June 19, 2015 Copyright © 2006 Inglewood Jack Technologies. 1 Wake Up and Achieve. TM June 19, 2015...

April 18, 2023 Copyright © 2006 Inglewood Jack Technologies. 1

Wake Up and Achieve.TM

April 18, 2023

Copyright © 2006 Inglewood Jack Technologies. All Rights Reserved.

Product Presentation and DemoSmart Alarm Clock


Inglewood Jack Technologies

Inglewood Jack Panel

Matthew K.K. NgC.E.O.

Christian LeC.O.O.

William K.F. NgC.F.O.

Herman LeungC.T.O. Hardware

Albert SuC.T.O Firmware



Agenda

Introduction System Features and

Development Market Analysis Conclusion Questions & Answers Product Demonstration


Introduction



A Sleep Deprived World

Social, psychological, and economic problem

47 million Americans sleep deprived

$150 billion productivity lost Reduction in cognitive

capabilities



Sleep Cycles

Rapid Eye Movement (REM) Sleep

Non Rapid Eye Movement (NREM) Sleep Light sleep - stage 1, 2 Deep sleep - stage 3, 4



A Typical Night of Sleep



The Solution

Maximize amount of REM sleep Wake up during REM sleep

cycle Simulating sunrise


System Features and Development



System Overview

Smart Alarm Clock

Alarm ClockSubsystem

Music PlayerSubsystem

Light ControlSubsystem

Pulse MeasureSubsystem



System Diagram

Light Control Subsystem3) Wirelessly instructs

bedside lamp to brighten

Pulse Measurement Subsystem2) Measure the user’s pulse near

the wake-up time

Alarm Clock & Music Player Subsystem1) User sets wake-up time

4) Play music gradually louder

Interface to bedside lamp

Interface to user



SAC Block Diagram

ATmega32 Microcontroller

Numeric LCDAlphanumeric LCD

LCD Bus

I/O Expander

Music Player Subsystem

Bluetooth

Input Buttons

Light Controller Subsystem

Wireless

Pulse Monitor Subsystem

SPI Bus

I2C BusWatch Crystal

Input Signal

Control Signal

Monitor Data

Data and Control

Data and Control

Data and Control

Crystal Signal

Control and Status



Alarm Clock Subsystem

Numeric & alphanumeric screens

User menu Directional & push buttons Communication with other

subsystems



Music Player Subsystem

MP3 music Non-volatile storage Digital volume adjustment



Light Control Subsystem

Connection to bedside lamp Varying light intensity Wireless connection to the

Alarm Clock Subsystem



Pulse Measurement Subsystem

Heart rate measurements Various sleep stages REM cycle detection



Future Development

Selective MP3 songs & alarm sounds

Wireless pulse measurements Improvements in comfort


Market Analysis



Current Market Situation

1 million+ potential customer base

Entry ease without matured competition

Global growing needs High value expectation Demand for electronics

centralization



Strengths

Versatile platform suits various needs Innovative low cost alternative

technology Proven gradual light intensity

stimulus High potential demand from survey Ease of installation and use



Market Position Map

Costly

Affordable

Active,Upscale

Passive,Downscale

ideal

ideal

Sleeptracker

Sleepsmart

Smart Alarm Clock (Config 1)Sony Stereo System

Alarm Clock

Sony Radio Alarm Smart Alarm Clock (Config 2)



Current Solutions & Competition

LinkSleepSmart

$299 – 399 USD(Not Yet In Market)

Cognitive Neuroscience

Motion Headband

AdvantagesWide Media Coverage

DisadvantagesUncomfortable

Link: http://www.axonlabs.com/pr_sleepsmart.html




LinkSleep Smart Bed

$2000 USD(In development since 1998)


Motion, Pulse and Brainwave

AdvantagesHigh Degree of Accuracy

Multipurpose

DisadvantagesExtremely Complex and

UncomfortableVery Expensive

Link: http://guide.stanford.edu/Projects/2kprojects/other5.html




LinkSleepTracker

$200 USD(Current Available Online)


Motion Wristwatch

AdvantagesData Monitor Mode

Small Size

DisadvantagesUsage Complexity

Questionable AccuracyLink: http://www.sleeptracker.com/



Competitive Advantage

Low cost Flexible platform suits merging

market High usability and comfort Adaptive REM algorithm yields

accuracy Low research and development

overhead



Market Survey Analysis

Analyze 100 respondents online survey

Use convenience sampling method

Illustrate potential target markets

Points to market needs



Market Survey Results

Gender Distribution




Age Distribution




Price Expectation




Functionality Expectation




Average Daily Sleep over the Past Week




Understanding of Rapid Eye Movement Sleep




Interest in Product



Opportunity

Overall interest and motivation High value expectation and

acceptance Great interest in functions Top purchasing power age groups Global problem implies

global demand



Primary Market

Students with high purchasing power

Employees with demanding careers Individuals “on the go” Workers on night shift General public with insufficient

sleep

Age Group 17 ~ 32 Years Old



Development Costs

Sources of Funding

Wighton Fund

ESSEF Fund

Corporate Support

Consolidated Expenses$736.73

Budget Estimation$800 - $1000

Music Player$349.95 or 47.5%

Light Control$73.67 or 10%

Alarm Clock$73.67 or 10%

Overhead$180.52 or 24.5%

Pulse Measurement$58.92 or 8%



Product Package 1

Pulse based REM detection mechanism

Wireless pulse conduit Wireless gradually brightening

light MP3 Radio



Product Pricing

Retail $150

Components 36%

Labor 2%

Overhead 12%

Distribution 20%

Profit Margin 30%

Pulse Meas. 15%

MP3 40%

Light 15%

Radio 10%

Conduit 10%

Margin

Manufacturing Cost Breakdown

Misc.10%


Conclusion



Conclusion

This product is marketable Potential to make money

Costs can be lowered People want our product



Acknowledgements

Dr. Andrew RawiczWighton Professor for Engineering Development, School of Engineering Science, SFU

Mr. Steve WhitmoreCommunication Program Coordinator, School of Engineering Science, SFU

Mr. Brad OldhamTeaching Assistant, School of Engineering Science, SFU

Mr. Esmaeil Tafazzoli Moghaddam Teaching Assistant, School of Engineering Science, SFU

Ms. Lisette Paris ShaadiTeaching Assistant, School of Engineering Science, SFU



Acknowledgements

Dr. Ash ParameswaranProfessor, School of Engineering Science, SFU

Dr. Ralph MistlbergerPsychology Professor, Department of Psychology, SFU

Mr. Mike PollockPhD Student, Department of Psychology, SFU

Mr. Fred Heep Lab Technician, School of Engineering Science, SFU

A7 EngineeringFor donation of Bluetooth devices


Questions & Answers


Wake Up and Achieve.TM

April 18, 2023


Technical Demo

Smart Alarm Clock

Koalas sleep an average of 22 hours a day, the most in the animal kingdom.




Overview

April 18, 2023 045


User Menu Function Generator Simulation Pulse Detection REM Detection Alarming Process




User Menu

April 18, 2023 046


How to set: Current Time? Alarm Time? Monitoring Window? Volume?




Simulated REM

April 18, 2023 047


Why simulated REM? None of us mastered how to vary

our heart rate on command We don’t have 8+ hours




Simulated REM

April 18, 2023 048


How does it work? The function generator performs

frequency modulation The rate of modulation

corresponds to the instantaneous heart beat

REM stage is characterized by a large relative increase in variance




Simulation versus Actual REM

April 18, 2023 049


Simulated

Actual

75 min 17min15 min

5 min 5 min 10 min3 min

REM REM

REM REM




Waking Scenario 1

April 18, 2023 050


Deadline Window

Monitoring Window

Alarm Start

Deadline

REM REM




Waking Scenario 2

April 18, 2023 051


Deadline Window

Monitoring Window

Alarm StartDeadline

REM REM




Waking Scenario 3

April 18, 2023 052


Deadline Window

Monitoring Window

Alarm StartDeadline

REM REM




Alarming Procedure

April 18, 2023 053


Alarm StartDeadline

Light Start Music Start

time

REM




Simulation versus Actual Heart Beat

April 18, 2023 054


Simulated Heart Beat (From Signal Generator) Actual Heart Beat (Courtesy of Christian Le)




Pulse Measurement

April 18, 2023 055


Non-invasive method of measuring pulse rate

Oximeter approach

May not be as shown!




Light Absorption Variation

April 18, 2023 056





Peak Detection

April 18, 2023 057


Peak Detection

Sample

Max

Min




Accuracy Verification

April 18, 2023 058


Centrios Pulse Measurement Watch with Chest Strap

Simultaneous measurement conducted




Accuracy Results

April 18, 2023 059


5 Minute Pulse Capture

50

55

60

65

70

1 3 5 7 9 11 13 15 17 19 21 23 25 27 29

Number of Intervals

Bea

ts p

er M

inu

te

Watch

SAC

Accurate within 5.26%




REM Detection Method

April 18, 2023 060


Measure the relative change in variance across the 3 minute windows Increasing variance = NREM REM Decreasing variance = REM NREM




REM Detection Accuracy

REMView REM stage detector

Uses eye sensors and head motion sensor

April 18, 2023 061





REM Detection Accuracy

April 18, 2023 062


REM REM REM REM REM




Simulation Results

April 18, 2023 063


Review simulation results

June 19, 2015 Copyright © 2006 Inglewood Jack Technologies. 1 Wake Up and Achieve. TM June 19, 2015...

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Transcript of June 19, 2015 Copyright © 2006 Inglewood Jack Technologies. 1 Wake Up and Achieve. TM June 19, 2015...