Kerli gabrilovica, commercial director and member of the board at lattelecom (lv)

Strengthening Competence of Inhabitants: Collaboration Between Library and Business

Kerli Gabriloviča

Lattelecom Commercial Director, Member of the Board

Strengthen Competence of Libraries by Collaboration with Business2

5th fastest internet in the world

Technology leader in the Baltic States

About 3000 high-speed wireless Internet connection points or 1 to 500 inhabitants

Training to residents and businesses

Strengthen Competence of Libraries by Collaboration with Business3

But digital gap exists:•between people with access to ICT•and people in rural regions and with low income

Libraries – the place to access internet for every 5th inhabitant

Strengthen Competence of Libraries by Collaboration with Business

The Project in Figures

4

libraries, covering all territory

815 4000computers + software

About

Trained libraries staff

2000

140hr

s training course

Wireless in and near libraries available, also after working

hours


Project "Library Comes to its User"

5

To motivate public libraries to provide the door-to-door ICT

training to socially marginalized groups

To encourage libraries to develop their own training programs tailored to the specific needs of target

groups

To gain awareness of including training in the library services

offer

To promote e-services available on the Internet

Basic ICT skills

Basic Internet skills

E- services and e-banking

Communication tools

Electronic services provided

by libraries


Latvia, Go Connected at Libraries!

6

Internet connectivity types

Lattelecom interactive TV

usage of self-service environment

My Lattelecom

Billing opportunities in Internet

Lattelecom digital terrestrial TV

opportunities and usage of Apollo portal

Purpose - to educate society on wide range of opportunities provided via Internet, digital TV and electronic communication in age of information

Funding for transportation of mobile computing labs were provided

Every training lab received a special gift LCD TV set and TV installation


Win-Win Partnerships in Latvia

7

State Institutions

Non-govermental Organizations

Private Sector


Results

8

22000Inhabitants consulted

“I believe that computer skills will help me to find a job”

“I learned how to pay my bills using the Internet bank.”

“Now I can find information about my health problems on the internet.”

38% - found the job 73% use internet

Non-users

61%

Y2007 Y2009 Y2011

26%

9%


Changing Role of Public Libraries

9

Home Space Public Libraries Work Space

BrandTrusted, well-known

EnvironmentInformal, safe, non-threatening

NetworkPan-European,

community based

Free AccessTo information

technology, cultural, education, employment

etc.


Why Partnership with Libraries?

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Public image: Library – centre of social life and centre for searching and exchanging information

High overall confidence to libraries among inhabitantsLibrarians – person of trust in local communities2nd most reliable source of information for inhabitants

Partner`s appreciation of competent librarians and the significant role of libraries in educating society and distributing information

Up-to-date ICT infrastructure in all public libraries throughout the country for improving everyone`s life ensuring access to information and e-services (815 libraries)


Kerli Gabriloviča

Lattelecom Commercial Director, Member of the Board

Kerli gabrilovica, commercial director and member of the board at lattelecom (lv)

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