Change

Forward and

backward linkages Infrastructural

development and back-up

Sustainable Livelihoods through Agriculture - Project SHARE

Project Duration: 4 Years – 2009 to 2013

, is an end-to-end agriculture project aimed at increasing the income of corn and cotton growers in Andhra Pradesh, Maharashtra and Rajasthan. 10,000 farmers are enrolled under the project and are divided in 400 groups across 22 blocks in the above three states. ISAP uses the integrated tool of Input, Throughput and Output for sustainable yield enhancement. It involves providing technologies & services on Input side of the farm, technologies and services for the farm production and market linkages/value chains on Output side. These 10,000 farmers become agents of change and impart knowledge and skill to their fellow farmers.

Project SHARE

Formation of Groups

Imparting technical

know-how

9www.isapindia.org

An Initiative of Small Farmers Agribusiness Consortium (SFAC), Ministry of Agriculture, Government of India, and State Agriculture Departments

Project duration : 2011 – 2013 (Pilot) No. of farmers : 25,041

FPOs under the National Vegetable InitiativeMaharashtra (Nashik & Pune districts) – 4,250 farmers •

Rajasthan (Jaipur district) – 5,000 farmers•

FPOs under Pulses scheme Andhra Pradesh (Adilabad district) – 4,666 farmers •

Karnataka (Bidar district) – 5,625 farmers•

Rajasthan (Jaipur district) – 5,500 farmers•

Farmer ProducerOrganisations

Sustainability through farmer producer

enterprises

Farmer Groups

Project Farmers

PROMOTION OF FARMER PRODUCER OR GANISATIONS (FPO) Goal - To improve the production, productivity and profitability of small farmers in the country

ObjectivesOrganize farmers crop-wise •

Foster technology penetration•

Improve productivity•

Enable improved access to inputs and services•

Increase farmer incomes•

Strengthening Sustainable Agriculture based livelihoods.•

Value Chains & Farmer Producer Organizations

www.isapindia.org10

Smallholders typically divide their plots into different crops: rain fed cereal crops, vegetables •and cash crops, depending on availability of water. But land holdings are getting smaller with increasing population and there is constraint on land being utilized for seedling production.

•

ISAP has been setting up agricultural nurseries and Vermi-compost through its projects and •has collaborated with government organization to set up nurseries at 160 locations all over the country.

Agricultural Nurseries and Vermi-compost

11www.isapindia.org

In order to cultivate multiple crops in a year farmers need planting material and FYM (Farm Yard Manure) readily available at the start of the season. To avoid glut in the market they need to plan their crops well in advance. Slight changes in the production and harvest schedule can benefit the farmer immensely.

success story

success story

“TAKE OWNERSHIP AND SHARE BENEFITS” A REVOLUTION BY MECHANIZATION !

Jamuna Lal (52) is a •maize farmer of Bhilwara district in Rajasthan with 4 acres of land.

•

Under project SHARE, •Jamuna Lal improved his cultivation practices.

He used improved seed-cum-fertlizer drill developed by ISAP •for sowing in order to get optimum number of plants per unit area and used good agricultural practices as advised by project staff.

He was able to harvest 30 quintal of Maize per acre.•

His income has increased from INR 50,000 in 2008-09 to INR •154,000 per annum in 2010.

Success Story

Success Story

“Input-Throughput-Output” mantra for small farmers.

Mr. Mohd Abdul Latif small farmer •from Village Boganhalli, Afzalpur block, Gulbarga owns 4 acres of land

He had been cultivating Redgram •with traditional technique and was reaping 3-4 quintals per acre.

Under ISAP Bidar Pattern, he used •Input-Throughput-Output introduced transplanting first time for Pigeon Pea.

He got 100% increase in the yield•

He is now getting yield of 7-8 quintals per acre •with inter-crop or relay crop. He has set up red-gram nursery and supplies seedlings to fellow farmers at affordable price.

His annual income has increased from INR 70,000/- to INR 150,000/-•

success story

success story

Success Story

Success Story

and

His best yield was 12 quintals per acre with good quality hybrid seed.

www.isapindia.org12

•

•

•

Single Most Effective Intervention in improving quality of farm Advisory

Increasingly companies using CCA as performance

evaluation tool/ recruitment

Continuous education for updated knowledge of

extension workers

https://www.certifiedcropadviser.org/files/certifiedcropadviser/india/india-registration-form.pdf

MAJOR HIGHLIGHTSCCA Program launched in India in 2010 with collaborative effort of ISAP, IRRI and ASA•

First Open Exam successfully held on 12th December 2010•

Up to March Crop Advisors representing more than 35 agribusiness 2012, 245 •companies from the public and private domain have been already certified in India

Examination held twice a year (March and September)•

India Certified Crop Adviser Program

Registration Form – Download Link

The Certified Crop Adviser Program (CCA) • is a training, evaluation and certification program for agriculture professionals with the objective of strengthening the agricultural extension system of the country. It can help to bridge the gap between lab and the land.

It is very critical to update the existing knowledge of the agri extension workers in order to provide sound farmer advisory. CCA program offers much needed fortification to the existing extension system through continuous education and providing certification at par with international standards.

The American Society of Agronomy (ASA), which has been working for over hundred years towards the development of Agriculture in USA and other countries, runs Certified Crop Adviser (CCA) program in various countries. ISAP has partnered with ASA to create a cadre of skilled agri experts in India in order to provide sound advisory to the farmers and increase productivity.

13www.isapindia.org

» Rural Hospitals

» Health Helpline

» Medical Camps

» Safe Drinking Water

Rural Healthcare Services

www.isapindia.org14

ISAP has been creating low cost infrastructure to deliver health services in the rural areas, where people are generally deprived of quality medical care.

ISAP has constructed 2 hospitals in West Bengal

One hospital has been constructed under MoU with the State Govt of West Bengal.•

Second hospital has been constructed on land donated to ISAP and is being managed by •Glocal Healthcare Solutions Pvt Ltd (www.ghspl.com)

RURAL HOSPITALS

50 bedded facility with separate male and female wards, Operation Theatre, X-Ray Unit, Doctor’s Chambers, USG Unit, Pre and Post Operative Units and other supportive facilities

15www.isapindia.org

RURAL HEALTH HELPLINE

MEDICAL CAMPS

Rural health helpline is ICT enabled & is a modest effort to deliver essential health care advice for the people living in hinterland areas and have no access to regular medical support system.

We are running 2 Contraceptive Helplines for Saathiya and Dimpa programs of USAID in Uttar Pradesh. This is a Multi-Seater Health Helpline at Lucknow (Uttar Pradesh)

Through these helplines, we are providing support to the family planning users from Saathiya and Dimpa network providers. Trained health professionals provide information and answer to basic questions regarding Family Planning, Reproductive Health, Sexually Transmitted Infections, HIV/AIDS to program target groups. They also refer callers to appropriate Saathiya and Dimpa injectable contraceptive service providers in their respective towns. Call centre has handled 1 million calls since its inception in 2007.

(Focus states West Bengal/Orissa/Uttar Pradesh/Bihar/Jharkhand)More than a dozen medical camps have been done with over 35,000 beneficiaries.

ISAP is also running TB helpline called ‘DOTS-Mitra’ in Gulbarga, Karnataka for a Project funded by USAID

www.isapindia.org16

It is estimated that around 21% Indians are affected by water-borne diseases annually. The 195,813 habitations in the country are affected by chemical contamination of water. The major chemical parameters of concern are fluoride and arsenic. To address this problem, ISAP has taken up this initiative of setting up of arsenic and fluoride removal plants in acutely affected areas.

Arsenic is, historically known as poison. Intake of drinking water having arsenic concentration beyond the permissible limit of 0.05 mg/ lit has deleterious effects on human health. In India,the problem of arsenic is most acute in West Bengal besides Assam, Bihar, Uttar Pradesh, Jharkhand and Chhatisgarh. More than 10 % of the total population of the State is exposed to the above risk. Seven of the nineteen districts of West Bengal have been reported to have ground water arsenic concentrations above 0.05 mg/Lit. To address this problem, we have set up arsenic removal plants in the badly affected areas of the country.

Each plant has 2000 liters capacity storage tanks to serve 250-300 families every day. User Committees, each comprising of 8-15 local people as members at each of the locations ensures the effective usage and maintenance of the plant. National Test House’ – an enterprise under the Ministry of Consumer Affairs, Food and Public Distribution has validated the effectiveness of these plants in their ‘Water testing report’.

Arsenic Removal Plants

Safe Drinking Water

26 Arsenic removal plants have been set up in West Bengal

17www.isapindia.org

» Vocational Training

» Entrepreneurship Development Program(EDP)

Skill Development

SGSY SKILL DEVELOPMENT PROGRAM FOR MINISTRY OF

Trades

Agriculture Management•

Pravet Management•

Computer Operator•

Hospitality & house-keeping•

Rural Banking & Insurance

Agro-machinery operator cum mechanic

SKILL DEVELOPMENT PROGRAM FOR PRIVATE & CORPOR ATE

RURAL DEVELOPMENT

Vocational Training

Vocational training program is conducted in below poverty line (BPL) districts. The rural youth from poor households are trained in various agro & non-agro trades for a period of 90 days. Companies from local district/state are contacted for suitable jobs and the trained youths are placed in these companies. One year hand holding support is provided so that placed youths do not go back to their villages.

Under SGSY, ISAP has trained 2500 rural BPL youth and placed 1875 trained youths in commercial companies, banks, schools, cooperatives, dairy, retails stores viz. Cipla, Airtel, ITC, LIC, Apoorti Bazar, Virgo Softech, Basix, Crystal, Bayer Crop Science etc.

SECTOR ISAP mobilizes rural youth in areas desired by private and corporate sector and provides training in non-agro trades such as masonry, carpentry, house-keeping, driving, food & beverages, front office management, tailoring, plumbing, domestic electrical work, electronic servicing, logistics and automotive servicing for jobs and self-employment.

Rural Sales and Marketing•

Warehouse Management•

•

•

www.isapindia.org18

Based on the proposal submitted and our track record in the past Odisha Livelihood Mission had shortlisted ISAP to conduct skill training for placement for rural youth under NRLM program for the same. Following our shortlisting for the same, ISAP signed an MOU with Odisha Rural development and marketing society (called ORMAS), which is the nodal implementing and monitoring agency appointed for the project on the 6th of March 2013.

Under the MOU, ISAP is mandated to mobilize, train and place (minimum of 75% of candidates trained) 1560 rural BPL youth through its various centers in Odisha.

Orissa Livelihood Mission

19www.isapindia.org

Established Agri/Allied Ventures (Up to March 31, 2012)

CentersSuccessful

Agri-ventures

Number of agri-graduates trained

Assam 137 351

Haryana 107 340

HP 102 302

Jammu 61 326

Jharkhand 87 251

Kashmir 47 333

MP 58 166

Nagaland 10 149

Punjab 106 339

TOTAL 715 2624

Types of Business Ventures incubated by ISAP under ACABC program

Input distribution store•Poultry Units•Dairy farms•Mushroom production centre•Veterinary units•Nursery units•Seed production units•Floriculture units•Protected horticulture •production unitsApiculture units•Custom hiring units •Goatry units•Piggery units•Organic farming of vegetables•Fish culture•

AGRI-CLINIC AGRIBUSINESS CENTRE (ACABC SCHEME)

Entrepreneurship Development Program

ISAP is running Entrepreneurship Development Program in 10 states under the aegis of MANAGE. EDP training is provided to unemployed agriculture and allied sector graduates. After training, ISAP provides active hand-holding support to these trained agri-preneurs for the setting up their own business venture.

www.isapindia.org20

success story

success story

Success Story

Success Story

WOMAN AGRI-PRENEUR – MS. AMARDEEP KAURŸ

Ÿ

Ÿ

Ÿ

Ÿ

Ÿ

Amardeep Kaur is agriculture graduate from Punjab. She always wanted to be a entrepreneur.

She joined 2 months of Agri-clinic Agribusiness program run by ISAP centre in Amritsar.She used 10 acres of family land for production of flowers and seeds.

She started cultivation marigold flowers. It took her lot of efforts to convince rest of her family members, who had felt secure and comfortable with crops like wheat and rice.

She earned INR 125,000 from one acre which is four times of wheat income.

She has been able to expand her business further and is now planning to get into export of cut flowers.

www.isapindia.org

scale goat farm, which did succeed.

After his first failure, he had to switch to another •trade. He opened a pesticide shop. His returns from

this shop were very low (INR 5000/month).

He learnt about Agri-clinic & Agribusiness •program run by ISAP. He completed 2 months of training at ISAP Bhopal centre.

After training, he returned to the •Goat farm livestock business, which

turned into huge success due to managerial and financial skills obtained in the training.

•Goat farms in India as well as

Dubai, Nepal, Bangladesh etc.

He has employed 10 •people at his Goat farm and his annual turnover is INR 1.5 million.

Deepak Patidar is an agriculture graduate from JNKVV.

Soon after completing his not graduation, he started a small •

•

AGRICULTURAL ENTREPRENEURSHIP FOR LIVELIHOODS

He is now Connected with

www.ishpindia.org

Gudda is a small village near Jahazpur in district Bhilwara of Rajasthan that was facing severe water •scarcity. Wells were getting dry within 3-4 months after monsoon•ISAP mooted the idea of water conservation through small check-dams.•ISAP invited village community to participate in it as partners•A small check-dam was constructed at an appropriate location with catchment area up to 4 km•upstream.After the rains, about 4000 cubic meter water was stored and wells got recharged up to a distance of •3 kmNow women in the village do not have to walk 2-3 km to fetch water for domestic usage•Farmers are cultivating additional crop in the dry season. It has provided additional income. •

A PATH BREAKING AND EYE-OPENING EVENT IN VILLAGE GUDDA

success story

success story

Success Story

Success Story

» Multiple use services

» Watershed management

» Low cost micro-irrigation

Water Management

water conservation through Anicut - A path breaking event in village Gudda

www.isapindia.org22

www.ishpindia.org

» Dairy Farming

» Artificial Insemination (AI) Centers

» Livestock Management

Dairy & AnimalHusbandry

23www.isapindia.org

Dairy & Animal Husbandry

Dairy farming is a reliable source of livelihood for farmers. To transform livelihood into an opportunity, ISAP has initiated livestock breeding and critical support services, enabling poor farmers to produce high yielding animals at their doorsteps. This includes establishment of artificial Insemination Centers to improve the Genetic Material of the local Cattle and Buffaloes.

Beside this the farmers are also made aware of the importance of Mineral Feeding as feed supplement as the soil of particular region is found to be deficit in certain minerals , which is fed as feed supplement by feeding area specific mineral mixture.

In addition, the farmers are advised through least cost formula feeding practices like ration Balancing Programme and Total Milch Ration etc.

Women SHG are assisted in keeping the Dairy cattle to get sustenance income. In some parts ofthe country Goatary activities are also initiated.

www.isapindia.org24

AWARDSSustainable Yield Pledge Awards for Seed cum Fertilizer Drill•

•category by Missouri House of Representatives.

National Award on E-governance 2007-08 by Government Of India for ICT Intervention•

Most Promising Social Enterprise Award 2002 – Indo –US Knowledge Trade Initiative•

Award winner of the Manthan Award South Asia 2009 for delivery of knowledge based •services in “e-Enterprise and Livelihood”for the Kisan Call Centre.

ACCREDITATIONSRecognized Nodal Training Agency of “MANAGE”, Ministry of Agriculture, Government of •India

Special Consultants’ status with United Nations-Economic & Social Council (ECOSOC).•

ISAP in News

Awards & Accreditations

25www.isapindia.org

Project SHARE was adjudged best project under “ Producer More”

NSDC•

Our Patrons and Donors

www.isapindia.org26

Government of IndiaMinistry of Rural Development (SGSY), GoI, New Delhi•Department of Drinking water and Sanitation, MoRD, GoI•Department of Agriculture and Cooperation (DoAC), New Delhi•National Horticulture Board (NHB), Gurgaon•National Institute of Agriculture Extension Management (MANAGE), Hyderabad•Ministry of Commerce (COC for source certification), GoI, New Delhi•Agricultural and Processed Food Products Export Development Authority (APEDA) •Ministry of Food Processing Industry, GoI, New Delhi•Ministry of Health, GoI, New Delhi•National Medicinal Plant Board, New Delhi•Khadi and Village Industries Commission (KVIC), New Delhi•Department of Science and Technology, DST, New Delhi•

State Governments/DepartmentsGovt. of Madhya Pradesh: Department of Agriculture, Bhopal•Govt. of Rajasthan: Directorate of Agriculture, Jaipur•Govt. of Assam: State Institute of Rural Development, Guwahati•Govt. of Uttar Pradesh, Min. of Panchayati Raj, SPA for PRI Training in the State•Karnataka: University of Agricultural Sciences, Raichur•Maharashtra: YC Maharashtra Open University, Nasik•

International Organizations• Foodand Agricultural Organization, UN, New Delhi• Ford Foundation, NewDelhi• International Federation of Organic Agriculture Movement(IFOAM),Bonn,Germany• Japan Bank for International Cooperation (JBIC), NewDelhi• Microsoft Corporation, Seattle, U.S.A• One W o rld South Asia, NewDelhi• OCP-Morocco

• ICICI Bank• Tata Chemicals• Tata Motors

• Sir Dorabji Tata Trust• OXFAM India• DSCL• Bayer Crop Sciences

• Society for Promotion of Whistle and Development

Partner Organisations• American Society of Agronomy, Madison, WI,USA• International Rice Research Institute, Manila• State Institute of Rural Development, Guwahati, Assam• National Productivity Council (NPC), Delhi• Multi Commodity Exchange (MCX), Mumbai, Maharashtra

List of Important Clients & Donors

27www.isapindia.org

Corporate/Private Sector• Monsanto India

• Qualcomm,USA• BMGF• JICA

• Coromandel Fertilizers

www.isapindia.org

Andhra Pradesh

Chattisgarh Himachal Pradesh

Haryana Jammu & Kashmir

Sironj Jharkhand

karnataka Madhya pradesh

Maharashtra Orissa

Punjab Rajasthan

Uttarakhand West Bengal

ISAPH.O.: 23, Community Center, Zamrudpur, Kailash Colony Extn, New Delhi-48

Ph:+91-11-43154100•Fax+91-11-41731674www.isapindia.org

Indian Society of Agribusiness Professionals

Regional Offices of ISAPAssamDutta Building (1st Floor), Near Vijaya BankKhanapara, Guwahati Assam-781 022Cont. : 9435488594

House no. 4-3-74/6/C/4, Beside TNGO's Home Dwarakanagar,Old HACA Office, 1st Floor,Cont. : 9959421178

Harshit Ratna , C-9/8 Near Agrasen Bhawan Hirapur, Tatibandh, Raipur - Chhattisgarh - 492001Cont. : 9657509022

House No. 19, Scientist Colony,Post Office Shamti, Distt. Solan H.P. 173 212Cont. : 9459869166

C/o Incharge Panchayat Bhawan, Opp. Old Distt. Jail, Near N.D.R.I.Gate No. 1, G. T. Road, Karnal HaryanaCont. : 9813978450

Welkin House, Opp. Khayam Cinema, Nowpora, Srinagar- 190001Cont. :9796522997, 9018848133

Sironj Mandi Prangan,Baigambaag, Kisan Vaani (Radio Station),Sironj, Dist. Vidisha (M.P.) 464228Cont. : 7879153177

Plot No. C-6, Central Market, 8/C (Siwan More), Bokaro , Steel City, Jharkhand-827 009Cont. : 9835316907

C/o Shakuntla Ghaleppa Balte Raghvendra Colony,H.No. 8-11-227/1, KEB Road, Bidar-585 401, KarnatakaCont. : 9972605699

Gangotri Building, New Market, T. T. Nagar,Bhopal - 462003 (Madhya Pradesh) Cont. : 9425429722

11, Shramik Colony No. 2, Near Manik Nagar Gangapur Road, Nasik -13Cont. : 9049863420

2B Jaydurga Nagar, Bomikhal, Cuttack Road Bhubaneswar-751006, OdishaCont. : 9439440853

181, Preet Vihar (Near Gndu, Purani Chungi),P.O. Rayan & Silk Mills,Amritsar-143 104Cont. : 9465078461

107, Near Hawai AddaBhopal Nagar, BajariyaSawai Madhopur - 322 001Cont. : 9785793352

Kunja Guest House, Miyan Wala ChowkNear OBC Bank, Gular Ghati RoadBalanwala, DehradunCont. : 8802162757

New Evergreen Hotel, Dr. M. N. Saha Road, Near Masjid, Asansol -1, P. S. Asansol (South)Distt : Burdwan, West BengalCont. : 7739189034