Kent State Workshop - Using Web 2.0 Principles to Become Librarian 2.0, blogs, July 2008

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Kent State SLIS workshop slides.

Transcript of Kent State Workshop - Using Web 2.0 Principles to Become Librarian 2.0, blogs, July 2008

  • 1. Kent State University SLIS, July 18-19, 2008 Using Web 2.0 Principles to Become Librarian 2.0 BLOGS

2. Instructor: Brian C. Gray

  • Head of Reference
  • Librarian: Engineering, Mathematics, & Statistics
  • Kelvin Smith Library, Case Western Reserve University
  • Work email: bcg8@case.edu
  • Work phone: 216-368-8685
  • IM: AIM - kslbcg8
  • ICQ - 499284601
  • Google Chat - kslbcg8@gmail.com
  • MSN - bcg8@case.edu
  • Yahoo - kslbcg8

3. Getting to Know Blogs

  • What is a blog?
  • Types of blogs
  • Blog software
  • Creating blogs
  • Personal vs organizational
  • Locating blogs
  • Lets play

4. What is a blog? (Common Traits)

  • Website
  • Dated entries
  • Archives
  • RSS feed offered
  • Entries with links to other items
  • Often may require little or no web programming experience
  • Application driven
  • Categories, tagging, or keywords

5. BLOGS

  • Todays publishing platform
  • Allows patron ownership in their web experience with the organization
  • Continue conversations after events
  • Allows more staff to participate in the external voice of the library
  • Share more, build participation

6. Blog Considerations

  • Purpose Announcements and/or discussion?
  • Open or no commenting?
  • Moderation?
  • Tracking/pinging
  • Spam prevention
  • Single or multiple authors
  • How often are entries added?
  • Legal considerations (non-profit status, advertising, organizational policies, etc.)

7. Workplace E-Mail, Instant Messaging, & Blogs

  • 8% of organizations have business blogs
  • 55% of business blogs are public
  • Less than 2% of organizations assign a lawyer or other responsible party to review employees entries
  • Nearly 2% have fired workers for offensive blog content - including posts on employees personal blogs

American Management Association 2006 Survey 8. http://technorati.com/weblog/2007/04/328.html 9. http://technorati.com/weblog/2007/04/328.html 10. Spam Blogs (Splogs)

  • Technorati has been tracking between 3,000 - 7,000 new splogs created each day
  • Significant spike in splog creation during early December, when 11,000 splogs created each day

http://technorati.com/weblog/2007/04/328.html 11. http://technorati.com/weblog/2007/04/328.html 12. http://technorati.com/weblog/2007/04/328.html 13. http://technorati.com/weblog/2007/04/328.html 14. http://technorati.com/weblog/2007/04/328.html 15. ALA Library 2.0 Bootcamp Helene Blowers Linda S. Bostrom Brian C. Gray Lorraine H. Olley (June 2006) 16. My Blog Authoring Tips

  • Offer a RSS feed
  • Write on a regular pattern so people do not feel the blog has died
  • Use spell checker
  • Tagging/Keywords/Categories
  • Cite information
  • Use spell checker
  • If you allow comments, participate in the discussions
  • Linking and discussing on others blog can drive traffic to your own

17. More Blog Tips & Comments

  • Be original and write it your own style
  • Length of posts can vary
  • Provide some information for your readers, such as an about me page or other context
  • Simple layouts can be powerful
  • Look at others blogs for examples
  • Extras occasionally break up the text pictures, lists, etc.
  • Give your readers a challenge or question to consider

18. Library Blogs in Action

  • See examples at:
  • http://www.squidoo.com/library2point0/

19. EXTRA SLIDES

  • Following slides exist in case the internet connection is not working during class.

20. http://blogs.ala.org 21. ALA LAMAs New Blog 22. 23. 24. 25. 26. 27. 28. 29. 30. Blog Based OPAC

  • Casey Bisson
  • WPopac: An OPAC 2.0 Testbed
  • WordPress based, so already have access to more programmers than the ILS vendors combined

31. 32. 33. Patrons Blogging About Libraries 34. 35. 36. Blogger is FREE