Kbs inventor culture 4 as mpf presentation_3-10-13_final v2
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Wednesday, March 27, 13
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kbs+’s Invention Culture In the face of rapid change, invention is quickly replacing innovation as the true benchmark of progress for agencies and clients. Being innovative is not enough. Agencies need to be inventors. For clients. And for ourselves. This is where we believe the world is going, so in the spirit of invention, we're practicing it today. The best agency partners will not just be "Doing things that matter", they will be "Making things that matter". Lori and Ed will talk about building an inventor culture at kbs+ including: How the agency began it's cultural evolution How employees and clients are responding How the strategic and creative work is changing Lessons learned as kbs+ evolves from innovation to invention Speakers: Lori Senecal, Chairman & CEO, kbs+ Ed Brojerdi, President & CCO, kbs+
Transcript of Kbs inventor culture 4 as mpf presentation_3-10-13_final v2
Wednesday, March 27, 13
INVENTIONIS THE NEW
INNOVATION
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MARKETERS ARE THE
NEW MAKERS
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INTRODUCING
INVENTOR CULTUREWednesday, March 27, 13
AN OPEN CALL TO INVENT
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INVENTING FOR OURCLIENTS
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FOR THE AFTER-HOURS
ATHLETE“
”
BRAND PLATFORM
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WHAT INVENTION WILL BRING AFTER-HOURS FUN TO PUMA STORES?
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BRAND PLATFORM
THE ULTIMATEDRIVING MACHINE“
”
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WHAT INVENTION WILL PUT TOMORROW’S ULTIMATE DRIVING MACHINE ON THE ROADS TODAY?
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WHAT INVENTION WILL BRINGTHE ULTIMATE DRIVING MACHINE TO THOSE WHO CAN’T YET DRIVE?
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WHAT INVENTION WILL DELIVER THE EXCITEMENT OF THEULTIMATE DRIVING MACHINE RIGHT TO YOUR DOOR?
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CALL FORENTRIES
ENTRYDEADLINE
WWW.ISAACAWARDS.COM
for a new award from Adweek
APRIL 82013
Wednesday, March 27, 13
