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FELLOWS CLASS #10: PERFECTING YOUR PITCHFEBRUARY 5TH, 2015

Thursday, February 5, 15

• DEMO DAY INFORMATION• PERFECTING YOUR PITCH• PITCHES FROM THE PROS!• BREAKOUT SESSIONS• QUESTIONS

IN TODAY’S CLASS...2

Thursday, February 5, 15

LISTEN TO THIS PODCAST!3

ALEX BLUMBERG

Thursday, February 5, 15

DEMO DAY INFORMATION4

FEBRUARY 19TH, 12-2P - HYDE SPACE• OFFICE HOURS NEXT WEEK TO FINE TUNE YOUR PITCH

• 4 COMPANIES WILL BE PRESENTING

• 8 MINUTES TO PRESENT

• 7 MINUTES OF Q&A FROM KBS+ MANAGEMENT AND LOCAL VCS

• FELLOWS ALUMNI, SENIOR KBS+ AND MDC MANAGEMENT IN ATTENDANCE• THERE WILL BE A PRIZE AND SURPRISES...! :)

Thursday, February 5, 15

BE READY TO PITCH ANYWHERE...5

Thursday, February 5, 15

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WHAT’S MY POINT?

DECKS ARE A CRUTCH.TRAIN YOURSELF TO TELL A CLEAR, CONCISE STORY.

Thursday, February 5, 15

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AN INVESTORS CHECKLIST:

HOW BIG IS THIS MARKET OPPORTUNITY?

CHEMISTRY CHECK: DO I LIKE YOU?

DO I BELIEVE YOU?

HOW COMPELLING IS YOUR SOLUTION?

CAN YOU EXECUTE IT?

Thursday, February 5, 15

THE PERFECT PITCH DECK8

WHEN YOU DO USE A DECK...NO MORE THAN 15 SLIDES. (REALLY 10 SLIDES)

Thursday, February 5, 15

WHAT’S THE SET UP?9

PROBLEM SOLUTION

MARKET TEAM

Thursday, February 5, 15

WHAT’S THE SET UP?10

PROBLEM SOLUTION

MARKET TEAM

•WHAT’S THE PAIN POINT?•WHAT’S BROKEN?

MAKE THEM FEEL THE PAIN...

Thursday, February 5, 15

WHAT’S THE SET UP?11

PROBLEM SOLUTION

MARKET TEAM

• SHOW THE MARKET SIZE• KNOW YOUR COMPETITION• BE A DOMAIN EXPERT

Thursday, February 5, 15

WHAT’S THE SET UP?12

PROBLEM SOLUTION

MARKET TEAM

•ELEVATOR PITCH•EXPLAIN (SIMPLY) HOW YOU SOLVE THE PROBLEM BETTER THAN ANYONE ELSE

Thursday, February 5, 15

WHAT’S THE SET UP?13

PROBLEM SOLUTION

MARKET TEAM

• WHY ARE YOU THE PERSON TO SOLVE THIS PROBLEM?• EXPERIENCE AND TRACK RECORD TO EXECUTE

Thursday, February 5, 15

WHAT ELSE SHOULD YOU INCLUDE?14

• BUSINESS MODEL: HOW WILL YOU MAKE MONEY?• WHO ARE YOUR CUSTOMERS? HAVE YOU VALIDATED THE NEED?• HOW ARE YOU GOING TO REACH / ACQUIRE THEM?• WHY IS YOUR STARTUP UNIQUE / BETTER? WHATS DEFENSIBLE?• FUNDRAISING ASK: BE SPECIFIC!• HOW WILL THE FUNDS BE USED?• BUSINESS GOALS AND MILESTONES FOR THE NEXT 12 MONTHS

Thursday, February 5, 15

TIPS OF THE TRADE...15

THINGS THAT CAN BE WELL RECEIVED...

• CONVICTION • PASSION• REPEAT FOUNDING TEAMS

• DEAL HEAT - YOU GOT IT... #FOMO

...AND NOT SO WELL RECEIVED

• UNCERTAINTY • LIMITED MARKET EXPERTISE• UNBALANCED FOUNDING TEAM• TYPOS

Thursday, February 5, 15

KBS+ VENTURES FOUNDERS PITCHES16

TODAY’S RULES OF ENGAGEMENT:

• KBS+ VENTURES FOUNDER AND CEO IN EACH GROUP • THREE, 20 MINUTE BREAKOUT SESSIONS• DEMO DAY PITCH PRACTICE - TELL THEM YOUR STORY• RECEIVE FEEDBACK ON YOUR STORY AND BUSINESS APPROACH• ASK THEM QUESTIONS!• EACH TEAM WILL MEET 3 FOUNDERS (OR ME/JOSH)

Thursday, February 5, 15

KBS+ VENTURES FOUNDERS PITCHES17

BUT FIRST, LET’S HEAR HOW THE PROS DO IT.... IN 2 MINUTES EACH

Thursday, February 5, 15

• OFFICE HOURS, NO CLASS• PRACTICE, PRACTICE, PRACTICE YOUR PITCH.• THIS IS THE LAST CLASS - 2/19 IS GO TIME!

NEXT WEEK...18

Thursday, February 5, 15

CONTACT:

JESSICA PELTZ, PRINCIPALJPELTZ@KBSP.VC

JOSH ENGROFF, MANAGING PARTNERJENGROFF@KBSP.VC

QUESTIONS?19

Thursday, February 5, 15

Thursday, February 5, 15