July - December 2007 Vol 5 Issue 3 & 4 DOUBLE...

July - December 2007 Vol 5 Issue 3 & 4

D assera is celebrated witha lot of fervour and

enthusiasm every year. It isalso considered to be one ofthe best muhurats (auspi-cious days) for starting anynew venture. What better

Customer Royale,Here Are Your Keys

That was not all. TheKohinoor City team chose

to score a double whammy byannouncing the launch of thenext phase of Kohinoor City,again on the auspicious occasion

of Dassera. The marketing teamhad faced the onerous task ofturning down many customerswhen Phase 1 bookings werefull. They were frequentlyflooded with enquiries and re-quests from people eager tobook a flat in Kohinoor City.With the next phase beinglaunched, the unpleasant phaseof turning down customerscame to an end.

Once again, the market-ing office started buzzing withactivity. Interested customerspored over the plans while themarketing team enthusiasti-cally answered all their

Kohinoor City is a well-conceived ambitious township of the Kohinoor Group, a 46-year old diversified business group whichhas carved a niche for itself in the fields of education, hospitality, power and real estate. Located in the heart of the city of Mumbai

at Kurla-Vidyavihar, Kohinoor City will have an optimum mix of residential, commercial, retail and a host of other conveniences. TheKohinoor township also includes a multi-specialty hospital, mall, educational complex including a primary, secondary, technical andmanagement school, 100-room hotel, apart from clubhouse facilities, play areas for children and leisure areas for residents, especially forsenior citizens, with plenty of eye-soothing greenery around. A tie-up with a high-end security and emergency service provider for round-the-clock security makes life absolutely safe for Kohinoor City residents. Care has been taken to take into account the special needs ofsenior citizens and the physically challenged while designing the township. Kohinoor City is a premier township on a premier plot, anaddress any Mumbaikar would be proud to have on his/her business or visiting card.

Kirol Road, Off LBS Road, Kurla (W), Mumbai 400 070. Call 65740841-4 Email: [email protected]

Come, become a privilegedKohinoor Cityzen

queries. The new phase,called the Kohinoor CityPodium Garden Phase,comprises eight buildingshaving a total of around 238flats. Customers can choose

from a mix of 2, 2 ½, 3 and 4BHK apartments, thought-fully planned by theKohinoor City team to meetthe diverse requirements ofdifferent customers.

The Kohinoor Citymarketing team is now do-ing what it likes best. Theylove to tell all those who en-ter their office at theKohinoor City site – Come,book your flat in ourKohinoor City Podium Gar-den Phase of residences orset up your office here andbecome a privilegedKohinoor Cityzen!

day for a developer toannounce handing over ofpossession of their prizedhomes to customers? And theKohinoor City team did exactlythat. Kohinoor City Phase 1 cus-tomers were delighted with thenews that the process of hand-ing over possession of their flatswould begin on the auspiciousoccasion of Dassera.

Phase 1 comprises elevenseven-storeyed buildings total-ling 421 2-3 BHK apartments.Dassera was a memorable dayfor Phase 1 customers ofKohinoor City, for on this daythe Kohinoor City team en-dorsed the fact that these 421flat owners were KohinoorCityzens.

DOUBLE WHAMMYDOUBLE WHAMMY

July - December 20072

Three CheersYe Kohinoor Cityzens!!

Bajaate Raho…… Malishkafor winning not one, not two,but three of the most presti-gious awards of the Radio In-dustry!!!

32nd RAPA Awards ‘071. Best Female RJ &2. Best Show - Morning No.1Malishka ke Saath Promax IRF Awards ‘073. Best Show - Morning No.1Malishka ke Saath

Want to know more about it?Here it is –

RJ MalishkaShow: Morning No. 1Station: 93.5 Red FMTime: Mon – Fri, 7-11 a.m.

Good MooooooorniiiiiingMumbai!

You guessed it right, RJJanhavi’s (Vidya Balan) sig-nature in the off-beat superhit‘Lage Raho Munnabhai’ wasinspired by none other thanMalishka. The host of thevery popular show MorningNo. 1 on Red FM, Malishkais the same RJ who trainedVidya Balan for her role.Morning No. 1 is designed tobe exciting, energising,stimulating, light-hearted andat the same time thought pro-voking. It reflects the moodof the city; if there is some-thing on the Mumbaikar’smind, it’s on the show!

It can be said that RJMalishka breathes and livesher show Morning No. 1!Morning No. 1 withoutMalishka is just unthinkableand unimaginable. She is theone who has given it her bub-bly breath of life. Her boldand brazen attitude is whatappeals to her listeners. Thewhole show is personalitydriven. Her non-stop bubblyBasanti-like chatter (but veryintelligent and meaningfulunlike Basanti’s) on the showactually reflects what is in thehearts of her listeners.

Born and brought up inMumbai, Malishka has adefinite connection with thecity and its people.Malishka’s refreshingpersonality has always kepther in the limelight. She has

not only sung with a coupleof local Mumbai bands in-cluding ‘Infrared’, but alsodone voice-overs for theHindi version of movieslike The Incredibles, ChickenLittle, Tarzan & Jane and LionKing.

This talented Libran isfun, outspoken, loves to eat,shares her birthday with…guess who… and loves tobajaate raho for her listeners!From political issues,Bollywood’s scandals and af-fairs, Mumbai’s unpredict-able weather, ‘bajaaoing’ thetraffic police or major celeb-rities and playing practicaljokes, to the infamous battleof the sexes, it’s all on Morn-ing No. 1! It’s all Malishka,it’s all Mumbai, just asKohinoor City is ‘all aboutyou’.

And that ‘you’ alsoincludes Malishka. Yes,folks, this one-of-her-kindMumbai lass, who has beencompared in one of herinterviews to the timeless

eternal beauty Madhubalaby Jayashree Khadilkar-Pande, editor of a popularMarathi daily, has chosenKohinoor City in the wholeof Mumbai for her dreamabode.

So with the one andonly Malishka, who remindsyou of Madhubala andshares her birthday with theone and only AmitabhBachchan, for yourneighbour, you sure wouldbe proud to flaunt theKohinoor City address!

Super Business ValueDeliverer….P Krishna Prasadon winning two prestigiousawards -

NASSCOM IT User Enter-prise Value Award- Vertical:Media & Entertainment

Animation Express Award

NASSCOM IT User Enter-prise Value Awards acknowl-edged eight organisations and

their people using InformationTechnology to deliver businessvalue by creating competitiveadvantage, optimising businessprocesses, enabling revenuegrowth or improving relation-ships with customers.

The Award is applicableto large enterprises as well asmid-sized companies operat-ing in the Indian market. Spe-cial criteria for nomination areplaced to ensure that mid-sizedcompanies get valid represen-tation within each sector and acomparable platform duringevaluation.

Enterprise Value canbroadly be evaluated in termsof financial impact, strategicimpact, customer impact andoperational impact. The im-pact was measured keeping theperiod for which the impactwas felt in perspective, for ex-ample, the impact on short-term revenue or long-term rev-enues. It was also measuredwith a perspective to the levelof innovation in adopting tech-nology.

It was taken into accountthat the natural assumptiontendency would be that largercompanies would have themost interesting and highestvalue technology; in actualfact, some smaller companiesmay be doing very innovativethings and providing morevalue, relatively speaking, fortheir enterprise. The method-ology strove to ensure the mid-size segment got an equal

opportunity and valid repre-sentation within each vertical.In a short chat with KohinoorTimes (KT) Mr P KrishnaPrasad (PKP) said –

KT: Which category of ‘IndiaIT User Awards 2006’ were youawarded for?PKP: Media & EntertainmentVertical

KT: What contribution did youmake to achieve this award?PKP: We at Crest Technologydesigned Grid Computing(HPTC - High performancethru-put computing) usingOpen source tools, by whichwe enhanced the Performanceof Rendering (Image - compu-tation) from 3X to 4X speed

when compared to readilyavailable "Network JobSubmission Tools".

Using these tools we savedIT-Out flow of the company byusing - Open Source Linux andOpen Source Grid tools todevelop a High-performanceRendering Tool "RenderMAX" in-house.

Also because of the 3X to

4X speed increase in theperformance of renderingusing "RenderMAX", we savedequally large out-flow of IT-purchase (Hardware inventory- server, LAN switches, Stor-age, Space, Power, AC, Ca-bling, Engineers).

KT: What were the criteria onwhich the winners wereselected?PKP: NASSCOM IT User

Enterprise Value Awardshonorees are chosen afterextensive research by an expertjury team, based on informa-tion submitted in the applica-tion.

NASSCOM collects dataon IT usage from 300 compa-nies across key verticals, andinvites applications for awards.The companies are evaluatedon various criteria (such as fi-nancial, strategic, customerand operational impact, and 70companies are selected acrossthe key verticals. These com-panies are measured againstevaluation criteria laid out formeasuring ‘Enterprise Value’.The short-listed companies arepresented to the jury.

The jury then identifieswinners within each vertical.These winners then make afive-minute presentation (byverticals) at an event, in a pre-defined format to ensurehomogenity in presentations.The jury presides over the pre-sentations and selects an ‘Over-all Best Enterprise ValueAward’ winner based on pre-set criteria.

KT: Anything more you wouldlike to share with our readers?PKP: We are the only companyand technical team equippedwith this special skill I have de-scribed earlier. We built this toolover a period of three years ofintense research and hard work.To be specific, no media and en-tertainment company in thewhole of the Asia-Pacific regionhas deployed such high-perfor-mance engineering.

Today IT drives most ofthe large to mid-sizeorganisations in various seg-ments across the globe. As a

technology head I consider itmy mission to give theorganisation the best ofsolutions with the best costadvantage so that ourorganisation has a cutting edgeover its nearest competitorempowering us to give our cus-tomers the advantage ofquicker product delivery time.

I am also happy that wewon another award, the Ani-mation Express Award.

MalishkaI was looking around for aplace for quite some timenow. These days there aremany projects coming up inthe vicinity. But none of themcaught my interest. The stra-tegic location of the placemakes it convenient for me

Why did you choose to become a KohinoorCityzen?

to go to any part of the city. Ialso believe in investing for thefuture. I saw a lot of potentialin this place. When I first sawthe sample flat, my heart toldme that this was the placewhere I would like to live. Iknew it was my ultimate desti-nation. I hope we keep getting

the best from Kohinoor fur-ther too.

P Krishna PrasadKohinoor City is one of thebest places to stay in the citytoday. It is simple and unique.I liked the fact that unlikemany other constructions, this

place has just four flats on afloor. That doesn’t make thefloor too congested. The otherfact I liked about KohinoorCity is that it is a seven-floorbuilding. Not too big and nottoo small, just appropriate.Apart from the features ofKohinoor City, the location

and the competitive pricemargin it offered impressedme a lot. The project is ex-cellent. Kohinoor is a veryprecious diamond and I cansay that these people havekept up the reputation of thatname. It is indeed a realKohinoor!

Mr P Krishna Prasad receiving the NASSCOM IT User EnterpriseValue Award, Vertical-Media & Entertainment, from Union Minister

of Railways, Shri Lalu Prasad Yadav. Also seen in pic is NASSCOMPresident, Mr Kiran Karnik

Felicitation: Dux Soft CTO & Technology EvangelistKrishna Prasad being felicitated by Animationexpress.com

Co-founder and CEO Anand Gurnani

July - December 2007 3

T he ground-breakingceremony(bhoomipooja) of

Kohinoor City Hospital,coming up in the precincts ofKohinoor City, was held on 17November. The multi-specialty Kohinoor CityHospital, under the aegis ofthe ‘Kohinoor HospitalsTrust’, will not be just anotherrun-of-the-mill ‘hospital forthe sick’, but an exclusivehospice and recuperatingcentre for people needingmedical supervision and aid –offering sophisticated anddedicated medical technologyand healthcare withoutmaking the inmate feel like apatient.

The 150-bed hospitalspread over an area ofapproximately two lakhsquare feet, will be a groundplus five-storey building. TheUSP of the hospital will be –patient-friendly design andambience supported by‘round-the-clock’ Emergency,Radiology and Imaging,Pathology, Diagnostics,

Kohinoor CityHospital ‘BreaksGround’

Dialysis, Pharmacy and BloodBank. The thrust areas beingOrthopaedics, Nephrology,Gastro-enterology, Neuro-science, Urology, AdvancedDiagnostics and Critical Care,it will also provide all otherfeasible medical services.

Emphasis will be on day-care services and lifestylemanagement, specialty clinicsfor diabetes, obesity, infertilitymanagement and genetics(IVF), ante-natal, mother andchildcare, pain management,nutrition and dietetics - allthese services will be offeredwith minimum frills, afford-able, and ‘value for money’ inthe community setting.

Kohinoor has alwaysbelieved in taking a path-breaking approach. Whether ithas been introducing technicaland vocational courses,conducting world-class qualityhigher educational programsor offering business travellers‘business/office rooms’serving as an office during theday to conduct business andtransforming into a cushy

room to relaxafterward. Kohinoorendeavours to beinnovative and makethe future happen inthe present.

The KohinoorGroup philosophy is toachieve sustained and endur-ing excellence in everyactivity by creating anenvironment for partners,customers, vendors andstakeholders for win-winalliances.

The patient-friendly hospital will revolutionise healthcare

M y journey with Kohinoor City began on 20

September 2005. Sincethen I have lived everymoment in the making ofKohinoor City. I can stillclearly recall my first visitto the City site. It was aSunday and I was abso-lutely mesmerised by thebeauty of the site. Inoticed that the site wascentrally located in anarea like Kurla-Vidyavihar, yet peacefuland green. I appreciatedthe vision of our CMD,Mr Unmesh Joshi, whocould foresee the potentialof this site. Mr Sandeep

Shikre, architect of theKohinoor City project,introduced me to the conceptof a City within Mumbaicity. He gave me a detailedaccount of all the featuresthat were to be incorporatedin the project. I was totallyimpressed with the wonder-ful city mix of residential,commercial, retail and a hostof amenities so that theinhabitants of Kohinoor Citywould not need to step out ofthe City for their day-to-dayneeds. I also felt proud to bepart of an organisation whichdoes not dwell on a profit-oriented approach but givesutmost importance todelivering quality andpampering the customer towin customer satisfaction anddelight.

My predecessor,Mr Nathan Andrews, whoheaded the project before Itook over, played a pivotalrole in shaping Mr UnmeshJoshi’s vision into tangibleplans. Our efficient realestate team made this journeynot just possible but anenjoyable experience. Ifondly recall the diligentefforts of my colleagues Bijal,Sarita, Deepa, Himanshu,Nidhi, Deshna and Justin,who are not part of the teamtoday, but did a splendid job

while they were with us. Mycurrent marketing andadministration team Anisha,Mitesh, Avinash, Krutika,Archana and Geeta havebeen putting in their bestefforts to make this project ahuge success. Our engineer-ing team leaders Mr AjitMhatre (earlier) and MrJayant Bhalerao and MrSudesh Bhelekar (now) aremen of great calibre. Theyare the ones who brought lifeto plans (on paper) bytransforming them intoconcrete buildings. Our sitesecurity pillar, Mr RohintonKhambata, is a one-manarmy. He has been with ussince day one, taking care ofthe security of the site. I amone hundred per cent certainthat Kohinoor City is secure24x7x12 in Mr Khambata’shands. To express my truefeelings, I feel blessed that Iam working with suchdynamic people.

Our approach tocustomers has always beenwarm and friendly. Service toour customer takes toppriority. For us, our customeris the undisputed monarch, aking or queen. We work hardday in and day out to meetevery possible need orrequest of our customers andtry to make sure that they are

not only satisfied butdelighted with our services. Imay add that this customer-oriented approach stems fromthe hospitality background ofthe Kohinoor Group. Wealways believe in giving ourcustomers the best, andnothing but the best we canoffer; no compromise there.This is the Kohinoor culture.Today, I feel immenselysatisfied and contented whenI see a distinct sparkle in theeyes of our customers. Whenpeople had come to us forbooking flats or offices wecould clearly see the dreamsin their eyes. Today, after allour sincere hard work andefforts, when I see thosedreams being realised, itgives me immense joy andsatisfaction.

Every day when theKohinoor City street lightsstart glowing, I see the citycoming to life. The happinessI feel in my heart is beyondthe realm of words todescribe. I can’t stop myselffrom wondering - how willKohinoor City look whentwo years down the line ourwhole project will becomplete with a mall,offices, schools, hotel, healthclub, the works! Howsplendid will that site (sight)be! I’m sure once the City is

complete, Kohinoor Citywill be one of the mostsought after locations inthe bustling city ofMumbai. After all, itwill be a beautifultownship that is centrallylocated and the bestconnected!

Needless to say, Iam grateful to ourcustomers for placingfaith in us and investingtheir hard-earned moneywith Kohinoor; and I amsure they will agree thatit was a wise investmentwhich has given themcompounded value formoney. All this couldnot have been accom-plished without thesupport of my real estateteam. I take this opportu-nity to thank each andevery one of them. I amsure they will understandthat I cannot name all ofthem here. But most ofall, I would like to thankMr Unmesh Joshi forentrusting me with thechallenging task ofheading the KohinoorCity project. Let meassure you, Sir, that I shallcontinue to strive to liveup to the faith you haveplaced in me and give mybest to the project.

ATULSPEAK

Mr Unmesh Joshi,Chairman and ManagingDirector of the KohinoorGroup, has a vision whichcan be expressed in just threesimple words – To GrowPerpetually; and Kohinoorstrives to achieve this visionthrough total quality con-sciousness, social welfare,integrity, ethical businesspractices and continuouslearning. Kohinoor City too

has been conceivedand is taking shapewith the same visionand philosophy. Itwill have severalunique features –round-the-clockemergency, safety andsecurity services by atop security agency,plenty of greenery,

play areas for children as alsorelaxation areas especially forsenior citizens. The city hasbeen designed to be a completephysically challenged andsenior citizen friendly city.The multi-specialty KohinoorCity Hospital also offers full

accessibility for the old, infirmor physically challenged,

Planned in a phase-wisemanner, Hosmac, India,Hospital Planners andManagement Consultants,Mumbai, were involved inthe Project feasibility studyof Kohinoor City Hospital.DSA Associates, Mumbai,headed by leading architectSandeep Shikre, are theProject Management Consult-ants.

Mr Shailesh Dalvie,Advisory Consultant,Kohinoor HealthcareServices, had this to say, “Wefelt that it would be ideal tohave a multi-specialtyhospital in Kohinoor City sothat the healthcare needs ofinmates of Kohinoor Cityand those in the localitycould be met conveniently. Iam sure that Kohinoor CityHospital will be somethingthe Kohinoor Group will beproud of once it is complete.The hospital is scheduled forcommissioning towards theend of 2009”.


Your Office, As You Like It...

Your Own Office Tower As You Fancy it

With all the exclusive advantagesKohinoor City offers (see Pages 6and 7), do you need to look any

further to set up your dream office? Surelynot. The very fact that so many prestigiousbusiness giants, banks, financial, healthcareand educational institutions have opted loudand clear to shift base or set up shop inBandra-Kurla Complex (BKC) over theerstwhile preferred South Mumbai, whichwas a great status symbol, is reason enough toset you thinking. A very simple but wise adageof yore is – ‘The early bird catches the worm...and the prize catch.’ Today BKC is the happen-ing place. ICICI Towers, IL&FS, AmericanSchool, Dhirubhai Ambani InternationalSchool, National Stock Exchange (NSE), AsianHeart Hospital are all in BKC. Even the newDiamond Bourse is coming up in BKC. Need wesay anything more? Just think of the tremendouscost advantage of the early entrants into BKC.By being early investors, they must have saved afortune. The same was the case with Powaiabout a decade ago.

With the current commercial prices inBKC spiralling skyward steeply enough togive vertigo to the Small and Medium Entre-preneur (SME), these SMEs would certainlyneed to look for more affordable alternativesoffering the same, or even better, advantagesof connectivity and a host of other conve-

niences a City-in-City like Kohinoor Cityoffers. Just mull over this.

Kohinoor City is strategically located atKurla-Vidyavihar in the heart of themegapolis of Mumbai (Mumbai City andGreater Mumbai suburbs) and is one of thebest connected projects, whether it is the city,central or western suburbs.

Just 3 km. from BKC, the fast progressingbusiness hub of Mumbai. Within 3 km. radius from the domestic and

international airports. Within walking distance from Vidyavihar

and Kurla stations if you commute by train.Also close to Kurla Terminus. Upcoming metro railways will make it

even more convenient. Direct bus links to Andheri, Sion, Bandra,

Mulund, Ghatkopar and South Mumbai ifyou prefer to take a bus. Even Saki Naka is not too far (normally a

12-minute drive).

And the icing on the cake It will be directly connected to the upcom-

ing double decker Santa Cruz - Chembur LinkFlyover, less than a kilometre’s drive.

There’s more too - Ample parking space.

Excellent round-the-clock security andsurveillance systems. Kohinoor City will house sumptuous food

courts, fine dining restaurants, banquet facili-ties (all convenient for you and your staff), a100-room luxury hotel (convenient for yourguests) and a multi-specialty hospital to takecare of your healthcare needs. Open spaces, plenty of greenery, fresh air to

bust stress or unwind.Kohinoor City offers 7.5 lakh square feet

of office spaces for you to choose from. Theoffices are being constructed amidst exquisitelandscaping and well-planned surroundings. AtKohinoor City, international standards are astrict norm through the entire developmentfrom landscaping to the impact on the environ-ment at large.

Kohinoor City offers the best deal incommercial spaces to customers. The officespaces (in Kohinoor City Mall) comprise twotowers each of six floors.

The bi-level basement car park canaccommodate 650 cars at a time. True to itscustomer-oriented approach, there will be apublic address system to add convenience tothe car calling system.

The ground and first floors are for retail,second for food courts and the rest of the fourfloors are reserved for office spaces. So thattakes care of your shopping needs too.

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Kohinoor City Office SpacesKohinoor City Office SpacesKohinoor City Office SpacesKohinoor City Office SpacesKohinoor City Office Spaces

Built-to-suit officesApart from exclusive office elevations (designed by our

expert team of architects) atop the mall overlooking eye-soothinggreenery, Kohinoor City offers customers the exclusive option of‘built-to-suit offices’ as per individual requirement, as theproject is still under construction. So you don’t have to waste anytime or money making changes in your office later, but can getyour office done as you want it while it is being constructed.

Built-to-suit towersThis is something too good to be true. Kohinoor City has a

novel innovative offer for large investors, the opportunity ofhaving their own ‘built-to-suit exclusive office towers andspaces’, a revolutionary concept in owning and leasing offices.The Kohinoor City plan includes four such built-to-suit towerspaces of one lakh square feet each. So you can have your ownexclusive office tower or cash in on the lease rentals projected togive investors handsome returns.

Year 2007 witnessed a mind-boggling rise in the real estatemarket and the trend continues in 2008. The property rates inMumbai, residential and commercial, are still witnessing newheights, especially in BKC and the proximal areas.

But at Kohinoor City, which is located very close to BKC,you can set up your office to suit your discerning taste at aboutone-third what you would have to pay in BKC. So what are youwaiting for? ‘The early bird catches the worm… and the prizecatch,’ remember?

For bookings contact – Kohinoor City, Kirol Road, Off LBSMarg, Kurla, Mumbai 400 070 on T: 65740841-4 F: 25030963

email: [email protected]

“V B HaribhaktiChairman and Senior Partner, Haribhakti Group

I got to know about Kohinoor City through a friend of mine. Sincewe have major expansion plans, we went to see the project and werevery impressed with what was laid in front of us. As the project isnear BKC and is available at such competitive prices we didn’t feelthe need to go out and hunt anywhere else. I had complete faith inthe builders and was also happy with the service and the salesteam. The sales team was very helpful and it all resulted in mytaking the final decision and choosing the perfect place for myoffice. We got all we wanted at one place.

“My Office Will Be InKohinoor City

K K JainDirector, National Leasing Limited

The proximity of the place to BKC attracted mein the first place. As I found out the details ofthe project, I was very impressed. The rates werealso quite impressive as they were one-third ofwhat BKC offered though it is just 10 minutesaway from there. I liked the township plan verymuch and also booked a residential flat. To behonest, I did have some apprehension in the be-ginning as this was my first transaction with thegroup but eventually when I met Mr Atul Modakand his sales team and had a word withMr Unmesh Joshi, all my apprehensions van-ished into thin air. I liked their warm friendlyapproach, which is not seen among others today.The project is developing fast and I am satisfiedwith their service. I have full faith in themanagement and the group.

“ Nilesh MistrySenior Vice President – SEZ &Corporate Affairs, Essel Group

We were looking for a new serene andspacious office space. We looked at manyproperties but didn’t like anything. One daywe stumbled upon Kohinoor City CommercialSpaces and immediately visited the site. Wewent through the plan and liked it. We alsoliked the location for its excellent connectiv-ity making commuting very easy for mycolleagues.Though so close to BKC, it wasvery reasonably priced. I’m sure a few yearsdown the line this place will be the hottestbuy in the eastern suburbs. Considering allthese things we thought Kohinoor City wasthe most suitable place for our office.

Siraj G S AnsariDirector, Royal Fibre

We booked office spacein Kohinoor City due toits central and strategiclocation from where itis very well-connectedto anywhere inMumbai. It is close totwo railway stationsand the airport.Kohinoor City is alsoclose to BKC. It is anindependent citywithin the city limitswith all the amenities.

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Close to domestic andinternational airports

Upcoming Metros Versova-Andheri-

Ghatkopar Bandra-Kurla-

Mankhurd BKC-Kanjur Marg -

via Airport

Hop, skip and jump andyou are on LBS Marg

Will be directly connectedto upcoming double-deckerSantacruz-Chembur Link

FlyoverSom

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atio

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Advantage


Kohinoor City

Within walking distancefrom Vidyavihar and Kurla

stations and close toKurla Terminus

Just 3 km. fromBandra-Kurla Complex

The Only Scale Gated Integrated Community Development

True ‘City-in-City’ : International School, Retail, Office Spaces, Hospital, Club, Star Hotel, Edu-cational Complex and A Lot More

Unique Above the Board Transparent ‘All-in-One’ Pricing, inclusive of International Style Amenities, Parking and Club Fees

No Floor Rise

Approved By All Financial Institutions for Home Loans and Commercial Property Funding

What you get as aKohinoor Cityzen

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“ Annette LoboSenior ExecutiveTata Mutual Fund

I am a Kurla resident. I waslooking for a place in theneighbourhood, when someonetold me about Kohinoor. Notexpecting anything great Icame to have a look. But whatI found was splendid! Theamenities offered wereamazing and that too by therenowned and trustedKohinoor builders. I knew I’llget whatever was promised.The experience has beenamazing by far!

Jyoti RathodManagement Professional

I was very impressed with the townshipconcept that was laid in front of me whenI visited the site office for the first time.The location of the place is also such thatthe schools and offices are very close to ourhouse. My experience with Kohinoor hasbeen really very good. The staff was alwaysquite helpful and patiently answered allmy queries all the time. From the begin-ning I’ve received homely treatment and Ialways felt like a part of it. Thecustomisation phenomenon was very goodtoo. I can proudly say I played a vital rolein the making of my house. Thanks toKohinoor!

Why Did You Choose To Become

Khurram AliSenior Sales SupervisorJamal World Travel, SaudiArabia

The residential complex atKohinoor City is par excellenceand there is no second thought onthat. The apartments are a classicexample of quality deliverance.The best part is everything will benear my home, be it a hospital,school, hotel or mall. I’m ex-tremely satisfied with my newhome.

Nirmala PatelHousewife

While looking around for a house I didn’t want to make any sort of compromise at all, butnothing was clicking until I got to know about Kohinoor City. It was comfortable and thepricing was very reasonable. Every time we visited the site, it was a homely feeling thatengulfed us; such warmth and comfort Kohinoor gave me. The security is better here thanmany other residential societies. I’m happy and a satisfied Kohinoor Cityzen!“

Tejinder SinghDirector and Segment HeadStandard Chartered Bank

Initially it was just the convenient location that drove my eyeto this construction but then I realised that this place wasmuch more than just being a convenient location. This was theplace where I would get my dream home. Everybody lovesquality work and I am no exception. The developers havetried their level best to meet international standards ofquality by providing various amenities to customers. Thebuildings and the project on the whole was visually veryappealing and the staff members made it easier for me to makemy decision. I loved the customisation service for each flatthat the developers provided. I’m happy I have got more thanwhat I had expected from this place.

Apoorva KulkarniSenior HR Professional

I’m extremely satisfied and happy with my journey withKohinoor. Since Mr Unmesh Joshi and Mr Atul Modakhave been supervising the entire project personally, italways felt as if my apartment was given a personal touchin its making. The customisation concept was the best ofall. It gave me an opportunity to design my home myself.The staff at Kohinoor has been extremely co-operative andorganised. We got more than what we were promised andthat makes me happier. Within six years this place will beon par with High Street Phoenix.

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H M SerraoDeputy General ManagerCitizen Credit Bank

We have got the keys to our new home atKohinoor and ever since it has been a“WOW” experience with the quality ofmaterials used, workmanship and to top itall, the service-oriented staff. I mustmake a special mention of Ms ArchanaDhawle, who has single-handedlyattended to all my calls, visits and at alltimes lent me a patient hearing. We arelooking forward to peaceful and happyliving in Kohinoor City.

Mr VaidyanathanManager-Tax ConsultingERNST

When I had first come to the site Iwas so impressed with the plan andthe sample flat that, then and there Iknew I’ll be buying a house here. Thewhole idea of the township was veryappealing to me. The place is also nearmy office. The staff members werepretty well organised and werepleasantly professional. I receivedvalue for my money. Thanks toKohinoor, finally I’ll have a place ofmy liking.

Dr Shahnawaz EdroosMedical Professional

I booked my flat in Kohinoor City in 2005. Since thetime of booking till date, I have a pleasant experi-ence of meeting Kohinoor City officials. Everyperson that I have dealt with has been very helpfuland very professional in his/her approach. At thetime of booking Ms. Sarita, Ms. Bijal and Mr.Himanshu helped me to understand the project andinfluenced my decision to book a flat at this beauti-ful place. Mr. Atul Modak and Ms. Archana Dhawlehave always been very helpful over the last twoyears. I could call up Ms. Archana at any time duringthe office hours and she would be there ready withall the needed information in her unique andpleasant way of presentation. I would like to takethis opportunity to wish Kohinoor ConstructionManagement all the best for Kohinoor City project aswell as for their future projects.

Sriram IyengarSenior Marketing ManagerThoite Connect

The Kohinoor City ad in Economic Times, sentme dashing to book my flat in Kohinoor City.From day one, Kohinoor front office has beenvery courteous and approachable, patientlyanswering any query, be it about a flat, school,mall, or any other query . The construction isfabulous. Everything from the kitchen cabinetsto floor tiles is awesome. Small but importantaspects like telephone lines, gas connection,broadband, etc had been taken care of, makingmy apartment ideal to move in. I’m grateful toMr Atul Modak and his team for extendinggreat support in the last two years. I returnedto my Swades from abroad and found my dreamhome in Kohinoor City.

A Kohinoor Cityzen?Mr MajidReal Estate Consultant

Western suburbs are alreadydeveloped and over a period oftime now it’s the eastern suburbsof Mumbai that are gaining moreimpetus and coming up in a bigway. The location of this place isexcellent. I’m more than satis-fied and happy with my decisionof purchasing a flat here. Thedevelopers have done an excel-lent job in developing this place.I think they have done justice tothe location. I’m sure in the nextfew years this is going to be oneof the best buys in the city.

Mr Sameer SaxenaAsst. Manager - SalesKodak India Ltd

When I first heard aboutthe project and camehere, I was a bit appre-hensive initially, butwhen I learnt about theentire project I wasextremely impressedwith the concept of aCity within the citylimits. My office is easilyaccessible from here.With a hospital and mallcoming up, it willcertainly make life mucheasier. All the doubtsand apprehensions werecleared from my mindwhen I learnt more aboutthe developers. As I gotto know them I startedtrusting them and Iknew my money was insafe hands. I’m notsatisfied withKohinoor… I’m morethan satisfied!

“

Altaf KhanBusinessman

Kohinoor is the best buy in Kurla today. What attracted mefirst to this place was its location and the proximity to my officebut today I love this place for much better reasons. The infra-structure is wonderful. I feel proud to be a Kohinoor Cityzen!

“To Daddy,

Daddy Kohinoor city isbest building. You areright your have takethis building only.Thank you daddy totake this building.

From,Pratyusha

Daughter of Mr Praveen Trivedi,Deputy Legal Advisor to SEBI


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◊Êª fl›ÍUŸ ¬Ê„UÃÊŸÊ...Jagdish Sawant, Asst Manager (Regulatory Affairs), is a student of Gandhi BalMandir School, standing with quiet dignity in what is now Kohinoor City, for morethan 50 years. He is an active member of the Past Students Association. Hisdaughter Priyanka now doing graduation passed out from the same school while sonHrishikesh is now in Std 10. student ex-student, parent, zealous, dedicated worker,Jagdish Sawant has seen it all. In this article, ‘Looking Back’, he talks fondly abouthis school, his alma mater....


Kohinoor CitySets the PaceCustomisation is of paramount importance in real estate todayand with its customer-oriented approach, Kohinoor City is set tochange the face of the Kurla-Vidyavihar belt

Kohinoor City is aimedat being an exemplarytownship, a city-in

city with all conceivablefacilities and conveniencesfor its esteemed Cityzens.

But that is not all thatsets Kohinoor City in a classof its own. Deep concern andcaring stemming from theheart for the customers, theirneeds and convenience is thepivot around which theKohinoor City team works.

Says Project Head AtulModak, “Realty is no moresynonymous with theerstwhile cut and dry‘builder’approach. Now realestate has become a part ofthe service industry, for weare providing a home to thecustomer; and people don’tchange homes that easily.Besides, they also get senti-mentally attached to theirhomes. So it is important thatwe provide the customer withthe kind of home s/he wants.So customisation takes on arole of paramount impor-tance.”

This philosophypercolates right through theKohinoor City marketing

team, which isproactive inanticipating thecustomer’s needsand promptlymeeting them.

Customisationdrives began bygiving customers awide choice in theselection of tiles,fittings, modularkitchen design andelements, bathroomtiles and fittings. Theteam also went over-seas with all thesamples so that theirexpatriate customerscould also get the benefitof the customisationdrive. The flats were thendesigned accordingly,customised to the individualchoice of each customer. Andmind you, all this at no extracost.

This was followed by aHome Utility Fair wherereputed vendors like Croma,Asian Paints, Ambience(Indoline) and DeepamElectricals displayed anddemonstrated their productsoffering them to Kohinoor

customers at dis-counted rates. This gaveKohinoor Cityzens a goldenchance to choose everythingfrom a name plate to furni-ture for their dream homes allunder one roof; and that tooat special rates, while thevendors made encouragingbusiness. So it was win-winall the way for both thevendors and KohinoorCityzens.

The team was not justsatisfied with colour charts

but went so far as to get AsianPaints to paint a single wall,giving different effects insome of the flats so thatcustomers could actually seethe final effect.

The team is constantlycoming up with innovativeideas. The next innovativemove is to come out with aKohinoor City UtilityHandbook

giving detailedinformation about utilityservices and productsavailable in the vicinity ofKohinoor City.

“Our personalisedcustomer-oriented approachhas paid off. We are alreadyfeeling the difference in thePodium Garden Phasebookings. We can feel theirwarmth and faith in us whenthey approach us. We haveour Phase I customers tothank for this. On our part,we shall continue oursingular drive of ensuring

It is with pride and delight we are writing thisletter to say we are the proud owners of flat133,134 from 2nd December 2007.

This is just an appreciation letter to yourorganisation for the work and effort your staff hasput in to make our stay comfortable. If it is not for allwho worked for this organisation our stay so soonwould not have been possible.

After taking possession of the flats we noticedsome defects. But your staff were prompt and effec-tive and got all our problems solved.

The amenities are good and we are satisfied withmost of the facilities provided. But there is still roomfor expectation from our side.

Like future maintenance and co-operation. Allyour staff are extremely co-operative and patient.

Our special thanks go out to Mr Modak (a thor-ough gentleman) Archana Madam, cool, efficient andpatient. We miss Bijal, Sarita who have been helpful.Avinash is always ready to help. Mr Paradkarpromptly solved our telephone and cable problems.A special mention and sincere thanks to Anil (in-charge of maintenance). He’s been very obliging, sin-cere and prompt. And our special thanks to the oneswe have missed mentioning.

Dear Mr Joshi, you have changed the face ofKurla with Kohinoor City.

Priscilla and Walter Buthello

Our search for a new house began almost three years ago, We visited severalprojects in Central and Eastern Mumbai. Though we looked for propertiesin and around the central belt, a home in this vicinity was our first prefer-

ence. At that time, there were no good proposals in and around this vicinity.Then one day, we heard about a project that was going to come up opposite our

current residence. We lost no time in contacting Kohinoor. We still remember ourfirst visit to the Kohinoor office at Dadar. We were greeted by none other than MrAtul Modak who was quite surprised by our knowledge on this project. The planswere still under finalisation and they were yet to receive the final layout. Kohinoorwas getting customer enquiries even before the project was underway.

Although we wanted to book a flat at Kohinoor City right away, we had to waitfor some time till the bookings were open. What was bothering us was, if the projectwould be within our reach, would it be catering to a certain community or would itbe cosmopolitan? The other aspect of apprehension was related to the hidden costfactor. Still undecided, we kept looking at other projects in and around our vicinity. At that moment, we were under a lot of pressure from various competitors of theKohinoor Group to invest in their projects. We were in a dilemma. The Kohinoorproject was still to take off. Here Mr Atul Modak convinced us that the projectwould take off soon and it would make more commercial sense. The facilities,infrastructure to be provided by Kohinoor were far better than what their competi-tors were offering. Our trust in Mr Atul Modak has paid off today. But we werebowled over by the transparency and sincere attitude of the Kohinoor team and wereadily booked a flat in Kohinoor City.

The one great thing about the project is the Kohinoor marketing team. Hats off,Kohinoor has the best customer service team that surely makes each and everycustomer feel important and cared for.

Finally, we have got a home that has satisfied all our expectations.

Dilip and Judith Sequeira

customer delight,” adds AtulModak.

The Kohinoor CityProject Head has an interestingtake on Kohinoor City.“Kurla was never a covetedlocation, but Kohinoor Citywill change that perception.Bandra-Kurla Complex(BKC) was once a ‘no man’sland’ shunned as it was closeto the largest slum in Asia,Dharavi. Today, it is thehappening place withcorporate giants andfinancial bigwigs setting upshop in BKC – ICICI Bank,Citibank, SBI, NABARD,UTI, IL&FS, Wockhardt,Asian Heart Hospital,Dhirubhai AmbaniInternational School,American School, AryaVidya Mandir, to namejust a few. Even thediamond bourse and thehuge MMRDA conven-tion centre are comingup at BKC. Just goes toshow the shifting realtyfocus and it has beenofficially declared theimminent Nariman

Point of Mumbai.“Kohinoor City is just a

few kilometres away fromBKC. With our sacrosanctcustomisation approach I amconfident that Kohinoor Citywill change the face of theKurla-Vidyavihar belt. Wehave set the pace with Phase Iof Kohinoor City. But this isjust the beginning. As the citygrows and takes shape, notonly will people be delightedto be Kohinoor Cityzens, butKohinoor City will alsoelevate the value of theKurla-Vidyavihar belt,” heconcludes confidently.

We Are Deeply Grateful- Kohinoor City Team


Published by: Hotel Airport Kohinoor Private Limited, Kohinoor Corporate House, S B Marg, Dadar (W), Mumbai 400 028. Email: [email protected] Website: www.kohinoorgroup.co.inEditor and Publisher: Ullhas B Kulkarni Editorial Coordinator: Kavita Makhija Printed by: Lucid Prints, A 227, T.T.C. Ind. Area, Mahape, Navi Mumbai-400701. Editorial and Design:The Source ([email protected]) For Private Circulation Only.The editors and Kohinoor Group do not necessarily subscribe to the views expressed in this publication. Copyright © 2007 Hotel Airport Kohinoor Pvt Ltd

Between u & me…

Friends, you’ve got the cue! My father and Kohinoor founder ‘Sir’ Manohar Joshi turned 70 on 2 December this year. As asmall tribute to this great personage, we presented him with a bouquet of 70 roses on Kohinoor Foundation Day (7 December ).Now ‘Sir’, we all look forward to celebrating the advent of your Platinum year, which coincides with the Golden Jubileecelebrations of Kohinoor.And all you loyal readers of Kohinoor Times, wish you a wonderful year ahead !

- UMJ- UMJ- UMJ- UMJ- UMJ

70 Roses for 70 Glorious Years70 Roses for 70 Glorious Years70 Roses for 70 Glorious Years70 Roses for 70 Glorious Years70 Roses for 70 Glorious Years

Christmas, a festive season of forgiveness, love andpeace, is celebrated all over the world. It is also aseason of joy and exchange of gifts.

Kohinoor Continental has been sharing thisjoy and happiness of Christmas with the under-privileged children of Ashray. Situated in Bandra,Ashray is a home for abandoned HIV children andwhose parents are suffering from AIDS and / or havedied of AIDS. Kohinoor has been actively doing itspart for the last three years and getting immensehappiness for these children.

Christmas packets containing goodies, pen-cils, eraser, sharpeners, eye masks, peak caps,whistles, caps, chocolates, cookies, wafers, slices offruit cake were given to 82 children at the centre.These were given on the 24th morning to enablethem put these around the Christmas Tree on the25th. Kohinoor Continental is proud to bring smiles tothese lovely ‘stars on earth’.

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