Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

6
The Million Dollar Case Study Session #2: Advanced Product Research Journey to $1mil - 100% for Charity March 1st, 2017

Transcript of Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

Page 1: Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

The Million Dollar Case Study

Session #2: Advanced Product Research

Journey to $1mil - 100% for CharityMarch 1st, 2017

Page 2: Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

Must HaveExisting Solid DemandLow Competition Good MarginsLow Seasonality No legal issues>$18

Product Criteria

Nice To HaveProduct ImprovementSmall/lightweight

Page 3: Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

Tactical BeltsGood demand, possibly too competitive.

Last week’s product ideas:

Burlap BagsLow price point, insufficient demand.

Baby Hooded TowelsHigh potential: good demand, opportunity for new entrant (low reviews)

Page 4: Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

Today’s Agenda

Find 1 or 2 More

Products

4

Analyze Historical Sales Data (Product Tracker

deep dive)

Choose Which

Products to Move to Next Week

Page 5: Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

Give Me The Data!

Page 6: Jungle Scout's Million Dollar Case Study: Session #2: Advanced Product Research

Next Steps

● Find potential suppliers● Outreach to suppliers● Evaluate Supplier Responses● Join us next Wed 3/8 8p ET/5p PT - w/ Sourcing

Expert Gary Huang of 80/20 Sourcing○ We will send reminder emails next week!