Just go with it.pptx opening sequencee

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Just Go With It-Opening Sequence The studio of the film is placed on a golf ball to connote that this film may have games involved, such as relationship games, this creates an enigma for the teenage target audience (Barthes enigma code). The bright backdrop represents to the target audience that this narrative will be uplifting meaning it will offer escapism to The opening sequence to this film begins with non-diegetic classical background music. As the camera pans up the music gets louder and increases in tempos, we then see a low angle shot of the statue of Liberty. The low angle shot connotes that the statue is powerful, this represents that the film will be grand and will attract a mass teenage target audience .The clouds in the background represent that the film institution ‘’Colombia’’ is important as it connotes that it is heavenly. As the camera pans down, it reveals the words ‘’Colombia’’ this offers the teenage target audience information (uses and gratification theory) about which institution the film is by. The typography used here is silver and has a metallic look to it. This connotes wealth, which represents that the film institution is off importance. The teenage target audience will be attracted to watch this film as they may have enjoyed watching previous films from this institution, meaning they will also be entertained (uses and gratification theory) by this film. Non-diegetic heavenly music is played when the camera pans forward, this along with the bright backdrop represents to the teenage target audience that the narrative will be uplifting and that it will be of the comedy genre, this will attract a teenage target audience as it will offer them entertainment (uses and gratification theory). The ball is shown spinning around which connotes there may not be balance throughout the whole of the narrative, meaning there may be a dis-equilibrium (Todorov’s

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Transcript of Just go with it.pptx opening sequencee

Page 1: Just go with it.pptx  opening sequencee

Just Go With It-Opening Sequence

The studio of the film is placed on a golf ball to connote that this film may have games involved, such as relationship games, this creates an enigma for the teenage target audience (Barthes enigma code). The bright backdrop represents to the target audience that this narrative will be uplifting meaning it will offer escapism to the teenage target audience (uses and gratification theory).

The opening sequence to this film begins with non-diegetic classical background music. As the camera pans up the music gets louder and increases in tempos, we then see a low angle shot of the statue of Liberty. The low angle shot connotes that the statue is powerful, this represents that the film will be grand and will attract a mass teenage target audience .The clouds in the background represent that the film institution ‘’Colombia’’ is important as it connotes that it is heavenly. As the camera pans down, it reveals the words ‘’Colombia’’ this offers the teenage target audience information (uses and gratification theory) about which institution the film is by. The typography used here is silver and has a metallic look to it. This connotes wealth, which represents that the film institution is off importance. The teenage target audience will be attracted to watch this film as they may have enjoyed watching previous films from this institution, meaning they will also be entertained (uses and gratification theory) by this film.

Non-diegetic heavenly music is played when the camera pans forward, this along with the bright backdrop represents to the teenage target audience that the narrative will be uplifting and that it will be of the comedy genre, this will attract a teenage target audience as it will offer them entertainment (uses and gratification theory). The ball is shown spinning around which connotes there may not be balance throughout the whole of the narrative, meaning there may be a dis-equilibrium (Todorov’s equilibrium. This will attract a teenage target audience as they may be able to identify with the situation (uses and gratification theory).

Page 2: Just go with it.pptx  opening sequencee

The camera pans forward whilst the non- diegetic sound of glass smashing is heard, the smashing sound is punctual and is abruptly replaced by the non-diegetic upbeat soundtrack which was playing before. This sudden unexpected stop of music represents that there will be an unbalance in the narrative, this will create an enigma for the teenage target audience (Barthes enigma code). This will attract a teenage target audience as the narrative will offer them escapism (uses and gratification theory). The black font used connotes an unhappy atmosphere, which represent that their will be a dis- equilibrium within the narrative, this will create an enigma for the teenage target audience (Bathes enigma code).Binary oppositions (Levi Straus) can be identified here as the bright background juxtaposes the shattered glass which connotes a dis- equilibrium in the narrative. This creates an enigma for the teenage target audience (Barthes enigma code) and makes them want to continue watching the comedy film.

The camera remains fixed on the titles to connote that it is on a window, this is represented through the crack shown of the window. The male character drifts in to the side of the screen, the fact that he is holding a golf bat represents that he was the cause of the crack. When the male character fades in, the music stops abruptly, this punctual stop allows the teenage target audience to pause and think about what will occur next. The fact that the male character has broken the screen represents that a male character in the narrative may cause some form of damage in his life, this could be relationship wise. This will create an enigma for the teenage target audience (Barthes enigma code) as they are left wondering what the dis-equilibrium will be in the narrative (Todorov’s equilibrium). This will attract a teenage target audience as they will find the dis-equilibrium escapism from their everyday life (uses and gratification theory).

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The camera pans forward to enable the teenage target audience to see the studio name once more, the fact that it carries on from the previous scene informs (uses and gratification theory) that the production name holds importance. The black background is a binary opposition of the previous bright backdrop shown in the previous scene (Levi Strauss). The use of the colour black for the background connotes mystery, this creates an enigma for the teenage target audience (Barthes enigma code), as they are left to wonder what the dis- equilibrium will be (Todorov’s equilibrium).

The camera pans to the right to reveal an establishing shot of the parking lot, a non diegetic soundtrack of classical music is used to connote that the setting the characters are in is posh, this is also connoted by the formal clothing of the characters. This informs (uses and gratification theory)the teenage target audience that the beginning of the narrative will be based in a wedding hall or church.

The camera fades into an establishing shot of the setting, the titles are placed in the centre which represents the rule of thirds has been used here in order for the teenage target audiences attention to be on the titles and not just on the scene behind. The gold font colour connotes joyfulness as gold is the colour of the sun. This would attract a teenage target audience as they would be entertained by the comedic genre of the film (uses and gratification theory).

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In this scene a wide shot has been used to enable the teenage target audience to see the exaggerated costumes which will offer entertainment to the teenage target audience (uses and gratification theory). The camera pans to the right to reveal the bride wearing a white wedding dress, this gives the teenage target audience the information (uses and gratification theory) that the narrative will involve a wedding. A teenage target audience of male may be attracted to watch this film as they may find the female characters objects of desire( Laura Mulvey). The colour gold has been used again in this scene however the titles have the placed at the bottom of the screen to ensure the teenage target audience’s attention remains fixed on the characters. Gold has been used as it connotes wealth, this represents that the protagonist may be rich, this gives the teenage target audience information (uses and gratification theory) about the narrative.

The camera then pans to left and a high angle, over the shoulder shot is used on the grooms sister, this is used to connote that she is inferior in comparison to the bride. This represents that she is a stereotypical propp character (propp 8 stock) as she is the ‘’geeky’’ character, this is conventional of the chick flick genre and would attract a teenage target audience as they would find her character entertaining (uses and gratification theory).

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An over the shoulder shot is also used here, along with a high angle shot to connote the sister in law’s inferiority, but also to enable us to see she has a big nose. This has been used to entertain the teenage target audience (uses and gratification theory) and it informs the teenage target audience that the groom may also have a large nose. This is conventional of a film in the comedy genre and would attract a mass teenage target audience as they will be able to socially interact about the entertaining conventions of the film, with their friends (uses and gratification theory).

The camera pans to the left to reveal the groom, we see that he also has an extravagant large nose, matching his sisters. This, along with the information we get from the bride that he is going to be a doctor represents that he is a geeky character, meaning he is a propp character (propp 8 stock). A slow classical non-diegetic soundtrack fades in as the grooms facial expressions show sorrow, this informs the teenage target audience that their will be a dis-equilibrium within the narrative (Todorov’s equilibrium). This creates an enigma (Barthes enigma code) for the teenage target audience as they are left wondering what will occur next in the narrative.

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The non-diegetic music decreases in sound as the voice over of the groom fades in, this voice over is used to inform (uses and gratification theory) the teenage target audience that this event was ‘’20 years ago’’. The fact that a long shot is used of the groom, connotes that the protagonist is walking away from his past. This gives the teenage target audience the information (uses and gratification theory) that after this event the protagonists life changes. The non-diegetic voice over connotes that he was not important at this time, as the audience are the only ones who hear his voice, this represents that he was an unpopular prop character (prop 8 stock). This will attract a teenage target audience as they will find his geeky character entertaining (uses and gratification theory)

The voice over continues on this scene where an extreme close up of the protagonists hands are shown holding a wedding ring. This informs (uses and gratification theory) the teenage target audience that the narrative will be based around the protagonists broken marriage. The narrative offers escapism to the teenage target audience (uses and gratification theory).