kat

Book Promotional Website DesignKat Corona

IM231 Interface Design / Fall 2012

Background

Book Promotional Website Design / Kat Corona / IM231 Interface Design / Fall 2012

Jenny Lawson is a renowned American Journalist and Blogger famous for her irreverent humor and collection of century old, taxidermied animals. Her blog, The Bloggess, averages 2-3 million page views per month and was named one of the Top 100 Websites for Women by Forbes. Her memoir, Lets Pretend This Never Happened, debuted at the top the Washington Post and New York Times nonfiction bestsellers lists.

Objective


Create a cohesive promotional website for Lets Pretend This Never Happened using art direction from the cover. Jenny Lawson has a large fan base through her website and it is important to create a website for them that showcases Jenny Lawsons on line brand. For the uninitiated, this website needs to be a starting off point, or an introduction into Lawsons slightly off-color humor and unique writing style.

Inspiration


J.K. Rowlinghttp://www.jkrowling.com/en_US/#/

Nicholas Sparkshttp://www.nicholassparks.com/#

Mood Board


Style Guide


#340000 # 6f00e

#c30019

#000000

#b4b4b4

#ffffff

Headers

Content

kg one more night - 60ptabcdefghijklmnopqrstuvwxyz1234567890Gill Sans Regular - 12 ptABCEDFUHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz12345690

# 6f00e

#b4b4b4

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Site Map


Preliminary Process Sketches


Preliminary Wireframes


ABOUT AUTHOR EXCERPTS NEWS/EVENTS

Even when I was funny, I wasnt this funnyAugusten BurroughsRunningWith Scissors

Hilarious....... totally inappropriate.Marie Claire Magazine

Logo367x600

38%x100%Menu 354x20 36%x3.3%

960x600

Trailer video 596x357 62%x59%

Quotes 152x140 15%x23%Awards

116x158 12%x26%




Logo367x600

38%x100%Menu 354x20 36%x3.3%

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About the book content409x241

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Amazon link 162x241

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Hamlet Von Schnitzel book trailer592x275

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Logo367x600

38%x100%Menu 354x20 36%x3.3%

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About the Author content351x506

36%x84%

Jenny Lawson Pic 222x395

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Link The Bloggess 222x85

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Logo367x600

38%x100%Menu 354x20 36%x3.3%

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Excerpt / Review content 580x506

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Home Book

Author Excerpts

Preliminary Hifi





Sketches


Wireframes - Home


Browser 1280x1024100%x 100%

Title607x67947%x66%

Wireframes - Book


Copyright Copyright 2012 - Kat Corona

When Jenny Lawson was little, all she ever wanted was to fit in. That dream was cut short by her fantastically unbalanced father and a childhood of wearing winter shoes made out of used bread sacks. It did, however, open up an opportunity for Lawson to find the humor in the strange shame-spiral that is her life, and we are all the better for it.Lawson's long-suffering husband and sweet daughter help

her uncover the surprising discovery that the most terri-ble human moments the ones we want to pretend never happened are the very same moments that make us the

Lets Pretend this never

happened: A mostly true

memoirThe Bloggess writes stuff that actually is laugh-out-loud, but you know that really you shouldnt

be laughing and probably youll go to hell for laughing, so maybe you shouldnt read it. That would be safer and wiser.

-Neil Gaiman, author of The Sandman, Stardust, American Gods and Coraline

Jenny Lawson will make you laugh again and again at things you didnt even know were funny. And whats more, she can write. What she knows about pacing, punchlines, setups and surprises could fill a book. Lucky for us, its this one. - Katherine Center, author of The Bright

Side of Disaster, Everyone Is Beautiful, and Get Lucky

JennyLawsonRead an

ExcerptThe Book

BuyYour Copy

BuyYour Copy

JennyLawsonThe

BookRead anExcerpt

Menu1280 x 362100% x 35%

Browser1280 x 1024100% x 100%

Book Cover184 x 28814% x 28%

Headline226 x 24617% x 24%

Content Box w/Scroll466 x 26236% x 25%

Hamlet Trailer474 x 28837% x 28%

Praise quotes474 x 25437% x 24%

Footer1280 x 85100% x 8%

Social Media Buttons59 x 59 each4% x 5% each

Wireframes - Excerpts


Headline258x 200

20% x 19%

Headline258x 200

20% x 19%

Menu1280 x 362100% x 35%

Browser1280 x 1024100% x 100%

Hamlet Graphic184 x 26214% x 25%

Beyonce Graphic184 x 26214% x 25%



Footer1280 x 85100% x 8%


Wireframes - Jenny


Menu1280 x 362100% x 35%

Browser1280 x 1024100% x 100%

Footer1280 x 85100% x 8%


Jenny Pic509 x 28939% x 28%

Jenny Video439 x 25634% x 25%

Bloggess Banner439 x 8934% x 8%

Sexis Banner439 x 8334% x 8%

Houston Chronicle439 x 59 34% x 5%

Headline 439 x 38 34% x 3%



When Jenny Lawson was little, all she ever wanted was to fit in. That dream was cut short by her fantastically unbalanced father and a childhood of wearing winter shoes made out of used bread sacks. It did, however, open up an opportunity for Lawson to find the humor in the strange shame-spiral that is her life, and we are all the better for it.Lawson's long-suffering husband and sweet daughter help

her uncover the surprising discovery that the most terri-ble human moments the ones we want to pretend never happened are the very same moments that make us the

Lets Pretend this never

happened: A mostly true

memoirThe Bloggess writes stuff that actually is laugh-out-loud, but you know that really you shouldnt

be laughing and probably youll go to hell for laughing, so maybe you shouldnt read it. That would be safer and wiser.

-Neil Gaiman, author of The Sandman, Stardust, American Gods and Coraline

Jenny Lawson will make you laugh again and again at things you didnt even know were funny. And whats more, she can write. What she knows about pacing, punchlines, setups and surprises could fill a book. Lucky for us, its this one. - Katherine Center, author of The Bright

Side of Disaster, Everyone Is Beautiful, and Get Lucky

JennyLawsonRead an

ExcerptThe Book

BuyYour Copy

BuyYour Copy

JennyLawsonThe

BookRead anExcerpt


Victor was surprisingly pissed that I'd wasted money on an enormous chicken, because apparently he couldn't appreciate the hysterical value of a five-foot chicken ringing the doorbell. Then I said, Well, at least it's not towels, and apparently that the wrong thing to say, because that was when Victor screamed and stormed off, but I knew he was locked in his office, because I could hear him punching things in there. Then I yelled through his door, It's an anniversary gift for you, asshole. Two whole weeks early. FIFTEEN YEARS IS BIG METAL CHICKENS.Then he yelled that he wanted it gone, but I couldnt

I am a moderately successful writer, and if I want to buy an ethically taxidermied mouse I should not have to justify it to anyone.This was what I was screaming as Victor glared at me,

drigging rainwater all over our foyer. In truth, we weren't really arguing about whether I was allowed to spend money. We were arguing about the face that the taxidermied mouse I'd bought had been lost. The delivery website said it was left on the porch, but it was nowhere to be seen. I suspected burglars, but even imagining the small compensation of their mystified faces as they opened the box containing a dead mouse wasn't enough

And then I snuck a dead Cuban

Alligator on an Airplane

And Thats Why you should learn

to pick your battles

Read anExcerpt

BuyYour Copy

BuyYour Copy

JennyLawsonJennyLawson

Read anExcerpt

The BookThe

Book


Known for her sardonic wit and her hysterically skewed outlook on life, Jenny Lawson has made millions of people question their own sanity, as they found themselves admitting that they, too, often wondered why Jesus wan't classified as a zombie, or laughed to the point of bladder failure when she accidentally forgot that she mailed herself a cobra. Lawson's blog (Thebloggess.com) is award-winning and extremely popular, averaging 2-3 million page views every month. She also writes for the Houston Chronicle and Sexis Magazine. Along with her husband, Victor, daughter, Hailey, and their three cats, Lawson keeps reader entertained with stories

Click on the banners to visit jennys blogs

BuyYour Copy

BuyYour Copy

JennyLawsonJennyLawson

Read anExcerpt

Read anExcerpt

The BookThe

Book

Citations


http://thebloggess.com/http://thebloggess.com/lets-pretend-this-never-happened-a-mostly-true-memoir/http://www.damemagazine.com/sites/default/files/styles/main_content_roll/public/field/image/jenny-lawson-blog-gess.jpghttp://www.picador.com/Images/raw/399b3810-76d6-4fb0-84ea-a046012dc1d8/Books/Let_s_Pretend_This_Never_Happened/Lets_Pretend_dpb_FC.jpghttp://www.jkrowling.com/en_US/#/http://www.nicholassparks.com/#http://2.bp.blogspot.com/_BnCQN2zYEuU/SbW1j82HTHI/AAAAAAAAAL8/UgkPsH3Q09M/s400/rabbit-school.jpghttps://static.prtst.net/asset-proxy/a75d2818d9b43ed6ebba7dd72892f72d477f7213/687474703a2f2f7777772e6b6974736368792d6b6974736368792d636f6f2e636f6d2f75706c6f616465645f696d616765732f63-6c6f776e732d6f722d3739383339332e6a7067/http://www.kitschy-kitschy-coo.com/uploaded_images/clowns-or-798393.jpghttp://thebloggess.com/wp-content/uploads/2012/04/shit-i-did-kelly-vivanco1.jpghttp://www.flickr.com/photos/46856896@N02/5114584937/http://images.mentalfloss.com/blogs/wp-content/uploads/2012/10/oujia.jpeghttp://www.cloudpublish.com/bpw/thebloggess/img/the-bloggess-beyonce-the-chicken.pnghttp://www.youtube.com/watch?v=mp6jr98GbHohttp://www.youtube.com/watch?v=OHq2XxLzFLYhttp://www.amazon.com/Lets-Pretend-This-Never-Happened/dp/0399159010/ref=sr_1_1?ie=UT-F8&qid=1355349640&sr=8-1&keywords=let%27s+pretend+this+never+happened

Title: Book: excerpt: buy: Jenny:

BOOK: book: Excerpts:

Buy:

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